www.bellmicro.eu ISSUE 6 Look out in this issue for: FREE IBM ISS security health scan NEW Brocade File Management Engine (FME)...the IT department’s dream come true! Earn up to 33% margin with DataCore’s Storage Virtualisation solutions IBM POWER6 – a single, energy efficient and easy-to-deploy platform Channel VOICE The Enterprise Newsletter from Bell Micro Time to sharpen those blades! With our HP BladeSystem margin growth programme It’s a World Next Generation Virtualisation Virtual Desktop Infrastructure (VDI) Consolidation Automation Virtual Desktop Infrastructure (VDI) Consolidation Automation
Transcript
www.bellmicro.eu
ISSUE 6
Look out in this issue for:
FREE IBM ISSsecurity
health scan
NEW Brocade File ManagementEngine (FME)...the
IT department’sdream come true!
Earn up to 33%margin with
DataCore’s StorageVirtualisation
solutions
IBM POWER6 –a single, energy
efficient and easy-to-deploy
platform
ChannelVOICEThe Enterprise Newsletter from Bell Micro
Time to sharpenthose blades! With our HPBladeSystem
margin growthprogramme
It’s a
WorldNext Generation
Virtualisation
Virtual DesktopInfrastructure (VDI)
ConsolidationAutomation
Virtual DesktopInfrastructure (VDI)
ConsolidationAutomation
www.bellmicro.eu
John Toal, Director, Enterprise Division
The truthbehind Green ITFew things seem to have attracted as much hype and rhetoric as the greendebate and it’s become difficult for business decision makers to get clearsight of the real issues and truths that prevail here.
To help you, our channel partners, Bell Micro has commissioned primaryresearch with one of the UK’s most respected agencies to uncover thereality of the green debate for IT decision makers.
Published in summary in this edition of Channel Voice, theresearch results make for interesting reading for those of usin the channel. Put simply, many customers have yet to tacklethe Green IT issue. A large number don’t see IT as a carboncontributor, others are using outsourcing as a way addressingthe problem. Many also think they are simply responding tothe debate by pursuing activities around recycling hardware,paper and cans but ignoring the really big options in IT forreducing energy use.
The reality is that the projects we talk about all the time,topics such as: consolidation, virtualisation, utilisation anddata management are also the topics that form the mosteffective parts of any green action plan. For your customersit’s killing two birds with one stone, for you it’s a chance toextend the sale and explore a far greater range of issues withyour customers on which to build future business.
Bell Micro will continue to invest in this kind of research andsimilar projects that give you clear sight of what’s going on inour market, and designed to stimulate business activity for you.
We like joined up messages here at Bell Micro EnterpriseDivision, so you will also find some information here aroundParallels, who we are proud to welcome as a new partner.Read more here about their ground-breaking virtualisationtechnology that use ‘containers’ to optimise consolidationand truly leverage the power of the underlying hardware.
I hope you enjoy reading the articles in thisedition of Channel Voice, as ever you cantalk with your Account Manager to exploreany of the issues raised here in full detail.
www.bellmicro.eu
It’s a ParallelsWorldVirtualisation is a topic demanding mindshare and driving spend among many IT decision makers, not leastbecause there has never been more pressure to ‘do more with less’, to consolidate, to deliver IT as a service andto ensure availability of business critical applications and data.
A step-change in virtualisationtechnology from Parallels
Virtualisation pays into all these key IT business drivers andis at the heart of the Parallels offer. Indeed the flagshipproduct for this global solutions provider is ParallelsVirtuozzo Containers, a step-change technology propellingvirtualisation strategy forward.
How do Parallels Virtuozzo Containers work?Firstly, a standard host operating system, typically Windows orLinux, resides on the server. Next comes the Virtualisation layerwith a proprietary file system and a kernel service abstractionlayer that ensures complete isolation and security betweendifferent Containers. This Virtualisation layer allows eachContainer to appear and act exactly like a standalone server.Finally, the Container itself houses the application or workload.
This streamlined architecture has a negligible performanceoverhead as it doesn’t add virtual hardware into the technologystack. Furthermore, applications are run from the host OS andcan be started using templates, further reducing the size ofindividual Containers.
What makes Parallels interesting to your customer?Thanks to their small size and absence of a performanceoverhead, Containers can achieve far higher rates ofconsolidation than VMs and, moreover, can utilize the full powerof the underlying hardware. Furthermore, the lightweightContainer architecture means backups take a matter of secondsand costs for storage and SAN are dramatically reduced.
Parallels software solutions run on servers of any age and fromany vendor, so whatever environment is in-situ your customerscan benefit from this market-leading virtualisation technology.
Who should you be talking to?Like any step-change technology, Containers provides aninteresting talking point with all customers already operating orconsidering virtualisation solutions. Specifically it fits: ServerConsolidation in predominantly heterogeneous hardwareenvironments, Database Virtualisation, Linux Consolidation andVirtual Desktop Infrastructures (VDI).
VDI offers a key opportunity, and is a complex term for thesimple concept of consolidating end-user desktops on acentralised server. VDI uses Virtualisation technology to createend-user desktops which can then be paired with othertechnologies to form a complete solution. There are a number
of benefits to the VDI approach, including simplifying patchmanagement, mass provisioning new applications to users inseconds and dramatically reduced desktop TCO.
The consolidation opportunityIT Managers have become accustomed to dedicating a singlephysical server to each application to ensure that there are noapplication conflicts and that there’s sufficient room for futuregrowth. However, with today's high powered servers the singleapplication approach leads to extremely low utilisation rates, and hardware is only a small subset of the total cost of serverownership, which is why server consolidation is becoming soimportant. Consolidation of the hardware alone has historicallybeen the first step in consolidation projects. Parallels VirtuozzoContainers takes this a step further by consolidating not onlyhardware but also operating systems for easy management,reducing costs and complexity whilst improving service levels.
What next?Parallels Virtuozzo Containers is a parallel OS virtualisationsolution, proven in the market, it currently empowers over 1million servers globally. The Parallels organisation employs morethan 1,000 people worldwide. Founded in 1999 it offers a widerange of virtualisation and automation solutions allowing you tofully explore the ‘optimised computing’ opportunity withcustomers.
Talkto your Bell
Micro AccountManager about how
together, we can helpyou scope and win
business withParallels.
www.bellmicro.eu
Migration of open files in windows environments… during business hours!
The IT Department’s Dream Come TruePlanning downtime for the migration and administration of file data is always a contentious issue.
When is the best time to turn everything off and carry out critical administration work? Is there
ever a best time?!
Often, the costly and time-consuming administration work must occur at weekends or during the night
so as not to interrupt the day-to-day running of the business – these are the only times that files are
closed. What IT department wants to come in at weekends, or stay late into the night, to manage such
tasks? By catering for the needs of the many, the IT department often loses out.
Luckily, aid is on hand thanks to the launch of the new Brocade File Management Engine (FME). Brocade FME is the first
product that enables the migration of opened files and totally revolutionises the way file data is administered…much to the delight of IT departments.
If you would like to know more about Brocade FME visit http://www.brocade.com/products/filemanagement/fme.jsp
To find out more and read this article in full, visit www.bellmicro.eu/Brocade
Benefits
• Enables non-disruptive movement of open or locked files,supporting on-demand or scheduled movement
• Logically links users to physical file locations to avoid disruption
• Does not alter server, network, and storage resources or clientaccess and authentication
• Saves time by simplifying file classification and managementwhile improving integrity by automatically monitoring file placement
• Supports the management of billions of files and petabytes of
data at the share, directory, or file level
• Reduce storage costs through automated archive of inactive filesvia file classification and transparent placement onto correct tier
of storage
Key Features
Open file migration
Redirection for logical migration
Transparency
Automated policies
Scalable and granular namespace
Automated File Archive
DataCore adds the ‘Storage Server’ personality and functionality to standard servers in the same way that VMwaretransforms standard servers into virtual machines.
Over 85% of VMware server and Citrix desktop deployments require a SAN for high-availability shared storage and DataCore dramatically shortens the sales cycle forvirtual infrastructure deployments and increases the service penetration.
There is another way to significantly boostmargin and increase account penetration.
Recommend DataCore’s Storage Virtualisation solutions – a naturaladd-on to server and desktop virtualisation and earn up to 33%margin* through DataCore’s channel programme.
Let DataCore do to storage what VMware & Parallels do to servers, andCitrix & Parallels do to desktops.
Call KeithJoseph, DataCore
Channel Manager for achat on 07841 359963 or
visit www.datacore.com tofind out more about theSANvantage margin-rich
partner programme.
www.bellmicro.eu
Earn up to 33%margin
www.bellmicro.eu
Are your customers’file servers flying out of control? Deploying and managing multiple file servers is expensive,
time consuming and wastes resources. With HDS, there isanother way. Hitachi Essential NAS Platform™ is optimisedfor file sharing, backup and file server consolidation,achieving central management and increased dataavailability. It delivers best-in-class availability and scalabilityat a low price.
Time to Consolidate and Take ControlHitachi Essential NAS Platform is an easy-to use NAS solutionsupported by Hitachi storage systems. It is an ideal solution formedium sized business, remote or branch offices orenterprises needing solutions for file serving, backup or fileserver consolidation. This NAS solution consolidates andmanages up to 512 terabytes (TB) of data in a two-node clusterwith access to data for Common Internet File System (CIFS)and Network File System (NFS). The Essential NAS Platform isintegrated with the award-winning Hitachi HiCommand® Suitesoftware for ease of management.
Address your Customers’ Data StorageChallengesAre your customers using general purpose file servers for datastorage, resulting in server proliferation and higher operationalcosts? Are they constantly running out of storage capacity andhaving to expand their IT infrastructure to meet businessdemand? Are their IT resources stretched to capacity, trying todeploy and manage file storage at each branch office? Do theyneed to provide access to the same key business data acrossMicrosoft Windows and UNIX clients? The Hitachi EssentialsNAS Platform addresses all of these key customer challenges,and more.
Outstanding Value
• Economically priced models• Investment protection with easy upgrade from entry level model
to higher end models
Reduce Operational and Capital Costs
• Gain best-in-class availability and scalability• Lower total cost of ownership (TCO) by consolidating multiple
file servers into one NAS system: fewer licenses to buy, fewerfile servers to manage
Mitigate Risk and Increase Reliability
• Reduce operator errors through consistent procedures and processes for NAS storage via centralised backup
• Ensure high availability with RAID-6 dualparity striping
If you would like to know more about the Hitachi Essentials NAS Platform and how Bell Micro and Hitachi Data Systemscan help you to address your customers’ data storage requirements, visit www.hds.com/uk or contact your Bell MicroAccount Manager for further information.
For more information about IBM’s OEM channel, contact the IBM Software Team on 0113 251 3045 or email [email protected]
For the latest announcements, sales tools and events aroundPOWER6 visit www.IBMpowercentre.com or contact your BellMicro IBM Account Manager on 01706 222 180.
Bell Micro supplies Information Management, Lotus, Tivoli andWebSphere Software through IBM’s OEM channel. This channel is notrestricted to Original Equipment Manufacturers; it is available to ISVs,Solution Providers and Systems Integrators who provide support totheir customers.
OEM is a simple, profitable way to source IBM Software and it offersconsiderable benefits over Passport Advantage.
Extremely simple procurement modelOnce you have enrolled, just send Bell Micro your purchase ordereach time you licence the software with your solution. There is noneed to log opportunities, submit proofs of eligibility or claim rebates– just one form to complete when you join the programme.
Highly profitable commercial termsWhether the end user is SMB or Enterprise, you receive the samelarge, up-front discount. There are no PA bandings to worry abouteither as OEM prices are taken from a fixed list price. Significantdiscounts are also available on support renewals – and as OEMsupport can only be renewed through the incumbent Business Partneryou can ring-fence annuity revenue too.
Through the OEM channel, you provide support to your end users;giving them a single point of contact if they have any technicalproblems. This keeps things straightforward for your customers andgives you access to IBM’s technical expertise should you need it.
Information Management software
Lotus® software
Tivoli® software
WebSphere® software
www.bellmicro.eu
SimplyprofitableBell Micro and IBM offer analternative to Passport Advantage
IBM have announced the first of a newgeneration of Power Systems, a major newplatform that provides a compelling new choicefor companies of all sizes. IBM Power Systemsunifies IBM’s highly successful integratedplatform, IBM System i, with its fast growingUNIX operating system platform, IBM System p.
Now you can take advantage of a single, energy efficient and easy-to-deploy platform for all of your UNIX, Linux and i applications, of whichthere are over 15,000 available across all three operating platforms.
Choice of Operating System
Industrial strength virtualisation
Single platform – leadership performance
The first of the new family begins with the new IBM Power 520 Express,the new IBM Power 550 Express and the new IBM BladeCenter JS12,with industrial strength virtualisation provided by PowerVM – alldesigned to help small and mid-sized clients focus on running theirbusinesses instead of their computers.
The transition of selling the new hardware is made simple by a singlepricing system regardless of which operating system is being run.
How Bell Micro can help you take IBM POWER6 to market:
Bell Micro IBM Pre-Sales Technical TeamWith extensive experience of IBM Power Systems, our pre-salestechnical team are assisting IBM in creating the new certification examsaround POWER6 and can provide certification training in preparation forexams. The team can support partners with both the commercial andtechnical aspects in identifying, scoping and closing server solutionopportunities whilst also providing end user demonstrations.
IBM POWER6 in the Bell Micro Enterprise Solution CentreBell Micro has made a significant investment in POWER6 technologyin the ESC. We now have two IBM POWER6 p570 servers in the ESCand will be showcasing their unique features in a series of IBM p6Partition Mobility Workshops throughout the year. For full details of thecourse visit www.IBMpowercentre.com
MarketingThe Bell Micro IBM Marketing Team can assist you in buildingbespoke & innovative campaigns around POWER6 and supportingmessaging such as Green IT and Oracle.
Power = i + pPower = i + p
Passing the Green
The Green Computing debate continues to gathermomentum, so with partners and resellers alllooking for a ‘state of the nation’, Bell Micro recentlycommissioned an independent research project touncover the truth behind Green IT policies.
Entitled “Passing the Green IT Buck” the research was conducted by Dynamic Marketsand looks at the opinions from, and uncovers the concerns of, senior IT decisionmakers across the UK – as well as identifying how far UK businesses have come insuccessfully addressing Green issues.
As a result of its focus, the research has also identified the Green IT opportunity foryour business. Customers are looking for a sane voice, so take some time to read thereport highlights below, or access the executive summary in full on our website at:www.bellmicro.eu/goingreen and make sure you are ready with the insight andanswers required.
So whilst many companies shout about green credentials, the reality in the ITdepartment is far less encouraging, with the failure of drive originating from a perceivedlack of leadership at the top of business.
UK Businesses AdmitGreen IT Shortcomings
To read the exec summary in full,please go towww.bellmicro.eu/goingreen
www.bellmicro.eu/campaignworks
“Now must be the time to take aproactive approach to reduce the levelof power consumption and hardwarewastage, if not simply to reducefinancial expenditure but also becauseenforcing green policies is beingincreasingly seen as the right ethicalresponse,”said Antony Young, Director – Services,Security & Networking Divisions at Bell Micro.
“What is clear from the research is thatwhen it comes to being Green CEO’smust drive the business policiesforward. It is disconcerting that thefindings do not indicate a significantlevel of action, but it also suggests thatchanges are ready to be made which ispromising.”
You should already be in a position to offerbenchmarking services for current carbonemissions from technology and thenfollow-up with recommendations foradopting an effective future strategy aimedat cutting both emissions and costs. UseGreen Computing as a platform to steerfuture IT spend and enhance your positionas a trusted, strategic partner. Bell Microhas resources and expertise in place nowto make sure you can make this promiseto your customers.
Go to market now with this issue.Our online marketing resourcecampaignWORKS(www.bellmicro.eu/campaignworks)already features a Green IT campaigntemplate, allowing you to quickly createa direct mail and e-shot campaign.
Marry the issues raised here with yourown Green Computing capabilities andmake sure you are the first to speak toyour customers about this initiative.
IT buck…
Key Findings Include:• An estimated 79% of UK companies have failed to adopt a formal policy and a staggering 91% have failed to apportion
specific budget to green IT issues• Green issues are reported as being taken seriously by 84% of organisations, elevating the issue to the attention of top
management. Yet despite this claim, only half of the UK IT decision makers interviewed actually believed that the drivefor green IT initiatives comes from the CEO or MD
• When it comes to proactively initiating green processes the results were even more disconcerting. 91% of UKorganisations have failed to allocate specific budget to accommodate necessary changes, with only 7% of largeorganisations finding it necessary to assign a specialist project team that can drive green changes across a business. Inthe SME category this falls to just 2%
• The majority in fact believe that IT is not responsible for the bulk of an organisation’s CO2 emissions. Of the smallproportion of organisations that have implemented a full green IT policy (which is just 8% in the UK) the most commonmeasures taken remain to be recycling of hardware, paper and cans – indicating that policies fall short when it comes toaddressing the real concerns of energy consumption
• Of the 350 organisations questioned throughout the UK, 15% have failed to implement any form of green policy at all, and61% of those that have a policy have not implemented them completely. Faced with the prospect of being forced toimplement a compliant green IT policy, 41% of UK business feared that they would not be ready within a 12 month period
• Faced with investing in green solutions many of those questioned would seek to shift responsibility by outsourcing to athird party. 85% of organisations with a green policy were found to be more likely to be outsourcing IT functionality, yetonly 27% insisted on checking the green credentials of a supplier. 21% admitted to having no knowledge if such checkswere even in place
www.bellmicro.eu/campaignworks
www.bellmicro.eu
Highlights
• Detects network vulnerabilities before they impact businessoperations
• Identifies strengths and weaknesses of current security practices
• Helps safeguard the confidentiality of business data, improvebusiness uptime and address regulatory compliance requirements
Complimentary IBM ISS Security Health Scan: identify, assess and defendagainst network security vulnerabilities Preemptive security is critical
The evolving nature of security threats,combined with today’s increasinglycomplex networking environments, canexpose organisations of all sizes toserious network security risks.Organisations can no longer afford totake a reactive approach to networksecurity; there is simply too much atstake. A security breach could be costly– not only to an organisation’sreputation, but also in terms of potentialregulatory compliance violations,network downtime and lost employeeproductivity. IBM Internet SecuritySystems™ (ISS) helps organisationsstay ahead of new Internet threats,before they impact business operations.
Identify where risk exists
A critical first step in proactivelysecuring IT infrastructure and ensuringbusiness continuity is understandingexisting network security vulnerabilities.To help organisations gain visibility intoareas on the network which posepotential security risks, IBM ISS isoffering organisations a complimentarySecurity Health Scan. This serviceallows organisations to obtain detailed,actionable information about currentsecurity posture in order to:
IBM ISS Security Health Scan:information you can trust
Organisations that take advantage of theSecurity Health Scan from IBM ISS willreceive access to the IBM Virtual-SecurityOperations Center (Virtual-SOC), a Webportal that provides up-to-the-minutestatistics and information regarding thecurrent state of an organisation’s securityposture in order to:
Staying ahead of the threatwith IBM ISS
IBM ISS has the extensive knowledge, in-depth research methods andinnovative technologies to providepreemptive protection for the mostsecurity-conscious organisations. Fromstand-alone solutions to centrally-managed security systems to outsourcedsecurity management, IBM ISS offerscomplete, end-to-end coverage of anenterprise’s IT infrastructure. Solutionsfrom IBM ISS are backed by the latestvulnerability and threat intelligencecollected by the IBM Internet SecuritySystems X-Force® research anddevelopment team, which helps preventfuture threats before they becomeattacks.
• Assess the strength and gaps incurrent security practices
• Prioritise network exposuresposing the greater risk
• Help maintain compliance withfederal, state and industrysecurity regulations
• Help protect company assets,reduce network downtime andboost operational efficiencies
• Lower costs associated withsecurity process
• Identify security issues found
in servers, firewalls, switches
and other networked equipment
• Experience first-hand the
benefits of IBM ISS pre-emptive
protection capabilities
• Increase internal awareness
around potential threats and the
need for advanced security
intelligence
• Help create justification for
futuresecurity investments
*This limited time offer is for one IP range (up to 25 IP addresses) or up to five individual IPaddresses. Addresses will be scanned one time per week for up to four weeks.
Historically, enterprise security solutions have beentechnologically limited, notoriously expensive orpainful to deploy and use. SonicWALL® E-Classrepresents a new generation of comprehensivesolutions for Network Security, Secure RemoteAccess, Email Security and Policy and Management.Engineered to drive the cost and complexity out ofrunning a secure enterprise-class network, E-Classsolutions deliver elegant simplicity and unparalleledvalue. The E-Class portfolio extends SonicWALL’scommitment to providing premium solutions at asignificantly lower total cost of ownership.
E-Class Network SecurityTraditional firewall solutions cannot keep pace with today’srapidly-evolving threats to high-speed enterprise networks overwidely-distributed environments. The SonicWALL® E-ClassNetwork Security Appliance (NSA) Series is engineered to drive down administrative complexity, while defendingagainst the entire spectrum of network attacks,both externally and internally, withunprecedented speed. NSAs offer centralisedmanagement, network segmentation,multiple deployment options andadvanced networking features forultimate control and flexibility.
E-Class SecureRemote AccessWith maturing mobiletechnologies like WiFi and VoIP,booming global markets andheightened focus on remoteaccess for disasterpreparedness, secure remoteaccess is imperative to today’sbusiness. SonicWALL® E-ClassAventail™ SSL VPN appliancesprovide ease-of-deploymentand usage plus unsurpassedlevels of granular control andconnection to a wide range ofleading end point devices.
E-Class Email SecuritySonicWALL® E-Class Email Security solutions deliver easy,powerful protection against spam, virus and phishing attacks,information leaks and violations of regulatory compliance laws.
E-Class Policy & ManagementThe SonicWALL® Global Management System (GMS) providescentralised policy-based network security management, activemonitoring and reporting, that can scale up to thousands oflocations. SonicWALL’s Management and Reporting Solutionsprovide a comprehensive architecture for centrally creating andmanaging security policies, providing real-time networkmonitoring and event logging, and delivering intuitive complianceand usage reports, all from a single management interface.
www.bellmicro.eu
E-CLASS SOLUTIONS
Affordable EnterprisePerformance
For more information please contact theBell Micro Security Team on 01344 758270 or email [email protected]
www.bellmicro.eu
Time to sharpen those blades!
The HP BladeSystem portfolio is capable of deliveringsignificant business value for customers, and havingalready achieved over 40% market share, Bell Microand HP are looking to reinforce and improve on thiscommanding position, with the ‘BladeSharpener’Programme.
In this period of economic uncertainty, with increasing focus fromcustomers on ensuring that every pound spent on IT is deliveringmeasurable value back to their business, the need to ‘sell smart’ hasnever been greater.
The ‘BladeSharpener’ Programme will deliver all the knowledge andresources that you need to unlock opportunities that will deliver greatervalue to the customer, as well as higher margin and revenue to you.
BladeSharpener aims to:
• Equip Partners with in-depth knowledge of the compellingbusiness and technical propositions around HP BladeSystem• Help you to identify customer needs and correctly position thevalue that HP BladeSystem can deliver to fulfil those needs• Clearly demonstrate the competitive advantages of HPBladeSystem• Refresh the sales approach, to move from a more reactive,product/price-centric discussion, to one that is focused onuncovering the customer’s real business needs and deliveringtrue business value• Build a pipeline of opportunities and provide easy access tosales support resources• Provide clear guidance on how to build a solid ROI and TCOmodel
Designed as an integrated business development programme,aimed at helping you to generate higher margin business,BladeSharpener will deliver a series of Interactive Workshops,followed by a lead generation campaign and further salesdevelopment training and support.
If you are interested in participating in this programme andsharpening up your act, contact [email protected] for further information.
www.bellmicro.eu
The Future is pure gold,with HP-UXKnowledge to build onHP-UX has always been at the heart of HP enterprise computing. Indeed, many IT administrators will have worked with this 64-bittechnology for many of the last 25 years – building up a valuable knowledge of this business critical operating system. And, with HP-UX providing the longest public roadmap in today’s market, it is this knowledge that already exists within your customers’business, that can help to drive their IT strategy forward.
Investment to bank onIf your customers have already invested heavily in HP-UX, that investment will now pay dividends as HP-UX delivers the highestbusiness value and lowest cost of ownership available for enterprise UNIX installations today. What’s more, HP-UX offers a route intoexploring today’s most pressing IT initiatives including virtualisation, consolidation and high availability.
Performance to rely onHP-UX 11i v3 demonstrates how this OS is challenging future IT needs head on. It is designed to offer flexible capacity to cope withexplosive data growth, whilst secured availability is delivered via enhancements to reduce planned downtime. Automatic discoveryand invisible tuning are making life simpler for IT administrators. The previous version of HP-UX was already a world-record breakerin performance terms and this latest incarnation delivers a 30% improvement on even those exceptional figures.
Skills to build onMake sure your customers use the hard-earned HP-UX skills of their IT teams to build theirnext generation IT environments. Existing knowledge of HP-UX will makemigration to future platforms such as HP Integrity, with its multi-OScapabilities, a pain free process. You can work with your customersto capitalise on this expertise, enabling a quicker transition totechnologies that offer more capability at lower cost. At the sametime your customers will avoid the large training costsassociated with moving to new technology platforms.
Expertise you can call onBell Micro are leaders in Enterprisecomputing solutions, employing a widerange of skills that compliment andsupport your customer offer.Take some time out to talk toour Business Critical Systemsexperts, to understand the valueof tomorrow’s HP-UX proposition,what resources are on offer and howwe can help you to build businessaround this opportunity.
Contact your Bell Micro Account Manager for moreinformation or visit www.questioningyourintegrity.com for further details and resources.
www.bellmicro.eu
Is your Servicesbusiness blooming?
Contact Retention incentive
• If you renew a contract over £10k netduring the incentive period youqualify for £150 Capital Bonds
• If you renew a contract over £20k netduring the incentive period youqualify for £300 Capital Bonds
This is based on order value to Bell Micro
Make sure your HP Services revenue continues to flourish with Bell Micro
Selling vendor services has always been margin friendly, and with Bell Micro it just became even more rewarding. You can rely on vendorservices business to return year-on-year, providing a great platform for growth from solid annuity revenue.
To help you grow this business, Bell Micro has now extended three great incentives, until the end of July:
Why Bell Micro for Vendor ServicesYou can be confident selling Vendor Services with Bell Micro. Channelonly, our dedicated specialists enjoy a thorough understanding of the offeringsfrom HP and IBM, and are always on hand to help you scope and win business. Ourteam is employed directly by Bell Micro so you can be confident your data and customerinsight is in safe hands.
We have a fantastic pedigree in Vendor Services, representing your business back intothe vendor at the highest level and leveraging the resource and expertise you need. We are also represented on the European Services Advisory Board.
There is no need to register for the incentives as Bell Micro automatically tracks andmonitors sales. All you have to do is focus on doing this business.
Prize winners will be notified by e-mail. The Bell Micro decision is final.
*This incentive targets systems not already on contract. For the purposes of the incentive systems = processor or EVA. The incentive does not cover items recently bought at point of product sale. If the systems targeted are on warranty or HA,they are not included unless there is uplift in service to a higher level.
Incremental Services revenuepost point of product sale
For incremental revenue of:
• £5,000 win £100 Capital Bonds• £10,000 win £150 Capital Bonds• £20,000 win £500 Capital Bonds
This is based on order value to Bell Micro
Overall contracts incentive
This incentive is open to all partners.During the incentive period, all of yourplaced orders will be entered into a drawto win £1,000 Capital Bonds
For moreinformation please
contact the Bell MicroVendor Services team on
01706 222 180 or visitwww.partner-services.co.uk
www.bellmicro.eu
A critical element in the HP storage hardware offer, EVA 4400 bridges thegap between SMB, mid-size and enterprise computing environments.Critically it gives your customers access to storage technology that willscale with their fast-growing data needs at an extremely affordable cost.
The new addition to the family
HP’s new flagship EVA technology offers several key advantages for you:• Use an EVA project to delve deeper into the storage needs of your customer to achieve horizontal sales growth in each of your accounts• Protect your preferred supplier status by delivering storage technology that solves today’s data growth headaches and has the functionality
and scalability to continue doing this for years to come• Deliver a technology that addresses IT governance, data protection and disaster recovery all at once, making these issues simpler to explore
and answer• Use HP’s all new EVA Solution Blocks to quickly deploy solutions attached to Microsoft Exchange, Oracle and SAP and extend the scope
of your relationship• Use an EVA led solution to build extended warranty, Care Pack and Financial services revenues around your storage sales
HP’s EVA 4400 is a technologyyou need to know and understand
Now is the time to explore the EVA 4400 opportunity and be the first to take this key HP technology to your customers andprospects. Bell Micro has the knowledge and resources on hand to make this simple and profitable from outset. We haveposted many useful resources for EVA 4400 at www.secureintheknowledge.com, or contact your Bell Micro Account Managerfor more information on 020 8286 5000 (Chessington), 0113 251 3000 (Leeds) or 01706 222 180 (Haslingden).
Upsell MSA 2000 to EVA 4400
Do you want 5 times the margin of an MSA 2000? Think EVA 4400 and Pre Sales
EVA 4400
MSA 2000 Family
If the customer is looking for over 3TB of storage.
If the customer is connecting over 4 servers to a storage device.
Then speak to Pre-Sales to see if we can sell yourcustomer anEVA 4400.
If the customer thinks the growth over1 year is going to be 2TB or above.
If your customer wants one of the MSA 2000 family of products but asks for extra shelves.
The EVA 4400 offers easy-to-use virtualisation capabilities,improved storage capacity, simpler storage management andsignificantly reduced storage TCO. Let your customerseliminate ad-hoc procurement of disc space and poor storageprocurement decisions.
Simple to deploy and live with, EVA 4400 features HP’sCommand View 8 EVA Software, proactively managing anEVA within the broader networked storage infrastructure tounify and automating storage management.
Targets for EVA 4400 include: your HP BladeSystemcustomers looking to attach to NAS, customers looking toleverage more from their VMware installations, customerslooking at first SAN or scalable small SAN and customerstalking about the pain of managing data growth.
www.bellmicro.eu
How to get in touch25 Wellington Business Park, Dukes Ride,Crowthorne, Berkshire RG45 6LST: 01706 222 180 F: 01344 778 489
