Approaches to interpretation: UKRAINIAN EXPERIENCE – LESSONS LEARNED
Rubel OlegBlack Sea branch of Ukrainian Academy of Sciences, Odessa
INTERPRETATION
IDEA: INTERPRETATION IS ART
BUT: this concept has not widely used by scientists and environmentalists
GA3 Visibility, awareness and cross-border promotion of the action
SCIENTIFICALLY BASE OF INTERPRETATION
GA3 Visibility, awareness and cross-border promotion of the action
OVERCOMING OF COGNITIVE BAREERS
New linguistic tools of interpretation:
• Remenescation• Allusion
REMENESCATION
ECHO OF THE MOTIVE FROM LITERATURE
ALLUSION
ART COMPARISON ASSOCIATED WITH THE SPECIFIC OBJECTS
EXAMPLE: roaring grotto is a heart of Karadag
PROBLEM - I
CONTRADICTION OF LOGICAL AND GEOGRAPHICAL APPROACHES OF INFORMATION PRESENTATION
SOLVING
Creation of annexes with additional information that can be interpreted to tourists
PROBLEM - II
DISPROPORTION OF QUALITY AND QUANTITY OF INFORMATION
BIG VOLUME OF INFORMATION
PROBLEM - III
BIG INTEREST TO PROJECT
MANY PARTICIPANTS ON SCHOOL OF INTERPRETERS
PROBLEMS - IV
ETHICAL ASSESSMENTS AND POLITICAL CONTEXT
MAIN QUESTIONS:
ROMANIAN
TURKISH
GERMANY
PROBLEMS - V
COMPETITIONS BETWEEN THE TOURISTIC STAKEHOLDERS AND CAMPANIES
PROBLEMS - VI
INSTALATION OF BOARDS:
13 ON THE TRAIL
7 ON THE TERRITORY OF NPAs
BIG POSITIVES
1. NEW PARTNERS2. GRATE SCIENTIFIC POTENTIAL 3. THE HUGE CREATIVE POTENTIAL OF
THE PARTICIPANS
AIMS
IMPORTANT OF HARMONIZATION BETWEEN INTERPRETATION AND MARKETING/MANAGEMENT OF NPAS
MANAGEMENT: ACCESS, INFRASTRUCTURE, SERVICES
MARKETING: PRICES, PROMOTION, INFORMATION MANAGEMENT