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Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

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Beyond Connec*vity: Top Retailers Discuss Biz Transforma*on Via Mobility GLENN ALLISON, VP, Enterprise Architecture and IT Solu*on Delivery, Tractor Supply Company SCOTT EMMONS, Director and Founder, Innova*on Lab, The Neiman Marcus Group, Inc. MICHAEL STRAUSE, Dir., Architecture and Engineering, Tory Burch
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Page 1: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

BeyondConnec*vity:TopRetailersDiscussBizTransforma*onViaMobility

GLENNALLISON,VP,EnterpriseArchitectureandITSolu*onDelivery,TractorSupplyCompany

SCOTTEMMONS,DirectorandFounder,Innova*onLab,TheNeimanMarcusGroup,Inc.MICHAELSTRAUSE,Dir.,ArchitectureandEngineering,ToryBurch

Page 2: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

INTELLIGENT EDGE

CONNECTING PEOPLE, PLACES AND THINGS TO ENABLE

NEW DIGITAL EXPERIENCES

Page 3: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

BRAND EXPERIENCE IT EXPERIENCE

OPERATIONAL

EXPERIENCE

WORKPLACE

EXPERIENCE

Page 4: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

ARUBA MOBILE FIRST PLATFORM

802.11AC WI-FI, MULTI-GIG

SWITCHING, REMOTE AND

BRANCH ACCESS

ARUBA BEACONS

AND SENSORS

IT SERVICES BUSINESS AND USER FACING APPLICATIONS

Page 5: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Scott Emmons

Director and Founder,

Innovation Lab

Glenn Allison

Vice President, Enterprise Architecture

& IT Solution Delivery

Michael Strause

Director, IT Architecture &

Engineering

Alan Ni

Director of Vertical Marketing

Page 6: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Tractor Supply CompanyLeading Rural Lifestyle Retailer

• Largest operator for the lifestyle

• Primarily located in rural communities

• Nearly 1,600 stores in 49 states

Our Customer

• Land and animal owners

• Self reliant and DIY

• Loyal and growing

Unique Niche

• Dependable supplier

• Items to care for home, land, pets & animals

Page 7: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Mission & Values Driven Culture

Page 8: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Track Record of Growth

Page 9: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Recent Technology Innovations • Modernization of store IT infrastructure – including wide

area network upgrades to nearly 1,600 locations in 10 weeks

• Transformation of data center using webscaletechnologies enabling greater agility, scale to support growth, higher reliability, and lower cost

• New business capabilities to better serve customers• Buy Online Pickup in Store• In Store Kiosk• Team Member Mobility

Page 10: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

COMPANY OVERVIEWTory Burch

Page 11: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility
Page 12: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

2004Our brand debuts during Fashion Week with the Elizabeth Street Store in Nolita neighborhood.

We launch our ecommerce site, toryburch.com

2006“Reva,” our iconic ballet flat named after Tory’s mother, is born.

Tory Burch goes global with distribution in London and Dubai.

2005Tory appears on Oprah as the “next big thing in fashion.”

Tory is honored with the Fashion Group International Rising Star Award for Best New Retail Concept

2009The Tory Burch Foundation launches

The Tory Blog, Tory Daily, goes live

We open our first international flagship, in Tokyo.

Page 13: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

2010We unveil our first Europe flagships in London and Rome.

Expand in Asia with Store in Seoul, Taipei and Hong Kong

We introduce our first eyewear collection with Luxottica.

2011Tory Burch arrives in the Middle East with first store in Dubai.

50th store opening and our first in China. Ni hao, Beijing.

First International ecommerce site, toryburch.jp, goes live.

Madison Avenue. Store Opening

We host our first runway show

2013Fragrance and beauty capsule collection, with Estée Lauder.

100th store, in Shanghai.

Our Home collection launches.

Tory Burch stores arrive in Istanbul and Munich.

Tory Daily app is nominated for a Webby Award.

2012Tory Daily, our first app, launches

First stores in Singapore and Brazil.

Toryburch.com launches in the U.K. and Germany followed by France and Italy (2013).

Page 14: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

2014Watches with Fossil debut.

Our first book, Tory Burch In Color, is published and becomes a bestseller.

Our largest global flagship launches at Shanghai’s Kerry Centre followed by a flagship in Milan.

2015Bonjour, Paris! Flagship launches in Paris

Tory Sport launch Online.

2016First Tory Sport Store Opens in Flat Iron followed by two additional stores in East Hampton, and Dallas

Page 15: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

WIRELESS and MOBILE

INNOVATIONS

Tory Burch

Page 16: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

EMV

ClientBook

Chip & Pin

Analytics andLocation Engine

Page 17: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility
Page 18: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

N E I M A N M A R C U S

I L A B :

• Founded 4 years ago

• Focused on researching and

championing new technologies for

Neiman Marcus

• Acts as an innovation center of

excellence

• All Neiman Marcus associates are our

partners!

Page 19: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

I N T E R A C T I V E D I S P L A Y S H E L V E S - P E R C H

Page 20: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

M E M O R Y M A K E O V E R ™

Page 21: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

L A S T C A L L A S S O C I A T E C O M M U N I C A T I O N S

Page 22: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

Scott Emmons

Director and Founder,

Innovation Lab

Glenn Allison

Vice President, Enterprise Architecture

& IT Solution Delivery

Michael Strause

Director, IT Architecture &

Engineering

Alan Ni

Director of Vertical Marketing

Page 23: Beyond Connectivity: Top Retailers Discuss Biz Transformation Via Mobility

BOOTH #1331


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