BARRACUDA2021 PARTNERSHIP OPPORTUNITIESCHAMPIONSHIP

BARRACUDACHAMPIONSHIP .COM | AUGUST 2 – 8, 2021

775.322.3900 | 1 EAST F IRST ST UNIT 1405, RENO, NV, 89501

WHO WE ARE

TOURNAMENT INFOTaking place August 2 – 8, 2021, the Barracuda Championship PGA TOUR Golf Tournament is the area’s only tier-1 professional sporting event taking place at Old Greenwood – a Tahoe Mountain Club Golf Course in Truckee, CA.

ATTENDEE DEMOGRAPHICSThe Barracuda Championship's target audience is made up of adults aged 25 - 54, with household incomes exceeding $150,000, and consists of 58% males and 42% females.

CHARITYThe Reno-Tahoe Open Foundation is the non-profit organization that oversees the annual BarracudaChampionship PGA TOUR event. Since our inception in 1999, we have had the honor of aiding numerouscharities to the tune of over $4.6 million, thanks to the ongoing support of the community.We thank the charity partners we work with, as well as the many sponsors, volunteers and additionalsupporters that have allowed us to continue to give back to deserving non-profits.

BARRACUDA BY THE

NUMBERS

OVER $4.6 MIL D O N AT E D TO C H A R I T Y

800A N N U A L V O L U N T E E R S

OVER 190S P O N S O R S & PA RT N E R S

227CO U N T R I E S T H E TO U R N A M E N T I S B RO A D C A ST I N

2021 PRO-AMS

Imagine throwing the football around with Russell Wilson.Or, shooting hoops with Steph Curry.

Not possible…

No other professional sporting event outside the PGA TOUR affords sponsors and their guests the opportunity to participate alongside professional athletes and enjoy world-class hospitality.On Monday or Wednesday, August 2 & 4, get ready for a day complete with premium tee prize packages, gourmet culinary selections, on-course experiences and up-close, quality time with PGA TOUR pros at Tahoe Mountain Club’s Old Greenwood – a Jack Nicklaus Signature designed golf course. SUMMARY

Monday, August 2, 2021Wednesday, August 4, 2021

MONDAY PRO-AM

AUGUST 2, 2021Four (4) premium tee prize

packages

Four (4) amateur playing positions in theMonday Pro-Am

Monday, August 2, 2021

Includes on-course food and refreshmentsthroughout the Pro-Am experience

Four (4) Valet Parking passes for Monday

THE ULTIMATE VIP EXPERIENCE

2021 OFFICIAL PRO-AM Three (3) premium tee prize packages

Three (3) amateur playing positions in the Barracuda Championship Pro-Am

Wednesday, August 4, 2021Includes on-course food and refreshments throughout the

Pro-Am experience

Three (3) Valet Parking passes for Wednesday

AMENITIES PER TEAM

CORPORATE HOSPITALITY

The Barracuda Championship offers premium hospitality during the tournament featuring fully hosted bar and an array of gourmet culinary selections each day. Complete with flat screen TVs and interior decor, all hospitality venues are designed for comfort and premium golf viewing.

PRIVATE HOSPITALITY

18TH GREEN

Reserved space and seating within this private and premier VIP Sky Box venue for clients, employees, prospects, referral partners and moreTwenty-Five (25) tickets per day, Thursday – Sunday of Tournament Week

• Reserved seating area for your client owners and referral partners with shared bar and gourmet buffet featuring culinary selections each day, prepared by local celebrity chef, Mark Estee

• Includes a hot breakfast option on Thursday and Friday of tournament week

• Complete with flat screen TVs and interior décor,• Company signage • Eight (8) Preferred Parking passes per day• Four (4) Valet Parking passes per day

P R I V A T E H O S P I T A L I T Y S U I T E O N 1 8

CLUB XVIIIDAILY HOSPITALITY

C L U B X V I I I O N 1 8 G R E E N

Thirty (30) tickets or more on your choice of one or more days, Thursday, Saturday or Sunday during Tournament Week

• Reserved seating area with shared bar and gourmet buffet featuring culinary selections each day, prepared by local celebrity chef, Mark Estee

• Complete with flat screen TVs and interior décor• Company signage separating hospitality space and company

name on custom entry signage• Eight (8) Preferred Parking passes per day• Four (4) Valet Parking passes per day

D A I L Y H O S P I T A L I T Y

Returning for only its 2nd year – CLUB XVIII is a premier hospitality venue; available to host guests for one or multiple days during tournament week.

Featuring the best views on course, this VIP skybox offers an exclusive experience witnessing competitive play in a premium setting.

RESERVED HOSPITALITY

9TH GREEN

V I P S K Y B O X

All inclusive, premium hospitality venue on the 9th green for sponsors to host existing/prospective clients, referral partners and other guests Fantastic views of the 9th green and fairway for exciting golf actionTwenty-Five (25) tickets for Thursday, Friday or Sunday of Tournament Week

• Reserved seating area for your client owners and referral partners with shared bar and gourmet buffet featuring culinary selections each day, prepared by local celebrity chef, Mark Estee

• Eight (8) Preferred Parking Passes • Company logo featured on venue entry and separator signage

within your venue• Complete with flat screen TVs and interior décor

O N T H E 9 T H G R E E N

RESERVED TABLE18TH GREEN HOSPITALITY

S H A R E D R E S E R V E D H O S P I T A L I T Y

Four (4) tickets per day Thursday through Sunday of tournament week to the tournament’s 18th green chalet

• Shared bar and gourmet buffet featuring culinary selections each day, prepared by local celebrity chef, Mark Estee

• Complete with flat screen TVs and interior décor • Onsite parking available

V I P S K Y B O X

SHARED CHALET18TH GREEN HOSPITALITY

S H A R E D H O S P I T A L I T Y

Custom ticket packages for one or multiple days, Thursday through Sunday of tournament week to the tournament’s 18th

green chalet• Shared bar and gourmet buffet featuring culinary

selections each day, prepared by local celebrity chef, Mark Estee

• Complete with flat screen TVs and interior décor

1 8 t h C H A L E T

RENEGADES SPONSORSHIP

SNAPSHOT

ONE (1) MEMBERSHIP INCLUDES

Renegades-only VIP Skybox located on the 18th green amid the most exclusive private and shared hospitality venues on course

• Complete with a fully hosted bar and gourmet culinary selections prepared by Mark Estee Events

• Includes one (1) Renegades credential per day and one (1) guest credential per day

Renegades Kickoff Event

Exclusive Renegades Merchandise

Golf Outing (Date TBD)

A group of community leaders, business professionals and tournament ambassadors – all showing their support for the area’s only tier-1 professional sporting event, this elite group champions this PGA TOUR event.

The Barracuda Championship proudly offers an array of branding opportunities aimed at meeting the needs of tournament sponsors and providing access to an affluent and engaged audience of over 37,000 individuals overall, each year. BRANDING

OPPORTUNITIES

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AD IN THE OFFICIAL TOURNAMENT

Highlight your company in a digital pairings guide adOver 65,000 total impressions through website in 2020

• Native ad located prominently on main tournament week landing page

Option to utilize Barracuda Championship support, ideas and creative during the creation of your advertisement

D I G I TA L PA I R I N G S G U I D E

FULL PAGE DIGITAL SPECS 627 px x 836 px

HOLE SPONSORSHIP

Naming rights as sponsor of one (1) hole during tournament week (placement TBD)

• Sponsorship signage to include company logo and messaging

Viewed by all tournament attendees who walk the grounds

H O L E S P O N S O R S H I P

SIGNAGE EXAMPLES

COMMUNITYENGAGEMENT

The Barracuda Championship proudly offers an array of branding and community engagement opportunities aimed at meeting the needs of tournament sponsors and providing access to an affluent and engaged audience of over 37,000 individuals overall, each year.

For sponsorship information regarding ancillary events, military, first responder and youth programs, please contact our sales team at info@barracudachampionship.com

Youth Caddies on Course

Youth Golf Clinics

Birdies for the Brave

Birdies for Charity

Military Ticket Program

ADDEDVALUE

S I L V E R S P O N S O R B E N E F I T S• Two (2) Honorary Observer spots• Two (2) invitations to the 2021 Champion’s Champagne Toast , Sunday, August 8, 2021• Listing on the Barracuda Championship website under “Silver Sponsors” with link to company website• Company name with link listed on the Barracuda Championship website Sponsor page, inclusion in sponsor

listings within daily pairings sheet and on-site sponsor board signage at the 2021 Barracuda Championship• Ability to use Silver Sponsor logo and naming rights within marketing materials as company chooses

B R O N Z E S P O N S O R B E N E F I T S• Listing on the Barracuda Championship website under “Bronze Sponsors” with link to company website• Company name with link listed on the Barracuda Championship website Sponsor page, inclusion in sponsor

listings within daily pairings sheet and on-site sponsor board signage at the 2021 Barracuda Championship• Ability to use Bronze Sponsor logo and naming rights within marketing materials as company chooses

S U P P O R T I N G S P O N S O R B E N E F I T S• Company name with link listed on the Barracuda Championship website Sponsor page, inclusion in sponsor

listings within daily pairings sheet and on-site sponsor board signage at the 2021 Barracuda Championship• Ability to use Barracuda Championship Sponsor logo and naming rights within marketing materials as

company chooses

Sponsor designation is dependent on level on level of annual spend.

TESTIMONIALS

The partnership we’ve shared with the Barracuda Championship has been noticeably beneficial. Reno Tahoe has been a sponsor for many years, acquiring exposure for the destination at a much greater value than we might expect from traditional advertising.

JENNIFER CUNNINGHAMExecutive Director of Marketing | RSCVA

NV Energy has sponsored the Barracuda Championship since the inception of the tournament. We have found this to be our customers’ favorite event. Businesses, community leaders, and employees all look forward to this wonderful venue and exciting time.

MARY SIMMONSFormer Vice President of Business Development and Community Strategy | NV Energy

The Barracuda Championship provides an exceptional experience for our customers as well as our team at EDGES Electrical Group. It has become the most anticipated and rewarding event of the year. We appreciate everyone at the Barracuda Championship for working tirelessly to create a truly memorable experience.

MATT METLENKOAssistant Branch Manager | Edges Electrical

MUSEUMSA U TO M O B I L ES C I E N C EA RT

OUTDOORSR I V E R R A F T I N GH I K I N GB I K I N G

RENO

UNIQUE FUNA X E T H R O W I N GR O C K C L I M B I N GH O R S E B A C K R I D I N G

NIGHTLIFEC A S I N O SG A M B L I N GB A R S & R E S T A U R A N T S

ON THE WATERB O AT I N GPA D D L E B O A R D I N GJ E T S K I I N G

DININGG O U R M E T R E S TA U R A N T SLO C A L B R E W E R I E S

TAHOE

IN THE AIRS K I D I V I N GZ I P L I N I N GH A N G G L I D I N G

NIGHTLIFEC A S I N O SG A M B L I N GB A R S & R E S T A U R A N T S

ON THE WATERK AYA K I N GR A F T I N GF I S H I N G

RELAXINGB R E W E R I E SLO C A L P U B SG O U R M E T D I N I N G

TRUCKEE

DOWNTOWNS H O P P I N GD I N I N GE X P LO R I N G

ACTIVITIESM O U N TA I N B I K I N GS I G H T S E E I N G G O L F I N G

THANK YOU!