Date post: | 09-May-2015 |
Category: |
Business |
Upload: | ayman-itani |
View: | 326 times |
Download: | 2 times |
• Does not dedicate resources (budget and staff) for social media ini6a6ves • Monitors relevant ac6vity by leveraging exis6ng and free services • Explores possible routes for adop6ng the concept
• Engages in tes6ng Social Media pla?orms • Does not assign dedicated resources but establishes social media guidelines • Uses the social medium in its exis6ng marke6ng and public rela6ons ac6vi6es
• Assigns dedicated staff and allocates a budget for handling social media ini6a6ves
• Engages ac6vely with the social customer and leverages social media metrics • Expands its social media presence and taps into new opportuni6es
• Leverages the capabili6es of social media for all of its core func6onal departments
• Includes: Sales, marke6ng, and services departments and ac6vi6es • Benefits from more sophis6cated brand monitoring tools
• Benefits from the support of senior management for developing a social business
• Drives a Social CRM implementa6on • Integrates all customer-‐centric func6ons into one cohesive system
STAGE 1
STAGE 2
STAGE 3
STAGE 4
STAGE 5
<iframe src="//embed.geYyimages.com/embed/185056092?et=wAbnoeEgJU2-‐303tQpgxGw&sig=yyqjKM36C2UoQiiK3SeUcV1YAr8dvdKnCf2Zixrg-‐Bg=" width="414" height="483" frameborder="0" scrolling="no"></iframe>
<iframe src="//embed.gettyimages.com/embed/163227653?et=icAjOBlzuEK4JsJTUvcJkA&sig=6sN4OdIG5vUSSSlqcMXyaDLAFb23_gAyCc6EHhPIVHo=" width="507" height="407" frameborder="0" scrolling="no"></iframe>
<iframe src="//embed.geYyimages.com/embed/6137-‐000697?et=If_3JIYtEUiz1Bg6RP3CnA&sig=KfW1InUHZnF4nluOMbvBQuROeJcKrwmutKAUGxfUN6I=" width="400" height="669" frameborder="0" scrolling="no"></iframe>
Top Keywords Used Top Keywords Used
<iframe src="//embed.gettyimages.com/embed/73970377?et=DIOCwR04FU-R6icO4eodag&sig=Yw0Z3gH-2GJ6RwG2Z6VFSOFpukFrrSEVcct3ZhaqRB4=" width="498" height="413" frameborder="0" scrolling="no"></iframe>
<iframe src="//embed.geYyimages.com/embed/479519215?et=FQTIjYK4OEusbk3DfExTow&sig=c6Wx6yBqsN0N8YnaQ8N0mOaPt5LLk-‐vEPrMScOvr5gk=" width="400" height="607" frameborder="0" scrolling="no"></iframe>
<iframe src="//embed.gettyimages.com/embed/166082305?et=HlWAwBzgokiMfZ87YZ49yg&sig=iG0YBrfYGqbT97xaVq1cakIo4zwyY75EUp80mFOsq0g=" width="414" height="483" frameborder="0" scrolling="no"></iframe>
<iframe src="//embed.gettyimages.com/embed/180439688?et=dCiTvV_ko0am8E3aetZMFQ&sig=zvJNlTMZTIFgiiNBeGqmyZX_dfuh2D2Cwd5idt0Y4-A=" width="478" height="428" frameborder="0" scrolling="no"></iframe>
• One room holding the whole digital team
• Alerting system with notifications, multiple large screens displaying Social Media feeds, alerts, and a measurable Service Level Agreement
• High speed Internet dedicated to the digital team
• Integration with Smart Phones • Health assessment of digital assets
Image Source: http://socialtimes.com/hootsuite-and-the-rise-of-the-social-media-command-center_b107193
<iframe src="//embed.gettyimages.com/embed/184972644?et=eM6UqaMSjUG25h_ZEDqJ-g&sig=b19UVcfvN1YYja-jtR2pBDBjlXnwRTT-ICyu4is2J7s=" width="513" height="404" frameborder="0" scrolling="no"></iframe>
/aymanitani
/aymanitani
/aymanitani
Search Ayman Itani
linkd.in/aymanitani