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Avaya Aura

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Building the Foundation for Collaboration with Avaya Aura™
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  • Building the Foundation forCollaboration with Avaya Aura

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Agenda Foundation for Collaboration Avaya Inc. 2010. All rights reserved.*Avaya VisionWhats New: Avaya Aura 6.0Go to MarketRoadmapSummary

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Enterprise Customer Demands*End UserLine of BusinessIT

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Vision Delivers for Customers: Business Collaboration -- RedefinedAnalyst NDA Briefing Avaya Inc. 2010. All rights reserved.

    *

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Enables People-Centric Business CollaborationUsers tied to network, application and location silosSession based communications allows flexible connection of users, applications and systems enterprise-wide

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Centralized communications & managementLeverage existing investmentsSimplify connectivityFrom complex to simplified infrastructure*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Getting There: A Customer Roadmap*Transform your BusinessSmart and contextual Collaborate across boundariesMeasure, analyze, optimizeSimplification and ConsolidationReduce communication costsConsolidate collaboration toolsEvolve to session managementMinimize email dependency3Speed and EfficiencySimplify and personalize customer and user experiencesRapidly deploy applicationsAffordable HD desktop videoIntegrate communications into business applications21Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.Customers Embracing the Vision

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats New: Expanding Avaya Aura for People-Centric Business CollaborationEnd User & Line of BusinessITRich, contextual collaboration applicationsLower cost, deployment flexibility, SIP based agility

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats New: Expanding Avaya Aura for People-Centric Business CollaborationClients and DevicesUnified Communications ApplicationsSession Manager 6.0Communication Manager 6.0Presence Services 6.0AES 6.0Avaya Agile Communication Environment 2.2 (ACE)Collaboration, Email, Team Space & Social NetworkingIntegrationCS 1000 R7Data Infrastructure96X1 phones low end SIP optionsAvaya one-X UC ClientsVideo EndpointsAvaya Aura Messaging 6.0Avaya Aura Conferencing6.0Video

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Conferencing Standard Edition 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats newSimplified and packaged multimedia audio, web, video (2H10) conferencing; formerly Avaya Meeting ExchangePackaged Enterprise Edition 4Q10Why does it matter? More rapid conferencing deployments enabling proven customer ROIKey features Audio bridge, web conferencing, web portal, reservations, management and other tools all virtualized on a single server with System Platform500 concurrent audio + web sessions (typically ~7,500 employees)Integration with Microsoft, IBM, Adobe web conferencing, plus Avaya one-X

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Messaging 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats newFirst phase of our next-generation messaging evolution SIP based, multimodal, multimediaTargeted today for greenfield and Octel Aria baseWhy does it matter? Simplifying messaging deployment and migrationFoundation for integrating Modular Messaging and CallPilot in future releases (all are being sold today)Key features Flexible all-Linux resilient, multi-system architecture incl. single-server Enhanced user interfaces and built-in text-to-speech, speech addressing, speech auto-attendant

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya ACE Integrates Communications, Business ApplicationsAgile Communication Environment (ACE)Communication Standard Interfaces (SIP, CTI)IT Standard Interfaces (Web Services, Plug ins)Multi-Vendore.g. Event Response ManagerBusiness ApplicationsVertical Applicationse. g. Health CareEnhanced Communications Applicationse.g. Mobile Cost OptimizerAnalyst NDA Briefing Avaya Inc. 2010. All rights reserved.*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Whats New in Avaya ACE 2.2Packaged ApplicationsDeveloper ToolkitInfrastructureEvent Response Manager- Notify and orchestrate the right people onto a conference callMessage Drop & Message Blast API- Personalised message recording and deliveryAvaya AuraTM AES/CMTR87 & SIPWeb Browser Add-in EnhancementC2C from Pop-Up BoxesNo need for OCSOffice Add-in EnhancementC2C from Office Smart TagsNo need for OCSMobile Cost Optimizer and Hot Desking EnhancementsOne number CLI displayForce Optimize (MCO)Avaya Aura Communication Manager Enhancements- Support for ACE Packaged ApplicationsSupport for Microsoft Windows OS- An alternative to LinuxAudio Call Play Text Message APIText to speech used in ERM applicationAnalyst NDA Briefing Avaya Inc. 2010. All rights reserved.*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Avaya Aura Presence Services 6.0Whats newNow on System Platform or software-only on customer-provided COTSCompletes delivery of IM across Avaya one-X portfolio plus IBM Sametime integration Why does it matter? Delivers consistent multivendor context to users across systems Native Instant Messaging simplifies adoption for Avaya baseOpen standards based and IM aggregation and federation Key features Federated presence and IM across Microsoft, IBM, Avaya one-X Communicator and Agent, 96xx SIP phones

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura System Platform 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats newEasy installation and management for unmodified Avaya products in a virtualized environment now across the portfolioWhy does it matter? Now the de-facto deployment method for many Avaya software applications Extended to large scale enterprise configurations, messaging, conferencing, SBC and more.Key featuresProducts are brought together into pre-defined virtualized templates that are installed, managed, and supported with common built-in tools on shared hardware servers

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura System Manager 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats newExtended common administration for Avaya Aura applicationsWhy does it matter? Common administration now supports Session Manager, Communication Manager, Modular Messaging, Communication Manager Messaging, Conferencing, Presence ServicesKey features Centrally manage enterprise-wide Avaya applications through one systemRoadmap includes heritage-Nortel integration including merging UCM

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Communication Manager 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Avaya Aura Communication Manager Deployment OptionsWhats newMost flexible revision of core voice and video telephony server to dateWhy does it matter? Allows customers to evolve gradually to SIP devices and Session ManagerIncreased scale, simpler deploymentKey featuresEvolution server deployment option supports SM SIP devices plus traditional H.323/TDM devices & appsSIP Survivable Core and Survivable Remote (to follow with local SM including CS1K); evolution of ESS and LSPEnterprise configurations now all on System Platform

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Session Border Controller 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Whats newNew Avaya branded software-based session border controller (SBC) powered by Acme Packet technologyComplete, easy to buy and install Avaya solution including a compact, cost effective footprint Why does it matter? Securely connect communication solutions to other SIP-enabled entities internally and externallyKey features Deployed with System Platform on S8800 managed by System ManagerSupporting up to 750 simultaneous SIP sessions (~5,000 employees)Complementary with higher-scale hardware SBCs

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Avaya Aura Session Manager 6.0Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*Scale & OrchestrationWhats newIncreased scale to 50K SIP endpoints with expanded active/active reliability (on path to 250K endpoints) More than 400 customer installations to dateWhy does it matter? Next revision of SIP-based secure session management, routing, and user management platformEnhanced security and interoperabilityKey featuresUp to 6 active/active SM instancesCS 1000, CS 2100 interoperability (deeper integration by end of year)

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Demonstrating Value to Customers: Avaya Aura Savings EstimatorAnalyst NDA Briefing Avaya Inc. 2010. All rights reserved.*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Helping Customers CollaborateAvaya Partner-Centric Collaboration ServicesAnalyst NDA Briefing Avaya Inc. 2010. All rights reserved.*

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Summary: Evolving Foundation for People-Centric CollaborationUnified conferencing, next-gen messagingPresence/IM across the portfolioApplication integration and CEBP made easierEvolve to SIP at their own paceEasy to buy and install end-to-end security Increased Session Manager scale and interoperabilitySimplified manageability in a virtualized footprint, system wide

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*For the user: Rich, contextual collaboration applicationsFor IT: Low cost deployment, flexibility, SIP-based agility

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

  • Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.*thank you

    Analyst NDA Briefing Avaya Inc. 2010. All rights reserved.

    **Avaya focuses on three key constituents in the enterprises three constituents with very different needs.

    End UsersLine of Business IT

    End users just want simplicity and the tools to get the job done, without being concerned with the technology.

    Different users have different needs. The mix of venues from which they operate means different devices, networks, modalities, and use cases.Increasingly, social media is in use, and in fact I heard a statistic the other day that social networking applications have now surpassed email as the means to share and collaborate. Customers have a range of business applications and data sources, and users are suffering from information and access overload, or they cant get to what they need when they need it.And of course, these environments are multi-vendor in nature. All this amounts to considerable degrees of complexity, latency in business processes, wasted energy and resources, and ultimately sub-optimal business performance.

    *People have become a slave to the very tools and technology that has been put in place to serve them. Rather than looking at the desktop or network out to the users, we are looking at people and their needs and working that backwards into the technology.Our vision is to drive authentic and purpose driven collaboration. Avaya can create a shift from how people operate today being so document or task driven to becoming more people centric.We believe the next generation of contextual collaboration will bring the speed, efficiency and innovative power of human relationships back to the forefront of business activity by effortlessly orchestrating how people communicate to support their organization's goals. And, business systems both formal and informal will be communication enabled quickly and easily to reduce the human latency inherent in business processes, and to create a more responsive and agile enterprise.

    ******Avaya Aura Conferencing features include:Well established Meeting Exchange audio conferencing functionality including Avaya one-X control and TUI controlsWeb Conferencing is easily accessed from standard browsers, and is feature rich, with multiple-presenter presentations, white-boarding, application and desktop sharing, video streaming, synchronized audio/video/web recording, chat discussions, polling/voting, invites and call-outs, and conference roster with full audio controls.Tight integration with Microsoft LiveMeeting (together with Outlook and OCS), IBM Sametime Web Conferencing (together with Notes and Sametime), and Adobe Connect, in addition to Avaya Web Conferencing. Integrated features include scheduling, calendar links, click to conference/join, conference roster displays showing active speaker, audio dial-outs, audio muting and user termination.

    Roadmap:Avaya Aura Conferencing will be extended in 2H 2010 with built-in software-based H.263 video bridging with voice-activated video switching, scaling up to 10% of the concurrent audio participant capacity in a configuration, which will further simplify the deployment of combined audio, video and web conferencing. This will be complementary to workgroup video bridges built into video endpoint and to higher scale dedicated video MCU bridges.Avaya Aura Conferencing Enterprise Edition (4Q10) will bring the System Platform packaging and further simplifications to the full-scale version of the same software until then Avaya Meeting Exchange 5.2 is the current product for high-scale use.*User features include:Web-based Self administrationReach MeNotify MeMessage accessBuilt-in speech to textBuilt-in speech based addressing (voice recognition)Easy access from Avaya one-X clientsLocalization and TUI Initial release focuses on Octel Aria-like TUI in US English, German, Latin Spanish, Brazilian Portuguese with additional languages and TUIs to follow in future releases

    IT features include:Flexible message store choicesSIP connectivity with Communication Manager (6.0, 5.2), Session Manager (6.0), SES (5.2.1), CS 1000 (pending) and supports for a wide range of 3rd party PBXs via SIP gatewaysFlexible deployment options single server and multi-server, redundancy, distributed vs centralizedScale up to 20,000 users in a single system (multi-server)Scale up to 6,000 users on a single hardware server (application and storage)ResilienceInteroperabilitySpeech auto-attendantStandard servers with System Platform benefitsSimplified packaging**Weve taken an approach with ACE to create packaged applications. Currently, we have 7 Packaged Applications (OCS Integration, Sametime Integration, Mobile Cost Optimizer, Event Response Manager, Hot Desking, Web Browser Add In, Office Add In) that provide out of box integration with common business applications and are packaged with their own software & services codes, making it simple for Channels to quote, engineer, deploy and sell. Each of the packaged applications have lead accounts behind them and come available with an ROI Tool/business case to demonstrate the quantifiable benefits to the enterprise. These Packaged Apps work in a multi-vendor environment and including Avaya CS100, Avaya CM, CISCO UCM, Tandberg VCS, MSFT, IBM etc We have gotten a lot of traction with the packaged apps our strategy is to lead with a packaged or custom apps, demonstrate immediate value of ACE platform and pull through other Avaya Apps & products. Given the multivendor nature of ACE, we are able to break into non-Avaya incumbent accounts. For instance under NDA, we been successful with this strategy with HSBC, Barclays, Bank, and Deutsche Bank.HSBC: (HSBC where CISCO won IPT but we increased our presence using ACE ) Procured Multi-vendor Click to Call with IBM same time but also secured ACE hot desking and are in the process of extending ACE to their Call Centers (routing calls from Call Centers to Branch staff based on availability). Barclays Bank: deployed Event Response Manager (ERM) packaged app in its telecom group and other LOBs are exploring ACE for their business needs Deutsche Bank: Started off with communications enabling CRM providing click-to-call ability, next extended it with Message Drop/Blast followed by Group Directory Integration with ACE click-to-call so, once you have the platform you can keep building on it.In terms of vertical applications, weve really moved the yard sticks this year. Weve delivered a number of applications for the financial, healthcare, and hospitality industries. With ACE, we communication enabled financial terminals at Bloomberg, and a Finance CRM application at Deutsche Bank. We announced a number of healthcare applications at the HIMMS event back in early March. We talked about Mobile Device Checkout, Nurse Call Response, Patient Appointment Reminder, and Patient Admit Coordinator. We worked with IBM to address the needs at Florida Hospital where these applications embed communications into portals, and use location based services, and notification services to improve hospital efficiency and patient care.By the way, IBM awarded Avaya their 2010 IBM IMPACT Smart SOA Award, for communications-enabled healthcare solutions.In Hospitality, you are already familiar with the Marina Bay Sands story where we able to prototype an ACE IPTV integration application within 2 days! We announced the Guest Media Hub earlier this year, and well be making more announcements at the HITEC 2010 hospitality event at the end of June. These applications provide guest self service in new innovative ways another example of new user experiences from Avaya including notification and location based services all to improve guest service levels and loyalty, and revenue per guest stay.

    *New Presence Services 6.0 features:Native Instant Messaging now generally surfaced (previously available in Avaya one-X Agent)IM and Presence supported for:Avaya one-X Communicator 6.0Avaya one-X AgentAvaya one-X Deskphone 96xx with SIP 2.6 or SIP 6.0 connected to Session ManagerFederated with Microsoft Office Communicator 2007 usersIncreased scalability supporting up to 10,000 users per serverAdds support for IBM Sametime Presence in addition to Microsoft OCS (IM to follow in 4Q10)Easier customer deployments using System Platform (native deployment on COTS also available)Availability of a software developers kit (SDK) for Presence (to be incorporated into Avaya ACE)Allows third-party and in-house developers to Presence enable applicationsUnique bulk APIs allow applications to efficiently monitor presence of many thousands of usersExplicit support for independent XMPP clients*System Platform is now supporting the following applications (with more planned):Avaya Aura Solution for Midsize Enterprises (Nov09)Avaya Modular Messaging (Nov09), Avaya Aura System Manager (Jan10), Avaya Aura Communication Manager (Q310) enterprise configurations, Avaya Aura Session Manager (Branch) (Q310) remote survivability, Avaya Aura Session Border Controller (Q310)Avaya Aura Application Enablement Services (Q310)Avaya Aura Presence Services (Q310), Avaya Aura Conferencing (Q310), Avaya Aura Messaging (Q310)

    New System Platform 6.0 capabilities:Broader application support (above)IPv6, plan to submit System Platform for US federal JITC certificationBuilt-in Performance Monitoring (VESPER) providing statistics feed to System Manager for reportingFurther real-time tuning in the virtual use of NICs and disk resourcesUpgrade to the latest Xen related software

    Recap of common built-in System Platform capabilities:Packaged appliance model customers do not have to understand or manage virtualization/internalsVirtualization through Xen Hypervisor, which Avaya has highly tuned to support real-time signaling and media applications (in ways that still seem to be unique in the marketplace for media handling)Rapid installation of full multi-application templates with automated inter-application configurationWebLM software licensing toolsAvaya Secure Access Link remote monitoring/alarming (backed by Avaya and partner services offers)High availability warm standby failover options (applicability depends on applications)Backup and restoreSoftware upgrades with virtual image staging and wind-backCore platform management console and tools

    Selling model:System Platform is not separately licensed but is included as an entitlement as a part of products that are sold and deployed as System Platform templates.Some Avaya applications now only have the System Platform option, while some still also have non virtualized deployment choices.*Applications now managed through Avaya Aura System ManagerCommunication Manager 5.x and 6.0Modular Messaging 5.2Communication Manager Messaging 5.2 and 6.0Session Manager 5.2 and 6.0Presence Services 6.0Conferencing 6.0Messaging 6.0

    *Communication Manager 6.0 features include:Supported on latest S8800, S8300D and S8510 (with added memory) hardware serversScale increased to 18,000 SIP or H.323 endpoints, Evolution server mode allows any mixture of Session Manager connected SIP and directly connected non-SIP endpoints (DCP, Analog, H.323) that may be connected through all currently supported gatewaysFull SIP feature server mode is just a single flag setting within the exact same Communication Manager software (no new deployment or servers required)AES server connection and control of both SIP and non-SIP endpointsSupport for implicit application sequencing for Evolution server and third-party PBX users are not using SIP endpointsSIP-based survivabilityBuilds on our market leading ESS and LSP capabilities deployed for many years for H.323Allows both SIP and non-SIP endpoints to survive communications disruptionsSurvivable Core assumes access to parts of SM core and redirects to alternative feature/evolution serversSurvivable Remote (2H10) assumes network to central core is disrupted and provides a virtualized local instance of Session Manager packaged with CM to support continuous remote operationCommunication Manager is a SIP to H.323 video gateway to support interoperability between forthcoming SIP-based video and existing environments

    All Communication Manager 6.0 configurations now delivered on System Platform:Common installation, management, upgrades, remote monitoring, and virtualizationLess virtualized components in enterprise templates versus midsizeIncludes enterprise duplex (shadow server), simplex and S8300D blade templates

    *Avaya Aura Session Border Controller features include:Market leading Acme Packet feature setSoftware-based and virtualized deployment through System Platform on standard S8800 serversSupports Avaya Aura 5.2.1 as well as 6.0Security protection from SIP/VoIP attacks, invalid SIP messages, denial of service, spoofing attacks, man in the middle, access through unused VoIP portsConnectivity assistance including NAT traversal and UDP/TCP conversionProtocol conversions for interoperability including SIP header manipulation and service provider adaptionCodec transcoding of media streams such as G.711/G.729 conversion between enterprises and service providersSession replication - forking media streams allowing applications like call recording to be efficiently implemented.Quality of service policy and prioritization enforcementRegulatory compliance supporting legal requirements for emergency calls and lawful interception.Statistic gathering

    Testing and Support:Support for Avaya Aura SBC comes directly from Avaya this is a fully branded Avaya productAvaya internally works with Acme Packet within an agreed back-end OEM support modelAvaya directly tests and certifies with global Service Providers, and is also able to leverage Acme Packets considerable global SP testing expertise and activity to accelerate this process

    Complementary to higher-scale hardware SBCsAvaya continues to resell Acme Packet SD3800 and SD4500Some customer environments may use both Avaya Aura SBC and higher-scale SBCs at different locations for different purposes*New Session Manager 6.0 features:Scale to 50K SIP endpoints across 6 SM instancesSupport for 96XX phones and future video devices to multiply register with active/active Session Managers for high availability Support SIP-based CM Core Survivability (alternative servers)Will release SIP-based CM+SM Remote Survivability on System Platform in 2H10 following beta testingMore flexible Trust Management allows third-party security certificates for any SIP entity Increased performance of software TLS encryption reduces hardware requirementsExpanded SIP features with CM include:Per button ring controlCall pickup alertingSIP integration with one-X Portal one-X Portal user interface may be used with SIP deskphonesSIP integration with one-X Mobile clients one-X Mobile clients may be used with SIP deskphonesInternal calling party number blockCall park/un-park button consolidationEasy Lab Package allows sales and partner to quickly start Session Manager customer trials

    *****


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