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FACULTY OF COMPUTER AND MATHEMATICAL SCIENCE INTRODUCTION TO E-BUSINESS TITLE: www.bharian.com.my & www.malaysiakini.com
FACULTY OF COMPUTER AND MATHEMATICAL SCIENCE
INTRODUCTION TO E-BUSINESS
TITLE:www.bharian.com.my &
www.malaysiakini.com
Prepared for:pn. Mardziah binti hashim
Nur Diyana Bt Mohd
Azmi2009284864
Nor Baiti Bt Sahari
2009240686
Table of Contents
similarities and differences
• Introduction
• Portal Functionalities
• target market
• business model
Introductionbharian.com
www.bharian.com.myLaunched on July 1st,1957Main malay language newspaper in
Malaysiathe nation's main source of accurate
and up to date information and newsCan read news in a week’s archive
Malaysiakini.comwww.malaysiakini.comLaunched on November 20th, 1999Malaysiakini is unique in the malaysian
context as it one of the few independent media organisation in Malaysia
Founded by Premesh Chandran and Steven Gan
Discussion on taboo subjects such as migrant workers, AIDS, Islam and racial quota systems
Functionalities of portal
give the information to the people
Provide platform for advertisingBusiness to customer(B2C)
business model
similaritiesprovide news in MalaysiaUpdated daily
DifferencesBharian.com.my Malaysiakini.com
Offered only in malay language
Offered in three language which are malay, english, tamil and chinese
Originally comes from printed tabloid
An online news portal only
Pro-government Not link to any party
Target market
middle classstudentshome makersbusiness people
Business Model
Bharian.com.my Key Elements Malaysiakini.com
Main Malay language newspaper in Malaysia
Value Proposition Offered in english, malay, tamil and chinese, mainly focus on Malaysian politic
news
Advertising Revenue Model Subscription, Advertising
middle class, students, home makers and business people
Market Opportunity Malaysian citizen, professionals
Kosmo!, metro, utusanonline
Competitive Environment
The Wall Street Journal
Business Model
Bharian.com.my Key element Malaysiakini.com
Covering all the latest news in malaysia and the world
Competitive Advantage
Not linked to any political party or commercial interest, not subject to government licensing, the only independent news source in Malaysia
advertising Market Strategy Offering more benefits to subscribers
Reporter, internet, customer
Organizational Development
reporter., internet, customer
Have experience about 53 years
Management Team Have many experience work in many organization before,then organize the new independent online portal malaysiakini.
