Issue 5 Autumn 2011 Inside - 15 pages of specials The first families of wine The Great Southern Scotch Whisky Specials valid 4th April to 17th April 2011 Rupert’s no bunny boiler, but there are only so many Easter egg hunts a man can endure without going a little crazy. Spending a fortune on eggs that will be half price the next day, kids bouncing off the walls from sugar overload, the missus complaining she’s eaten too much chocolate … if it wasn’t for the serious bucks he saved at Liquor Barons, he’d go hopping mad. Mad Fish Premium Red & White 6 for $ 79 Yellow Sparkling $ 6 99 each Little Creatures Pale & Bright Ale Pints 2 for $ 10 twin buy per bottle 8 bottles total Rupert, we’ll get you eggcited about Easter plus 2 bonus bottles
Transcript
Issue 5 Autumn 2011
Inside - 15 pages of specialsThe first families of wine
The Great Southern
Scotch Whisky
Specials valid 4th April to 17th April 2011
Rupert’s no bunny boiler, but there are only so many Easter egg hunts a man can endure without going a little crazy. Spending a fortune on eggs that will be half price the next day, kids bouncing off the walls from sugar overload, the missus complaining she’s eaten too much chocolate … if it wasn’t for the serious bucks he saved at Liquor Barons, he’d go hopping mad.
Mad FishPremium Red & White
6 for $79Yellow
Sparkling
$699each
Little CreaturesPale & Bright Ale Pints
2 for $10twin buy per bottle 8 bottles total
Rupert, we’ll get youeggcited about Easter
plus 2 bonus bottles
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Chairman’s Message
Win premium wine for a year*Simply join our Barons Advantage Club and you will go into the running to win a dozen premium wines per month for a year. Barons Advantage Club members accrue points on purchases that can be redeemed for anything instore. They can also take advantage of exclusive hot prices and competitions.Joining has never been so easy, simply drop by your local Liquor Barons store or visit our new website at www.liquorbarons.com.au Join today, membership is free.*Open to new members who join between 4/4/11 to 17/4/11
Standing out in a CrowdThe big chains would have you believe that one size fits all; that Armadale, Claremont and Greenwood all want the same brands and mix of beer, wine and spirits. As each Liquor Barons store is independently owned and operated, we know our customers and we know that is simply not true.
Liquor Barons is the only West Australian based liquor co-operative. We use our combined buying power to bring you a great range of products at great prices. However, because we are a collective of independents, each store is tailored to reflect the preferences of it’s local community. We have the flexibility to stock boutique and obscure brands that don’t have the volume to supply the national chains. And we have the passion to track down any special requests you might have. So if you’re after something eggstraordinary for Easter, let your local Liquor Barons know and they’ll order it in. And if you want help and advice, just ask. We’re all ears.
Lou Spagnolo
Liquor Barons Easter Catalogue 3
any 2 for $25Mad Fish Premium Red or White - Stoneleigh NZ Sauv Blanc - Ferngrove Frankland River Wines - Brown Brothers Moscato Wines
St Hallett Gamekeepers Reserve Wines - Brancott NZ Sauv Blanc - Jacob’s Creek Reserve Wines
Cheer up Rupert. This line-up will make you a happy bunny.Between barbies, egg hunts and family get togethers, Rupert’s going to be hopping all over the place this Easter. In this edition of BYO, we’ve put together a great mix of products and prices to ensure your basket is always appropriately stocked. Now that should put a smile on any bunny’s face.
Look for the golden egg for that eggs-tra sweet deal!
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regional destination
Our Great Southern region is both large and diverse, offering a number of exciting and highly sought after wine styles. With five sub-regions (Albany, Denmark, Frankland River, Mount Barker and Porongurup), the region’s vines are relatively young, with the first plantings laid in 1965. By 1972, the first harvest was sent to legendary WA winemaker, Jack Mann, at Houghtons to be crafted into wine. With stunning coastline, rich rainforest and protected national parks, the region is equally known for its natural treasures as it is for its distinctive wines.
The Great Southern is WA’s coolest wine growing area. All five winemaking zones experience climatic differences and variations, which means they excel at different grape varieties and offer distinctive regional wines. Typically throughout, yields are moderate to low which encourages excellent fruit intensity.
The largest of the sub regions, Frankland River, is
known for its riesling, cabernet and shiraz. Mount Barker produces quality riesling, pinot noir, shiraz and cabernet sauvignon while Albany, the oldest European settlement in WA, is renowned for its chardonnay, sauvignon blanc and pinot noir. Denmark enjoys moderate summer temperatures, allowing it to produce quality chardonnay, sauvignon blanc and pinot noir while the Porongurup cooler climate ensures riesling, chardonnay and pinot noir thrive.
Winning numerous accolades for his unique understanding of Great Southern fruit and regionally expressive wines is acclaimed winemaker Larry Cherubino who set up his own winery after an illustrious winemaking career for some of the country’s biggest brands. Larry Cherubino was named ‘Winery of the Year’ in James Halliday’s 2011 Australian Wine Companion. West Cape Howe Wines is located on one of the most southerly points of the region, rising 250m
above the Southern Ocean. The majority of fruit that goes into West Cape Howe Wines comes from their Landsdale Vineyard, located just outside the township of Mount Barker, planted in 1989 - some of the most mature vines in the Great Southern, with some 80 hectares under vine. Their range of wines include The West Australian range (consistent fresh flavours at affordable prices) and the Great Southern Range (limited wines of elegance). Other key producers from the region include Alkoomi, Ferngrove Estate, Forest Hill, Frankland Estate, Galafrey, Goundrey Wines, Howard Park and Plantagenet.
At Easter time, why not head down for the much-loved annual event ‘Festival of the Sea’ in Albany on the 23-24 April to showcase the wines, martime history and culture. Visitors can enjoy a Great Southern Wine Festival, Saturday afternoon concert and Sunday sundowners.
GreatSouthern Land
Liquor Barons Easter Catalogue 5
WatershedShades Wines
2 for $25twin buy
Buy 2 bottles and go into the draw to win a $100
voucher to the Watershed Restaurant. One voucher
per store to be won!
AmberleyKiss & Tell Moscato Wines
$1099per bottle
AramisWhite Label Wines
$1399per bottle
ChurchviewMargaret River SBS
$1499per bottle
The Great Southern is WA’s coolest wine growing area. All five winemaking zones experience climatic differences and variations, which means they excel at different grape varieties and offer distinctive regional wines.
Purchase 2 bottles of Kiss & Tell & receive an Amberley travel rugAromatic, soft, sweet and fruity Italian-style wines with a little spritz and low alcohol.
Family-owned premium wines from the McLaren Vale region and the Adelaide Hills in SA.
Punchy tropical fruits and grassiness make this a very drinkable style of white wine.
While these wines are not from the Great Southern, our panel thinks they are well worth a look
SBS Blue Gold Medal Winner - Sydney Wine Show
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Indulgence
PirathonBy Kalleske
$1999per bottle
This is about quality shiraz from the north-western Barossa Valley, wonderful
full-bodied flavour and richness.
Taylor’sJaraman Wines
2 for $45twin buy
Members buy 2 bottles and go into the draw to win 6 Jaraman reds every month for 6 months
Liquor Barons Easter Catalogue 7
Lindeman’sBin Range Wines
3 for $20triple buy
Kingston EstateRange Wines
$1099per bottle
Crowded HouseNZ Sauv Blanc
$1399per bottle
Ballast StoneEstate Shiraz
$1499per bottle
Oyster BayNZ Sauv Blanc
$1599per bottle
Members buy a bottle of Kingston Estate wine and go into a draw to win a $500 fuel voucher
Lindeman’s Bin wines never fail to impress, more so at this price point.
Wines made from two premium South Australian wine regions for better balance and drinkability.
A fresh, easy-drinking sauvignon blanc with the clean, crisp aromatics you’d expect from Marlborough.
Well-crafted, fruit-driven wine of great McLaren Vale regional definition, full bodied and complex.
Very popular wine from the Windy Isles, a drink-now style for any time of the day or night.
Single variety quality wines made from fruit grown in two iconic Australian regions.
Two trophies - 8 Gold Medals
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winemaker profile
From our home state, the Burch family of Howard Park Wines have grown their family winery to become one of the most successful and well-loved West Australian wine brands. Founded in 1986, Howard Park Wines was one of the original pioneers to recognise the potential of the truly unique Great Southern wine region. In 1993, Amy and Jeff Burch acquired the business with a vision to establish a premium family wine company. In 1996, the Parkhead property was purchased in Denmark as the first ‘home’ of Howard Park. In that same year, the first vines were planted at the family’s Margaret River property named Leston, after Jeff’s father. In 1999, the Howard Park Single Vineyard series was launched and in 2000, a winery and cellar door was also opened in Margaret River. By 2006/2007, Howard Park was named as five-star winery in esteemed wine writer, James Halliday’s, Australian Wine Companion.
Today, Amy and Jeff still work in the business everyday, which, says Amy, is a 24/7 job in the wine business. They are fortunate to be surrounded by family – with their eldest child Natalie operations manager at the Margaret River winery while their second child, David, is communications and social media manager for the business. Jeff’s brother David Snr. has been the vineyard manager of Howard Park for many years and instrumental in helping ensure the highest possible quality of the wines. Jeff’s sister Lesley has also been with the business for several years, in a brand ambassador role.
“The beauty of a family business is that there’s something for everyone and everyone can contribute so readily – it’s true of all family-owned wineries. For parents, it’s beautiful to see our children involved in our daily practice,” said Amy Burch. Celebrating their 25th year in 2011, Amy says the family is very proud of what they’ve managed to achieve and the fact that they are still growing. “Howard Park is a strong, well known brand and has a reputation for quality. We are proud of the sacrifices we’ve made to maintain quality – we all want longevity and excellence and the second generation have taken that same approach as well,” said Amy.
The Burch family are proud to be the youngest members of Australia’s First Families of Wine (AFFW). At the Sydney Opera House in August 2009, an exciting initiative was launched by the Australian wine industry for the first time - a collective group of Australian wineries joined forces to be known as ‘Australia’s First Families of Wine’. The twelve inaugural members of AFFW are a collection of Australia’s best known, family-owned wineries from across four states with a combined winemaking experience of more than 1200 years. Chairman of AFFW, Ross Brown of Brown Brothers in North East Victoria, who are one of the 12 members, said: “A group of third generation family wineries recognised there were a number of issues they could do better collectively than individually, and have a bigger impact. AFFW is about putting the heart and soul back
Australia’s First Families of Wine the Burch family
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into the Australian wine industry. There was some criticism from our export markets following Australia’s success at lower price points but Australia has also got some stunning wines and regional icons – which all members of AFFW have,” said Ross.“One of the exciting outcomes of the group’s first year of activities was how the next generation family members engaged and got to know the other producers. The group gives a vision, unity and purpose to another generation,” said Ross.
The families within AFFW, including the Burch family, while all family-owned and clearly devoted to the family business, represent a diverse mix of styles and Australian regions. From the Hunter Valley in New South Wales, Australia’s oldest wine region, family-owned wineries Tyrrell’s Wines and McWilliam’s Wines are proud members of AFFW. From Victoria, one of Australia’s most innovative wine companies Brown Brothers, is joined by fellow Victorian AFFW members Campbells who this year celebrate 140 years of family-owned winemaking; Tahbilk who celebrated their 150th anniversary last year, and De Bortoli Wines in the Yarra Valley whose wines, including their coveted Noble One, have become a household name. South Australian AFFW members are made up of D’Arenberg in McLaren Vale; and from Clare Valley, Taylors Wines and Jim Barry Wines. From the Barossa Valley, Henschke Wines, whose Hill of Grace is one of Australia’s most iconic wines and Yalumba, Australia’s oldest family-owned wine company established in 1849.
Together, these 12 wineries will continue to share the family stories behind their wines, for generations to come, giving their wines a sense of unmistakable place and history.
De BortoliNoble One
$2999375ml bottle
Mad FishMoscato
$1799per bottle
Jim BarryThe Cover Drive
$1799per bottle
Evans & TateMetricup Road Wines
2 for $30twin buy
d’ArenburgThe Stump Jump Red
$999per bottle
YalumbaY Series Wines
$899per bottle
The benchmark for Australian stickies – sweet, rich, luscious, an ambrosial nectar, do you need more?
A striking pink blush in colour, the Moscato is succulent and luscious with hints of floral, a delightful spritz and a fine acid finish.
A Coonawarra cabernet sauvignon from near the old cricket ground at Penola in the cool south-east of SA.
The heart and soul of the Evans & Tate brand, the appropriately namedMetricup range captures the strengths of the Margaret River wine region.
A delightful fresh young red wine named after the Stump Jump plough which rode over stumps and gnarled roots.
Fruit-driven varietal wines of consistent quality and exceptional value by one of Australia’s great wine companies.
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sparkling wine
The Romans were the first to plant vineyards in an area of northeast France with the region being cultivated by at least the 5th century, possibly earlier. Wines from the Champagne region were known before medieval times. Churches owned vineyards and monks produced wine for use in the sacrament of Eucharist. French kings were traditionally anointed in Reims and Champagne wine was served as part of coronation festivities.
An internationally-known range of sparkling wines from the cool north province of Piedmont.
Often referred to as the “Black Bottle Bubbly.” It is the number one selling sparkling wine in the world.
Classic bubbles from the cool Yarra Valley that produces many of Australia’s better sparklers.
Wonderfully consistent NZ sparkling wines with champagne quality at a New World price.
A not-so-well-known champagne here in Australia, but we think it’s about to become far more familiar.
An internationally-recognized red label that has a stamp of prestige and
quality at a terrific price.
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Hahn Super Dry 3.5stubbies 24’s
$3499warm
James Boag’s Lightstubbies 24’s
$3299warm
Phoenix Beerstubbies 24’s
$3799warm
Miller Draft or Chillstubbies 24’s
$3999warm
Cooper’s Pale Alestubbies 24’s
$4299warm
Heinekenstubbies 24’s
$4499warm
Bintangstubbies 24’s
$4899warm
James Squire Beersstubbies 24’s
$4999warm
Beerctn
Heineken5ltr Keg
$2999per keg
Bonus Heineken steel stubby cooler.
Bonus 6 pack cooler bag.
Bonus Miller Cuban military cap.
Liquor Barons Easter Catalogue 13
ChambordBlack Raspberry Liqueur
$3499500ml
Rupert suggests adding Chambord to bottom of a flute and top with Yarra Burn Premium Cuvee Brut .Garnish with a raspberry.
Johnnie Walker & Soda375ml cans
$22996 pack
Canadian Club Premix330ml stubbies
$13994 pack
Smirnoff Cocktailsvarious flavours 700ml
$1999per bottle
MidoriLiqueur
$2499500ml bottle
Purchase any twoCC 4 packs andreceive a bonus cap.
Bonus Champagne Flutewith bottle purchase
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whisky
Water of lifeWhiskey is a shortened form of usquebaugh, which English borrowed from Goidelic languages (Irish Language uisce beatha and Scottish uisge beatha) meaning literally “water of life”.
Finding the style of whisky that most suits you, or the person you’re buying for, can be tricky. There are a wide range of types, flavours and prices that can make the task of choosing a bottle a daunting one. There is an abundance of premium whiskies on offer, and when it comes to single malt whiskies, it’s a fair thing to say that none taste the same, with many connoisseurs swearing by their particular brand. Some people prefer a dry and peaty Islay from producers such as Bowmore, Lagavulin or Laphroaig; others the sweetness of a Speyside – Cardhu, Dalwhinnie and Glenfiddich, or the depth of a Highland – Oban and Glenmorangie. To help find the right option, the master blenders of Scotland, led by John Walker in the early 19th century, developed blended Scotch – a notion so popular it is reported to be selling three bottles every second worldwide and can lay claim to being the world’s most popular gifted spirit.
There is so much choice – which is mostly a good thing – and many ways to drink it. The good news is that Gavin Hewitt; CEO of the Scotch Whisky Association agrees that there are no hard and fast rules when drinking whisky.
“Don’t let preconceptions or supposedly set-in-stone conventions get in the way of enjoying your favourite dram. Scotch can be enjoyed responsibly in many ways; in Scotland whisky tends to be enjoyed straight or with a little water.”
The Japanese like whisky consumed ‘mizawari’, diluted with lots of water; the Spanish mixed long with lots of ice and cola; the Chinese enjoy Scotch with ice and cold green tea and the Americans are likely to be using the great variety of whisky flavours to make exciting cocktails. In Australia we tend to take the best of everywhere, and follow only one rule, to drink whisky the way you enjoy it as an individual. Which is dram good news.
Chivas Regal12YO Scotch Whisky
$3999700ml
Dewar’sScotch Whisky
$3199700ml
Glenfiddich12YO Scotch Whisky
$5499700ml
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SomethingnewHandcrafted with 100% Pure blue Agave, Espolon Premium Tequila.
EspolonTequila Blanco
$3999700ml
Glen GrantSingle Malt Scotch
any 2 for $75700ml bottles
American HoneyLiqueur
Wild TurkeyBourbon
WoodstockBourbon
$2799700ml
Maker’s MarkBourbon
$3999700ml
Buffalo TraceBourbon
$4999700ml
Sailor JerrySpiced Rum
$3799700ml
TanquerayGin
$3999700ml
JagermeisterHerb Liqueur
$3999700ml
Your Local Stores
Specials 4th Apri l to 17th Apri l 2011. Whi le stocks last. Pictures for i l lustrat ion purposes only. Pr ices may vary in country areas due to freight.BYO Magazine is published by Liquor Barons Co-Op Ltd. Suite 16, 350 Cambridge St, Wembley WA 6014. P: 08 9287 2222
