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Atmosphere® CPaaS
Sales Playbook
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Introduction Unlock New Opportunities
Target Audiences & Use Cases
Pricing & OnboardingProduct Overview
What is CPaaS?
Topics
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Introduction
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Who is IntelePeer?We believe that business communications are meant for more than
just simple interactions.
Customer Base
Thousands of happy
customers
Enterprise Focused
2 million+ end users
Innovative Solutions
15 years of providing business
communications
High Growth
>40% predictable
revenue
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International ReachDelivering reliable service across the globe
190
Countries
130
Carrier Relationships
845
Mobile Carriers
GDPR
Compliant
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What makes us different?
CSAT
Surveys
Net Promoter
Score
4.8 / 5Industry average: 3.6 Industry average: 24
.0012 Industry average: .12-1.56
+55
72%
1st Call
Resolution
Tickets Per
Subscriber
Giving enterprises the support they deserve
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What is CPaaS?
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…any cloud-based platform that enables developers and businesses of any size to programmatically embed voice, video, chat, and messaging services (SMS/MMS) within their business or consumer applications.
Atmosphere® CPaaS enables communication orchestration and analytics across every business process, application, and human interaction.
What is CPaaSCommunications Platform as a Service is…
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Fast, easy, and affordable
Unlimited applications across enterprise
Low code / no code capable
Advanced analytics and dashboards
Click to configure AI and machine learning
Text to speech and translations
Portal based, self-serve deployment, and management
No CPE required, browser to cloud
CPaaS 2.0Redefining gold standard for CX
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CPaaS 2.0: Built for the EnterpriseTraditional CPaaS companies are all about APIs…with IntelePeer, APIs are
only the beginning
Solve business challenges with
automation
Develop applications without coding
Create a consistent customer experience Access analytics and artificial intelligence
Out-of-the-box solutions and integrations
Solutions for all teams in your business
Integrated flows across channels and
applications
All of your customer interactions in one place
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Product Overview
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Atmosphere® Communications Platform as a Service
Now the enterprise can quickly, easily and affordably design and deploy unforgettable omni-channel customer interactions
SmartFlows
Build integrated and
automated omni-channel
communication workflows
Engage
Easily create and manage
omni-channel campaigns
with pre-built templates
Insights
Make better business
decisions with enriched
customer interaction data
Voice/Messaging
Utilize voice, SMS, and
social channels for inbound
and outbound interactions
Integrations
Connect to business
applications through APIs or
drag-and-drop capabilities
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Atmosphere® SmartFlowsAtmosphere® SmartFlows is an intuitive graphical interface that can be used to create and manage multi-channel communication workflows, applications,
and campaigns.
ANALYTICS &
REPORTING
INTEGRATE WITH
CURRENT PROCESSES
BUILD WORKFLOWS &
APPLICATIONS
AUTOMATE
INTERACTIONS
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Atmosphere® SmartFlows: Control the user
experience across channelsWith no coding required, the intuitive interface with drag and drop features makes it
easy to build, automate, and integrate communications any way your business needs it. Create a consistent customer experience across voice, messaging, social channels, and
through third-party applications.
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Atmosphere® Engage
Easily manage and execute multi-channel campaigns. With pre-built templates and flows, teams across the enterprise can build campaigns and manage communication processes
in one central location.
ANALYTICS &
REPORTING
PRE-BUILT
TEMPLATES &
FLOWS
SCHEDULINGMANAGE LISTS
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Atmosphere® Engage: Increase customer engagement
with omni-channel campaignsSimply and effectively run omni-channel campaigns powered by SmartFlows. Send out company
announcements, promotions, and more to connect with customers through their preferred communications method.
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Atmosphere® Insights
Make data-informed decisions with actionable insights into all customer interactions.
AI & PREDICTIVE
ANALYTICS
EXPERTISE
DATA
INTEGRATIONS
INTUITIVE DASHBOARDS
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Capture all interactions across channels
Extensible data set
Real-time API integrations
Batch data integrations
Advanced capabilities: AI, sentiment analysis, tonality
Atmosphere® InsightsMake data-informed decisions with actionable insights into all customer
interactions.
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Uncover New Opportunities
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Start Small, Win Big
Crawl Walk Run
Outbound Notifications Manual export file + EngageAutomatic file export +
Engage + SmartFlows
CRM API call to SmartFlows +
Insights
Traditional Voice SIP SIP + Insights SMS + SmartFlows + Insights
SMSReplace Twilio or Infobip with
SMS APISMS API + Insights
SMS + Voice + SmartFlows +
Insights
<30 Days
50$ of business
30-90 Days
75% of business
90+ Days
90% of business
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Every company is looking for ways to automate communications and save time and money
Expands beyond the IT department - every department has challenges which CPaaS can solve
Businesses with one or more use case(s) where Atmosphere® can be presented as a suite of offerings
No legacy solution under contract - every customer is a prospect
Businesses have ability to grow into the solution – start out small and layer on applications as they go
Great reason to get back in front of your customer base with an exciting new solution
CPaaS opens up new doors for our partners…
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Mid to large enterprises
Potential buyers: IT director, SVP Marketing, CMO, CFO, and department influencers
Existing IntelePeer voice customers – CPaaS applications can “modernize” the way they communicate with
internal associates, customers, and prospects
Platform can Improve and automate workflows
Businesses can increase sales, improve the customer experience, and reduce human/network costs
Customers looking for ways to connect existing applications through APIs
Want to connect with the Market where it is today- SMS #1 method of comm for adults
How do you uncover opportunities for CPaaS?
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Start the conversation – light bulb moment
CEO
cio
Engineering
IT
Development Development
CXO
Operations &
Support
Support
Service
Delivery
Account
Management
Project
Management
Product &
Marketing
Marketing
Sales
Accounting &
Human
Resources
LegalFinance &
Operations
How do I
communicate
with my leads?
How do I make
sure customers
pay bills on time?
How do I notify
customers about
new products?
How do I get
promotions to
customers?
How do I keep
customers up to date
on project deliveries?
How do I update
customers on
account status?
How do I create
the best
customer
experience?
How do I support
customers more
efficiently?
How do I enable
my app to make
phone calls and
send messages?
How do I make
sure people are
aware of network
events?
How do we ensure our
communications are
legally compliant?
How do our
employees make
phone calls?
How do our
customers reach us
for support?
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Company information (background, location, # employees)
What are the current business challenges (i.e. want to provide better customer experience, etc.)?
What is the specific problem(s) you are trying to solve?
What communication or business tools are currently in use (CRM, E-Commerce, Contact Center)?
What integration touchpoints are they looking for with those tools?
What additional communications solutions are in place today? (i.e. Inbound/ Outbound IVR, email, chat, social media)?
Who are the customer contacts working on the solution—e.g., Marketing, Operations, Technical/Developers, Program Management?
Do they have in-house development resources?
Is there a need for outsourcing development or implementation to our professional services team?
Do they currently have a voice or SMS supplier/carrier?
Questions to Ask…
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Target Audience & Use Cases
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Target Audiences & Use Cases
26
Finance Customer ServiceSales & Marketing
Perfect for companies that want to control their customer communications experience and
implement a multi-channel communications strategy.
Promotions
E-commerce
Loyalty programs Bill payment & collections
Prescription refills
Alerts & notifications
Customer communications
Alerts & notifications
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Kevin can use Atmosphere® to:
Easily send out company-wide notifications about system maintenance/outages
Create flows in SmartFlows that are integrated with ZenDesk and send out trouble ticket notifications (received, in progress, completed, etc.)
IT Use CaseKevin manages IT for a mid-sized company with multiple locations and remote workers. He needs a
more efficient way to manage notifications and trouble tickets.
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Claire can use Atmosphere® to:
Send out discounts with Engage
Create a survey flow in SmartFlows that collects feedback and uses sentiment/tonality to respond accordingly
Measure campaign effectiveness and make adjustments as needed with Insights
Marketing Use CaseClaire needs to bring a new product to market and incentivize current customers to buy it. She also
wants a more effective way to gather and respond to feedback about the product and company.
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Angela can use Atmosphere® to:
Create a flow in SmartFlows that notifies customers of overdue payments and provides payment options
Easily send out the notifications through Engage
See results and effectiveness in Insights
Finance Use Case
Angela needs to automate billing processes to maintain a steadier cash flow and remove the heavy-lifting that her team is doing to collect funds.
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Maya can use Atmosphere® to:
Create a resource center for employees to call into and record sick/vacation time, and hear company information with SmartFlows
Send SMS for quick updates and notifications with Engage
Customer Service Use Case
Maya manages a team of 30 customer services reps and is looking for a way to better manage administration of tracking sick and vacation time and sharing company information.
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Onboarding
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Monthly Software Subscription
CPaaS Usage Rates
SmartFlows Usage Rates
Managed Services (Optional)
Select from Starter, Professional or Enterprise packages
Pay per use for inbound/outbound calling and SMS messages
Platform fees incurred on a consumption basis
Optional managed services packages available to help build, deploy and support business communications.
Atmosphere Platform as a ServiceSolution costs far less than the cost of doing nothing
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Short on time or resources? We’re here to help accelerate implementation, help you deliver results quicker, and provide best practices!
Managed ServicesLeverage our expertise to build, deploy, and support your communications
Database creation & integration Custom web interfacesCustom dashboard & reporting
Business process integration NLP optimization Developer support & coaching
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Submit a quote request on the Partner Portal
Sales and Marketing tools available on Partner Portal
• Datasheets
• Video Use Cases
• Battlecards
Work with your Regional Director to execute contracts and Solution Summary
• MSA required if new customer, CPaaS attachment covers all CPaaS applications for existing IntelePeer customers
• Solution Summary includes detail applications and services and the corresponding pricing (SmartFlows, Engage, voice or SMS services)
Onboarding
• Customer web portal access will be provided
• Portal training available for customer if requested
• Resources: online library for integration, quick start guides, and pre-built templates
Sales OnboardingGet started
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@IntelePeerwww.IntelePeer.com
155 Bovet Rd, Suite 405
San Mateo, CA 94402
(650) 525-9200
Questions? Email us [email protected]