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Berns Garden Center WLWT/Cincinnati Revenue Results • Web: $4,000 , TV: $38,000 for one location. Client Results • Delivered 590,433 impressions for Berns Garden Center in 2- month flight. • 1690 individuals registered for the contest to win the $200 Gift Certificate. • 993 individuals “opted-in” to receive additional information from the client. • 449 individuals clicked- through to Bernsgardencenter.com. What Was Sold? • Sponsorship on the House & Home section along with ROS. • Streaming flash video message featuring “Gardening Tips”. Including archived video messages. • Register-to-win contest for a $200 Gift Certificate. Who Bought it? • Owner of Berns Garden Center. Why did they buy?
