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ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as...

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Page 1: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

RITE DooreBook

Page 2: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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About This eBook…

This playbook is intended to provide an overview of RITE Door.

To advance to the next slide, click the Green Arrow at the bottom right of the page.

To advance to a different section, click on the desired box at the bottom of the page.

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 3: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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What is RITE Door?

The RITE Door is an integrated commercial door system that meets all fire and safety regulations, is easy to install, and enhances a buildings’ design.

An integrated opening consisting of door, frame and hardware all pre-installed – including an inset exit device, packaged as a complete assembly for ease of installation.

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 4: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Definition of an integrated opening

Integrated Door Definition: ANSI/BHMA A156.32-2008American National Standard for Integrated Door Opening Assemblies2.1 Integrated Door Opening Assembly

A door opening, combining the door, factory or factory installed authorized installed operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories required to complete the door opening.

NOTE: Integrated assemblies, Section 081700, can be overlooked as they are in their own section of the specification

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 5: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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RITE Door Overview

Exceeds ANSI/BHMA A156.32 Integrated Door Opening Assemblies

Pre-installed, pre-tested hardware ensures Life Safety & Fire Code compliance, meets ADA requirements

Pre-installed hardware

Reduces field installation time and labor costs

Reduces exposure to shrink and diversion

Aligns accurately and installs easily

No certification or service contract required, unlike competitive offerings

Easier than ever to specify and order; now in Opening Studios (AAOS)

See new interactive quote and order form in the Partner Area on RITEdoor.com

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 6: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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RITE Door Overview

Multitude of product options

A broad choice of finishes and hardware for architects and designers

Hollow metal, Wood veneer, HPL, Stainless Steel and Stainable Steel

Pocketed doors with inset hardware for clean sight lines, clear openings and code compliance

Lever x lever with designer levers, push x pull, pull x pull, inset exits

GREENGUARD Certified & LEED Qualifying

Helps to achieve prerequisites and accumulate points

Low-emission coatings and finishes will not impact indoor air quality

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 7: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Features & Benefits - Top Latching

Top Latching

Allows each door to operate independently

Fire rating requires no overlapping astragal eliminating the need for coordinators

Typical Doors, frames and hardware cannot provide this solution!

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 8: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Features & Benefits – Hinge Options

The backbone of the RITE Door

A competitive advantage: A wide selection of hinges ensures complete alignment between the door and frame

Ensures a smooth, maintenance-free operation for hold open or high traffic cycle

Available prepped for continuous hinges, standard hinges and pivots supplied by others

The RITE Door comes standard with fiber-reinforced polymer bearings (also known as medical bearings). These self-lubricating, patented bearings are highly resistant to wear, resulting in longer life. They exceed ANSI/BHMA Grade 1 requirements and are uniquely designed to eliminate black dust and provide clean, quiet operation required in healthcare, institutional and commercial facilities.

Continuous hinge, inset exit device

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 9: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Features & Benefits – Exit Devices

Exit device integrated in the door does not require bottom rod (on hollow metal door)

Low profile; 3/8" projection from face of door; can also be dogged down to 1/8” projection

Available in the following finishes: 315, 335, 605, 606, 611, 612, 628, 629, 630 and 13E with matching end cap

Exit device meets ADA guidelines for opening force, with the current exception of the CA five pound maximum force to exit

Low profile, recessed exit device, university application

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 10: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Features & Benefits – Exit Device Electrification Options

Add access control capabilities to RITE Doors with our exit device electrification options. At the owner’s discretion, The RITE Door can be integrated into the existing access controls system or an independent access control system can be applied.

Silent Electrification Motorized Latch Retraction (SE)

M1/M2 Monitor Switches (REX)

Electric Dogging

D4612 Series Power Transfer

D-PS-SE Power Supply

D-PS1 Power Supply

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 11: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Vertical Markets

Healthcare

Senior Living

K-12

College/University

Hospitality

Office

Government

Multi-Resident

Mixed Use

Entertainment/Assembly

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 12: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Common Applications

Cross Corridor

Elevator Cab

Smoke Barrier

Area of Assembly

Stairwell

Opportunity:Stairwells are a frequently overlooked application for RITE Doors

Opportunity: The Rite Door provides a more attractive solution for the 180o elevator lobby fire curtain requirement and is less expensive

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 13: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Notable Wins by Vertical Market

Healthcare

Kaiser Permanente

St. Jude’s Hospital

University of Alabama Medical Center

Oakland Children’s Hospital

Duke Cancer Center

San Francisco VA Medical Center

Pima County Hospital

Sunrise Assisted Living

DeKalb Medical Center

Education

L.B. Landry High School

Harvard University

Lawndale Elementary

University of Texas ACES Hall

Chandler Middle School Gymnasium

Hospitality/Entertainment

Arizona Science Center

Michael Jackson ONE Theatre

Hilton Riverside

AG Expo Center

Amway Center

AMC Empire 25

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 14: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Talking Points – Healthcare

Meets all jurisdiction requirements

Meets CA code for 48” clearance with low projection exit device for clear opening

Safety: Low projection exit device, wider opening with less chance of people/equipment getting ‘caught’ on the door

Easy maintenance, on-site staff can service, no maintenance contract required

Low maintenance: No adjustment required, long life cycle reduces replacement costs

GREENGUARD certified and qualifies for LEED credits

Aesthetics

Wide array of options: flush mounted, pocketed, levers, finishes, etc.

Lever-by-lever offerings

Primarily a functional focus

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 15: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Discovery Questions – Healthcare

Are you interested in a way to conceal fire and smoke doors?

Concerns with the constant replacement of damaged hardware due to pedestrian traffic, gurneys, carts, and equipment strike?

Are power operated door systems in use at the facility? If so, the RITE Door hinge system is a superior, cost effective design.

We understand in healthcare applications accommodations are being made for the bariatric population. How are you meeting those needs? The RITE Door helps increase clear opening widths for wider wheelchairs and gurneys.

How much time does your maintenance staff spend adjusting cross corridor doors?

Is your building a LEED Building, or are you seeking GREENGUARD Certified products?

How do you fight infection in your facility? RITE Door comes standard with fiber-reinforced polymer bearings (also known as medical bearings). They are uniquely designed to eliminate black dust and provide clean, quiet operations required in healthcare facilities.

How do you create a private, quiet area in your facility? (SE option, sound rated wood doors)

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 16: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Talking Points – Education

Maintains wide and clear openings for students and equipment to move safely through the building. Low projection exit device creates wider opening with less

Easy/low maintenance: On-site staff can service; no maintenance contract required; no adjustment required; long life cycle reduces replacement costs; high durability

Both doors can be active using regular lever x lever, rather than having an “inactive” door that must remain “fixed”

Aesthetics (for university)

Wide array of options: flush mounted, pocketed, levers, finishes, etc.

Lever-by-lever offerings

Primarily a functionalfocus for K-12

Primarily an aesthetic focus for university

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 17: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Discovery Questions – Education

Is door repair a constant nuisance? Are facility personnel constantly replacing damaged hardware due to normal traffic and typical wear and tear?

Would you like the fire doors to just blend into the background/wall?

Do the integrated doors in the building need to operate on a daily basis?

How much time does your maintenance staff spend adjusting cross corridor doors? Do you want to avoid maintenance contracts?

Is your building a LEED Building, or are you seeking GREENGUARD Certified products?

Are there noise pollution concerns, is there a need to create a private, quiet area in the facility? (SE option)

Is there a need for doors that can be active using regular lever x lever hardware where an “inactive” door that can remain “fixed”?

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 18: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Talking Points – Hospitality

Aesthetics

Complements the architecture with a wide array of options: flush mounted, pocketed, finishes etc. Lever-by-lever offerings with hardware to match the rest of the facility

“Disappearing” door in areas where they want it to be invisible

Inset exit device allows for wider opening, safer for guests, staff and equipment

traveling through the opening or corridor. Low projection exit device means a wider opening with less chance of people or equipment getting ‘caught’ on the door.

Easy/low maintenance: On-site staff can service

Service/adjust in place

Quality product for high use areas, will last for years

No service contract required

Primarily an aesthetic focus

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 19: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Discovery Questions – Hospitality

Concerns with the constant replacement of damaged hardware due to pedestrian traffic, carts, and equipment strike?

Would you like your fire doors to just blend into the background/wall?

Do the integrated doors in the building need to actively operate?

How much time does the maintenance staff spend adjusting cross corridor doors? Is the maintenance spend a concern?

Is your building a LEED Building, or are you seeking GREENGUARD Certified products?

How do you create a private, quiet area in your facility? (SE option)

Do you have a need for doors that can be active using regular lever x lever hardware without an “inactive” door that must remain “fixed”

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 20: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Retrofit Solutions

RITE Door is an upgrade to existing doors that may be outdated, damaged or no longer work as intended.

Retrofit RITE Doors are installed over the existing frame reducing the amount of down time in repairing the opening within the facility.

This has proven to be a smart way to replace doors at a lower cost allowing for immediate improvements to security, functionality and visual appeal.

Target the facilities Chief Engineer

Establish a relationship with the facility manager.

They typically know the codes and will be responsible for equipment performance and lifecycle costs.

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 21: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Why Choose RITE Door Versus a Typical Opening?

Clearance/Opening

Wide door width clearance needed per code (48” in CA/Healthcare)

Low profile, integrated does not interfere with people or equipment passing through the opening

Pocketed RITE Door with integrated exit device, shown at right, are ideal for hold open applications such as for fire/smoke barrier

Top latching mechanism eliminates the need for side latches, flush bolts, astragals or coordinators

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 22: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

Public

Why Choose RITE Door Versus a Typical Opening?

All one unit:

Ease of maintenance – only 7 moving parts

Factory pre-installed hardware for easier and quicker installation

Simplicity – Single source for support and service

Tested and certified. Complies with life safety and fire codes, meets ADA guidelines

Ordered and shipped as one unit, reduces costs of diverted or lost hardware

Traditional doors account for 1-2% of construction dollars; however, they account for nearly 35% of problems because each one can contain parts from up to 15 manufacturers. Each part is sourced separately and assembled in the field by different trades.

An integrated door system is sourced from one manufacturer, assembled at the factory, shipped as a single unit, and installed by a single trade.

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 23: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Why Choose RITE Door Versus a Typical Opening?

Aesthetics

Integrated, low profile exit device enhances the opening

The RITE Door can be pocketed into the wall or alcove as shown at right

It’s a beautiful door!

Large number of finishes for metal doors

Wood veneer options

HPDL options from www.wilsonart.com

Ability to match other doors, casework or cabinets

Eight decorative levers available

Hardware finish can be matched to other hardware in the facility

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 24: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Product Differentiation

Functionality:

Real working door assembly using a regular frame & regular hinges that can be operated

RITE Door uses pivots or continuous hinges that hold up much better than Total Door’s “coat hanger” hanging system which is only appealing if the doors are not intended to be operable

Proven durability, excellent performance in demanding healthcare and commercial applications

Operable trim and lever x lever offerings

Both doors can be active using regular lever x lever, rather than having an ‘inactive’ door that must remain ‘fixed’ Unequal pair application,

door is not fixed

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 25: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Product Differentiation

Value Proposition

Lifecycle cost basis

The comparison of a traditional field installed vertical rod door assembly and the RITE Door, including all required hardware, flush mounted exit, including service costs, in the majority of cases, the value of RITE Door surpasses the lifecycle cost of the traditional solution.

RITE Door is cost competitive when comparing life cycle costs vs. Total Door

The fire curtain required in a 180o elevator lobby is more expensive and less attractive than a RITE Door

Maintenance/Installation

No service contract required or regular maintenance schedule for warranty

RITE Door does not require a ‘Certified Installer’, as required by Total Door

Can be maintained/installed by regular staff. Adjust in place

Once installed needs little to no maintenance for years

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 26: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Competitive Positioning

Code Superiority

RITE Door excels at larger door applications versus the competition

Durability

Robust design and construction, proven track record of long term performance

Selected as a replacement for competitive integrated door systems (Total Door)

Aesthetics

It’s simply a more attractive option

Wide array of options: flush mounted, pocketed, levers, finishes etc. Door can blend invisibly into the wall

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 27: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Value Proposition

Peace of mind… Tested & certified, complies with Life Safety, ADA, Fire Codes

Clear Opening… Best in market, meets stringent CA Healthcare standard

One Stop Shop… Single point of accountability and support

Design Breadth… Broad array of finish choices

Lifecycle costs… “Cheap to Keep”, robust, designed for daily use

Standard doors, frames, and hardware cannot provide this solution!

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 28: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Tools

RITE Door brochure

Website

Tech catalog

Owner’s Manual

Application drawings available for submittal packages

− Standard drawings can be found at ritedoor.com

− Custom drawings available for projects

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 29: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Who Can Help?

Jason Whipple

RITE Door Customer Support

[email protected]

623.528.4626 ext. 4250

Jen Manning

Product Manager

[email protected]

480.521.0916

Order Support:− RITE Door support staff

will coordinate and handle ordering your submittal package

Features and Benefits

Markets and Applications

Competitive Positioning

ResourcesValue

PropositionRetrofit

SolutionsWhat is RITE

Door?

Page 30: ASSA ABLOY PowerPoint.pdf · operating hardware and hanging mechanism, furnished with the frame as defined by door assembly manufacturer’s specifications, and other hardware accessories

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Thank youassaabloydss.com


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