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Augmented reality & cultural heritage eiasm 2013

Date post: 18-Nov-2014
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Talk given at the 3rd INTERNATIONAL CONFERENCE ON TOURISM MANAGEMENT AND TOURISM RELATED ISSUES. We presented our work regarding Augmented Reality and Cultural Heritage at the UOC.
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AR & Cultural Heritage Luis Villarejo – Community Initiatives Office of Learning Technologies Francesc González / Joan Miquel Gomis /Oriol Miralbell Laboratori del Nou Turisme Open University of Catalonia 2013 learningtechnologies.uoc.edu EIASM 2013 - Barcelona
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Page 1: Augmented reality & cultural heritage   eiasm 2013

AR & Cultural Heritage Luis Villarejo – Community InitiativesOffice of Learning Technologies

Francesc González / Joan Miquel Gomis /Oriol MiralbellLaboratori del Nou Turisme

Open University of Catalonia 2013

learningtechnologies.uoc.eduEIASM 2013 - Barcelona

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Download Layar from Google Play / Apple Store

Once in Layar:1. Go to 'geolayers'2. Search for 'paisatge'3. Load one of the UOC layers

Office of Learning Technologies · learningtechnologies.uoc.edu1UNIVERSITAT OBERTA DE CATALUNYA

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Contents

1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities

Office of Learning Technologies · learningtechnologies.uoc.edu2UNIVERSITAT OBERTA DE CATALUNYA

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1. What is Augmented Reality?

A technology that augments, with digital info, our vision on the real world [Banff mountain guide]

Office of Learning Technologies · learningtechnologies.uoc.edu3UNIVERSITAT OBERTA DE CATALUNYA

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A technology that augments, with digital information, our vision on the real world.

This can be done using two techniques:

Office of Learning Technologies · learningtechnologies.uoc.edu4UNIVERSITAT OBERTA DE CATALUNYA

Geolocalization Image Recognition

1. What is Augmented Reality?

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Requeriments to develop Augmented Reality (AR):- Content management system for AR- Knowledge regarding AR browsers.

Requeriments for the user:- Having a smartphone with internet connection.

Office of Learning Technologies · learningtechnologies.uoc.edu5UNIVERSITAT OBERTA DE CATALUNYA

1. What is Augmented Reality? - requirements

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1. What is Augmented Reality? components

Office of Learning Technologies · learningtechnologies.uoc.edu6UNIVERSITAT OBERTA DE CATALUNYA

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Contents

1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities

Office of Learning Technologies · learningtechnologies.uoc.edu7UNIVERSITAT OBERTA DE CATALUNYA

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2. Cultural Heritage & AR at the UOC

Office of Learning Technologies · learningtechnologies.uoc.edu8UNIVERSITAT OBERTA DE CATALUNYA

Goal:

“That students give value to a landscape of their choice as a touristic resource through the use of the augmented reality technology”

Materialization:

“Creation of a set of points of touristic interest associated to a landscape. To make available to the tourist these points of interest by means of an Augmented Reality platform.”

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Laboratori del nou Turisme (LNT)

Community Tools

Students

Office of Learning Technologies · learningtechnologies.uoc.edu9UNIVERSITAT OBERTA DE CATALUNYA

2. Cultural Heritage & AR at the UOC

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Office of Learning Technologies · learningtechnologies.uoc.edu10UNIVERSITAT OBERTA DE CATALUNYA

Hoppala

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Office of Learning Technologies · learningtechnologies.uoc.edu11UNIVERSITAT OBERTA DE CATALUNYA

Hoppala (II)

Image / Video / Audio / Web / Tlf. / email / TwitterAutomatically triggered actions depending on proximity

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Office of Learning Technologies · learningtechnologies.uoc.edu12UNIVERSITAT OBERTA DE CATALUNYA

Layar

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Office of Learning Technologies · learningtechnologies.uoc.edu13UNIVERSITAT OBERTA DE CATALUNYA

Results

- Publicly available through:

Android & iPhone

- Search for geolayers containing the label 'paisatge'

- More than 2.000 Points of Interest distributed among the Catalan & Spanish geography.

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Contents

1. What is Augmented Reality?2. The case of Cultural Heritage Studies at the Open University of Catalonia3. Augmented Reality, a world of opportunities

Office of Learning Technologies · learningtechnologies.uoc.edu14UNIVERSITAT OBERTA DE CATALUNYA

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3.1. Travelling in time

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[Berlin Wall]

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3.1. Travelling in time

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[Cronovizor]

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3.1. Travelling in time

Office of Learning Technologies · learningtechnologies.uoc.edu17UNIVERSITAT OBERTA DE CATALUNYA

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3.2. Flipped classroom

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3.3. Gimcana

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3.3. Music and discovering the city

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Project

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3.3. Art exhibitions

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Video

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3.3. Education and arts

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Video

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3.4. Books

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Video

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3.4. Books

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[IKEA Catalog] [Page & Screen] [IKEA APP]

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3.5. Marketing

Office of Learning Technologies · learningtechnologies.uoc.edu25UNIVERSITAT OBERTA DE CATALUNYA

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4. Conclusions (mostly at a technical level)

- Great landscape opportunities

- Multiple product possibilities

- Low entry barriers technology

- Technology at the hands of millions, through smartphones

- As many possibilities as you want: National Geographic Interactive fitting room

Office of Learning Technologies · learningtechnologies.uoc.edu26UNIVERSITAT OBERTA DE CATALUNYA

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learningtechnologies.uoc.edu

Luis [email protected]

It will look like this


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