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Avaya Intelligent Branch Solution Key Competitors

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Avaya Key Competitors: Strengths & Weaknesses Avay a Intelligent Branch Solutions Please link to the Competitive Resource Centre for additional details where appropriate: https://enterpriseporta l.avaya.com/ptlWeb/gs/spCP/CS!!"###$ %&"##'"!$# Cisco ( )SR #' ** and '** Solution +stablished ), relationships/C)- level )SRs +verywhere/created allinone branch applianc e trend. Start low upsell later Strong and numerous S)/SP channels and )S0s 1istributed and centrali2ed architectures with migration path Can often be comple* and e*pensive to deploy branch solutions Some of the Cisco branch solution 34nified Communication 5anager +*press6 is routerbased typically making it more difficult to manage/support and re7uiring numerous patches to overcome security vulnerabilities. Scheduled maintenance for patching routers increases downtime Some additional features like 5obile Connect which is an applicatio n similar to +C&!! re7uire addl Windows server Cisco tactics to look for: Cisco will “Super-size Routers” (via a Data decision) to make “Voice” look free. R t!e" #id low$ under-size and up-sell later.  Avaya counter tactic: %nspect for “Super-sized routers$ re-price to support data- onl" so t!ere can #e a true “apples to apples” comparison  8vaya9s contact center leader ship and presence in many ;based contact centers can be leveraged to address branch customer service issues and create efficient call flows to/from branch . <emert es Resea rch shows Cis co has significantly greater operational costs than   8vaya for branch communications solutions https://enterpriseportal.avaya.com/ptlWeb /getfile=doc)1>52k!5,;5w>> cop" and paste li nk a#ove into "our #rowser for access +asy to deploy ?ull range of service offerings direct and indirect Some uni7ue )S0 relationships 3e.g. in Retail6 )ncumbency at the branch 3P8R,<+R 5+R@)< 1+?)<) ,A 6 5assive scalability #!!!s of branches B !! 8vaya )nc. 8ll rights reserved.  8vaya ( Proprietary D Confidential. 4nder <18 1
Transcript

8/13/2019 Avaya Intelligent Branch Solution Key Competitors

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Avaya Key Competitors: Strengths & WeaknessesAvaya Intelligent Branch Solutions

Please link to the Competitive Resource Centre for additional details where appropriate:

https://enterpriseportal.avaya.com/ptlWeb/gs/spCP/CS!!"###$%&"##'"!$#

Cisco ( )SR #' ** and'** Solution

+stablished ), relationships/C)- level

)SRs +verywhere/created allinonebranch appliance trend. Start low upselllater 

Strong and numerous S)/SP channels and)S0s

1istributed and centrali2ed architectureswith migration path

Can often be comple* and e*pensive todeploy branch solutions

Some of the Cisco branch solution

34nified Communication 5anager+*press6 is routerbased typically makingit more difficult to manage/support andre7uiring numerous patches to overcomesecurity vulnerabilities. Scheduledmaintenance for patching routersincreases downtime

Some additional features like 5obileConnect which is an application similar to+C&!! re7uire addl Windows server 

Cisco tactics to look for:

• Cisco will “Super-size Routers”

(via a Data decision) to make“Voice” look free.

• R t!e" #id low$ under-size and

up-sell later.  Avaya countertactic: %nspect for “Super-sized”routers$ re-price to support data-onl" so t!ere can #e a true“apples to apples” comparison

 8vaya9s contact center leadership andpresence in many ;based contactcenters can be leveraged to addressbranch customer service issues andcreate efficient call flows to/from branch.

<emertes Research shows Cisco has significantly greater operational costs than 

 8vaya for branch communications solutions

https://enterpriseportal.avaya.com/ptlWeb/getfile=doc)1>52k!5,;5w>>

cop" and paste link a#ove into "our#rowser for access

+asy to deploy

?ull range of service offerings direct andindirect

Some uni7ue )S0 relationships 3e.g. inRetail6

)ncumbency at the branch 3P8R,<+R5+R@)< 1+?)<),A

6

5assive scalability #!!!s of branches

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <181

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Avaya Key Competitors: Strengths & Weaknesses

• Cisco C!annel &artners depend

upon customer'% participation tolower services costs.  Avayacounter tactic: %nspect Servicesscope of work and account forcosts associated wit! % staffdependencies

• ses Core to “su#sidize” *ranc!

(e.+. recentl" increasedmaintenance on Core).

• Cisco wil l focus , on

features t!at t!e" !ave and avoidever"t!in+ else.

/or more information see “0innin+ verCisco in S1* and *ranc! Solutions” !ere.

Cisco still re7uires separateservers/licenses for many features.

)SR/)-S operating system is a target formany hackers leading to security patchesand downtime

Quotes from emertes !C" stu#y:https://enterpriseportal.avaya.com/ptlWeb/getfile=doc)1>52k!5,;5w>>  3copy Dpaste into browser address window6

2Cisco is si3 times more costl" to operatet!an 4va"a2  2%n some cases$ it5s simpl" t!at Ciscocustomers spend a lot of time tr"in+ totrou#les!oot$ onl" to learn t!e pro#lem ist!e result of a #u+ or in!erent pro#lem.” ,he lifespan of the Cisco system is ofconcern. +.g. 8 0P oftelecommunications for a large financialservices firm removed Cisco after a twoyear implementation because of the

supported via S)P networking

Rich integrated management toolsincluded

 ,he depth and breadth of 8vaya telephony features provided as partof the main system feature set 3fore*ample +*tension to Cellular6.

Eusiness Continuity/Reliability andServiceability considerations

 8vaya solutions can be configured for <oSingle Point of failure. Proactive5onitoring and +*pert Systems is adifferentiator.

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18$

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Avaya Key Competitors: Strengths & Weaknessesnumber of hardware changes re7uiredand the longevity of the system. FWe gotrid of Cisco. 8nything you buy from Ciscoand do more than a threeyearamorti2ation you9re pushing itG he says.,hat by definition increases operationalcosts.H

Cisco ( Smart EusinessCommunications System34C&!6

! @ocal languages

Ereadth of features

S58R,<et Service attach mandatory %years

)-S basedI Cisco identified )-S as havingmoved from vulnerability to attackedstatus

<ot all models support integrated wireless@8<

<ot all models support integrated wireless@8<

Jrowth driven migration path ise*pensive re7uiring a forklift upgrade

0KWorks D @inu* -S partitioned w/0irtuallogi* 0@K eases migration to @inu* -S

?ull Services life cycle from planning anddeployment through monitoring Dmanagement

Support for heterogeneous environments

+*tensive 1evConnect businesscentricapplication offers

Rich integrated management toolsincluded

<ortel ( 5icrosoft

Secure Router "#%"

@arge embedded branch base millions of<-RS,8R and EC5.

<-RS,8R to EC5 migration path

5icrosoft )C8 alliance

SR "#%" with either CS #!!! module or-CS blade ( uni7ue to )C8 8lliance

Wide application support

Partnership with 5icrosoft raises7uestions about future of EC5

SR"#%" becomes single point of failurefor branch

Re7uires 5ediation Server card tosupport 5S?, nonstandard 0o)P Codec

Reuse of <-RS,8R phones limits EC5

platform usefulness

5S?, introduces nonstandard S)Pe*tensions

5S integration with other %rd partygateways 3non<ortel6 provides nosurvivability to branch

@acks method to route voice traffic overalternate paths

Contact center leadership at ; helpsstake Customer Service claim and callflows to/from branch.

@ower ,C- 3<emertes study6

+asy to deploy

?ull range of service offerings direct andindirect and hosted

Some uni7ue )S0 relationships 3e.g. inRetail6

 8llinone )SR solution available withLuniper relationship

+*tensive 1evConnect community

Rich integrated management toolsincluded

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18%

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Avaya Key Competitors: Strengths & Weaknesses<o network infrastructure integration forvoice ;oS

 

<ortel

EC5 &!

@inu* -S

PS,< failover is supported in bothnetworked or standalone EC5deployments. EC5 &! can be configuredto act as a survivable remote gateway toa centrali2ed CS #!!! PEK

S)P networking and S)P trunking

,he Windowsbased Softphone !&!supports unified messaging providesdirectory access can be integrated withEC5 platforms 5ultimediaCommunications Server &#!! and is alsooperable with <ortel CommunicationServer #!!! and 5eridian # platforms

@acks )0R support

@acks redundancy features

?i*ed architecture precludes scalability

1iffering call control software between theEC5 and CS#!!! products lackingtransparency for end users andadministrators.

5assively scalable #!!!s of branchessupported via S)P networking

Centrali2ed management w/S)Pnetworking supported between facilities

?ull range of service offerings direct andindirect and hosted

+*tensive 1evConnect community

 8llinone )SR solution available withLuniper relationship

Rich integrated management toolsincluded

@ower ,C- 3<emertes study6

 8vaya9s reputation and stability

 8vaya9s ?C+ model enablesconsolidated infrastructure for lower ,C-and improved ability to pushcommunications apps to stores easily and7uickly. ?lattened means to providerobust feature/functionality for all stores

from big to very small.

 8vaya has leading market share in )Ptelephony

Jartner 5agic ;uadrants:  8vaya and<ortel are both in the Corporate,elephony leader9s 7uadrant but Jartnershows 8vaya with a better ability toe*ecute on its vision

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18

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Avaya Key Competitors: Strengths & Weaknesses3See ,op #! Reasons to Select 8vayaover <ortel CRC 8vaya Sales Portal6.

<ortel

EC5 !! / "!!

@inu* -S

Webbased management tools

5ultimedia contact center w/intelligentrouting

S)P networking and S)P trunking

EC5 !! supports !% digital users orM! )P, usersI EC5 "!! supports %!!!

digital users M! )P, users

EC5 !! lacks redundancy features

<o support for digital handsets

EC5 competes with <ortel9s <orstar keysystems that have had much success inthe <orth 8merican market. <orstarsystems are able to be )P upgraded via0o)P gateways e*isting <orstarcustomers will be less inclined to migrateto EC5

5assively scalable #!!!s of branchessupported via S)P networking

 8pplication functionality 3call processingC,) messaging6 supported at branchreducing W8< use re7uirements

Centrali2ed management w/S)Pnetworking supported between facilities

?ull range of service offerings direct andindirect and hosted

+*tensive 1evConnect community 

Rich integrated management toolsincluded

Shore,el 1istributed call control architecture

Partnerships to deliver a wider range ofgateways enable partitioning servicesand e*pand its wireless solutions

5anaged Services offering via partnersyet Shore,el still remains connected tocustomer 

Jrowing 1eveloper <etwork community

)P only platform no migration path tointelligent communications

<ot a global company. 1istribution limitedto 4S8 Spain Jermany and 4NI limitedmarket share

,akes a waitandsee approach toward

adhering to the latest trends in

communications technology.

Would not be considered a highlyinnovative company 3Current 8nalysis6

Jlobal Sales and Service presence

?ull suite of Service surroundI customercan choose direct indirect hosted

+*tensive )S0 developer community

Complete roadmap to )ntelligentCommunications without re7uiring a

forklift upgrade

,C- tools available

<emertes: ,he Eusiness Case for 0oice -ver )P: What do large 0-)P rollouts truly cost and how do vendors compare.

https://enterpriseportal.avaya.com/ptlWeb/getfile?docID=Mzk0M!"M#==

Cut and paste t!e R a#ove to access t!e ,emertes doc.

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18'

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Avaya Key Competitors: Strengths & Weaknesses

 8ppendi* 5atri*

!e followin+ c!art is #est viewed in 0ord applications under ,ormal View so t!at t!e column !eaders provide focused se+mentation viewin+ 

1istributed -ffice Comparison <ortel and <ortel 5icrosoft

$vaya %orte

l %ortel %ortel&Microsoft

Solution

Name

Avaya Distributed

Office

BCM 50 BCM 200/400 Secure outer 4!"4

Differentiato

rs

'(Works * +in,-

partitioned #/'irt,al

logi- '+( eases

migration

+in,- +in,- in % 1o,ter

$pplication

f,nctionality 2call

processing3 I3

messaging4 s,pported

at branch3 red,cing

W$% ,se re5,irements

Web&based3 %et#ork

onfig,ration Manager

2%M43 can be ,sed to

config,re3 program and

manage the 6M

system components3

#hether centralized or

distrib,ted

Web&based

management

7ni5,e to $lliance

Massively scalable3

8000s of branches

s,pported via I9

net#orking

 he %ortel 6M

$dvanced 9aging

9rod,ctivity 2$994 9ack

is a s,ite of advanced

paging and te-t&

messaging applications

for 6M. It incl,des ne

6,tton 9aging3 ne

9% failover is

s,pported in both

net#orked or

standalone 6M

deployments. %ortels

,rvivable 1emote

;ate#ay 21;4 lends

s,rvivability for 6M

$ll&in&one device foc,sed on 7 and

collaboration market

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18(

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Avaya Key Competitors: Strengths & Weaknesses6,tton e-t Messaging3

,stomer $ssistance

9aging 2#ith an

ptional ,stomer all

6o-43 and ched,led

$nno,ncements.

systems deployed as

remote&site gate#ays

for %ortel

omm,nication erver

8000 comm,nications

platforms.

Stren#t$s

ontact enter< $vaya

installed !< mid& to

large&branch

'oI9 Migration path for

%orstar c,stomers

M,ltimedia ontact

enter #/intelligent

ro,ting s,pport

+arge imbedded base< millions of

%orstars

+o#er 2%emertes4 ,pports I9 handsets3 I9

#ireless handsets3

%orstar phones * digital

handsets compatible

#/Meridian

,pports hybrid

environments

6M ,pgrade path

6readth of feat,res I9 net#orking and I9

tr,nking

I9 net#orking and

I9 tr,nking

$pplication s,pport

>asy to deploy 9% failover is

s,pported in both

net#orked or

standalone 6M

deployments. 6M 0

can be config,red to act

as a s,rvivable remote

gate#ay to a

centralized 8000

96(.

Wide variety of

applications s,pported

Microsoft I$ $lliance

@,ll range of service he Windo#s&based entralized 1A8BA ec,re 1o,ter #/either

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18)

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Avaya Key Competitors: Strengths & Weaknessesoffers oftphone "00

s,pports ,nified

messaging3 provides

directory access3 can be

integrated #ith 6M

platforms3 M,ltimedia

omm,nications erver

8003 and is also

operable #ith %ortel

omm,nication erver

8000 and Meridian 8

platforms.

management of

branch facilities

8000 mod,le or blade

;ro#ing I'

omm,nity

>-tensive ervices C

9rofessional3

Managed3Maintenance3 ec,rity

entralized

management3 #/I9

net#orking s,pported

bet#een facilities

6M provides

integrated fire#all and

sec,rity meas,res like

%$3 6asic and

tatef,l 9acket

@iltering3 and 9oint to

9oint t,nneling

protocol and I9ec for'9% s,pport.

%ea&nesses

%ot generally branch

inc,mbent

+acks I'1 s,pport 6M "00 s,pports "0&

B" digital ,sers or 0

I9 ,sers< 6M A00

s,pports B0&"00

digital ,sers3 0 I9

1e5,ires Mediation erver card to

s,pport M@ non&stnd 'oI9 odec

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <18*

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Avaya Key Competitors: Strengths & Weaknesses,sers

'9 relationships +acks 1ed,ndancy

feat,res

6M "00 lacks

red,ndancy feat,res

M@ introd,ces non&stnd I9

e-tensions

I1 platform #/E,niper

still a t#o vendorsol,tion

@i-ed architect,re

precl,des scalability

%o s,pport for digital

handsets

+acks local s,rvivability

6ranch prod,ct

options n,mero,s

6M competes #ith

%ortels %orstar key

systems that have had

m,ch s,ccess in the

%orth $merican

market. %orstar

systems are able to be

I9 ,pgraded via 'oI9gate#ays3 e-isting

%orstar c,stomers #ill

be less inclined to

migrate to 6M.

+acks method to ro,te voice traffic

over alternate paths

 ho,gh marketed as a

branch office device

that can connect back

to a centralizedMeridian3 6M does

not s,pport digital

handsets compatible

#ith Meridian 8 96(s.

%o nt#k infrastr,ct,re integration for

voice !o

What is the f,t,re of the 6M

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Avaya Key Competitors: Strengths & WeaknessesMar&et

Messa#in#

'inancial

Serv(,stomer Interaction 9ositioned as sol,tion

for M> or 6ranch of

>nterprise< not

vertically marketed

1eg,latory

compliance messaging

%o messaging fo,nd for the A8BA

1o,ter for the @inancial ervices

vertical

Work force

prod,ctivity

Increased efficiency

Infrastr,ct,re

optimization

Improved alignment

#ith b,siness goals

onsistent c,stomer

e-perience

,pports mobile

employees

etail

Meeting c,stomer

e-pectations

$dvanced 9aging

9rod,ctivity s/# app

designed for 6ig 6o-

environments

%o messaging fo,nd

for 6M "00 / A00 for

the 1etail vertical

%o messaging fo,nd for the A8BA

1o,ter for the 1etail vertical

>-pand 9 f,nctions

Increase visibility

bet#een ! and

branches

1ed,ce /

Infrastr,ct,re

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Avaya Key Competitors: Strengths & Weaknessesoptimization

9I compliant

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Avaya Key Competitors: Strengths & Weaknesses

1istributed -ffice Comparison Cisco and Shore,el

$vaya isco isco horeel

ol,tion %ame $vaya Distrib,ted

ffice

Integrated #itch 1o,ter 8FG8 mart 6,siness

omm,nications ystem

27"04

>nterprise >dition

96(

Differentiators

'(Works * +in,-

partitioned #/'irt,al

logi- '+( easesmigration to +in,-

6,ilt on iscos I F port device that scales

#/addition of s#itches

96( 9latform

scales to 80H

,sers< mall6,siness >dition

for single sites ,p

to 0 ,sers

hoice of ervice

s,pport: direct3

indirect

I9 only platform Incl,des: 7M> for call

processing< 7nity >-press

'mail3 I9 phones3 '9%/@W3

s#itching3 some #ireless +$%

I9 only platform

ontact enter WW

leadership s,pports

,stomer ervice

claims and call flo#s

to/from branches

;lobally recognized brand I9 only platform 0 of b,siness

cond,cted thro,gh

channel partners

Web based

interface

Stren#t$s

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Avaya Key Competitors: Strengths & Weaknessesontact enter<

$vaya installed !<

mid& to large&branch

>stablished I / I relationship ec,re Distrib,ted call

control

architect,re

+o#er

2%emertes4

I1s every#here3 capitalizing on all&

in&one trend

>stablished market presence trong partner

strategy3 incl,ding

 E,niper3 >-treme3and @o,ndry

6readth of feat,res >nters acco,nt lo# then ,psells 6readth of feat,res @ormalized 9artner

9rogram makes

available sol,tions

that #o,ld not be

possible thro,gh

its internal

development

reso,rces.

>asy to deploy M> * 7> for call processing *

messaging

"0 local lang,ages s,pported horeel has

partnerships to

deliver a #ider

range of

gate#ays3 enable

partitioning

services3 and

e-pand its

#ireless sol,tions

@,ll range of service

offers

@,ll3 sec,re3 f,nctional ro,ter M$1%et ervice attach

mandatory 2B yrs4

ontin,ed 1*D

investments.

7pdates to its

contact center3

monitoring3

management and

third&party

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Avaya Key Competitors: Strengths & Weaknessessoft#are

integration

capability3 as #ell

as an e-panded

line of hore;ear

s#itches and end

points have

provided ne#

options for

c,stomers and

resellers

;ro#ing I'

omm,nity

Distrib,ted * entralized

architect,res< migration path

Marketed to specific verticals

2health3 legal3 retail3

man,fact,ring4

Managed ervices

offering via

partners3 yet

horeel stillremains

connected to

c,stomer.

ome inc,mbency

at branch 2Merlin4

M> and 1 stand&alone mode mart $ssist * onfig,ration

$ssist for easy deployment *

set ,p by channels< Monitor

Manager * Director for

monitoring and remote mgt

;ro#ing

Developer

%et#ork

comm,nity.

%ea&nesses

%ot generally

branch inc,mbent

omple- to deploy and manage I based< isco identified

I as having moved from

v,lnerability to attacked

stat,s

 akes a #ait&and&

see approach

to#ard adhering

to the latest

trends in

comm,nications

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Avaya Key Competitors: Strengths & Weaknessestechnology.

Wo,ld not be

considered a

highly innovative

company.

'9 relationships eparate servers /applications<

licenses for many applications

%ot all

models s,pport integrated

#ireless +$%

%ot a global

company.

Distrib,tion

limited to 7$3

pain3 ;ermany3

and 7H

I1 platform

#/E,niper still a t#ovendor sol,tion

I1/I target for hackers leading to

e-tensive do#ntime and patches

%o field ,pgradeable

components

horeel had a

". marketshare of enterprise

telephony ports

shipped in the 7..

in "00G. he

company had a

0 share of

enterprise

telephony ports

shipped in >M>$.

2ynergy

1esearch4

6ranch prod,ct

options n,mero,s

'oice reliability impacted by I

patches

'oice reliability impacted by

I patches

,pports M;93

rather than .B"B3

limiting

interoperability

#ith other I9

 elephony

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Avaya Key Competitors: Strengths & Weaknessesplatforms

+imited to very small offices Migration path is e-pensive

and forklift ,pgrade

%o ervice

9rovider

integration or

channel3 in spite

of developmentefforts here

,pported almost e-cl,sively via

channel partners

,pported almost e-cl,sively

via channel partners

horeelJs overall

portfolio3 tho,gh

gro#ing3 is m,ch

smaller and less

diverse than its

competitors

Mar&etMessa#in#

'inancial Serv(

,stomer

Interaction

ighly sec,re collaboration #/t,nnel&

less '9%

ighly sec,re transactions >ase of

administration

Work force

prod,ctivity

1ed,ce total operating costs Improved collaboration and

comm,nication bet#eenbranches

>ase of ,se

Infrastr,ct,re

optimization

,pport for voice3 video3 #ireless3

and data

Improved transaction times

2loan processing3 c,stomer

5,eries4

 oll by&pass

onsistent c,stomer

e-perience

1ed,ced telephony costs Improved

c,stomer

satisfaction

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <181(

8/13/2019 Avaya Intelligent Branch Solution Key Competitors

http://slidepdf.com/reader/full/avaya-intelligent-branch-solution-key-competitors 17/17

Avaya Key Competitors: Strengths & Weaknesses#/advanced call

handling feat,res

etail

Meeting c,stomer

e-pectations

ec,re3 especially #/credit card

transactions

 ime * staff mgt Mobility

>-pand 9

f,nctions

1eal time data sharing for ,p&to&the&

min,te inventory information

 ask Mgt alerts Improved

9rod,ctivity

Increase visibility

bet#een ! and

branches

,pport for in&store kiosks for

c,stomer self service

>mployee 1ecognition $lerts >asy3 rapidly

deploy and

maintain

1ed,ce /

Infrastr,ct,re

optimization

Improved c,stomer service >88 $lerts +o# price point

9I compliant

B !! 8vaya )nc. 8ll rights reserved.   8vaya ( Proprietary D Confidential. 4nder <181)


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