2-1

Assignment #2Original Business Concepts

• Task 1: • Submit all 3 concepts (new product/service/

process/market) on Blackboard before 10am 2/17/2014

Components

1

2

3

Previous Students’ Work

2-5

Assignment #2Original Business Concepts

• Task 2: • In 2 minutes, present 1 concept• You may have the benefit of your concept projected on

the screen (arrive early to setup)• You may not let the concept “speak” for itself• You may bring prototypes and props• You should avoid using index cards

• In 2 minutes, Q&A with the “sharks”

2-6

Assignment #2Original Business Concepts

• Task 3: • You’re the “sharks” if you’re not presenting• Before/During each presentation

• Judge the concept based on the evaluation sheet• Take notes on what’s not clear to you

• After each presentation• Ask shark-like questions: what problem do you solve?

who are the competitors, substitutes, etc.? have you tested the concept? What’s your core competency (value propositions)? do you know the numbers?

• I will evaluate your evaluations and questions

2-7

Are you ready?

• Sign up for your timeslot today! • 2/17 Mon.: 10 (test run, benefit of the doubt)• 2/19 Wed.: 10 (special guest: Mr. Lops, Deputy

District Director, Small Business Administration)• 2/21 Fri.: 12 (no mercy)• 2/24 Mon.: 12 (you have 1 extra week, it has to be

perfect)• Attendance is a must!!!

• Monday 2/17 presenters should submit early