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Aruba HD Deck

Date post: 25-Jun-2015
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Page 1: Aruba HD Deck
Page 2: Aruba HD Deck

1. Who we are

2. The Aruba Kiosk

3. Bene!ts to our Members

4. Something New!

5. Membership Pricing

6. Membership Comparison

7. Our Venues

INDEX

INFORMATIONON DEMAND

Page 3: Aruba HD Deck

1. WHO WE ARE

ArubaHD is positioned to offer innovative, interactive and technology-driven marketing solutions to enhance the tourism industry speci!cally on the Island of Aruba. Tourism is the backbone of Aruba’s economy. The technologies ArubaHD utilizes to do this, and the content created by the ArubaHD team will cater to the tourism sector and will bene!t the local advertising community. ArubaHD will be deploying innovative touch screen kiosks into top resort properties on Aruba. The content is dedicated to cater to tourists needs and will help create useful marketing strategies for the local business community.

SEETOUCHCONNECT

Page 4: Aruba HD Deck

ArubaHD Kiosk is a breakthrough technology and is the solution for the expensive and hard to track marketing tools in the current tourism industry.

๏ Indepth company pro!le listings๏ Coupon printing feature available to all our partnered clients๏ Advertising space will feature: Category Speci!c Banners, Full Screen Advertising (displays when

screen is inactive for 45+ seconds), and Exclusive Advertising Spaces๏ Touch Reporting (records all touches and can be incorporated in an in-depth report of what users

are searching for on the screen)๏ Units are low maintenance therefore the back-end costs are kept to a minimum

2. THE ARUBA GUIDE

FEATURES &BENEFITS

Page 5: Aruba HD Deck

3. MEMBER BENEFITS

๏ Low cost advertising๏ Information on demand (24/7)๏ On the spot reservations via the connected phone๏ Locate on a feature !lled Aruba map๏ Coupon printing feature (i.e. on going sales)๏ Interactive content (videos, images and sound) to help

promote business๏ Weekly updates๏ Monthly, quarterly and yearly touch reports to keep current

with guest’s interests๏ No print production costs๏ Effective and targeted promotions

TOP 10BENEFITS

Page 6: Aruba HD Deck

Magazines✴ Very expensive✴ Cannot change campaign✴ Not directly trackable✴ No interactivity✴ No reservation feature✴ Confusing maps

4. SOMETHING NEW!

THEFUTUREIS NOW!

Newspaper✴ Not directly trackable✴ Expensive✴ No interactivity✴ No reservation feature✴ No map

Page 7: Aruba HD Deck

Features Standard Membership Silver Membership Gold Membership Platinum Membership

COMPANY LISTINGCOMPANY LISTINGCOMPANY LISTINGCOMPANY LISTINGCOMPANY LISTING

Company Pro!le √ √ √ √

Media Content (Photos & Video) √ √ √ √

Menu and/or Price List √ √ √ √

Contact Information √ √ √ √

Print Coupon (Add $10 for Standard Member) √ √ √

Touch to Call (Add $10 for Standard Member) √ √ √

DEDICATED ADVERTISING (When touched will be directed to company pro!le)DEDICATED ADVERTISING (When touched will be directed to company pro!le)DEDICATED ADVERTISING (When touched will be directed to company pro!le)DEDICATED ADVERTISING (When touched will be directed to company pro!le)DEDICATED ADVERTISING (When touched will be directed to company pro!le)

Sub-Category Banner (Example: French Cuisine or Women’s Fashion) √ √ √

Main Category Banner (Example: Restaurant or Shopping) √ √

Home-Screen Banner √

Screen-Saver Signage (inactive for 45+ seconds) √

ARUBA MAP (When logo is touched will be directed to company pro!le)ARUBA MAP (When logo is touched will be directed to company pro!le)ARUBA MAP (When logo is touched will be directed to company pro!le)ARUBA MAP (When logo is touched will be directed to company pro!le)ARUBA MAP (When logo is touched will be directed to company pro!le)

Locate on Map Button in Company Pro!le (Pin) √ √ √ √

Small Logo Pin on Aruba Map √ √ √

INTRODUCTION PRICESINTRODUCTION PRICESINTRODUCTION PRICESINTRODUCTION PRICESINTRODUCTION PRICES

Price Per Venue, Per Month* Starting at $79.99

Starting at$119.99

Starting at$249.99

Starting at$399.99

5. MEMBERSHIP PRICING

* Price based on 1 Year contract and Standard Bank Order6 Month contract: Add $15/unit per month. 1 Venue only: Add $10/unit per month. Check pick-ups: Add $10/unit per month.

Page 8: Aruba HD Deck

All Members

MEMBERS COMPANY PROFILEThis page will show whenever a company listing is chosen or their banner or main lobby advertising is touched.

This page features:

๏ Interactive Content (Video, Images etc.)๏ Locate On Map button (redirects to map)๏ Print A Coupon button (instantly prints a coupon of the

company’s on going campaign. (Optional for Standard Members)

๏ Call Now button (user will be directed to pick up the attached phone and will call the company directly to make a reservation or change a previously made reservation). (Optional for Standard Members)

6. MEMBERSHIP FEATURES

ALLMEMBERS

Page 9: Aruba HD Deck

All Members

LISTING PAGE BANNER The listing page will display when a button is touched on the category pages and will include the company lists.

Silver Members will have an advertising spot covering the top 1/4 of this screen.

Silver Members will stand-out in their categories.

Only 2 banners will be featured in each listing page i.e. Italian Cuisine page, Women’s Fashion page or Nightclubs Page

6. MEMBERSHIP FEATURES

SILVERMEMBER

Page 10: Aruba HD Deck

All Members

CATEGORY PAGE BANNER The category page will display when a button is touched on the front-screen and will include the sub-categories.

Platinum Members will have an advertising spot covering the top 1/4 of the screen.

Gold Members will stand-out in their Sector.

Only 5 banners will be featured in each category i.e. Shopping, Dining and Entertainment.

6. MEMBERSHIP FEATURES

GOLDMEMBER

Page 11: Aruba HD Deck

All Members

MAIN LOBBY ADVERTISINGThis Page is the !rst page seen in the kiosk. This page shows whenever the unit is inactive for 45 seconds.

Platinum Members will have an advertising spot covering the middle 2/3 of the screen.

Only 5 ads will be featured on this page and will each rotate every 10 seconds.

Only 1 Platinum Member will be eligible in their speci!c category i.e. Steakhouse, or Jewelry Store

6. MEMBERSHIP FEATURES

PLATINUMMEMBER

FRONT PAGE BANNERWhen guests choose to view ARUBA GUIDE this page will show up. This redirects to all the listings and the Aruba Map.

Platinum Members will have an advertising spot covering the top 1/4 of the Aruba Kiosk Front Page.

Only 5 advertising will be featured on this page and will each rotate every 7 seconds.

Page 12: Aruba HD Deck

6. SAMPLE PLATINUM MEMBERSHIP SCREEN-SAVER

Page 13: Aruba HD Deck

7. OUR VENUES

A GROWING MARKET

Holiday Inn

Room Count: 600Avg. Occupancy Per Year: 70%Monthly Possible Consumers: 25,200*

*Based on daily patrons of 2 persons per room and 70% occupancy.

Renaissance Hotel and Resorts

Room Count: 555Avg. Occupancy Per Year: 70%Monthly Possible Consumers: 23,310*

*Based on daily patrons of 2 persons per room and 70% occupancy.

Occidental Grand Resort

Room Count: 379Avg. Occupancy Per Year: 80%Monthly Possible Consumers: 18,192*

*Based on daily patrons of 2 persons per room and 80% occupancy.

Page 14: Aruba HD Deck

Sero Biento 5-AOranjestad, ArubaFax: +297 585 3520

Ernon CroesMobile: +297 748 [email protected] / [email protected]

CONTACT US


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