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B2B BUYER JOURNEY - Brandindustry · B2B CUSTOMER JOURNEY B2B DMU JOURNEY Het B2B koopproces...

Date post:10-Jul-2020
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  • B2B CUSTOMER JOURNEY

    B2B DMU JOURNEYHet B2B koopproces

    BUSINESS STRATEGY Marketing sales automation

    PERSON

    ALIZED MU

    LTICHANNEL CONTENT DELIVERYMult

    ichannel (content) campagnes op maat

    PERSONALIZED MULTICHANNEL CONTENT

    DELIVE

    RYBUILD ADVOCACY

    Multichannel (content) campagnes op m

    aat

    NURTUREOnderh

    ouden & koesteren

    ATTRACTAantrekken

    DELIVERLeveren

    SUSP

    ECT

    AWAR

    ENES

    SBe

    wustz

    ijn

    PROSPECT LEAD

    OPPORTUNITY

    CLIEN

    T

    ENGAG

    E

    AMBASSADOR

    SELL

    CAPT

    URE

    Iden

    tifice

    ren

    Verkopen

    EXPLOR

    ATION Ver

    kennen CONSIDERATIONOverwegen

    DECISIONBesluiten

    Binden

    ADVOCATEPleiten

    Reputatie uitbouwen

    CROSS-SELL

    UP-SELL

    DEEP-SELL

    brandindustry

    B2B BUYER JOURNEY

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