Issue 28
Print Press CoverageYork, Ink.
Architectural Digest
June 2010
Circulation 960,000
produced a more traditional take on an
ebony backgrounded ‘Rhododendron’
pattern.
If you’re not ready to paper the whole
room, perhaps you’d like to hang a print?
We love these beautiful floral
photographs from artist Valerie Belin
(shown above). How beautiful would
these look framed as a series -- perhaps in
a tiny bathroom or chic kitchen?
For a more colorful photographic option,
try the black floral photographs of
Frances Pelzman Liscio. These botanical
prints start at only $60 for an 8 1/2” x
11” print.
Black and floral don’t sound like to two
design trends that would go hand-in-
hand. Yet, I find myself strangely drawn
to both the color palette and modern
masculinity of black (and near-black)
florals, a trend we’ve been seeing more
and more of lately.
We’ve rounded up some examples of the
trend towards tough florals, and we dare
you not to fall in deep, dark love:
Floral motifs over a black (or nearly
black) background are a classic wallpaper
motif (and much easier to pull off than
painted black walls). York Wallcoverings
took the idea and used it for its new Walt
Disney Signature Collection in the
‘Flourish’ pattern (at top). Meanwhile for
the Ashford House Classic line, York
AOL Shelter POP
April 15, 2010
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Trend Watch: Black Florals
If you’d rather shop for a few home
accessories, you can’t go wrong with
these black, floral-infused products
below:
Lemon Flower Standard Sham, $27,
Wake Up Frankie; Photo Box $7,
Organize.com; Floral Pattern Armless
Chair, $100, Target; Black and White
Paisley Mugs, $24, DotCom Gift Shop
Rhododendron from Ashford House Classic’s more traditional black floral wallpaper. Photo: York Wallcoverings
Black floral wallpaper from York’s new Walt Disney Signature collection. Photo: York Wallcoverings
Forget black velvet; we’re craving black florals! Photo: Valerie Belin
Everything’s coming up [black] roses! Photos, clockwise from left to right: Wake Up Frankie, Organize.com, Target, DotCom Gift Shop
Opposites attract with this season’s newest trend: Black florals.
St. Louis Home
& Lifestyles
“Design Relish” blog
May 18, 2010
Circulation 23,000
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Style Scoop: Wallpaper Revival
Iron Gate Trellis with Swarovski crystal accents,York Wallcoverings Vintage Jewel Collection
Leaf Stripe, York Wallcoverings By the Sea Collection
Seabury, York Wallcoverings CLD Pure Collection
With countless new styles and
innovations in its design, wallpaper is
making a beautiful comeback. According
to the Wallcoverings Association, several
factors have contributed to its rebirth,
including advances in digital technology
and the availability of eco-friendly
choices.
A movement away from minimalist
interiors has allowed homeowners to
explore color and texture on their walls
for a more decorative, visually interesting
look. Wallpaper is one of the best (and
Zen, York Wallcoverings CLD Pure Collection
easiest!) ways to spruce up a room and
give it an entirely different look. Make a
design statement with these new cool,
fresh patterns that are sure to revitalize
your spaces.
Advances in digital imaging and printing
have introduced a new perspective into
the traditional field of wallcoverings,
bringing new life to the designs that are
available today. In addition, many new
wallpapers are made with 100 percent
natural fibers and low- or no-VOC, water-
based inks, so they are as earth-friendly
as they are lovely. York Wallcoverings’
CLD Pure Collection features breathable,
mold-resistant and non-woven varieties
and are created with natural fibers that
are harvested from managed forests and
synthetic fibers used in tea bags and
coffee filters.
According to interior designer Gigi
Lombrano, ASID, of Frank Patton
Interiors, wallpaper can lend a
sophisticated texture to the walls of any
room, in addition to introducing an
added element of design. A variety of
wallpaper collections by York®
Wallcoverings, including those shown
above, are available at Frank Patton
Interiors, 13133 Manchester Rd.,
314-965-4240, www.frankpatton
interiors.com.
Texas Home and Living
May/June 2010
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Continued on next page
Marietta by York Wallcoverings VL9017
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Texas Home and Living, continued
Fresh Home
Spring 2010
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Continued on next page
Wallpaper on left: Taramia Collection, VL9017, yorkwall.com.
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Fresh Home, continued
Better Homes and Gardens
Do It Yourself
Summer 2010
Circulation 535,000
Wallpaper: BW8031 Abstract Scroll from Opposites Attract collection by The Carlisle Co. – York Wallcoverings; 800/375-9675; yorkwall.com.
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Victoria
May/June 2010
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J. Chesterfield Studio Handpainted II Parrot Floral Bouquet #HS1326-Blue, $39.99 per single roll; 800-375-9675, yorkwall.com.
Apartment Therapy
April 22, 2010
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Chicago’s Smart Home, Redesigned
House Tour
Two years ago, we went and
photographed a house tour of the
just-about-to open “Smart Home” at the
Museum of Science & Industry on a
gray, rainy morning. We made another
visit there this week and it couldn’t have
been more different weather wise - it was
bright, sunny and the first breath of
spring seemed to be in the air. Things
inside the home have changed radically
as well - it’s got a whole new interior
design, put together by Midwest Living.
Carol Schalla, Senior Home & Projects
Editor for Midwest Living designed the
new interiors and the Smart Home’s
2010 style is quiet, soft, light and “green”
in materials and motifs. The colors are
warm whites and beiges with plenty of
dark brown to ground them. Natural
textures abound, from wooly thick pile
rugs to pillows in varying textural styles,
from soft knits and fuzzy fur to spiky
twisted felt and strips of raffia.
Wood is celebrated throughout the
interior design, in the furnishings as well
as decorative pieces such as the twig
chandeliers and a driftwood candelabra.
Several pieces were designed especially
for the Smart Home from reclaimed
wood which was rescued after a very old
bur oak tree located on the museum
grounds fell during a storm last year. The
side table stumps, dining table and
headboard all use wood from this tree,
which we found to be very much in
keeping with the ideals and aesthetics of
the Smart Home design.
Bath Wallpaper: by York Wallcoverings, includes real dried magnolia leaves
Interior Design
May 31, 2010
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Wall Treatments: The Carlisle Company
Part of The Carlisle Company’s Vintage Jewel collection, Grass in Sand in Rust is a unique
wall paper that is made on breathable, eco-friendly, non-woven paper. The light slashes on
warm brown remind the viewer of bamboo, and the pattern is sand-infused, ensuring a
relaxing, vacation-like mood. Using water-based inks for color, the pattern is also available
in Brown and Light Taupe at $119 per single roll.
www.yorkwall.com
Contract Magazine
May 2010
Circulation 35,000
HGTV Half-Day Webisodes
2009
Viewership: 230,000
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Wallpaper Backsplash with Candice Olson Linework Floral
$100 Half-Day Designs: Wallpapered Backsplash
Materials and Tools:
screwdriver
sponge
squeegee
tape measure
paintbrush
wallpaper
wallpaper paste
box cutter
varnish
Steps:
1. Begin by clearing off all small
appliances, removing electrical outlet
plates and cleaning the wall to get rid of
any grease or grime.
2. Measure out the backsplash. Be sure to
over measure so that when the wallpaper
is applied, the edges can be trimmed for
a perfect fit.
3. Lay wallpaper design-side down on a
flat surface and apply an even coat of
wallpaper paste.
4. After the paste is on, bookend the
wallpaper (fold it over back-to-back) and
let it sit for five minutes. This allows the
paste to get tacky so it’ll stick to the wall
easier.
5. Place the wallpaper on the wall, using
a squeegee. Start from the center and
pull outwards, so any excess glue can
come out and there will be no lumps.
6. After the wallpaper is up, trim the
excess for a perfect fit.
7. Finally, waterproof the wallpaper by
applying a varnish to protect it from
grease and grime.
Freshen up the kitchen with a creative backsplash made from patterned wallpaper.
Cottages and Cabins
2009 Premier Issue
Circulation 150,000
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Design-milk.com
May 19, 2010
Readership 10,216
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ICFF 2010: Day 3This is a four-part series documenting each day at ICFF, so come follow me along on my adventures!
Warning: these posts are long. I took over 150 photos every day, and it was very hard to narrow it all down,
so there will be more spotlight posts coming over the next few weeks.
York Wallcoverings had an amazing booth covered in wallpaper flowers.
York Dispatch
May 28, 2010
Readership 36,867
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HGTV star visits York, announces new show
Carl Vizzi hasn’t walked a mile in
Candice Olson’s shoes, but he at least
tried one of them on.
Vizzi, owner and president of York
Wallcoverings Home Design Center,
slipped his foot into the HGTV star’s
size 111/2 high heeled shoe Thursday
after she spoke to more than 100 people
about her design inspirations and
experiences and her plans for a new
television show.
“They’re really great,” said Vizzi, who
wears a 91/2 size shoe. “Really good for
my image.”
Olson, of Toronto, Canada, met with
local designers who gathered at York
Wallcoverings in York City, where she
announced that she will no longer be
doing her popular home makeover show
“Divine Design” now in its eighth
season.
In January, she will start a new show,
“Candice Tells All,” in which she’ll do
makeovers, while giving behind-the-
scenes details about the design process
and business.
Olson said she recently wrapped up
filming the fifth season of “Design Star,”
an HGTV contest series in which she is
part of a three-judge panel. Contest
winners get to star in their own HGTV
shows.
Local role: Olson came to York
Wallcoverings to review wallpaper
designs that would be featured in her
upcoming book focusing on commercial
designs, said Erin Stine, public relations
and media manager for Moxie, a local
marketing firm that works with York
Wallcoverings.
Stine said Olson has been producing
wallpaper designs for the York company
since 2005 and has visited the site several
times.
“I’m really, really proud of the line we
put together here,” Olson said. “I’m
looking forward to doing some great
things in York.”
Several people took notes as Olson
talked about her methods of producing
fresh, familiar and timeless designs by
fusing textures and colors, while mindful
of how her choices are affected by light.
In attendance: Two note takers, Michelle
Rehmeyer and Lisa Quinliven, who run
The Design Team, said they are inspired
by Olson’s ability to fuse traditional and
modern features to produce designs that
stand the test of time.
“Her designs are beautiful, but it’s also
functional,” Rehmeyer added. “She cares
about what her clients need and want.”
Brandy Wiley-McCullough, a 30-year-old
barber stylist in York Township, said she
has a passion for designing and has
learned a lot by watching Olson’s design
shows.
“I like watching her because she loves
what she does and puts her heart and all
her passion into it,” Wiley-McCullough
said.
--Reach Eyana Adah McMillan at
505-5438 or emcmillan@yorkdis
patch.com.
HGTV star Candace Olson mugs for a quick photo by Toni Hall, left, owner of Size 12 Shoes and Accessories in Gaithersburg, Md. Olson hosts Devine Design an HGTV show. Olson was making an appearance at York Wallcoverings. (Bill Kalina Photo)
York Daily Record
May 28, 2010
Readership 55,901
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Designer Candice Olson dishes on York County
Candice Olson, host of HGTV’s “Divine
Design with Candice Olson,” spent most
of Thursday working in York.
No, the veteran designer is not looking
to use the White Rose City as the
backdrop for an upcoming episode.
Olson was in town to work on her new
commercial wallcovering line with her
license partner, York Wallcoverings.
Within the past five years, Olson and
York Wallcoverings have put together two
residential wallcovering design catalogues
and one children’s catalogue.
Olson did manage to break away from
her busy design schedule Thursday to
answer questions about trends, style, the
economy and what’s next for her
professionally.
Here’s what she had to say:
Q: What is your goal as a designer?
A: “Every client is unique,” Olson said.
“As a designer, my goal is not only make
rooms that are beautiful and functional,
but to create spaces that are truly
personal reflections of the clients based
on what I believe makes up a great
space.”
Q: What makes great design?
A: “At its core, it is timeless, classic
elements,” she said. “Good design is an
investment of time, energy and money.
Everything I do is current and on trend,
but it isn’t trendy. After that, design is
about fusion. It’s the fusion of
traditional, modern and contemporary
styles. It’s traditional form and scale and
proportion. All of that adheres to clean
simple, modern lines.”
Q: In terms of interior design, what are
the current Advertisement trends?
A: “I’m not hugely trend driven,” Olson
said. “In this era of mass manufacturing,
where things are cheap and cheerful, I
think that people are increasing looking
toward things that are handcrafted. They
are looking for things that, if they do to
dinner at a neighbor’s house, they won’t
see there. They are looking for something
that will make their space so different
because they have something that is so
unusual, handcrafted or out of the
ordinary.”
Q: Where does York County fall in terms
of overall design?
A: “I think the area does tend to lean
more toward a traditional style,” she said.
“The area does tend to love traditional,
but also, because people do travel and
watch design television, clients are much
more savvy now then they were 20 years
ago. I do think their tastes are much
more diverse. They still want to have
heirloom antiques and the sense of their
own history, but they want to be able to
live with those heirlooms in fresh
modern ways.
Q: With the recession, more people are
looking to invest in their homes. What
design projects can people tackle while
keeping the costs down?
A: “Their design projects are an
investment of time, energy and money,”
Olson said. “Especially money. Your
wanting money if you’re looking at in a
short-term sort of way. The beautiful
sofa, the great armoire, the beautiful
carpet -- those are great investments.
Those are core pieces. To keep your room
current, it’s wallpaper, it’s color, it’s big
impact statements that you can change
up without breaking the bank.”
Q: What is next for you, professionally?
A: Next year, Olson will host “Candice
Tells All,” a design makeover show that
will air on HGTV.
Candice Olson and York Wallcoverings are working on a new commercial line of wallpaper.