Date post: | 17-Jan-2015 |
Category: |
Business |
Upload: | sarah-buhr |
View: | 752 times |
Download: | 2 times |
B2B Social Media Examples
How Dropbox, SalesForce, Evernote, Box, Zagg, Yammer and many, many other companies handle
social using memes, gimmicks, crazy posts and giveaways ALL THE TIME.
And it works!
Giveaways in the last 3 months:
SalesForce Giveaways
SalesForce Memes
And look! They have a HUGE team running social, too.
SalesForce
That’s because…
Memes:
Zagg
Giveaways:
Zagg
Giveaways:
Evernote
Likes us and other posts:
Evernote
Created from fans on Memegenerator and posted to @Evernote Twitter:
Evernote Meme
Lots of cupcake and cookie pics:
Yammer
Happy 7-Eleven Day:
Yammer
They’re a social business tool…that posts food pics on Facebook.
They also hold ‘YamJam’ every year.
And Microsoft bought them.
Giveaways:
Box
How high can Aaron Levie jump? Find out in this Facebook pic:
Box
Giveaway with a silly pic:
DropBox
More product giveaways:
Dropbox
1. Advertise on social2. Word of mouth marketing (in other words
create viral content and referral programs so friends will tell their friends).
The MOST viral content are: giveaways, memes and attention-grabbing pics.
Two ways to use Social