Q&A with Todd Proctor: Cutting Edge Surfboard Constructions Proctor Surfboards –Building boards for over 20 years and always ahead of the curve Q: Can you tell us about your hand-made Epoxy construction options? A: We offer two epoxy constructions: STANDARD EPS and our high- end PROXY construction. STANDARD EPS uses regular epoxy resin and standard EPS (Expanded Polystyrene) foam cores. This is about two times as strong as a standard Poly/PU (Polyester resin/Polyurethane foam) board while maintaining a similar feel and flex characteristics. Our high-end PROXY construction uses an extremely flexible epoxy resin, S-glass cloth, and a non-recycled EPS beaded foam core designed especially for surfing. The “proxy” epoxy resin is engineered for maximum break strength and flexibility - and the lightweight composite foam core offers high compression strength and limited water absorption if dinged. PROXY boards are 3-5 times as strong as a standard Poly/PU and offer an enhanced flex/rebound characteristic. Q: What types of custom-board options are hot right now? Flex is king - and we’ve taken that to the next level with our stringerless, carbon-rail Proxy construction - we call it the “Carbon Footprint” and it’s become one of our most popular constructions. The carbon matrix used to reinforce the rail lap is woven in a specific pattern/gauge ideally suited for maximum performance & strength. The carbon-reinforced rails, in combination with the stringerless blank, provide an enhanced flex characteristic that is very noticeable for surfers of all skill levels. A stringerless board exhibits incredible flex, torque, and recoil through turns. However, with no center stringer a board’s break strength (also called ‘tensile strength’) is significantly diminished. By reinforcing the lap, or rail area of the board with carbon, the enhanced flex characteristic is maintained, while the structural integrity of the board’s break strength is kept intact. The Carbon Footprint construction yields an increased flex pattern that gives more speed through the flats and a “self adjusting” rocker that warps into the steep parts of the wave face; forming into the shape of the wave creating a slingshot effect both into and out of maneuvers. Q: What excites you about the future of surfboard design and construction? What excites me most is what we are working on right now in our factory. A whole series of boards with custom lay-ups that strategically place different composite cloths in key locations throughout the board to further enhance and tap into the areas of flex, rebound, performance, and strength....to slingshot performance surfing into new places, but also to enable the “working class” real world surfer to more easily harness the energy of the wave, tap in and go places they didn’t think possible. To help surfers more easily surf better - that is what I’m most excited about..... And the use of stronger materials that can be recycled is important too. We don’t need to be wasteful by having boards that wear out super fast and go into the trash, nor do we - as surfers - need to be building boards whose ultimate destiny is only the trash because they can’t be recycled. Yahoo Review Linda Posted on Yahoo Review 03/14/13 The main reason I choose HSS above other surf shops is because I can always depend on personable service and product knowledge, inside and out, that I really can t find anywhere else, especially the chain-retail surf shops. I recently bought Al Merrick fins there, and left feeling like I made an informed choice, thanks to wealth of info Eric provided on all the fins in the shop! While some people believe it s a shop that caters to Japanese tourists, and it s expensive; from experience, I know, if you re local and loyal, you’ll get plenty of discounts through the Royalty Rewards Program, Awesome Sales, and Coupons that significantly reduce the suggested retail price. --Thank You Linda!!!! Eric
Transcript
Q&A with Todd Proctor: Cutting Edge Surfboard Constructions
Proctor Surfboards –Building boards for over 20 years and always ahead of the curve
Q: Can you tell us about your hand-made Epoxy construction options? A: We offer two epoxy constructions: STANDARD EPS and our high-end PROXY construction. STANDARD EPS uses regular epoxy resin and standard EPS (Expanded Polystyrene) foam cores. This is about two times as strong as a standard Poly/PU (Polyester resin/Polyurethane foam) board while maintaining a similar feel and flex characteristics. Our high-end PROXY construction uses an extremely flexible epoxy resin, S-glass cloth, and a non-recycled EPS beaded foam core designed especially for surfing. The “proxy” epoxy resin is
engineered for maximum break strength and flexibility - and the lightweight composite foam core offers high compression strength and limited water absorption if dinged. PROXY boards are 3-5 times as strong as a standard Poly/PU and offer an enhanced flex/rebound characteristic. Q: What types of custom-board options are hot right now?
Flex is king - and we’ve taken that to the next level with our stringerless, carbon-rail Proxy construction - we call it the “Carbon Footprint” and it’s become one of our most popular constructions. The carbon matrix used to reinforce the rail lap is woven in a specific pattern/gauge ideally suited for maximum performance & strength. The carbon-reinforced rails, in combination with the stringerless blank, provide an enhanced flex characteristic that is very noticeable for surfers of all skill levels. A stringerless board exhibits incredible flex, torque, and recoil through turns. However, with no center stringer a board’s break strength (also called ‘tensile strength’) is significantly diminished. By reinforcing the lap, or rail area of the board with carbon, the enhanced flex characteristic is maintained, while the structural integrity of the board’s break strength is kept intact. The Carbon Footprint construction yields an increased flex pattern that gives more speed through the flats and a “self adjusting” rocker that warps into the steep parts of the wave face; forming into the shape of the wave creating a slingshot effect both into and out of maneuvers. Q: What excites you about the future of surfboard design and construction?
What excites me most is what we are working on right now in our factory. A whole series of boards with custom lay-ups that strategically place different composite cloths in key locations throughout the board to further enhance and tap into the areas of flex, rebound, performance, and strength....to slingshot performance surfing into new places, but also to enable the “working class” real world surfer to more easily harness the energy of the wave, tap in and go places they didn’t think possible. To help surfers more easily surf better - that is what I’m most excited about..... And the use of stronger materials that can be recycled is important too. We don’t need to be wasteful by having boards that wear out super fast and go into the trash, nor do we - as surfers - need to be building boards whose ultimate destiny is only the trash because they can’t be recycled.
Yahoo Review Linda Posted on Yahoo Review 03/14/13 The main reason I choose HSS above other surf shops is because I can always depend on personable service and product knowledge, inside and out, that I really can t find
anywhere else, especially the chain-retail surf shops. I recently bought Al Merrick fins there, and left feeling like I made an informed choice, thanks to wealth of info Eric provided on all the fins in the shop! While some people believe it s a shop that caters to Japanese tourists, and it s expensive; from experience, I know, if you re local and loyal, you’ll get plenty of discounts through the Royalty Rewards Program, Awesome Sales, and Coupons that significantly reduce the suggested retail price. --Thank You Linda!!!!
Eric
Serving hot food on melamine tableware could increase your exposure to melamine, a study released Monday in the journal JAMA Internal Medicine suggests. Melamine, an industrial chemical used in everyday items such as cooking utensils, plates, paperboard and
industrial coatings can apparently seep into food when it's heated, the study said. In two separate tests, researchers from Kaohsiung Medical University and Kaohsiung Municipal Hsiao-Kang Hospital in Taiwan served a dozen participants about two cups of hot noodle soup in melamine bowls and ceramic bowls. After participants ate out of the melamine bowls, the levels of melamine in their urine peaked six hours later, up to about 8 parts per billion, before tapering off later in the day. Those who ate out of ceramic bowls had on average less than 2 parts per billion. Researchers suggested some of the melamine detected after eating from the ceramic bowl was actually leftover melamine from first eating from the melamine bowl .
A person can have up to 2,500 parts per billion of melamine in their blood before it poses a health risk, according to the Food and Drug Administration. It was unclear if the amount of melamine measured during the study was significant, researchers said, but they cautioned that long-term exposure to the chemical could pose health risks. The World Health Organization’s International Agency for Research on Cancer concluded in 1999 that there was sufficient evidence that melamine can act as a carcinogen in animals, but inadequate evidence it acted the same in humans. Overall, the FDA considers the amount of melamine the public is typically exposed to from tableware is safe. Still, the agency cautions consumers not to heat food or drinks in melamine-based dinnerware in a microwave. Melamine was the chemical behind a 2008 health scare in China, when melamine-tainted baby formula killed six children and sickened 300,000 others. There were up to 2.5 million parts per billion of melamine in those samples. -health.usnews.com Ever order a California roll? Well, for one, that tells us that you’ve probably never read our 12 Sushi Commandments. But it also means that you have experienced the wonder that is imitation crab. It’s not
every day that you come across a food with the word “imitation” regularly preceding it, but that is precisely what is going on here with crab stick, readily available at most grocery stores and commonplace in neighborhood Japanese restaurants. (Some go so far as to call it "krab with a k.") So, what exactly is it, you ask? Imitation crab is a form of processed seafood made of finely pulverized white fish flesh — called surimi — typically using various whitefish. Creating surimi involves skinning, rinsing, grinding and cooking the fish into an odorless paste, before
coloring and flavoring is added to resemble the leg meat of snow crab or Japanese spider crab. Want our advice? Stick to the real stuff. And do yourself a favor and opt for something with actual fish the next time you’re craving sushi. - foodrepublic.com
Get 6 Month Interest Free when you use a Hawaiian South Shore Credit Card. Now getting what you want for the summer is even easier. Any Purchase over $250 will be 6 months Interest Free. If you don't have a Hawaiian South Shore Credit card come in and apply. It takes only 5 minutes and if approved and you can take your purchase home that day
We have a Layaway plan also and unlike most retailers we don't have a service fee for layaway plans. Questions? Call us 597-‐9055 or email me Kyle at [email protected]
NEW Hours Mon – Sat 10:30 – 7:00 Sunday 10:00 – 6:00
Do you know where to Park? Located on the Makai (ocean side) of the building next to Super Cuts.
Your Surf Authority Hawaiian South Shore 320 Ward Ave. 112 Honolulu Hi NOW OPEN SUNDAYs 10-6
Andy Davis was born in California and grew up between San Diego and Orange Counties.
Art became a part of his life at a very young age, after hours of play, he would recreate his experiences of the day by drawing them with crayons. Later doodling became Andy’s escape from the classroom; he dreamed of being on his skateboard, or at the beach surfing. After high school he was accepted to art school and attempted to play
by the rules, however, he felt trapped all over again. This time he was old enough to do things his way so he made the unconventional decision to leave school for good. After years of drawing freedom on paper, Andy had his first real taste and the truth is, he liked it. Soon after leaving art school, he took his college savings and started his first clothing company named after his newfound independence: “free.” His success was swift, the brand quickly pulled on talent such as Brad Gerlach and Donavan Frankenreiter. However, the popularity of the clothing was dwarfed by Andy’s youth & in-experience at running a business. “Free clothing” closed its doors in 1996 but served as a launching pad for Andy’s career as an artist, which has been a dreamy one. He is designing a collection today for Billabong. His brand supplies beachwear to the thousands of cult followers who have remained loyal to Andy’s clothing since the
90’s. Wearing Andy’s clothing makes one feel like they are part of something. Some say “When I wear an Andy Davis t-shirt, I not only tell the world that I am free & and easy going but I also make a small statement that I, like Andy, stand for something . . . something simple and good. Andy’s mom, Jane Davis is a practicing artist in Santa Fe, NM and his brother Zack Davis, in Brooklyn NY, is a master sculptor; art just runs in Andy’s blood. Davis currently lives in Encinitas, CA with his wife, Ashley and son Noah. He is a devoted surfer who spends his days at the beach, designing clothing, traveling and
preparing for art shows around the world. Artists Statement My art is a daydream. I get lost in the process of painting and drawing; it is the only part of my life that has never had rules. Every person that sees my work has a different interpretation of the meaning and I like it that way.
Andy Davis Aloha $60
2mm Front Zip Wetsuit $110
Andy Davis Pelle Boardshorts $60
$5 OFF Any Andy Davis T-‐shirt $10 OFF Aloha Shirt, Wetsuit and Boardshorts Good Only for 5 Days April 14th – April 20th
