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World Apart A leading Hotel Asset Management Company in Nigeria
World Apart
A leading Hotel Asset Management Company in Nigeria
Table of Contents
Management for Hospitality:
Our Vision 3 Development Objectives 3 Business Partnership 4 Our Brands 4
Benchmark | Hotels Services 5 Benchmark | Select Services 6 Benchmark | Lifestyle 7
Operation & Management 8 Financial Reporting 9 Sales & Marketing Strategies 10 Focusing on your requirements 12 Supply of Hotel Equipment Contact Information
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Our Vision We aim to be the very definition of hospitality. We seek to achieve the highest value by nurturing the interests of our customers, owners and colleagues, while blending the legendary heritage of hospitality with the most up-to-date management practices.
Development Objectives Our development efforts are focused primarily on fully integrated business oriented boutique hotels with extensive amenities in prime city locations.
Each property will be unique in its personality, style, design and facilities. Our properties will typically include hotel accommodation, conference facilities, spa, exceptional food and beverage and residential real estate development.
Financial stability will be assured by superior financial returns to shareholders and investors and by the enhancement of assets through the resort positioning in the market place, together with on-going investment in training, brand enforcement, marketing and promotions
UPSCALE HOTELS | LIFESTYLE RESORTS | COMPLEXES OF LUXURY VILLAS
Business Partnership
Benchmark Hospitality Ltd is seeking strategic partnerships targeting high-yielding investment opportunities through third-party management and hotel acquisition activity in major existing and emerging urban and top suburban markets across Nigeria. We are committed to developing a robust and quality channel in the full service, select service, and lifestyle resort segments. Benchmark Hospitality Ltd takes an aggressive approach to fee structures, including structures with financial participation that might be considered more advantageous to partners in hotel management.
Our Brands
The Benchmark Hospitality collection covers a variety of unique Hotels, Lodges, Boutique Hotels, and Resorts nationwide to cater to the lifestyles and specific needs of our guests. Whether you are travelling on business or leisure, you can count on the extra attention to personalized service, world-class amenities, beautiful rooms, and additional perks and deals that we provide, and all at an exceptional value that you will appreciate. At each Benchmark managed Hotel, you will enjoy a blend of the local community flavour with the comfort and quality associated with an international hotel brand. Our hotel accommodations will make you feel right at home and our warm and friendly staff will be there to welcome you and offer a memorable experience throughout your stay. We have provided services for the following:
EXTENDED STAY APARTMENTS | CONDOS |SELECTED SERVICES HOTELS
Benchmark ------------ Hotels Services
rom business meetings and weekend getaways to family vacations and conventions, Benchmark Hospitality Ltd’s full service hotels and resorts offer an impressive collection of familiar and relaxed properties for guests to choose from in convenient
urban, suburban, and resort market locations. Our passion to profitably operate assets in this segment enables us to deliver the best full service hotel experiences to business and leisure travellers.
In return, owners receive improved returns on their investment through our hotel management
services due to consistent demand for these hotels in their respective markets, quality of the assets,
consistent operational execution, efficient guest services, and overall convenience. With our hotel
asset management perspective, Benchmark Hospitality Ltd assists hotel owners and investors to
realize the full value of their hotel assets through a continuous process of value creation and
enhancement. Our hotels exude a graceful and timeless elegance, blending a sense of the past with
the vitality of the contemporary. We are at the forefront of creating new hospitality experiences,
what we call: honest hospitality.
So, whichever of our hotels our guests choose to stay in, they will feel not only utterly pampered and special, but as if they are part of an enchanting world that has been continuously crafted and refined.
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Benchmark ------------ Select Services
enchmark Hospitality Ltd’s select service hotel management services share a similar value proposition for guests and owners. For guests, our select service hotels offer quality, affordable, convenient, and comfortable stays in key locations including urban and select
secondary markets. For owners, Benchmark Hospitality Ltd’s focus on executing select service management services through a smart, efficient, and demand-generating model produces significant gross operating profits and revenue streams. As a result, this management model ultimately benefits both hotel guests and owners who are seeking a rewarding select service experience.
From extended stay apartments to limited service hotel, we provide the unique combination of
extensive hotel asset management experience, expertise in the select service segment and a
successful entrepreneurial track-record. Utilizing time-tested and proven strategies developed
through years of service as operators and asset manager, Benchmark Hospitality Ltd is a hotel
management company that offers a diverse selection of services to asset owners, including: hotel
management, asset management, and investment return analysis, asset disposition, sales and
marketing. All these services are centralized to provide the highest skills for each of our properties.
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Benchmark ------------ Lifestyle
hen it comes to exceeding expectations and standing apart from the competition, Benchmark Hospitality Ltd's lifestyle hotel management portfolio includes branded and independent luxury resorts and upscale boutique properties that offer discerning
guests a unique and indigenous stay experience. By securing the right properties in the right markets at the right time, our hotel management company is able to offer highly differentiated and well sought-after hotels that provide savvy guests with an exceptional combined stay and travel experience at all touch-points. Our focus on consistently delivering world-class service, flawless execution, and anticipating guest needs in this segment draws customers and increases revenue and profitability for owners.
Benchmark Hospitality Ltd operates luxury resorts, private villas and villa resorts on a par with our
high-end hotel counterparts. We provide professional management and marketing rental services.
The team are all hotel professionals and have a wide range of knowledge on how to optimize
distribution for your luxury lifestyle escape while protecting the asset and ensuring long term
viability.
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Operation and management
Rarely does a hotel management company take an owner's approach in such diverse areas as property operations, customer relationship management, direct sales management, and human resource development.
Benchmark Hospitality Ltd takes pride in our expertise in these functions as well as a number of
others that affect the customer experience and owner profitability. With extensive knowledge of
hospitality marketing and corporate hotel management based on years of direct experience in the
hotel and resort industry, our company's top executives are uniquely qualified to help each property
gain exposure and achieve the ultimate in guest service and market penetration.
Strategic Planning The desires, needs, interests and business philosophy of our potential business partners are all carefully studied and interpreted in an atmosphere of open dialogue. By identifying and examining the individual elements that will determine the character and personality of each hotel, our team can be responsive to the needs and views of our business partners.
The Art & Science of Hospitality Products and systems to support the highest level of customer satisfaction are identified. Through prudent hotel asset management supervision of each hotel's revenue and cost management structure, clear and concise directions are provided so as to maximise profit in different functional areas. Our standards embrace all aspects of the hotel's operations and can be adjusted to complement both cultural and geographical variances. This ensures that the execution of operating standards and systems is positioned at the highest international level.
Staff Training & Development Training for key corporate departments is intelligently planned to ensure smooth implementation both for on-boarding and on-going training for staff development. It ensures staff are up-to-date in compliance with global practice standards to ensure constant and continuous satisfaction for our guests as well as career development for our staff also. In particular, we partner with training companies that specialise in customer services trainings for the hospitality industry and the trainings are structured in a manner that does not have any negative effect whatsoever on our operations.
Financial Reporting
Benchmark Hospitality Ltd places financial professionals in each hotel to serve as active members of the hotel management team, to advise on strategic decisions and to cultivate awareness of the business dynamics, costs and revenue flows in the fast-changing world of hospitality. If desired, the owner can also make the choice of hiring their own accountant, in which case, Benchmark therefore allows the owner-appointed financial expert to lead the finance department.
At Benchmark Hospitality Ltd, we have an asset management approach to success. Success is
defined by providing return on investment and increasing asset value to our investors and owners.
Our management team is dedicated to revenue growth, producing profit for owners, and ensuring
guest satisfaction.
Policies and Procedures
Business Planning & Budgeting
Financial Reporting
We formulated a set of policies and procedures which serve as a guidepost for the operation of each hotel's Finance Department. Compliance is ensured through a rigorous monitoring-and-audit programme.
A comprehensive annual budgeting programme is established to assist owners and managers with operational and financial target-setting and business strategies formulation. Our Asset Management Team provides specific guiding principles for the establishment of key financial and statistical indicators by which the hotel's performance can be measured and analysed.
Operational and financial performance is monitored regularly through predefined management and financial reports. A financial reporting package outlining detailed reporting requirements is maintained within each hotel. As a monitoring tool, the reports are designed to guide hotel owners and asset managers in reviewing, evaluating and interpreting key performance indicators for effective decision-making.
Sales and Marketing Strategies
Our hotel consultants recognise the importance of hotel sales & marketing strategies and that is why we ensure that our services are tailored to your specific needs.
Success in owning and operating a hotel can be defined in many ways. The best way to start is to deliver results based on professional leadership, a solid operational structure, outstanding sales, marketing and public relations initiatives:
Revenue Optimisation
"Distribution, Distribution, and
Distribution"
A key strength of Benchmark Hospitality Ltd is its robust and integrated distribution systems. Our operation relies on a performance-based electronic platform that keeps hotels connected to an extensive network of distribution channels to drive revenue, efficiently manage room inventories and facilitate 24/7 real-time reservations.
Our hotel websites are a key distribution tool. Alongside advertising and public relations, it represents the public face of our company and is an important source of revenue. The online booking engine allows guests to make real-time bookings with greater ease and flexibility on its Flash-enabled, graphic-rich, onscreen booking platform. Our guests are also presented with a wider selection of hotel amenities and services at the time of booking, enabling them to customise their stay through different add-ons and upgrades.
Other features of our site include a press room where all releases are logged, and a photo gallery where customers can view the most up-to-date images of our properties and industry partners can download high-resolution images for their own brochures and partner marketing.
Search Engine Optimization
Revenue Management
Property Management System
Search engine optimization is an important part of how your customers find you online in search engines. These results (known as organic, natural, or unpaid results) require on and off page optimisation to achieve the ranking. This part of an overall long term strategy to help get customers to the hotel site and make conversion.
Maximising revenue per available room is one of our main priorities. The revenue managers in our corporate office work with individual hotels to ensure that each property's full potential is realised through best-in-class training, dynamic revenue management policies and constant monitoring of each hotel's booking pace, pricing and availability strategies.
Our team also ensures each hotel is featured effectively in all our distribution systems. We recognise the importance of objectively reviewing hotel descriptions, rate plan setups and electronic advertising opportunities towards bolstering our market share.
Recognising the rapid pace of innovation in modern technology, Benchmark Hospitality Ltd provides flexibility to its partner hotels by selecting a Property Management System (PMS) solution best suited to them.
With Internet distribution becoming such a vital tool these days, our hotel web booking engine is designed to be fully integrated with major PMS systems, allowing complete two-way connectivity for all hotel rates and room availability, as well as customer profiles and online reservations. Guests and registered companies can therefore make multiple bookings at their own pace.
Focusing of Your Requirement and Budgets Your own hotel brand is important? You want to keep full control of the operation? We tailor our services to your needs, from external support to full control of the operation.
You can select various options:
Marketing & Central
Reservation
Full Management Operation
Services
We provide owner centred procedures which provide them flexibility on rental dates, total transparency with guests pay directly to owner's bank accounts; our commissions would be invoiced monthly.
In addition to marketing and central reservation, we provide full management: Onsite responsibility for all aspects of property operations, including staffing, staff training, service standards, security, and maintenance; utilizing time-tested and proven hotel standards.
Hotel Asset Management
Benchmark Hospitality Ltd’s core business is hotel asset management. We provide full oversight of an existing operator/manager. The main services would include: independent monitoring of the property, financial and operational performance track
sales & marketing targets, asset monitoring & control, capital expenditure, cheque management, contract compliance, and optimize investment strategies. Benchmark Hospitality Ltd also provides development support (pre- opening, soft opening), operational support for the existing operator/management
Other services - Supply of hotel equipment BHL supplies a complete range of hospitality products. We adopt a customer-oriented approach and put continuous effort into expanding our product range and improving our services. As a result of giving each client individual attention, Benchmark Hospitality Ltd is able to compile specialized selection to meet the needs of each client. A personal relationship, together with a flexible attitude and an eye for detail provides the customer with a customized service which offers customers the best deal with an excellent price-quality ratio. Our range of products covers the following:
Hotel Rooms
Bath Room
Reception
Public Area
BHL is the one-stop-shop for the total decoration of your hotel rooms. BHL offers a wide range of hotel products that fit in each room. You can think of: flame retardant bins, box springs and mattresses, brochure holders, luxury trouser presses, duvets and pillows, doorstops, baby items, dress boys, hotel directories, clothes hangers, hotel alarm clocks, safes, luggage racks, hospitality trays, mini bars, folding beds, room service tables, ironing stations, flight plan holders.
BHL has a wide range of bathroom products matching with every hotel room. You can think of: grab bars, bathrobes, tumblers, bathroom glass (unbreakable), shower curtains, hairdryers, towel hooks, towel shelves, hand dryers, pedal bins, magnifying mirrors, slippers, tissue dispensers, toilet brush holders, paper holders, scales, soap dispensers. BHL offers a wide product range, suitable for every hotel reception. You can think of: luggage trolleys, depliant holders, key holders, reception bell, name badges, key boxes and so on.
BHL offers a wide range of products, suitable for every area in your hotel. We supply waste bins (waste separation), barrier posts and guidance systems, news paper holders, information panels, signage, shoe shine machines, umbrella holders, wardrobes, trolleys and many more
Bar – Restaurant
Conference-Banqueting
Housekeeping
Signage
Safety - Security
For the total decoration of your hotel bar, BHL offers a complete range of products, suitable for every hotel bar and restaurant. You can think of serving trays, ice buckets, champagne coolers, menu stands, menu folders, restaurant furniture, bar stools and the likes.
We offer a wide range of products suitable for the complete decoration of your conference areas and meeting areas like conference chairs, stack chairs, folding chairs, conference tables, party tables, conference linen, sous-mains, conference mats, conference trolleys, flipovers, whiteboards, and lecterns.
For every hotel household, BHL supplies house-keeping trolleys, linen carts, linen bag holders, minibar trolleys, mop systems, professional (green) vacuum cleaners, cleaning carts, maintenance carts, safety signs and floor machines BHL offers a wide range of signage suitable for every area, like room numbers, door number signs, non-smoking signs, symbols and letters, safety signs, outdoor signs, arrows, meeting room signs, name plates and so on. BHL offers a wide range of products to make your hotel safer for your guests and improve the safety of your hotel, like ashtrays, outdoor furniture, signage, flight-plan holders, safety signs, (laptop) safes and door chains
Contact Information
To learn more about Benchmark Hospitality Ltd and how they can add value and prestige to your investment portfolio, please contact:
Mrs Blessing Anaele Mrs Christian Stephane Odokara Mr Niyi Falodun. (CEO) (Bus. Dev. Manager) (General Manager) Benchmark Hospitality Ltd Benchmark Hospitality Ltd Benchmark Hospitality Ltd [email protected] [email protected] [email protected]
07039757530, 08090903854 08181456479 08177444555
Benchmarkhospitality.net Benchmarkhospitality.net Benchmarkhospitality.net
