News Release For Immediate Release AVERY DENNISON RETAIL BRANDING AND INFORMATION SOLUTIONS ASKS TODAY’S RETAILERS, “IS RFID RIGHT FOR YOU?” Over 50% of the leading retailers are globally assessing, testing, or adopting RFID NEW YORK – (January 12, 2015) – RFID is transforming today’s retail experience, but understanding what it takes for retailers to successfully implement the technology is essential for success; which is the focus of the Avery Dennison Retail Branding and Information Solutions (RBIS) Big !deas panel session at the National Retail Federation’s 104th Annual Convention & EXPO today. The panel, moderated by Mark Roberti, editor of RFID Journal Magazine, will bring together an impressive array of top retailers and RFID experts, including Francisco Melo, Avery Dennison RBIS VP of Global RFID; Pam Sweeney, SVP of Logistics Systems at Macy’s; Joseph Granato, Director of Global Initiatives at lululemon athletica; and Dr. Bill Hardgrave, RFID expert and Dean of the Harbert College of Business at Auburn University. Panelists will participate in a compelling discussion of the essentials for implementing a strong RFID program in today’s retail environment. “The success rates of RFID implementation are proven,” said Dr. Bill Hardgrave. “It’s hard to argue with nearly more than 95% inventory accuracy rates and a 6080% reduction in outofstocks. But not every company considering RFID is fully equipped to take advantage of the technology, and it’s important for retailers to understand this in order to make the technology work for them.”
Transcript
News Release
For Immediate Release AVERY DENNISON RETAIL BRANDING AND INFORMATION SOLUTIONS ASKS TODAY’S RETAILERS, “IS RFID RIGHT
FOR YOU?”
Over 50% of the leading retailers are globally assessing, testing, or adopting RFID NEW YORK – (January 12, 2015) – RFID is transforming today’s retail experience, but understanding what it takes for retailers to successfully implement the technology is essential
for success; which is the focus of the Avery Dennison Retail Branding and Information
Solutions (RBIS) Big !deas panel session at the National Retail Federation’s 104th Annual
Convention & EXPO today.
The panel, moderated by Mark Roberti, editor of RFID Journal Magazine, will bring together
an impressive array of top retailers and RFID experts, including Francisco Melo, Avery
Dennison RBIS VP of Global RFID; Pam Sweeney, SVP of Logistics Systems at Macy’s;
Joseph Granato, Director of Global Initiatives at lululemon athletica; and Dr. Bill Hardgrave,
RFID expert and Dean of the Harbert College of Business at Auburn University. Panelists will
participate in a compelling discussion of the essentials for implementing a strong RFID
program in today’s retail environment.
“The success rates of RFID implementation are proven,” said Dr. Bill Hardgrave. “It’s hard to
argue with nearly more than 95% inventory accuracy rates and a 6080% reduction in
outofstocks. But not every company considering RFID is fully equipped to take advantage of
the technology, and it’s important for retailers to understand this in order to make the
technology work for them.”
Over 50% of leading apparel, department store, and mass merchant retailers are assessing,
testing, or adopting RFID because of the benefits and successes exhibited by early adopters.
According to Avery Dennison RBIS, it is significant that these companies are ready to invest
in this technology in light of the benefits early adopters have seen.
“RFID implementation impacts all departments within a retailer and requires strong alignment,
from the CEO to all impacted constituents, on the costs, benefits, and operational and
systems requirements to be successful,” said Francisco Melo. “Retailers that view RFID as an
IT project or as a singular point solution typically struggle to move from pilot to adoption.
Competing priorities, lack of alignment on a plan and benefits across the organization have
tended to slow progress for many retailers. With over 10 years of experience helping more
than 100 leading retailers and brand owners strategize for and implement RFID, our team
here at RBIS is equipped to assess the merits, challenges, and benefits of RFID, while
building a game plan to take retailers and brand owners from uptake through adoption, and
beyond.”
During the Big !deas discussion, panelists will cover the four key elements of RFIDready
retailers, including visibility into instore inventory accuracy, existence of robust stocking and
replenishment programs, disciplined store operations and a supportive and RFID educated
Csuite. “If you have these,” Melo noted, “then RFID is the right technology for you.”
In closing, Joe Granato has noted RFID technology’s role in the future of retail. “At lululemon,
our guest experience is our number one priority and RFID has the potential to become a key
resource to support this focus,” said Granato. “While the technology manages inventory
behind the scenes, RFID directly impacts our guest experience by enabling our educators to
spend more time with our guests and out in our communities as well as enhancing access to
product. For us, this is paramount and we’re excited to continue to innovate on our future
guest experience at lululemon and discover the positive impact of this technology for the retail
industry.”
For more information, visit www.rbis.averydennison.com and follow RBIS on Twitter at
@AvyDenRBIS. To join a live Twitter discussion detailing key themes and topics out of the
Big !deas session, follow #RFIDReady on Tuesday, January 13 at 1PM ET.
In addition to hosting an interactive discussion around the key elements needed to successfully implement RFID, Avery Dennison RBIS launched its new Monarch tabletop RFID and bar code printer and thinliner EcoCapacity+TM supply material at the NRF 2015 EXPO. The ADTP1 Printer is a departure from previously available printer series, offering many unique features including the fastest nonstop RFID encoding and verification and largest supply capacity in its class. Together, the new printer and supply material offer significant bottom line benefits through increased productivity, improved efficiency and reduced environmental impact. .
# # # About Avery Dennison RBIS Avery Dennison RBIS, a global leader in apparel and footwear industry solutions, is a $1.6 billion division of Avery Dennison (NYSE: AVY). Avery Dennison RBIS provides intelligent creative and sustainable solutions that elevate brands and accelerate performance throughout the global retail supply chain. We elevate brands through graphic tickets, tags and labels, embellishments and packaging solutions that enhance consumer appeal. We accelerate performance through RFID enabled inventory and loss prevention
solutions, price management, global compliance, and brand security solutions. Based in Westborough, Massachusetts, Avery Dennison RBIS responsibly serves the global marketplace with operations in 115 locations, 50 countries, across 6 continents. For more information, visit www.rbis.averydennison.com. About Avery Dennison Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. With operations in more than 50 countries and 26,000 employees worldwide, Avery Dennison serves customers with insights and innovations that help make brands more inspiring and the world more intelligent. Headquartered in Glendale, California, the company reported sales from continuing operations of $6.1 billion in 2013. Learn more at www.averydennison.com. For More Information, Contact: Joy Errico Seusing Avery Dennison RBIS, (508) 9483490 [email protected] Megan MacDougal Ruder Finn, (512) 2995471 [email protected]
