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Behavior Change in/with the Internet of Things Technology Experience & Wearable Devices Marc Busch
| Date post: | 15-Aug-2015 |
| Category: |
Technology |
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Behavior Change in/with the Internet of Things
Technology Experience & Wearable Devices
Marc Busch
About Us
Industrial Research
Usability
Human Factors
User Experience
2 05.02.2015
Take Away
The IoT and Wearable Devices
provide unique capabilities to face
Societal Challenges by using
Personalized Behavior Change
Support Technologies
3 05.02.2015
Our Future
Societal Challenges
4 05.02.2015
Demographic
Change
filmefuerdieerde.org
6
3news.co.nz
Health &
Wellbeing
7 05.02.2015
schauplatz.org.
Secure, Clean &
Efficient Energy
8 05.02.2015
Smart, Green &
Integrated Transport
thetransportationgazette.com/2010/06/what-is-transportation-engineering/
Secure
Societies
spiegel.de
A Way Out
From
„Rise of the Machines“
to
The Power of Human Behavior
10 05.02.2015
www.sodahead.com
Interactive Technology
to Change Attitudes and Behavior
Behavior Change Support Systems
11 05.02.2015
ncti.org
Behavior Change Support Systems
Rewards & Gamification
Project
musesproject.eu
12 05.02.2015
Behavior Change Support Systems
Simulation of Consequences
Project
project-peacox.eu
13 05.02.2015
IoT: A New Era of Behavior Change Support
Suggestions that are…
Opportunistic
At the Right Time
In the Right Place
14 05.02.2015
75 Billion Connected Devices By 2020
From Big Data
to
Meaningful Interactions
15 05.02.2015 gawker.com
klaustaschler.net
One Size Does NOT Fit All
Personalizing Behavior Change Techniques
16 05.02.2015 ai-therapy.com
Case Study: How to Design Behavior Change in the IoT
Project
gemplay.at
4 Step Design Process
17 05.02.2015
1. Define the Target Behavior and Target Group
Not „The Ultimate Player“
Health/Obesity
Physical Activity in Daily Life
Change Attitudes
Get Educated
18 05.02.2015
kaushik.net
metropolnews.info
2. Understand the Customers
19 05.02.2015
Differences Beyond the
Obvious
Sex/Gender
Reasons for Sport
Player Types
Susceptibility to Influences
2. Understand the Customers
20 05.02.2015
Men
Social Contacts
Conqueror/Daredevil
Comparison/Competition
Women
Change in Body & Fitness
(Rather) Achiever
Customization/Personalization
studyblue.com
3. Personalize Behavior Change Techniques
21 05.02.2015
Translate Knowledge into Adaptable Interactions
laboratoire-tccd.blog.iscom.campus-lyon.org
4. Check If It Works
22 05.02.2015
Experiment, Observe & Iterate
Ensure Technology Acceptance
Conclusion
We have the (Wearable) Technology
We know How To Make it Work to face Societal
Challenges:
1. Target Behavior & Target Group
2. Understand Customers
3. Design Personalized Interactions
4. Check If It Works
23 05.02.2015
AIT Austrian Institute of Technology your ingenious partner
Marc Busch
[email protected] project.eu
MarcBusch.com - project.eu
MaBu_89 .at
