What gets lift?

FaceBookPosts and Contests

Engaging Posts - Quizzes

Quizzes

In the Community

Contests

Memes / Pop-Culture

Customer Pictures

Sponsored Posts

Get Sociable!

Get Visual - Images

Offerpop.com

Offerpop.com

• Fangated Coupons• Refer-a-friend Contests• Photo contests• Tug-of-war• Video contests• Caption contests• Twitter deals

Weekly

• Daily piece of content (local)• Brandstory content• Ford supplied content (daily if possible)• Customer pictures• Quiz/micro-contest focused on Ford history and

products• 1-2 Sponsored posts for extended reach• Meme/Pop-culture post (humour, current events

etc.)