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    AWARENESS OF LIC IN PEOPLE

    A PROJECT REPORT SUBMITTED FOR THE

    PARTIAL FULFILLMENT OF THE

    MASTER OF HUMAN RESOURCE DEVELOPMENT

    [ M.H.R.D. REGULAR ]- SEMESTER 1

    IN THE SUBJECT OF

    APPLIED STATISTICS

    SUBMITTED BY

    ANKUR BHAGALIA

    ROLL NO

    [06]

    SUPERVISING TEACHER BY

    Mrs. NEHA SHETH

    SUBMITTED TO

    DEPARTMENT OF RESEARCH

    METHODOLOGY AND INTERDISCIPLINARY

    STUDIES IN SOCIAL SCIENCES

    VEER NARMAD SOUTH GUJARAT UNIVERSITY

    SURAT-395 007

    DECEMBER 2009

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    ACKNOWLEDGEMENT

    Im very greatful to all the respondents who gave me all their experience

    about life insurance of India. And I wish to express my sincere thanks toMR. Kiran Pandya Head of the Department of Research Methodologyand Interdisciplinary Studies In Social Sciences, Veer Narmad SouthGujarat University Surat, who gave me project of AWARENESS OFLIFE INSURANCE CORPORATION OF INDIA.

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    DECLARATION

    I declare that project entitled problems of child labour submitted to the partial

    fulfilment of the semester-1 in Master of Human Resource Development [M.H.R.D

    Regular] in the subject of APPLIED STATISTICS is my original work and carried it

    out at Department of Research Methodology and Interdisciplinary studies in Social

    Sciences, Veer Narmad South Gujarat University- Surat.

    The project or any part of it has been previously submitted for any degree.

    Signature of the Student

    Date

    Place

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    CERTIFICATE

    This to certify that the project entitled problems of child labour submitted by VIKAS

    MODI for the partial fulfilment of the semester -1 in the Master of Human Resource

    Development [M.H.R.D Regular] in the subject of APPLED STATISTICS is his

    original work and he carried out at Department of Economics, Veer Narmad South

    Gujarat University- Surat, under my supervision.

    The project or any part of it has not been previously submitted for any

    degree.

    [Name and Designation of Supervising

    teacher]

    Date

    Place

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    CHAPTER-1: REVIEW OF LITERATURE ABOUT INSURANCE

    1.1 About Insurance Industry

    "Insurance is a contract between two parties whereby one party called insurer

    undertakes in exchange for a fixed sum called premiums, to pay the other party called

    insured a fixed amount of money on the happening of a certain event."Insurance is a

    protection against financial loss arising on the happening of an unexpected event.

    Insurance companies collect premiums to provide for this protection. A loss is paid

    out of the premiums collected from the insuring public and the Insurance Companies

    act as trustees to the amount collected. For Example, in a Life Policy, by paying a

    premium to the Insurer, the family of the insured person receives a fixed

    compensation on the death of the insured. Similarly, in car insurance, in the event of

    the car meeting with an accident, the insured receives the compensation to the extent

    of damage. It is a system by which the losses suffered by a few are spread over many,

    exposed to similar risks.

    Logic of insurance

    It is a system by which the losses suffered by a few are spread over many, exposed to

    similar risks. Insurance is a protection against financial loss arising on the happening

    of an unexpected event. Insurance companies collect premiums to provide for this

    protection. A loss is paid out of the amount premiums collected from the insuring

    public and the Insurance Companies act as trustees to the collected.

    Need of insurance

    Insurance is desired to safeguard oneself and one's family against possible losses on

    account of risks and perils. It provides financial compensation for the losses suffered

    due to the happening of any unforeseen events. By taking life insurance a person can

    have peace of mind and need not worry about the financial consequences in case of

    any untimely death. Certain Insurance contracts are also made compulsory by

    legislation. For example, Motor Vehicles Act 1988 stipulates that a person driving a

    vehicle in a public place should hold a valid insurance policy covering Act" risks.

    Another example of compulsory insurance pertains the Environmental Protection Act,

    wherein a person using or to carrying hazardous substances (as defined in the Act)

    must hold a valid public liability (Act) policy.

    Insurance in India

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    Insurance is a federal subject in India and has a history dating back to 1818. Life and

    general insurance in India is still a nascent sector with huge potential for various

    global players with the life insurance premiums accounting to 2.5% of the country's

    GDP while general insurance premiums to 0.65% of India's GDP. The Insurance

    sector in India has gone through a number of phases and changes, particularly in the

    recent years when the Govt. of India in 1999 opened up the insurance sector by

    allowing private companies to solicit insurance and also allowing FDI up to 26%.

    Ever since, the Indian insurance sector is considered as a booming market with every

    other global insurance company wanting to have a lion's share. Currently, the largest

    life insurance company in India is still owned by the government.

    History of Insurance in India

    Insurance in India has its history dating back till 1818, when Oriental Life Insurance

    Company was started by Europeans in Kolkata to cater to the needs of European

    community. Pre-independent era in India saw discrimination among the life of

    foreigners and Indians with higher premiums being charged for the latter. It was only

    in the year 1870, Bombay Mutual Life Assurance Society, the first Indian insurance

    company covered Indian lives at normal rates.

    At the dawn of the twentieth century, insurance companies started mushrooming up.

    In the year 1912, the Life Insurance Companies Act, and the Provident Fund Act were

    passed to regulate the insurance business. The Life Insurance Companies Act, 1912

    made it necessary that the premium rate tables and periodical valuations of companies

    should be certified by an actuary. However, the disparage still existed as

    discrimination between Indian and foreign companies. The oldest existing insurance

    company in India is National Insurance Company Ltd, which was founded in 1906

    and is doing business even today. The Insurance industry earlier consisted of only two

    state insurers: Life Insurers i.e. Life Insurance Corporation of India (LIC) and General

    Insurers i.e. General Insurance Corporation of India (GIC). GIC had four subsidiary

    companies. With effect from December 2000, these subsidiaries have been de-linked

    from parent company and made as independent insurance companies: Oriental

    Insurance Company Limited, New India Assurance Company Limited, National

    Insurance Company Limited and United India Insurance Company Limited.

    Life Insurance Corporation Act, 1956

    Even though the first legislation was enacted in 1938, it was only in 19 January 1956,

    that life insurance in India was completely nationalized, through a Government

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    ordinance; the Life Insurance Corporation Act, 1956 effective from 1.9.1956 was

    enacted in the same year to, inter-alia, form LIFE INSURANCE CORPORATION

    after nationalization of the 245 companies into one entity. There were 245 insurance

    companies of both Indian and foreign origin in 1956. Nationalization was

    accomplished by the govt. acquisition of the management of the companies. The Life

    Insurance Corporation of India was created on 1 September, 1956, as a result and has

    grown to be the largest insurance company in India as of 2008.

    General Insurance Business (Nationalization) Act, 1972

    The General Insurance Business (Nationalization) Act, 1972 was enacted to

    nationalize the 100 odd general insurance companies and subsequently merging them

    into four companies. All the companies were amalgamated into National Insurance,

    New India Assurance, Oriental Insurance, and United India Insurance which were

    headquartered in each of the four metropolitan cities.

    Insurance Regulatory and Development Authority (IRDA) Act, 1999

    Till 1999, there were not any private insurance companies in Indian insurance sector.

    The Govt. of India then introduced the Insurance Regulatory and Development

    Authority Act in 1999, thereby de-regulating the insurance sector and allowing private

    companies into the insurance. Further, foreign investment was also allowed and

    capped at 26% holding in the Indian insurance companies. In recent years many

    private players entered in the Insurance sector of India. Companies with equal

    strength started competing in the Indian insurance market. Currently, in India only 2

    million people (0.2 % of total population of 1 billion), are covered under Medi claim,

    whereas in developed nations like USA about 75 % of the total population are covered

    under some insurance scheme. With more and more private players in the sector this

    scenario may change at a rapid pace.

    1.2 Advantage of Life Insurance

    i) Protection against risk of untimely death

    Life insurance is a product, which offers protection against the risk of death the full

    sum assured is made available under a life assurance policy, whereas under other

    savings schemes, the total accumulated savings alone will be available.

    ii)Protection during old age

    Life insurance can also be used as a means of saving for ones future. There are a

    number of life insurance policies, which in addition to life cover also provide the

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    means of investing ones income. The sum as per the policy will be received only

    after a period of time. This amount thus provides for the old age.

    iii) Forced savings

    Payment of life insurance premiums is compulsory and becomes a habit. Savings in

    other scheme can be easily withdrawn and may be used for less worthy purpose.

    Termination of a life insurance policy by the policyholder usually results in

    substantial loss in benefits under the policy to the policyholder. One is thus

    encouraged to save and keep ones policy alive.

    iv) Educational requirements and charity

    The object of insurance may be to serve as a security to educational funds in respect

    of loans advanced for educational purpose or to provide donations to charitable

    institutions like hospital and school.

    v) Nomination and assignment

    The life insured can name the person or persons to whom the policy money would be

    payable in the event of his death .the proceeds of a life insurance policy can be

    protected against the claims of the creditors of the life insured by effecting a valid

    assignment of the policy. The beneficiaries are fully protected from creditors expect

    to the extent of any interest in the policy retained by the insured.21Marketability and

    suitability for borrowing After 3 years, if the policyholder finds that he is unable to

    continue payment of premiums he can surrender a policy for a cash sum. A life

    insurance policy is accepted as a security for a commercial loan.

    vi) Loans from the insurance company

    A policy holder can take a loan from his insurance company against the Security of

    his life insurance policy provided the terms of the terms of his policy allow such a

    loan. This loan can be taken usually after a period of 3 years from commencement of

    the policy and is a percentage of its surrender value.

    vii) Investment options

    The unit link products gives comprehensive insurance solutions that cater to an

    individuals dual need of earning potentially high returns as well as stay for life. Thus

    there is an option to invest money in the products that combine the best of insurance

    and investment. In a volatile market conditions it is possible to secure both as one can

    hedge the investment with saver investment vehicles that provide a diversified

    portfolio.

    viii) Tax benefits

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    The Indian income tax act provides tax concessions to the policy holder both on

    payment of premium and on the maturity amount. Under sec 88 the tax benefits on

    premium paid by an individual for life insurance policies on his own life on the life of

    spouse \children minor or major, including married daughters. Under sec 6 of the

    married womens property act if a married man takes a policy of life insurance on his

    own life and expenses on the face of it to be for the benefit of his wife or of his wife

    and children or any of them, then it shall be deemed to

    be a trust for the benefit of his wife and children or any of them, According to the

    interest so expressed and shall not so long as any object of trust remains be subject to

    the control of the husband or to his creditors or form part of his estate. An insurance

    policy taken by a married man in the above manner is ideal way to protect the interest

    of his wife and children, even after his untimely death.

    1.3 Types of insurance products

    Term assurance plan- In insurance language this is a pure risk cover and can be

    described as an insurance or risk management product in its purest and simplest form.

    In case of your untimely death, your dependents will receive the risk-cover amount or

    the sum assured. On the other hand, there is no survival benefits if you survive the

    policy term, and you also do not get back the premiums paid.

    Endowment assurance plans- It is a traditional investment-cum-insurance plan. In

    other words, it provides both life cover (in the event of death of life insured) or

    maturity benefits if he/she survives the policy term. Endowment plans are typically

    frontloaded. Therefore it makes sense for you to remain in the policy for at least 12-15

    years.

    Money-back policy- It is a variant of the endowment assurance policy-the difference

    is that you get the survival benefits intermittently over the life of the policy. Thus

    taking care of his lump-sum monetary requirements to enable him to meet his

    financial goals and major commitments. The maturity benefit is the sum assured value

    less the survival benefits already paid under the policy, plus bonuses accrued, if any.

    In case of untimely death the nominee will receive the entire sum assured without

    considering the payouts already made to you before the unfortunate death.

    Whole life plan- This policy provides the life assurance cover for almost the entire

    life. Most of the insurance companies provide protection up to the age of 100 years.

    The sum assured is paid to you once you reach this age, and the policy is terminated.

    In this payment of premium is for whole life, and the sum assured is paid to your

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    nominee in the event of your death. In other words, this is equivalent to a term plan

    over your lifetime.

    Pension plan- A pension plan can be looked as more of an investment product

    offered by insurers to cater to the golden retirement years of an individual. Also

    referred to as retirement plans, these are designed to ensure that you are financially

    independent during your retirement years. Most of the pension plans also provide an

    optional life assurance cover in them.

    Child plan- It basically aims at ensuring the achievement of life goals of your child.

    The goal can be higher education, financial help in establishing a business or

    profession, or even marriage. In a child plan, the life assured can be the parent or the

    child. The beneficiary for the policy, however, is the child. As a child is a minor, the

    life insurance contract is between the parent and the insurance company. In case of

    early death of the parent, the premium payment is waived off by the insurance

    company and the policy continues as originally planned.

    Unit Linked Insurance Plan- ULIPs have been the darling of insurance companies,

    intermediaries and the insured population alike over the last five years. The main

    reason for this popularity is the twin advantage of a pure life cover (insurance

    component) and a range of investment funds or options (savings component) to match

    your risk profile. While the pure life cover provides the much needed financial

    security to your dependents in the event of your untimely death, the savings

    component allows you to participate in the capital markets and build wealth over the

    long-term tenure of the policy.

    Changing face of Indian insurance industry

    Indian life-insurance market is the target market of all the companies who either want

    to extend or diversify their business. To tap the Indian market there has been tie-ups

    between the major Indian companies with other International insurance companies to

    start up their business. The government of India has set up rules that no foreign

    insurance company can setup their business individually here and they have to tie up

    with an Indian company and this foreign insurance company can have an investment

    of only 24% of the total start-up investment. Indian insurance industry can be featured

    by:

    Low market penetration.

    Ever growing middle class component in population.

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    Growth of customers interest with an increasing demand for better insurance

    products.

    Application of information technology for business.

    Rebate from government in the form of tax incentives to be insured.

    Today, the Indian life insurance industry has a dozen private players, each of which

    are making strides in raising awareness levels, introducing innovative products and

    increasing the penetration of life insurance in the vastly underinsured country. Several

    of private insurers have introduced attractive products to meet the needs of their target

    customers and in line with their business objectives.

    1.4 India: The Next Insurance Giant

    Market Performance & Forecast: In 2000, Indian insurance market size was $21.71

    billion. Between 2000 and 2008, it had an increase of 120% and reached $47.89

    billion. Between 2000 and 2008, total premiums maintained an average growth rate of

    11.96% and the CAGR growth during this time frame has been 11.96%. It was one of

    the most consistent growth patterns we have noticed in any other emerging economies

    in Asian as well as Global markets.

    Indian Insurance Market

    Indian economy is the 12th largest in the world, with a GDP of $1.25 trillion and 3 rd

    largest in terms of purchasing power parity. With factors like a stable 8-9 per cent

    annual growth, rising foreign exchange reserves, a booming capital market and a

    rapidly expanding FDI inflows, it is on the fulcrum of an ever increasing growth

    curve. Insurance is one major sector which has been on a continuous growth curve

    since the revival of Indian economy. Taking into account the huge population and

    growing per capita income besides several other driving factors, a huge opportunity is

    in store for the insurance companies in India. According to the latest research

    findings, nearly 80% of Indian population is without life insurance cover while health

    insurance and non-life insurance continues to be below international standards. And

    this part of the population is also subjected to weak social security and pension

    systems with hardly any old age

    income security. As per our findings, insurance in India is primarily used as a means

    to improve personal finances and for income tax planning; Indians have a tendency to

    invest in properties and gold followed by bank deposits. They selectively invest in

    shares also but the percentage is very small 4-5%. This in itself is an indicator that

    growth potential for the insurance sector is immense. Its a business growing at the

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    rate of 15-20% per annum and presently is of the order of $47.9 billion. India is a vast

    market for life insurance that is directly proportional to the growth in premiums and

    an increase in life density. With the entry of private sector players backed by foreign

    expertise, Indian insurance market has become more vibrant. Competition in this

    market is increasing with companys continuous effort to lure the customers with new

    product offerings. However, the market share of private insurance companies remains

    very low -in the 10-15% range. Even to this day, Life Insurance Corporation(LIC) of

    India dominates Indian insurance sector. The heavy hand of government still

    dominates the market, with price controls, limits on ownership, and other restraints.

    Major Driving Factors

    Growing demand from semi-urban population

    Entry of private players following the deregulation

    Rising demand for retirement provision in the ageing population

    The opening of the pension sector and the establishment of the new pension

    regulator

    Rising per capita incomes among the strong middle class, and spreading affluence

    Growing consumer class and increase in spending & saving capacity

    Public private partnerships infrastructure development

    Dearth of innovative & buyer-friendly insurance products

    Success of Auto insurance sector

    Emerging Areas

    Healthcare Insurance & Pension Plans

    Mutual fund linked insurance products

    Multiple Distribution Networks .i.e. Bank assurance

    The upward growth trend started from 2000 was mainly due to economic policies

    adopted by the then Indian government. This year saw initiation of an era of economic

    liberalization and globalization in the Indian economy followed by several reforms

    and long-term policies that created a perfect roadmap for the success of Indian

    financial markets. On the basis of several macroeconomic factors like increase in

    literacy rate & per capita income, decrease in death rate and unemployment, better tax

    rebates, growing GDP etc., we estimate that the Indian insurance sector will grow by

    $28.65 billion and reach $76.54 billion by 2011 with a CAGR (compounded annual

    growth rate) of 12.44% and a growth of 59.82%.

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    1.5 Busting some insurance myths

    With a range of products flooding the market, people today are more confused about

    insurance than ever. Here are a bagful of myths floating around and I have made an

    effort to bust a few of the significant ones.

    1. I dont want to put my hard-earned money into a pure term assurance plan if I dont

    even get back all the premiums paid on survival of the term.

    A pure term assurance plan is a risk mitigation tool and not an investment product.

    In the event of your untimely death during the policy term, your dependents get a

    sum assured to enable them to continue living their existing lifestyle, repay loan

    liabilities and meet long-term financial goals. To achieve this, you only need to pay a

    premium amount that is a fraction of the sum assured. Moreover unlike

    investments, where it takes years to build a suitable corpus, the sum assured on your

    insurance policy is payable, in the event of your untimely death, from the date of its

    commencement.

    2. It would be enough if only the main breadwinner of the family takes life insurance.

    While the main breadwinner should take out a life insurance policy on a priority

    basis; the other members of the family should also be covered. If the wife is working,

    then she should be covered to the extent of loss of income to the family in the event of

    her untimely death. On the other hand, even if she is not working, she should be

    covered, albeit for a smaller sum, because her contribution to the family, in form of

    household services, has monetary value.

    3. I will get back all my premiums when I surrender my endowment policy

    prematurely.

    You couldnt be more wrong! You only get back the surrender value, which is

    based on the paid-up value is a proportion of the original sum assured based on

    the number of years for which premium was paid against the total premium-paying

    years. The paid-up value of the policy is also calculated and available as per the

    policy conditions.

    4. Insurance is primarily useful as a tax-saving instrument.

    Again, this is a huge misconception! While you do get attractive tax breaks, the

    primary objective of insurance is risk mitigations followed by wealth creation for the

    long term. Many people end up taking this myth too seriously, particularly without

    considering the costs and benefits involved.

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    5. After three years, I can walk away from any ULIP, along with the accrued

    investment or the fund value.

    Sure, you can do that! However, you need to remember that a ULIP, at least in the

    initial years, is very different from a mutual fund. While a mutual fund only charges o

    nominal fund management charge every year, a ULIP is front loaded. That means a

    significant chunk of your premium is allocated across various charges in the initial

    years of the policy and only the balance gets invested in a fund of your choice. As

    these charges taper off and average over time, it makes sense to stay in a ULIP for at

    least 15 years. Therefore, if your investment horizon is just 3-5 years, you better off in

    a mutual fund, and you can take out a separate term assurance plan for the required

    risk cover.

    CHAPTER-2: OBJECTIVE

    A). Primary Objective:-

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    1. To study the awareness about life insurance corporation in insurance category

    in Navsari region.

    B). Secondary objective:-

    2. 1. To study the views of end users about different Insurance Company.

    3. 2. To identify the potential market in Navsari region.

    CHAPTER-3: RESEARCH METHODOLOGYSources of Data:

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    The success of any Insurance company depends on how well they are able to align

    with the objectives and needs of individual customers, and is able to provide proper

    solutions to them. To know how a company is performing and whether they have any

    cutting edge advantage over competitors, an intensive study of the market is

    absolutely necessary. In order to understand the performance of different companies

    in the market, we did two types of surveys, primary survey and secondary survey.

    Primary survey

    Primary survey included:-

    Prepare a questionnaire for the market survey.

    Meeting different people to know their views, perception and preference of

    different insurance companies.

    Secondary survey

    Secondary survey included of consulting books, magazines, journals, internet and also

    taking reference from:-

    library.

    Internet.

    Methodology

    We would go in for a qualitative research as our objective is to judge the perception

    and preference of different insurance products. The research would be done from

    primary data.

    Sample Design

    Target population: The target population for the research would be people who are in

    the age group beyond 40 and age group between 20 to 40.We targeted this group of

    population because these populations are the potential customers of insurance.

    Sampling Frame : The research would be conducted in Navsari. The survey has

    been conducted among the potential customers of inaurance.

    Sampling Technique : The sampling technique that is adopted is the simple random

    sampling wherein every element in the target population has an equal chance or

    probability of getting selected in the sample. That means every unit of the population

    who is more is in the above mentioned age group, have an equal chance of getting

    selected

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    Sample Size: I did a survey among 50 people by taking two categories ; that is

    1.) Age group beyond 40

    2) Age group between 20 to 40

    Data Collection : The research would be conducted from the source of primary data

    collection. Secondary data would help us in knowing the trends prevailing in the

    insurance market and would help us in analyzing and interpretation of the primary

    data.

    CHAPTER 4: DATA ANALYSIS AND INTERPRITATION

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    Gender

    Frequency Percent Valid PercentCumulative

    Percent

    Valid Male 33 66.0 66.0 66.0

    Female 17 34.0 34.0 100.0Total 50 100.0 100.0

    Male

    Female

    Gender

    Pies showcounts

    66.00%

    34.00%

    Age

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    Frequency Percent Valid PercentCumulative

    Percent

    Valid 20-40 32 64.0 64.0 64.0

    Above 40 18 36.0 36.0 100.0

    Total 50 100.0 100.0

    20-40

    Above 40

    Age

    Pies show counts

    64.00%

    36.00%

    What is your occupation?

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    Frequency Percent Valid PercentCumulative

    Percent

    Valid govt.officer 18 36.0 36.0 36.0

    business man 14 28.0 28.0 64.0

    other 18 36.0 36.0 100.0

    Total 50 100.0 100.0

    govt.officerbusiness man

    other

    What is your occupation?

    Pies show counts

    36.00%

    28.00%

    36.00%

    What is your monthly income?

    Frequency Percent Valid Percent

    Cumulative

    PercentValid 5000-10000 13 26.0 26.0 26.0

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    10000-20000 23 46.0 46.0 72.0

    Above 20000 14 28.0 28.0 100.0

    Total 50 100.0 100.0

    5000-10000

    10000-20000

    Above 20000

    What is your m onthly income

    Pies show counts26.00%

    46.00%

    28.00%

    What is your marital status?

    Frequency Percent Valid Percent

    Cumulative

    PercentValid married 37 74.0 74.0 74.0

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    unmareied 13 26.0 26.0 100.0

    Total 50 100.0 100.0

    married

    unmareied

    What is your marital status?

    Pies showcounts

    74.00%

    26.00%

    \

    Number of family members?

    Frequency Percent Valid Percent

    Cumulative

    PercentValid 2-4 34 68.0 68.0 68.0

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    4-6 12 24.0 24.0 92.0

    Above 6 4 8.0 8.0 100.0

    Total 50 100.0 100.0

    2-4

    4-6

    Above 6

    Number of family me mbers?

    Pies show counts

    68.00%

    24.00%

    8.00%

    Earning members in the family?

    Frequency Percent Valid Percent CumulativePercent

    Valid 1 20 40.0 40.0 40.0

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    2 25 50.0 50.0 90.0

    Above 3 5 10.0 10.0 100.0

    Total 50 100.0 100.0

    1

    2

    Above 3

    Earning members in the family?

    Pies show counts

    40.00%

    50.00%

    10.00%

    Which kind of insurance of you have?

    Frequency Percent Valid PercentCumulative

    Percent

    Valid life 34 68.0 68.0 68.0

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    non-life 11 22.0 22.0 90.0

    both 5 10.0 10.0 100.0

    Total 50 100.0 100.0

    life

    non-life

    both

    Which kind o f insur ance of you have

    Pies show counts

    68.00%

    22.00%

    10.00%

    For what purpose you have take insurance?

    Frequency Percent Valid Percent

    Cumulative

    PercentValid investment 12 24.0 24.0 24.0

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    tax savings 14 28.0 28.0 52.0

    for better future 20 40.0 40.0 92.0

    other 4 8.0 8.0 100.0

    Total 50 100.0 100.0

    investment

    tax saving s

    for better future

    other

    For w hat purpose you have take insur a

    Pies show counts

    24.00%

    28.00%

    40.00%

    8.00%

    How you rank LIC?

    Frequency Percent Valid PercentCumulative

    Percent

  • 8/4/2019 Ankur Project Comp

    27/34

    Valid Excellent 15 30.0 30.0 30.0

    very good 12 24.0 24.0 54.0

    good 12 24.0 24.0 78.0

    fair 7 14.0 14.0 92.0

    bad 4 8.0 8.0 100.0

    Total 50 100.0 100.0

    Bars show counts

    Excellent very good good fair bad

    How you rank LIC?

    0

    5

    10

    15

    Count

    n=15

    15

    n=12

    12

    n=12

    12

    n=7

    7

    n=4

    4

    From which source you come to know about LIC?

    Frequency Percent Valid PercentCumulative

    Percent

  • 8/4/2019 Ankur Project Comp

    28/34

    Valid Advertisement 12 24.0 24.0 24.0

    agent 23 46.0 46.0 70.0

    friends 8 16.0 16.0 86.0

    other 7 14.0 14.0 100.0

    Total 50 100.0 100.0

    Advertisement

    ag ent

    fr iends

    other

    Fr o m w h ich s o u r ce y ou c o m e t o k n o w a

    Pies sho w counts

    24.00%

    46.00%

    16.00%

    14.00%

    Who suggest to take you insurance policy?

    Frequency Percent Valid PercentCumulative

    Percent

  • 8/4/2019 Ankur Project Comp

    29/34

    Valid friends 9 18.0 18.0 18.0

    family 15 30.0 30.0 48.0

    agents 20 40.0 40.0 88.0

    other 6 12.0 12.0 100.0

    Total 50 100.0 100.0

    friends

    family

    agents

    other

    Who sugge st to take you insur ance po lic

    Pies show counts

    18.00%

    30.00%40.00%

    12.00%

    In which insurance plan have you invested the money?

  • 8/4/2019 Ankur Project Comp

    30/34

    Frequency Percent Valid PercentCumulative

    Percent

    Valid term plan endowment 3 6.0 6.0 6.0

    money back plan 15 30.0 30.0 36.0

    children plan 12 24.0 24.0 60.0

    pansion plan10 20.0 20.0 80.0

    ULIP 5 10.0 10.0 90.0

    health plan 5 10.0 10.0 100.0

    Total 50 100.0 100.0

    Bars show counts

    term plan endowment

    money back plan

    children plan

    pansion plan

    ULIP

    health plan

    In which insurance plan have you invested the money?

    0

    5

    10

    15

    Count

    n=3

    3

    n=15

    15

    n=12

    12

    n=10

    10

    n=5

    5

    n=5

    5

    Rank the insurance company according to you?

  • 8/4/2019 Ankur Project Comp

    31/34

    Frequency Percent Valid PercentCumulative

    Percent

    Valid LIC 26 52.0 52.0 52.0

    BIRLA 8 16.0 16.0 68.0

    TATA AIg 7 14.0 14.0 82.0

    AVIVA5 10.0 10.0 92.0

    RELIANCE 4 8.0 8.0 100.0

    Total 50 100.0 100.0

    Bars show counts

    LIC BIRLA TATA AIg AVIVA RELIANCE

    Rank the insurance company according to you?

    5

    10

    15

    20

    25

    Count

    n=26

    26

    n=8

    8

    n=7

    7

    n=5

    5

    n=4

    4

    Are you satisfied with LIC services?

  • 8/4/2019 Ankur Project Comp

    32/34

    Frequency Percent Valid PercentCumulative

    Percent

    Valid yes 37 74.0 74.0 74.0

    no 13 26.0 26.0 100.0

    Total 50 100.0 100.0

    yes

    no

    Are you satis fied w ith LIC services ?

    Pies show counts

    74.00%

    26.00%

    Where do LIC need to improve?

  • 8/4/2019 Ankur Project Comp

    33/34

    Frequency Percent Valid PercentCumulative

    Percent

    Valid Service 8 16.0 16.0 16.0

    return 14 28.0 28.0 44.0

    information 12 24.0 24.0 68.0

    varity8 16.0 16.0 84.0

    easy claim 8 16.0 16.0 100.0

    Total 50 100.0 100.0

    Bars show counts

    0 1 2 3 4

    Where do LIC need to improve?

    0

    4

    8

    12

    Count

    n=8

    8

    n=14

    14

    n=12

    12

    n=8

    8

    n=8

    8

  • 8/4/2019 Ankur Project Comp

    34/34


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