Date post: | 08-Apr-2017 |
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Marketing |
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ABOUT US
We are a team made up of different cultural backgrounds, ages, nationalities.
Thailand
England
Germany
Czech Republic
Slovakia
India
China
Syria
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ABOUT US
We have been on the digital advertising map in Bangkok since 2014. Our passion is to solve commercial problems through the use of social media and digital advertising. We love coming up with creative and unique ideas formed from good old fashioned advertising principles. Although our office is based in Bangkok our client portfolio sees our work span the globe, from the US, Europe, United Arab Emirates and closer to home here in South East Asia.
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OUR CORE SKILLS
Social Media Management
Email Marketing
Photography
Video Production
E-Commerce
Social Media Advertising
Search Engine Marketing
Content Marketing
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SOCIAL MEDIA MANAGEMENT
Managing Social Media communication forms the core of our craft. Our team has been formed in order to manage social platforms and produce tailor-made content that is “Social Media centric”. While managing one platform, the work is distributed between: • Customer Account Manager • Creative Director • Operations Manager • Profile Manager • Content production – photography, video • Development – applications
BELLE’S ROOM
Brief: To create a highly visual, conceptual website that reflects the two personalities of a high end cocktail bar
MARIE ANTOINETTE - 7 DEADLY SINS
The Client - Belle’s room. Without doubt one of Bangkok’s finest mixology bars. The interior is an ornate and eloquent blend of eras from the French Renaissance to Victorian England with a few twists in between. It oozes casual elegance. Belle’s Room has two distinct personalities, by day a place for tea, coffee, girly chit-chats and light heartedness. By night things get darker allowing for something a little more mischievous and devilish. Strong cocktails that inspire passion, love and lust are served up by the bars main protagonist and award winning mixologist “Chacha”. To create Belle’s room website, we faced a more complicated task than usual – we needed to ground the content and visual style in a clearly defined concept. Our challenge was to choose one particular visual style to feature in a conceptual photo-shoot whilst reflecting Belle’s room’s two distinct day/night personalities in a digital environment.
SATIRA
Brief: To build and engage an audience interested in spa treatment products, with the aim of turning fans to consumers
SATIRA
Satira is a Thai cosmetics brand founded in 1999. Their foundation is built on the long Thai tradition of preparing natural skin remedies from local herbs. The word Satira means longevity in Thai, forming the basis of the brand claim “Longevity of Happiness”. Our task was to secure the Social Media, in particular Facebook communication for the brand – building an audience, engaging it and responding to its needs and demands. The brand is targeting high-income level customers, expats, and tourists, thus we communicate in both English and Thai. As the cultural backgrounds, experiences and demands of the Thai consumers significantly differ to Western users, our posts are not a direct translation of each other, but separate bi-lingual communication that stresses different product features and addresses different triggers in both audiences.
PKF INTERNATIONAL
Brief: 1st unify the global network to ‘get closer’ to each other. From Sydney to London to New York, PKF is unified.
2nd Present PKF’s knowledge and expertise.
PKF INTERNATIONAL
Services used: Social Media Management. Content Marketing. Social Media Advertising
PKF INTERNATIONAL
PKF gave us our second opportunity to work on a global level. PKF provides audit, accounting, tax, and business advisory services and is an organization with offices in 440 cities, operating in 150 countries across our 5 regions. In response to the demand, we defined specialist PKF Twitter channels as tools to demonstrate the level of PKF skills within the tax, accounting and legal industries, and established a Facebook Page “PKF People” that focused on the human side of PKF – international cooperation, life within the company, life stories of PKF employees, CSR and good causes carried out by various PKF teams. The PKF People Page was to totally go against the typical corporate look and feel of similar companies operating in the industry – no corporate jargon, no phrases, no industry talk.
CRAFT
Brief: To build and engage an audience interested in craft beer, with the aim of to turning fans into consumers
CRAFT
When we were approached by Craft, they were a small, newly established, pop up craft beer bar with one location. We were tasked with growing both a local and curious market, along with a more knowledgeable expat market. To achieve this we set about establishing and managing three social platforms: Facebook, Instagram and Twitter. We used all three platforms to create a strong sense of brand, build a strong presence and educate a rapidly growing fan base in the craft beer movement. The challenge was to justify the high price point of the craft beers on offer and to encourage curious fans to visit the establishment to sample the beers. This project was a huge success, which allowed our client to open up a further two venues within Thailand and spawned the birth of a number of competing craft beer bars.