Innovative Packaging

Be Saved by

Will

Theresa Knapp, Acting Director, Advertising, Labeling and Formulation Division

Janet M. Evans, Attorney, Federal Trade Commission

Michael O’Brien, General Counsel Palm Bay International

The Panel

"Congress shall make no law . . . abridging the freedom of speech"

Bill of Rights 1791, the Free Speech clause of the First Amendment

"commercial speech" did not appear in any decision of any court of the United States until 1971

“A corporation is a person”US Supreme court - 1886

But

125 years later

“ Corporations are people , my friend”

Aug.11, 2011 - Mitt Romney, town hall, Des Moines, IA

"The commercial marketplace, like other spheres of our social and cultural life, provides a forum where ideas and information flourish. Some of the ideas and information are vital, some of slight worth. But the general rule is that the speaker and the audience, not the government, assess the value of the information presented. Thus, even a communication that does no more than propose a commercial transaction is entitled to the coverage of the First Amendment.“

US Supreme Court - 1993