Date post: | 02-Nov-2014 |
Category: |
Economy & Finance |
Upload: | doens-joke |
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Apple
• Short history
• Fourth Quarter earnings 2009
• Future figures
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History• Founded in 1976
• Steve Jobs, Steve Wozniak and Ronald Wayne
• First PC: Apple I
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History• 5 Products
• Several variations
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4th quarter earnings 2009
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Revenue Profit EPS Gross margin
Analyst Estimates $ 9.2 billion / $ 1.42 35.0%Q4 2009 results $ 9.87 billion $ 1.67 billion $1.82 36.6%Q4 2008 results $ 7.9 billion $ 1.14 billion $1.26 34.7%
Figures Q4
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Healthy gross margin4 reasons:
1. More copies of Snow Leopard
2. Better product mix
3. Less spendings on iPod transition
4. Less costs of components
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Q307 Q407 Q108 Q208 Q308 Q408 Q109 Q209 Q309 Q4090
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2
3
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8
Millions of units per fiscal quarter
iPhone sales
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Q400 Q401 Q402 Q403 Q404 Q405 Q406 Q407 Q408 Q4090
0.5
1
1.5
2
2.5
3
3.5
Millions of units per fiscal quarter
Mac sales
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Q402 Q403 Q404 Q405 Q406 Q407 Q408 Q4090
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4
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12
Millions of units per fiscal quarter
iPod sales
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The future Q 1 2010:
• Revenue: $ 11.3 billion – $ 11.6 billion
• Earnings/share: $ 1.70 – $ 1.80
• Main component: international market
• Selling iPhones in China
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Thank you for your attention