APRIL 9-11. 2010

BK FASHION WEEK{END} EMERGING • INNOVATIVE • INTERNATIONAL

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Brooklyn Style Foundation© kicks-off its campaign promoting Brooklyn, and our foundation, “I am Brooklyn“™, during our next Brooklyn Fashion Week{END}™. The Fall/Winter 2010 fashion collection event takes place April 9th to 11th, 2010.

The campaign engages, Brooklyn Tourism, the Brooklyn Chamber of Commerce, Brooklyn Borough President Marty Markowitz, the Brooklyn Economic Development Corporation, the Downtown Brooklyn Partnership, local Business Improvement Districts (BIDs), local merchant groups, elected officials, local business owners,

and many talented Brooklyn residents, in promoting Brooklyn, and supporting the Brooklyn Style Foundation.

The “I am Brooklyn”™ campaign kick-off includes a photo montage by photographer Robert Manella, presented on www.iambrooklyn.us

The Brooklyn Style Foundation celebrates its 10th season of the Brooklyn Fashion Week{END}™ designers collection show. Our mission is to increase awareness of the diverse and amazing talents, and locations of Brooklyn. Our “I am Brooklyn” branding of Brooklyn as the next big fashion destination supports all Brooklyn shopping districts and retail businesses with year-round marketing.

Join our campaign: For more information contact us at info@iambrooklyn.us

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For Haiti

Abner Louima is turning back toward his native Haiti with a conviction that through philanthropy he can help the Haitian people.

ABNER LOUIMA FOUNDATION

Abner Louima started the nonprofit organization, Abner Louima Foundation to help his homeland of Haiti and Haitian nationals. It has three primary goals: providing financial aid to the impoverished children of Haiti, constructing senior citizens centers (primarily for Haitians in Miami and New York), and building hospitals in Haiti. ‘’Wherever there is a need, if I can help, I will do it,’’ said Louima, who is currently looking for a site in Port-au-Prince, to build what he hopes will be the first of several hospitals. His foundation, he said, will help raise the private and government donations needed to make the project a reality. Until now, most of Louima’s philanthropic efforts have been self-funded.

Brooklyn Style Foundation supports the mission to get Haitian citizens the help they need to rebuild. Our 10th season of the “I am Brooklyn” event will encourage guests to donate to the Abner Louima Foundation. Brooklyn Style Foundation will have “I am Brooklyn™” for Haiti t-shirts on sale to raise funds for the foundation. A percentage of the Fall/Winter 2010 production journal ad sales proceeds will also go the Abner Louima Foundation. The support for Haiti will be an on going process; Brooklyn Style Foundation will continue its support through “Stitch for Success”, Jay Street Baazar and other fundraising events.

VogueBazaar

ElleVanity Fair

Uptown MagazineEssenceGothamGlamour

CosmopolitanAllureLucky

Bridal MagazineLatina Magazine

NY Moves MagazineBlack Enterprise

ABC - GlobalVH1 – Global

Fashion TV – GlobalMTV - GlobalBET – National

NBC/CBS – WorldwideNY1 – Local

MTV3 –Spanish/English CountriesUnivision – Global

Telemundo – GlobalRCN (Colombia) – Spanish/English

CountriesCaracol (Colombia) – Spanish/English

CountriesVenevision (Venezuela) – Spanish/

English CountriesTelevisa (Mexico) – Global

LOGO – NationalNews12 Brooklyn – Local

New York Daily NewsNY Post

The New York TimesAM NY

The Village VoiceLA Times

Chicago TribuneSun Times

Go BrooklynBrooklyn Courier

The Washington PostThe Chicago TribuneThe Daily Mail (UK)The London Times

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TELEVISION COVERAGE MEDIA REACH NEWSPAPERS

PeopleUS Weekly

The New York Times Style Maga-zine

Men’s VogueEsquire

GQTime Out New York

NextHX

Men’s JournalDNA

DetailsComplex

GiantFHM

New York MagazineThe Advocate

OUTPaperInStyleBlue

London FeaturesAssociated Press

ReutersCelebrity Bulletin

Wire ImageAOL Black Voices

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COVERING PHOTO AGENCIESMAGAZINES

{ }Brooklyn Fashion Week{END} (BKFW) presented by Brooklyn Style Foundation (BKSF)(501c3 nonprofit) has emerged as a powerful new showcase for fashion talent on the verge of great-er discovery.

The event is responsible for providing a platform for some of the world’s most important new talent, including the UK’s Jay Wil-son and Gavin Douglas, Nana Boateng (Ghana/UK), Germany’s Das Komitee, and Brooklyn’s own Joan Vaccianna, Samyo Lenko and Denisha White to name a few.

Brooklyn Style Foundation has been lauded by many major publications. No less an authority than the New York Times Style Magazine heralded its event. It proclaimed the Brooklyn Fash-ion Week{END} a worthy contender to New York’s Fashion Week held in Manhattan’s Bryant Park.

Brooklyn Fashion Week{END} is endorsed by Brooklyn’s Bor-ough President, The Honorable Marty Markowitz, and DUMBO Improvement District. BKSF was honored to have been one of three recipients of the Fashion Delivers “Pay It Forward” award.

Brooklyn StyleFoundation (BKSF)

“Bridging the Fashion Community”

“A place where

fashion taps into human develop-ment and show-cases amazing

talent”

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Brooklyn Style Foundation (BKSF) was founded in 2004 as a platform for Brook-lyn’s explosive talent. BKSF’s mission is to assist emerging and underprivileged designers in honing their talent, growing their business, and providing a profes-sional forum to showcase their creations alongside other emerging designers.

Brooklyn Style Foundation extends its mission to the Brooklyn community as a whole and provides innovative educational programs to young people inter-ested in developing careers in the creative and business aspects of fashion.

The foundation aspires to nurture Brooklyn’s indigenous fashion industry. An industry that will give rise to a new entrepreneurs, and generate job opportuni-ties in both the creative and corporate facets of the design industry.

www.brooklynstylefoundation.org

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2010

APRIL 9th TO 11th, 2010, BROOKLYN WILL ROLL OUT THE KOOL GRAFFITI STYLE CAR-

PET FOR A SCINTILLATING MIX OF GLAMOUR, FASHION, MUSIC AND PURE STYLE.

CELEBRITIES, FASHION AND RETAIL EXECUTIVES, STYLE ICONS AND TRENDSETTERS/

TASTE-MAKERS WILL JOIN MAJOR NATIONAL AND INTERNATIONAL MEDIA HOUSES

TO VIEW A STERLING CROP OF 19+ OF THE WORLD’S MOST PROMISING YOUNG TAL-

ENTS. THEIR COLLECTIONS WILL BE ONE FILLED WITH INNOVATION AND EXCITE-

MENT.

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2010

Event Hosted by:Abner Louima

Alex & Simon (Real Housewives of NYC)

&Derek Warburton - (Derek Loves Shopping)

Featuring Designers:Terri Steven

Duroseau CoutureSachika

Futa FashionRaif

Alisha TrimblesPantora by Andrea’s Pitters

Das Komitteand many many more...

Along with six amazing muscial talents BK F

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THURSDAY, MARCH 18th

"I Am Brooklyn" VIP Party Hosted by Xra with special guest DJ from 6:30pm to 11:30pm

Produced by Brooklyn Style Foundation and Bang N Mash

SUNDAY, MARCH 28th "I Am Brooklyn" Style Wars "Just Bring It"

Time: 4pm to 6pm (open to the press and public)10 stylist will be competing and showing two looks of their choice

Prize: 1st 2nd 3rd Special Guest Judges

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FRIDAY APRIL 9th, 2010: BK FASHION WEEK{END}™OPENING NIGHT7.00 PM: Red Carpet, Opening Night Cocktails & Live musical per-

formances8.00 PM: Runway shows10.00 PM: End of first evening and Opening Night Party (By Invitation

Only)

SATURDAY APRIL 10th, 2010: BK FASHION WEEK{END}™2nd NIGHT6.00 PM: Doors Open with artist performance.7.00 PM: Runway shows9.00 PM: End of second evening After party (venue TBD)

SUNDAY APRIL 11th, 2010: BK FASHION WEEK{END}™ FINALE5.00 PM: Doors Open with artist performance6.00 PM: Runway shows8.00 PM: The curtain goes down on this edition of BK Fashion

Week{END}™ “I am Brooklyn”9:00PM: Closing “I am Brooklyn” VIP party

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Media and Press contact:Maria Cucciniello - maria@thehipevent.com

General contact info:media@bkfashionweekend.com

info@bkfashionweekend.cominfo@iambrooklyn.us

Press design and media packaging by:Charmian Stewart of

www.in-8designs.com917.687.4084 (p)

The Hip Event356 Bloomfield Ave. #5

Montclair NJ 07042973.707.7125 (p)

www.thehipevent.com

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