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Atlanta Slides

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JANUARY 2016
Transcript
Page 1: Atlanta Slides

JANUARY 2016

Page 2: Atlanta Slides

◦ MARKET DYNAMICS◦ Workforce ◦ Resources◦ Expectations

◦ CORPORATE SUCCESS FACTORS◦ Access to Talent◦ Recruitment and Retention◦ Corporate Culture◦ Aligning Company goals and objectives

◦ OPTIONS, ACTIONS, SCHEDULE◦ Governing Criteria◦ Location Options◦ Comparative Analysis◦ Political Implications◦ Schedule, Cost and Execution

STAYING RELEVANT IN THE INNOVATION ECONOMY

Page 3: Atlanta Slides

◦ WORK FORCE SHORTFALL◦ Workforce Participation rates are declining to historic lows.

◦ In 2014, the work force participation rate reached a 36 year low.

◦ The participation rate will not meet demand for the next two decades.

◦ RAPIDLY SHIFTING WORK FORCE DEMOGRAPHICS◦ Boomers account for half of the participation rate drop

◦ Educated 25-34 year olds is the target market for talented workers

◦ Talented workers are clustering in urban enclaves in large metro areas.

◦ MASS MIGRATION TO URBAN CENTERS◦ Migration – Domestic Relocation and New Foreign Immigrants

◦ Geographic Hot Spots– Large (3 million+) metropolitan areas.

◦ College Degree Concentrations.

PROFOUND CHANGES

Page 4: Atlanta Slides

WORK FORCE REALITY

Page 5: Atlanta Slides

By 2018, the demand for Talented workers will comprise 33% of all job openings.

By 2018, there will be 46.8 million U.S. job openings with only 30 million available workers.

By 2020:

◦ +70% of job applicants will lack the skills or talent necessary to fill open positions.

◦ The majority of new jobs will require educated workers with a bachelor degree or higher.

◦ 18% or more jobs will require an advanced degree.

◦ The shortfall is a mathematical certainty.

PACE OF CHANGE

Page 6: Atlanta Slides

◦ INNOVATION & TALENT◦ Success in the new economy is entirely dependent on an organizations ability to innovate.

◦ Innovation is directly tied to Talent.

◦ Talent is paid to use their cognitive skills.

◦ Talent solves complex problems involving independent judgement and technological understanding.

◦ Talent is highly educated and flocks to dense urban developments within metro areas.

◦ BETTER RECIPES, NOT JUST MORE COOKING◦ Talent clusters accelerate Innovation.

◦ Urban centers offer businesses the best opportunity to compete for, recruit and retain talent.

◦ The talent workforce population grows at twice the rate in urban mixed use communities than the rest of metro areas

◦ Places that attract talent are more productive, grow faster and have better economic outcomes

◦ Talented workers are 2.3% more productive than their counterparts.

INNOVATION ECONOMY

Page 7: Atlanta Slides

• Atlanta experienced a 30% increase in population over the last 12 years

• Atlanta continues to enjoy an increasing population of Talented Workers 25-34

• Atlanta ranks in the top 10 metro areas with the largest % share of talented workers

• Atlanta ranked #1 in job growth percentage increase in 2015 of all major metros

• Atlanta has the highest forecasted job growth (8.8%) for 2016 of all major metros

HOW ATLANTA STACKS UP

Page 8: Atlanta Slides

ATLANTA JOB GROWTH

Page 9: Atlanta Slides

TALENT IS MOVING TO ATLANTA

Page 10: Atlanta Slides

ATLANTA OFFICE SUPPLY & DEMAND

Page 11: Atlanta Slides

◦ GEOGRAPHY

◦ Geography is the dominant criteria for Talent choosing where to live.

◦ Location matters more than ever.

◦ Physical proximity to talented people fuels innovation and economic growth.

◦ Talent attracts more talent.

◦ PLACE

◦ Increasingly, talented people are moving to metro areas to realize their full economic value.

◦ A sense of PLACE attracts diverse talent accelerating the rate of economic success & evolution.

◦ As Talent clusters in urban communities and interact, profits accelerate.

ECONOMIC FUEL

Page 12: Atlanta Slides

BALANCED QUALITY OF LIFE & WORK ◦ Accessibility

◦ Close proximity to Walkable Live-Work-Play Communities

◦ Convenient access to Health Care, Wellness & Recreation

◦ Amenity rich environment

◦ Concentrated Activities

◦ Efficient & Attractive buildings

◦ To be “Alive after Five”

◦ Environmental Sustainability

◦ Pride of Place – Communities that elicit a sense of place and identity

TALENT EXPECTATIONS

Page 13: Atlanta Slides

◦ High Educational Attainment

◦ High capacity for exercising individual judgement

◦ Technologically Savvy

◦ Complex problem solvers

◦ Ambitious and Hard working

◦ Median Age 34.8

◦ Expect to Live in dense urban LWP communities or have non-vehicular access

◦ Physically Active

◦ Highly Diverse

◦ High work force participation

◦ Socially engaged with co-workers

TALENT CHARACTERISTICS

Page 14: Atlanta Slides

Workplace environment means everything to talent productivity and retention. Forget the rent and focus on company culture.

◦ Career Well-being

◦ Social Well-being

◦ Financial Well-being

◦ Physical Well-being

◦ Community Well-being

QUALITY OF LIFE PER SQUARE FOOT

Page 15: Atlanta Slides

◦ Dense suburban LWP communities are experiencing double the growth rate of Talented workforce compared to all

other alternatives in the top 0 metro areas.

◦ Light rail access ranks in the top 5 criteria for talent evaluating where they will live-work-play

◦ 25-34 year olds in metro areas with a drivers license is steadily declining

◦ 90% or more of the Talented workers will choose dense urban walkable communities over auto isolated alternatives.

◦ 41% of new jobs will require a bachelors degree

◦ 23% of new jobs will require advanced degrees

TALENT MATH

Page 16: Atlanta Slides

◦ Companies can anticipate +/- 3% increase in workforce productivity

◦ Companies can anticipate as much as a 50% increase in talent retention

◦ Companies can anticipate as much as a 36% increase in effective hours

◦ Companies can anticipate a 1-2% reduction in sick days

◦ Companies can anticipate an Earnings increase

LOCATING BUSINESSES IN TALENT COMMUNITIES

Page 17: Atlanta Slides

73% of American business leaders consider quality of life for employees their top priority

89% of corporate leaders have or are initiating changes in their physical environment to attract and retain talent.

74% believe that workplace changes are required to facilitate Social interaction among workers

69% have implemented health and wellness initiatives

57% believe that failure to improve employee quality of life will result in a negative impact on organizational

performance and profits

QUALITY OF LIFE – THE CEO PERSPECTIVE

Page 18: Atlanta Slides

PLACES are communities of people, activities and architecture that when thoughtfully combined create

a sense of belonging.

PLACES are experiential, active, accessible, safe and comfortable.

PLACES are crucibles of LIVING: Eating, Socializing, Working, Resting, Learning, Growing.

PLACES are sustainable, dense, walkable, personal, vibrant and connected to the world.

PLACES are ecosystems where creativity coalesces art, innovation, technology and culture.

WHERE BUSINESS NEEDS TO BE

Page 19: Atlanta Slides

Balance

QUALITY OF LIFE INNOVATION TALENT ENGAGEMENT DENSITY PRIDE OF

PLACE

Clusters, Collisions &

Collaboration

Geography, Migration &

Density

Amenities, Entertainment

& Access

Proximity, Connection & Community

WHY PLACEMAKING MEANS SO MUCH

Page 20: Atlanta Slides

89% rank the physical environment as the top determinant of Quality of Life

74% rank Social Interaction as the 2nd most important determinant

73% rank the quality of the workplace setting 3rd (Ease and efficiency of producing meaningful work)

69% place health and wellness as the 4th key factor

Personal Growth follows as the 5th most important determinant

Places + Spaces = Quality of life

QUALITY OF LIFE – THE TALENT PERSPECTIVE

Page 21: Atlanta Slides

Vacancy rates declined an average of 2.4% in 2015

Demand for office has remained stable averaging 600,000 square feet quarterly

Atlanta offers the best value for office in all major metro areas

Atlanta continues to be in a rising office market environment

Lowest volume of new construction in decades – less than 1% of class A inventory is under construction

ATLANTA OFFICE MARKET

Page 22: Atlanta Slides

Trade, Transportation & Utilities sector created 18,000 or 3.1% (U.S. average = 1.7%)

Hospitality created 13,100 jobs, Education & Health 9,200 jobs

Atlanta job growth exceeded the national average in every supersector tracked by BLS

Atlanta’s job growth was

Professional and Business services sector created 25,100 jobs or a 5.3% growth (U.S. average = 3.2%)

ATLANTA JOBS 11-14 to 11-15

Page 23: Atlanta Slides

KDC PROJECTS

Page 24: Atlanta Slides

SIZE602,000 SF

SCHEDULE36 Months

LOCATIONDunwoody, GA

STATE FARM AT PARK CENTER

Page 25: Atlanta Slides

SIZE186 Acres

DAYTIME POPULATION30,000

OFFICE5,000,000 SF

RETAIL & AMENITIES306,000 SF

Page 26: Atlanta Slides

SIZE2,100,000 SF

SCHEDULE23 Months (PI)24 Months (PII)

LOCATIONRichardson, TX

STATE FARM AT CITYLINE

Page 27: Atlanta Slides

SIZE489,000 SF

SCHEDULE15 Months

LOCATIONRichardson, TX

RAYTHEON

Page 28: Atlanta Slides

SIZE240 Acres

DAYTIME POPULATION25,000

OFFICE6,000,000 SF

RETAIL300,000 SF

Page 29: Atlanta Slides

SIZE2,100,000 SF

COMPLETION2017

LOCATIONPlano, TX

TOYOTA NORTH AMERICAN HEADQUARTERS

Page 30: Atlanta Slides

SIZE1,100,000 SF

COMPLETION2017

LOCATIONPlano, TX

LIBERTY MUTUAL INSURANCE

Page 31: Atlanta Slides

SIZE265,000 SF

SCHEDULE13 Months

LOCATIONPlano, TX

FEDEX OFFICE

Page 32: Atlanta Slides

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