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AS Media Studies
G322: Key Concepts in MediaSection A: TV DRAMA
Date: 25/02/2014 Term Sp2, Lesson 1 1
STEREOTYPES
• Lets find out how many sterotypes you can think of for CLASS!
• In your Rows add as many as you can to your pieces of paper
Connect
Class and Status
• If you are asked to focus on Class and Status, you need to look at the following
– Stereotypes (Appearance, Accents, Catchphrases, Employment)
– Associated Behaviours– Representation in Current Media
Develop
Upper Class
• Statistically a smaller part of society
• Land Owners: Aristocracy and Royalty
• Born into Wealth
• Not necessarily employed
• Homes in UK and Abroad – Often Large and Old
Develop
Middle Class
• Range of Lower/Middle/Upper Middle classes
Develop
Lower Middle Middle Middle Upper Middle
Works in supervisor /service Industry / Small Business Owner
Mild Regional Accent
GCSE/A Levels
Home Owner in Suburbs
Professional Jobs needing Qualifications: Teacher/Nurse etc
Very Mild Accent
Degree Education
Home Owner in Suburbs/Villages
High Level Professionals – Managers/Doctors/Head teachers
Well Spoken (No Accent)
Degree Education
Large Home Owner in Villages/Suburbs
Working Class
Unskilled• Entry level Jobs –
Supermarkets/Fast Food
• Regional Accent
• Low Educational Success
• Council Estate Housing
Skilled• Training and Experience in Work
• Regional Accent
• Education relates to work – apprenticeships
• Own small home
• Often self employed - trades
Develop
Poor/ Below Poverty Line
• Unemployed
• Strong Accent
• Claiming benefits
• Council Housing/No housing
• Uneducated/No Schooling
• “Criminal Class”
Develop
Status
• A person’s status is more linked to their impact on society and economic position rather than their behaviors
• High status can be achieved through wealth or achievements but high class cannot!
Develop
Disability/Ability
• If you are asked to focus on Disability/Ability, you need to look at the following
– Stereotypes (Appearance/Conditions) – Associated Behaviors– Representation in Current Media
Develop
Disability/AbilityDevelop
Disability/Ability
• Looking at the representation of disability in the media it’s easy to identify common stereotypes.
1. Exhibition – This is where the media presents people with disabilities as different or unusual. Here disability is something to be viewed and observed; ‘difference’ is highlighted and made a spectacle.
2. Sympathy/pity – By far the most common representation in the media. People with disabilities are often shown to be deserving of pity when they face difficulties or prejudice.
3. Fear – For a long time film makers have used scarring and disability as a short cut for evil.
4. Humour – An odd one but it’s definitely there. An extreme case of schadenfreude (pleasure in the misfortune of others, think about how funny someone else falling over is) this may seem politically incorrect.
5. Admiration – This is where people with disabilities are put in a position of admiration that despite their disability they are achieving something.
Develop
Exam Practice
MES CW ED S
Point
Evidence
• What is the Representation• Is it positive or negative?
Exam Practice
• Watch the following extract and make notes using the grid to help you prepare you answer to the question
How is Disability represented in My Mad Fat Diary (Carron, 2013) ?
Delight