+ All Categories
Home > Marketing > Automizy: artificial intelligence for drip campaign optimization

Automizy: artificial intelligence for drip campaign optimization

Date post: 12-Jan-2017
Category:
Upload: egri-viktor
View: 1,053 times
Download: 0 times
Share this document with a friend
15
Transcript
Page 1: Automizy: artificial intelligence for drip campaign optimization
Page 2: Automizy: artificial intelligence for drip campaign optimization

■ Video overview

■ Problem with drip campaign optimization

■ Solution: A.I. driven optimization

■ A New Era in Marketing Automation

■ + Will it steal marketers’ job?

Content

Page 4: Automizy: artificial intelligence for drip campaign optimization

1.Problem with drip campaign

optimization

Page 5: Automizy: artificial intelligence for drip campaign optimization

What to optimize in a drip campaign?

Which versions of emails will have higher conversion rate?

How frequently should you send your follow-up

emails?

Page 6: Automizy: artificial intelligence for drip campaign optimization

What’s the problem with A/B testing?You need to test a lot of things in your emails

You need to test a lot of emails

Therefore it’s time-consuming, needs your personal, continuous attention and tiring

preparation!

Page 7: Automizy: artificial intelligence for drip campaign optimization

What’s the problem with testing sending frequency?Current solutions don’t offer an automated solution.

It’s impossible to perform it manually.

Therefore you need an automated, easy-to-perform solution for your drip campaigns to

have much higher conversion rate!

?

Page 8: Automizy: artificial intelligence for drip campaign optimization

Solution:A.I. driven drip campaign

optimization

+ =

Page 9: Automizy: artificial intelligence for drip campaign optimization

It lets you to:

Y

Run more tests at a time

Test every email and drip campaign you have

Test the sending time frequency

No manual intervention is needed, it is automatic

Page 11: Automizy: artificial intelligence for drip campaign optimization

A New Era in Marketing Automation

Page 12: Automizy: artificial intelligence for drip campaign optimization

This is just the first step! A.I. will...

■ Optimize your whole messaging system

■ Build your whole messaging system

■ Test and write the copy of your emails

■ Provide with predictive analytics

■ And more!

Page 13: Automizy: artificial intelligence for drip campaign optimization

Will it steal your job?

Page 14: Automizy: artificial intelligence for drip campaign optimization

ABSOLUTELY NO!

Artificial Intelligence in Marketing Automation will help you move to a more strategic position in your role. Instead of clicking and performing little experiments, you’ll be able to focus on the big picture that truly counts.


Recommended