Bayer Crop Science Leading change in the agribusiness industry
in Ukraine through innovative services.
Maxim Iovenko Strategic Projects Manager BCS Kyiv, 4th December, 2014
Seeds Crop protection products
Fertilizers
Precision farming
Agricultural machinery and equipment
IT solutions
Agricultural enterprises
• Effective operational and management models
• Increasing level agronomic knowledge
• Digital farm management systems
• Farmers want to know their competitive position and ways to increase their efficiency
• Farmers want to know their competitive position and ways to increase their
Business needs
• Effective operational and management models
Producers and suppliers
• Multinational research-based input suppliers and service providers want to understand and know the needs of their clients
• Ag input dealers need tools in order to reach new and maintain existing clients
• 1/3 of world’s black soil • 70% of land is used for agricultural
purposes • High importance of agriculture within
Ukrainian economy • Growing number of professional
farms • Fast acceptance of new
technologies • One of the leading exporters of
grains, oilseeds and vegetable oil
• Farming techniques lack sustainability
• Limited knowledge on modern agriculture
• Limited knowledge of agribusiness management
• Limited access to markets
• Limited access to finance
• 47,000 small and medium sized farmers are underserved
Fertilizer
Technology
Crop Protection
Seeds
Storage
Employees
Land
Finance
Tillage
Machinery
Marketing
Logistics Your time Your money
Today Potential
Source: FAOSTAT, FAO of the UN, Accessed on November 4, 2014, http://faostat.fao.org/CountryProfiles/Country_Profile/Direct.aspx?lang=en&area=230
560 970 1130
Ukraine Poland Germany
By pests, weeds
and diseases
Due to pests, weeds
and diseases
28%
42%
Actual yield with crop protection
Theoretically attainable yield
30%
Prevented losses
Today 58%
100% Actual losses
Major crops analyzed: wheat, barley, corn, soybeans, potatoes, rice, cotton and coffee
Actual yield with crop protection
Theoretically attainable yield Yield without
crop protection Actual yield with crop protection
Theoretically attainable yield
Business Agronomy
Farm Management
Finance
Crop Management
Crop Marketing
Integrated Solutions
Consumers
We offer services to Farmers and Distributors to support sustainable development of the overall value chain and Ukrainian agriculture.
Input Provider Farmers Distributors,
Processors Distributors
Bayer Promissory Note
Finance Farm Management Crop Management Crop Marketing
Bayer Crop Yield Insurance**
Bayer Business Plus
Bayer Fitosan Monitor
Bayer Fields Control
Bayer Master Class
Bayer Food Chain**
*Note: The number of services and names are preliminary and may be modified throughout the project **Note: Partially exist or exists outside the project
A Multifaceted Evaluation and Recommendations on Increasing Farm Efficiency
BAYER BUSINESS PLUS
•Analysis of the current situation
•Defined methods and opportunities to increase farm efficiency, and profitability and to reduce expenses.
•Recommendations on implementing the suggested improvements
•Comparative analysis based upon the key production and financial indicators of a farm with peer farms in Ukraine and in other countries
BAYER MASTER CLASS
Increasing Yields by Reallocating Costs from Lower Producing Areas to Higher Producing Areas in a Field and by Improving the Quality
of Crop Growing Techniques
Training programs consisting of class and field sessions. It provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them.
Provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them
I – Corn and Soybean
Technology and Crop Growing
Systems
1 II – Corn and
Soybean Early and Late Season
Scouting
2
III – Soil Mechanics and
Tillage
3
IV – Fertilization and
Micronutrients Management
4
V – Irrigation Management
5
VI – Herbicide Management
6
BAYER MASTER CLASS
Provides the knowledge necessary for the correct identification of yield limiting factors and how to manage them
• Decision Support Tool for agronomist, which include models of diseases and pests development for six crops.
• Provides comparative analysis of the effectiveness of products and mixes with protective and treatment characteristics
• Recommendations concerning the optimal time windows for applying CPPs.
BAYER FITOSAN MONITOR
• The possibility to track the phyto situation of crops on the national, region and field levels on a daily basis.
• Signals the risk of crop exposure to
diseases and pests.
A General Description of the Service • Monitoring of the condition of the crop growth process using satellite data
• The possibility to forecast the potential crop yield during the season
• The ability to identify problem areas in the fields and the possible factors
limiting their yield potential
• Analysis of technologies used on the farm
BAYER FIELD CONTROL
The ability to identify problem areas in the fields and the possible factors limiting their yield potential
Analysis of technologies used on the farm
Bayer Promissory Note
Bayer Crop Yield Insurance
Bayer Master Class
Bayer Business Plus
2010 2013 2014 2015 2016 2017 2018
Bayer Fields Control
Bayer Fitosan Monitor
Bayer Weather Forecast
Launched
Developing
Planned
*Note: The number of services and names are preliminary and may be modified throughout the project **Note: Partially exist or exists outside the project
• Press Conference • November 6, 2014 Page 18