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Bamboo Labs Credentials

Date post: 08-Apr-2017
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BAMBOO LABS Digital Advertising Agency
Transcript

BAMBOO LABS

Digital Advertising Agency

ABOUT US _

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ABOUT US

We are a team made up of different cultural backgrounds, ages, nationalities.

Thailand  

England  

Germany  

Czech  Republic  

Slovakia  

India  

China  

Syria  

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ABOUT US

We have been on the digital advertising map in Bangkok since 2014. Our passion is to solve commercial problems through the use of social media and digital advertising. We love coming up with creative and unique ideas formed from good old fashioned advertising principles. Although our office is based in Bangkok our client portfolio sees our work span the globe, from the US, Europe, United Arab Emirates and closer to home here in South East Asia.

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ABOUT US

Where our campaigns are running

WHAT WE DO _

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OUR CORE SKILLS

Social Media Management

Email Marketing

Photography

Video Production

E-Commerce

Social Media Advertising

Search Engine Marketing

Content Marketing

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SOCIAL MEDIA MANAGEMENT

Managing Social Media communication forms the core of our craft. Our team has been formed in order to manage social platforms and produce tailor-made content that is “Social Media centric”. While managing one platform, the work is distributed between: •  Customer Account Manager •  Creative Director •  Operations Manager •  Profile Manager •  Content production – photography, video •  Development – applications

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WEB DESIGN

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E-COMMERCE

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SOCIAL MEDIA ADVERTISING

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EMAIL MARKETING

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CONTENT MARKETING

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PHOTOGRAPHY

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VIDEO PRODUCTION

EXAMPLES _

BELLE’S ROOM

Brief: To create a highly visual, conceptual website that reflects the two personalities of a high end cocktail bar

BELLE’S ROOM

Services used: Concept creation. Casting. Photography. Web Design.

MARIE ANTOINETTE - 7 DEADLY SINS

The Client - Belle’s room. Without doubt one of Bangkok’s finest mixology bars. The interior is an ornate and eloquent blend of eras from the French Renaissance to Victorian England with a few twists in between. It oozes casual elegance. Belle’s Room has two distinct personalities, by day a place for tea, coffee, girly chit-chats and light heartedness. By night things get darker allowing for something a little more mischievous and devilish. Strong cocktails that inspire passion, love and lust are served up by the bars main protagonist and award winning mixologist “Chacha”. To create Belle’s room website, we faced a more complicated task than usual – we needed to ground the content and visual style in a clearly defined concept. Our challenge was to choose one particular visual style to feature in a conceptual photo-shoot whilst reflecting Belle’s room’s two distinct day/night personalities in a digital environment.

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

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MARIE ANTOINETTE - 7 DEADLY SINS

SATIRA

Brief: To build and engage an audience interested in spa treatment products, with the aim of turning fans to consumers

SATIRA

Services used: Social Media Management. Content Marketing. Social Media Advertising

SATIRA

Satira is a Thai cosmetics brand founded in 1999. Their foundation is built on the long Thai tradition of preparing natural skin remedies from local herbs. The word Satira means longevity in Thai, forming the basis of the brand claim “Longevity of Happiness”. Our task was to secure the Social Media, in particular Facebook communication for the brand – building an audience, engaging it and responding to its needs and demands. The brand is targeting high-income level customers, expats, and tourists, thus we communicate in both English and Thai. As the cultural backgrounds, experiences and demands of the Thai consumers significantly differ to Western users, our posts are not a direct translation of each other, but separate bi-lingual communication that stresses different product features and addresses different triggers in both audiences.

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SATIRA – FACEBOOK MANAGEMENT

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SATIRA – FACEBOOK MANAGEMENT

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SATIRA – FACEBOOK MANAGEMENT

PKF INTERNATIONAL

Brief: 1st unify the global network to ‘get closer’ to each other. From Sydney to London to New York, PKF is unified.

2nd Present PKF’s knowledge and expertise.

PKF INTERNATIONAL

Services used: Social Media Management. Content Marketing. Social Media Advertising

PKF INTERNATIONAL

PKF gave us our second opportunity to work on a global level. PKF provides audit, accounting, tax, and business advisory services and is an organization with offices in 440 cities, operating in 150 countries across our 5 regions. In response to the demand, we defined specialist PKF Twitter channels as tools to demonstrate the level of PKF skills within the tax, accounting and legal industries, and established a Facebook Page “PKF People” that focused on the human side of PKF – international cooperation, life within the company, life stories of PKF employees, CSR and good causes carried out by various PKF teams. The PKF People Page was to totally go against the typical corporate look and feel of similar companies operating in the industry – no corporate jargon, no phrases, no industry talk.

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PKF INTERNATIONAL

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PKF INTERNATIONAL

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PKF INTERNATIONAL

CRAFT

Brief: To build and engage an audience interested in craft beer, with the aim of to turning fans into consumers

CRAFT

Services used: Social Media Management. Content Marketing. Social Media Advertising

CRAFT

When we were approached by Craft, they were a small, newly established, pop up craft beer bar with one location. We were tasked with growing both a local and curious market, along with a more knowledgeable expat market. To achieve this we set about establishing and managing three social platforms: Facebook, Instagram and Twitter. We used all three platforms to create a strong sense of brand, build a strong presence and educate a rapidly growing fan base in the craft beer movement. The challenge was to justify the high price point of the craft beers on offer and to encourage curious fans to visit the establishment to sample the beers. This project was a huge success, which allowed our client to open up a further two venues within Thailand and spawned the birth of a number of competing craft beer bars.

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CRAFT

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CRAFT

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CRAFT

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CRAFT

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CRAFT

Facebook.com/BambooLabsTH

www.bamboolabs.com

twitter.com/BambooLabsTH

[email protected]

Thank you


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