Aviation Security, Technology and Collaboration

The Security NetworkFebruary 25, 2009

Janelle MillerDirector Aviation

SecurityAlaska Airlines /

Horizon Air

Aviation Security, Technology and Collaboration

• Service product

• Economically challenged

• Highly regulated

• Competitive

• Reliant on repeat business

• Good community partner

Airline Business Model

Aviation Security, Technology and Collaboration

• Low fares

• Convenient and reliable flight schedules

• Personal control through self service options

• Hassle free airport experience

• Friendly service

• Safety and security assumed

Customer Expectations of the Airline

Aviation Security, Technology and Collaboration

• Historical perspective on aviation security

•Today’s passenger desires

• Minimal time spent in airport

• Efficient checkpoint screening process

• Screened checked baggage to arrive on same flight

• Bad people and bad things kept off of their airplane

Aviation Security and the Customer Experience

Aviation Security, Technology and Collaboration

• Customer satisfaction

• Customer empowerment

• Most efficient customer check-in processing

• Employment of current and future technologies

• Control Cost

• Higher employee productivity

• Lower facility costs

• Responsible stewardship

• Environmentally friendly

• Adequate safety and security measures

Airline Continual Improvement Objectives

Aviation Security, Technology and Collaboration

The three-legged stool

• Airlines

• Airports

• Regulators

Technology and Collaboration

Aviation Security, Technology and Collaboration

Airline Technologies

• Self-service options

• Airport of the Future is now

• Ticket scanning

• Preferred customer programs

• Self bag-check

Aviation Security, Technology and Collaboration

Airport of the Future

Aviation Security, Technology and Collaboration

• Stakeholder involvement throughout project planning

• Sharing of statistical information and modeling studies

• Phased implementation approach to minimize operational impact

• Daily briefings at implementation

• Continued sharing of future booking information to assist with optimal staffing levels

• Ongoing communication and scheduled briefings

Collaborative Efforts

Aviation Security, Technology and Collaboration

• Crewmember self-defense training program

• Law enforcement practice sessions

• Pilot programs

• Coordinated security drills

• Shared training program elements

• Ongoing facility upgrades

High and Low Tech Collaboration

Aviation Security, Technology and Collaboration

• Collaborative infrastructure is in place

• Resilient to changes in environment

• A common goal

End

In conclusion