B2B is different

Strategies to use these differences to your benefit

•D-I-Y Supply

•Construction Equipment

•Hardware

•Painting Equipment

•Products•Services•Physical Outlets

B2B Navigation

• Add better search and navigation process to the site.

• Streamlining the order process.

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Search by name or code

• The key to study the sales processes and to make an integral part of the businesses by the following :

o Use of Analyticso PO And Invoice Handlingo Multi Channel Commerce

Sales Processes Used By B2B Buyers (1/2)

Sales Processes Used By B2B Buyers (2/2)

• Use of Analytics: Whenever you sell through a site, you should also collect the data which delivers the right content.

• PO And Invoice Handling: This is the major segment where the B2B organizations are different from B2C. The most important thing is just keep the payment models flexible to know the differences.

• Multi Channel Commerce: Most of the B2B ecommerce sites are inclined in revenues by making presence in multiple sites. Just be responsive through out various devices that influence the customers to use your own services.

Conclusion• While some of the ideas presented here may make your systems

integration complex, they’re sure to provide immense benefits to the business in the long term and keep your customers loyal.

• Both are key elements in an increasingly fickle digitized business world.

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