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Issue Date Ad Copy/Space DeadlineJan. 13Issue 1
Launching Another Sporting Year: .................................................................................................... Dec. 29• Planning your 2017 Canadian and Western big game hunting trips• Gun talk: A backwoods sidearm tutorial, and state-by-state license-to-carry regs• Hard water heaven: Lake George, Lake Champlain and others
Jan. 27 Issue 2
The Heart of Hard Water: ....................................................................................................................Jan. 13• Tungsten ice jigs: Versatile, nontoxic, ragingly effective and sonar-friendly• Why should I buy a $100 ice fishing rod• The Outdoor News Product Review: Roundup of new boat motors and trolling motors for 2017✤ New York Sportsman’s Expo - Syracuse, NY (1/27-1/29)✤ Central New York Sportsman Show - Oneida, NY (2/4)
• Specific articles ✤ Sport Shows (bonus circulation)
* Includes pass-along based upon independent market research
THE SPORTSMAN’S CHOICE FOR NEWS AND INFORMATION
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2017 Editorial Calendarwww.outdoornews.com/newyork
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Feb. 10Issue 3
Late Ice Opportunities: ........................................................................................................................Jan. 27• NYON Review: A look at new fishing watercraft for 2017• The Outdoor Steward: First call for land management help – federal and state agencies• All the rage: Fishing kayaks take the angling world by storm✤ Adirondack Outdoorsman Show - Johnstown, NY (2/11-2/12)
Feb. 24 Issue 4
Wood Duck Challenge: .......................................................................................................................Feb. 10• Indoor shooting range etiquette – handguns and beyond• Latest craze: What’s an airbow and should I consider buying one?✤ NY Farm Show - Syracuse, NY (2/23-2/25)✤ World Fishing & Outdoor Exposition - Suffern, NY (3/2-3/5)
• Specific articles ✤ Sport Shows (bonus circulation)
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Issue Date Ad Copy/Space DeadlineMarch 10Issue 5
Trout Preview: .....................................................................................................................................Feb. 24• Taking stock: New York’s hatchery trout production• New York’s wild trout waters: Stocked fish need not apply• Lure colors; which color and why?✤ Western NY Sport & Travel Expo - Hamburg, NY (3/9-3/12)
March 24 Issue 6
Saltwater Preview: ...........................................................................................................................March 10• Hudson River’s hot striper fishing: From the GW Bridge to Troy• The Outdoor News Product Review: New fishing line for 2017 • Flyfishing: 1X Through 12X – Which rod when?• Latest and greatest features on a sonar unit✤ The Big East Camping & Outdoor Sport Show - Verona, NY (3/24-3/26)
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Issue Date Ad Copy/Space DeadlineApril 7Issue 7
Spring Gobbler Preview: .................................................................................................................March 24• New turkey gear for 2017• Sighting in your gobbler-getting shotgun• Outdoor Steward: Investing in a trail and all-around land management mower• Bass’n Plan: 2017 Bassmaster Classic results
April 21Issue 8
Walleye/Pike Preview: ......................................................................................................................... April 7• Oneida Lake walleye: Quantity over quality?• New hunting products from SHOT/ATA shows• Bass’n Plan: Which fishing line when? Choosing from the many styles of features-loaded lines✤ Syracuse Gun Show - Syracuse, NY (4/22-4/23)
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Issue Date Ad Copy/Space DeadlineMay 5 Issue 9
Great Lakes Preview: ......................................................................................................................... April 21• Bill Hilts Jr.’s 2017 Great Lakes forecast• The Outdoor News Product Review: What’s new in lures this season• The Outdoor News Product Review: Sorting out the latest and greatest in rods and reels• Hook buyer’s guide: Sizes, quality and chemical treated vs. regular
May 19Issue 10
Bass Season Kickoff: ............................................................................................................................. May 5• The All-American spinnerbait: A versatile, multi-species, time-tested lure• Which Finger? The best bass waters of the Finger Lakes• Setting up your sonar unit properly
JUN
EIssue Date Ad Copy/Space DeadlineJune 2 Issue 11
Father’s Day Gift Guide 2017: .......................................................................................................... May 19• Gift ideas for the fabulous sporting dad• Muskies (and big pike) on the fly• Bass’n Plan: Top open-water concepts for 2017
June 16Issue 12
Thinking Deer in Summer: ................................................................................................................... June 2• Blank check: Building the ultimate compound bow setup• Outdoor Steward: Soil tested and approved; interpreting a soil test• Tackling big snapping turtles• Bombing tactics for soft-water walleye
June 30 Issue 13
Summer Shooting Sessions: ............................................................................................................... June 16• Trap, skeet and sporting clays: Which one works best for you?• Building the ultimate long-range rifle for big-game hunting• Gearing up for the great sport of bowfishing• Live bait options: New, unusual, interesting
JULY
Issue Date Ad Copy/Space DeadlineJuly 14Issue 14
Dog Training Special: ......................................................................................................................... June 29• Great dog training gear for 2017• Hound history: How many breeds are linked to hunting?• Puppy love: Get control of your future hunting dog now • New smartphone apps for in the field and on the water
July 28 Issue 15
2017 Archery Preview: ........................................................................................................................ July 14• The latest and greatest in compounds and crossbows for 2017• Going the distance: Expending your effective archery shooting range• Handgunning: Popular calibers for target, personal protection and law enforcement✤ Empire Farm Days - Seneca Falls, NY (8/8-8/10)
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Issue Date Ad Copy/Space DeadlineAug. 11Issue 16
Bear Season Preview: ........................................................................................................................... July 28• New bear hotspots in New York• Reports from ICAST 2017✤ New York State Woodmen’s Field Days - Boonville, NY (8/18-8/20)
Aug. 25 Issue 17
Small Game Preview: ......................................................................................................................... Aug. 11• Small caliber rifles for rabbit, squirrels and varmints• Profiling the latest machines in the Great American quad marketplace• The Outdoor News Product Review: New bowhunting accessories✤ New York State Fair - Syracuse, NY (8/24-9/4)
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Issue Date Ad Copy/Space DeadlineSept. 8Issue 18
2017 Archery Deer Season Preview: .................................................................................................. Aug. 25• Hanging in the balance: Stabilizing your bow for more confident shooting• Home on YOUR range: Building a personal archery range – target styles, safety considerations• Outdoor Steward: Planting perennial grasses throughout the summer • Small-scale goose man: Outfitting for early-season Canadas
Sept. 22 Issue 19
Northern Zone Deer Preview: ..............................................................................................................Sept. 8• On the track: Score on bare ground or in the snow• Northern Zone unit-by-unit forecast• Game changers afield: Five tactics to up your waterfowling odds• Fall fishing tactics for the biggest and most aggressive fish of the year
• Specific articles ✤ Sport Shows (bonus circulation)
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1-877-772-2381 • (607) 898-5140 • Fax: (607) 898-0020 E-Mail: [email protected] • Web: www.outdoornews.com/newyork
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Oct. 6 Issue 20
Southern Zone Deer Preview: ............................................................................................................Sept. 22• Southern Zone unit-by-unit forecast• Selecting a wingshooting shotgun: Get the most bang for your buck• Road tripping for 2018: Planning your spring gobbler hunts• Options and tactics: Honing your trail camera strategy✤ Southern Tier Outdoor Show - Bath, NY (10/14-10/15)
Oct. 20Issue 21
Trapping Season Preview:......................................................................................................................Oct. 6• Choosing a practical, quality predator hunting rifle• Coyote sets that work on the wily canine• Firearms storage: Gun safes and other modern units
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Issue Date Ad Copy/Space DeadlineNov. 3 Issue 22
Last Shot at Whitetails: ......................................................................................................................Oct. 20• 101 (well, maybe 21) things to do with your deer• Buying and tricking out a grill for wild game cooking• Cape unfear: Proper handling tips to ensure a quality deer mount• Winter boat storage rules and tips
Nov. 17Issue 23
Ice Fishing Preview: ............................................................................................................................. Nov. 3• The Outdoor News Product Review: Ice primer: Augers, heaters, shelters and sleds• Whitetail ammo considerations: The case for big bullets• The techno ice man: Fully outfitted electronics for the hard water
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Issue Date Ad Copy/Space DeadlineDec. 1Issue 24
Awaiting First Ice: .............................................................................................................................. Nov. 17• Go find early ice: New York’s best bets• PVC hunting projects: Build your own bow stand or archery target stand• Outdoor Steward: Rejuvenating your aspen groves for grouse, deer, woodcock• Setting up an efficient gun-cleaning situation room
Dec. 15Issue 25
Christmas Gift Guide Special: ............................................................................................................. Dec. 1• Holiday gift guide plus the annual book review• The Outdoor News Product Review: New ice tackle: Rods, reels, tip-ups and lures• Should I consider frangible bullets for big game?• Youth trap shooting: An update on the growing sport
Dec. 29 Issue 26
Year-End Review: ............................................................................................................................... Dec. 15• 2017’s Top News Stories• Pick of the ice angling class: Finding the big boys in those under-ice schools • NYON Youth Writing Contest winners• Tracking the haunt canine: Trapping methods for red fox
• Specific articles ✤ Sport Shows (bonus circulation)