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2013 Event Summary
Showcase GameDecember 21, 2013Madison Square Garden
vs.
Additional Games at Host Sites
December 7-21, 2013Ohio State . Notre Dame
Bryant . Delaware . North Dakota State
The BlackRock Gotham Classic is produced by: The Gazelle Group . 475 Wall Street . Princeton, N.J. 08540 . GazelleGroup.com
@GothamClassic GothamClassic.com | 1
SUMMARY OF SPONSORSHIP BENEFITS
- Outline and Description of Sponsor Benefits ............................................................................ 3
EVENT HISTORY AND INFORMATION - Tournament Schedule/Miscellaneous Facts ............................................................................. 7
- Results and Awards .................................................................................................................9
- Demographics of College Basketball ....................................................................................... 10
- Event Demographics ............................................................................................................... 11
- Madison Square Garden ..........................................................................................................12
ADVERTISING & PROMOTION
- Summary of Newspaper, Radio, Television and Direct Marketing ............................................13
- Samples of Advertisements ....................................................................................................15
MEDIA EXPOSURE - In-Game Television Exposure ..................................................................................................21
- Commercial Units .................................................................................................................. 41
- Supplemental Exposure .........................................................................................................43
ON-SITE EXPOSURE & PROMOTIONS
- Arena Exposure ......................................................................................................................45
- Customized Promotions ........................................................................................................47
- Sponsor Recognition and Post Game Awards Presentation ....................................................50
PRE-GAME HOSPITALITY
- Photographs .......................................................................................................................... 53
PRESS COVERAGE
- Summary of Media Exposure ................................................................................................ 57
SUMMARY OF CONTENTS
@GothamClassic GothamClassic.com | 3
SPONSORSHIP BENEFITS
STATUS- Title Sponsor designation and category exlcusivity.- BlackRock Gotham Classic will be the official name of the Event and it will be incorporated into the Event logo.- The Event name and logo will appear in the following locations: - A decal will appear at center court during the Showcase game. - All advertising and promotional materials created by Gazelle. - Two (2) on-court decals. - Baseline decal on each end of the floor during the Showcase Game. - Backboard support decals. - Bench chairbacks. - Press backdrop. - Event merchandise and mobile application. - Press releases and press kits. - Tickets and hospitality invitations.
4 | GothamClassic.com @GothamClassic
SPONSORSHIP BENEFITS
TELEVISION EXPOSURE- For the Showcase Game, nationally televised on ESPN2, BlackRock received: - Four (4) :30 commercial units. - Opening and closing billboards. - One (1) in game feature per game. - Four (4) minutes on the courtside LED signage. - Premium location on the courtside LED signage during Regional Rounds.- For the Ohio State vs. Delaware game, televised on the Big 10 Network, BlackRock received: - Two (2) :30 commercial units. - Opening and closing billboards. - First and second half mentions. - Graphic on scoreboard in and out of commercial breaks. - BlackRock Gotham Classic floor decals. - BlackRock Gotham Classic courtside signage.
ONLINE EXPOSURE- Exposure and link on Event website.
RADIO EXPOSURE- Ten (10) :60 radio spots that aired in Columbus during the Columbus Regional Rounds. Each commercial unit was divided with :30 of content dedicated to BlackRock and :30 of content dedicated to the Event.- Ten (10) :60 radio spots that aired in New York prior to the Showcase Game. Each commercial unit was divided with :30 of content dedicated to BlackRock and :30 of content dedicated to the Event.
@GothamClassic GothamClassic.com | 5
SPONSORSHIP BENEFITS
ADDITIONAL MEDIA EXPOSURE- BlackRocks name and/or logo is included in all promotional and advertising materials and activities.
ON-SITE/IN-ARENA EXPOSURE- In-arena exposure on the courtside digital signage.- Three (3) public address announcements per game (TOTAL 21).- Three (3) mentions on the video board per game (TOTAL 21).- Three (3) mentions on the matrix board per game (TOTAL 21).- Outdoor exposure at Madison Garden: - BlackRocks logo appeared on the Seventh Avenue and Eighth Avenue marquees outside of Madison Square Garden a minmimum of three times per hour, eighteen hours per day for the 30 days leading up to the Event.- The opportunity for an employee or representative to deliver the game ball prior to tip-off during one of the games.- The opportunity to make an on-court presentation during half-time.- The opportunity to create a half-time and timeout on-court promotion.- Entitlement of the Most Outstanding Player Award and the opportunity for a BlackRock representative to present the trophy to the winner.
TICKETS AND HOSPITALITY- Forty (40) premium location tickets to each night of the Event.- Forty (40) invitations to the pre-game Hospitality Reception.- The opportunity to hold a hospitality reception during the games at Ohio State and Notre Dame.
@GothamClassic GothamClassic.com | 7
TOURNAMENT SCHEDULE
Saturday Dec. 7 1:00 P.M.
4:00 P.M.
Monday Dec. 9 7:00 P.M.
Wednesday Dec. 11 7:00 P.M.
7:30 P.M.
Saturday Dec. 14 8:15 P.M.
Monday Dec. 16 8:00 P.M.
Wednesday Dec. 18 7:00 P.M.
Saturday Dec. 21 7:30 P.M.
9:30 P.M.
Home teams in BOLD
No. 2 Ohio State 76, Delaware 64
Notre Dame 80, Delaware 75
No. 2 Ohio State 86, Bryant 48
Notre Dame 70, Bryant 59
Visit GothamClassic.com for more informationThe Gazelle Group | 475 Wall Street | Princeton, NJ 08540 | 609-921-1300 | gazellegroup.com
North Dakota State 66, Bryant 62
Delaware 108, Bryant 107 (OT)
SHOWCASE ROUND
North Dakota State 85, Delaware 66
North Dakota St. 73, Notre Dame 69
No. 2 Ohio State 64, Notre Dame 61
Madison Square Garden, New York, N.Y.
2013BLACKROCK
GOTHAM CLASSIC
No. 2 Ohio St. 79, North Dakota St. 62
All Times Eastern
REGIONAL ROUNDSCAMPUS SITES
SHOWCASE ROUNDMADISON SQUARE GARDEN, NEW YORK, NY
8 | GothamClassic.com @GothamClassic
DID YOU KNOW???
- In two short years, the BlackRock Gotham Classic has been an unqualified success. The tournament has featured four of the winningest programs in the history of college basketball, with Syracuse and Temple meeting in the inaugural event, and Notre Dame and Ohio State squaring off in the 2013 Classic.
- ESPN Networks televised four games of the BlackRock Gotham Classic in 2013. The Showcase Round game at Madison Square Garden between No. 2 Ohio State and Notre Dame was broadcast on ESPN2. ESPNU aired a pair of games from Notre Dame (Bryant and North Dakota State), and ESPN3 showed the Notre Dame-Delaware contest. In addition, the Big Ten Network televised all three Ohio State home games to a national audience. Locally, the North Dakota State-Delaware game was televised throughout the state of North Dakota on MeTV. In all, eight of the 10 games were broadcast on television.
- For the Showcase Game between Ohio State and Notre Dame, the ESPN broadcast team consisted of lead college basketball play-by-play announcer Dan Shulman, color analyst Dan Dakich, and sideline reporter Jeff Goodman. The game drew a 1.06 rating, significantly higher than the average rating for college basketball on ESPN2.
- The Showcase Game of the BlackRock Gotham Classic drew 10,138 fans to Madison Square Garden. In all, over 80,000 fans attended the event in 2013.
@GothamClassic GothamClassic.com | 9
EVENT HISTORY
2013 BlackRock Gotham Classic
Showcase Round - Madison Square Garden 12/21 | #2 Ohio State 64, Notre Dame 61
Most Valuable Player LaQuinton Ross (Ohio State)
12/21 Delaware 108, Bryant 107 (OT)
12/18 #2 Ohio State 76, Delaware 64
12/16 North Dakota State 85, Delaware 66
12/14 #2 Ohio State 79, North Dakota State 62
12/11 North Dakota State 73, Notre Dame 69
12/11 #2 Ohio State 86, Bryant 48
12/9 Notre Dame 70, Bryant 59
12/7 Notre Dame 80, Delaware 75
12/7 North Dakota State 66, Bryant 62
2012 Chevrolet Gotham Classic Showcase Round - Madison Square Garden 12/22 | Temple 83, #3 Syracuse 79
Most Valuable Player Khalif Wyatt (Temple)
2/28/13 Temple 83, Detroit 78 (rescheduled from 12/28/12)
12/30 Detroit 83, Canisius 78
12/29 #3 Syracuse 57, Alcorn State 36
12/27 Canisius 87, Alcorn State 74
12/19 Canisius 72, Temple 62
12/19 Detroit 74, Alcorn State 58
12/17 Temple 63, Alcorn State 46
12/17 #3 Syracuse 72, Detroit 68
12/15 #3 Syracuse 85, Canisius 61
10 | GothamClassic.com @GothamClassic
BASKETBALL DEMOGRAPHICS
MALE 25-54 COLLEGE BASKETBALL VIEWERS ARE MORE LIKELY TO
PURCHASE AND USE A WIDE VARIETY OF PRODUCTS AND SERVICES
To be read: Male 25-54 College Basketball viewers are +82% more likely to be decision makers for the purchase or lease of a truck than the average U.S. Adult.
Automotive Truck: net any vehicle DMSUV: net any vehicle DMAny Vehicle: net any vehicle DM
182199186
Automotive Aftermarket
Automotive Do-It-YourselfersGasoline: spent $50+ past monthMotor Oil: bought/changed any past yearTires: bought any past year
136155151156
Beverages Regular Domestic Beer: drank past weekImported Beer: drank past weekRegular Soft Drinks: drank past week
149160145
Computers Personal Computers: bought past yearPC Hardware: bought past yearOnline Internet Service: use daily
150162179
Electronics & Entertainment Electronics Store: shopped past monthPC Software: bought $200+ past yearMovies: Prefer to see in first two weeks of release
151170147
Financial Securities: current market value of investments $50K+Credit Cards: average monthly expenditure $450+
239192
Household Appliances & Furnishings Home Improvement: did work yourself past yearHome Improvement/Hardware/Appliance Store: shopped past monthHousehold Furnishings: big ticket items bought past year
169151
152
Insurance Auto/Vehicle Insurance: DM for company usedLife Insurance: DM for company usedHomeowners/Property Insurance: DM for company used
156189177
Mens Apparel & Sports Apparel
Casual Slacks: bought any past yearJeans: bought any past yearAthletic/Workout Wear: bought any past yearCross-Training Shoes: bought any past year
183156229151
Personal Supplies Razor Blades: used any past 6 monthsShaving Creams/Gels: used any past 6 monthsHeadache Remedies & Pain Relievers: used past 6 monthsPrescription Drugs: any prescription filled past month
162152149151
Restaurants Fast Food Restaurants: dined 9+ times past monthFamily Restaurants & Steak Houses: dined past month
166166
Travel Hotels: Business, stayed 5+ nights past yearAirline Travel: Business, any round-trip flights past yearCar Rental: Business Use, any rentals past year
192223192
CATEGORY PRODUCT INDEX
@GothamClassic GothamClassic.com | 11
EVENT DEMOGRAPHICS
MALE 80%FEMALE 20% AGE 3% of fans are 18-25 yrs old 38% of fans are 26-35 yrs old 20% of fans are 36-45 yrs old 17 % of fans are 46-55 yrs old 14% of fans are 56-65 yrs old 7% of fans are 66+ yrs old
EDUCATION 25% completed graduate school 34% completed college 41% completed high school
TV VIEWERSHIP 31% watch college basketball less than 2 hours per week 34% watch college basketball 2-5 hours per week 27% watch college basketball more than 5 hours per week
EATING OUT 22% eat out 0-1 times per week 37% eat out 1-3 times per week 24% eat out 3-5 times per week 9% eat out 5-8 times per week 6% eat out more than 8 times per week
HOUSEHOLD 15% have a household income of
12 | GothamClassic.com @GothamClassic
MADISON SQUARE GARDEN
THE GARDEN
Its known simply as The Garden, a perfect appellation for a place where legends grow. To millions, those two words mean just one thing: Madison Square Garden, billed in typical New York hype as
THE WORLDS MOST FAMOUS ARENA.
It doesnt matter if its Michael Jordan, or Muhammad Ali, or Sinatra, or the Pope... They know the stage is brighter here than anyplace else!
The Garden is more than a building. The history is so rich, and people want to be a part of that history.
- From Looking Back at 125 Years of Madison Square Garden By AP Writer Larry McShane
Whether sitting in the locker room or waiting in the wings, athletes and artists view the Garden as the pinnacle: the best venue in the biggest city before the brightest audiences.
On so many nights across its 125 year history, the Garden has been THE place to be. Today, Madison Square Garden extends its greatness onto busy Seventh Avenue between 31st and 33rd Streets in Manhattan. The first Garden opened on Fifth Avenue in 1879 and has since changed locations and revolutionized into the 19,763-seat arena at its current location. The Garden is no stranger to college basketball, hosting the very first major postseason tournament, the National Invitational Tournament, in 1938. Well known across the globe, the Garden is more than an arena. Nearly five million fans pass through the Gardens turnstiles every year, taking in such familiar staples as the New York Knicks, Rangers and Liberty, concerts, world championship boxing, and of course, college
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ADVERTISING IMPRESSIONS
ESPNNY.com
NJ.com
NJ Mobile Ads
Behavior & Geo-targeted Ads
TheGarden.com
TOTALS
Online Dates Locations Impressions/Day Total Impressions12/06-12/21
12/10-12/21
12/10-12/21
12/10-12/21
03/19-12/22
09/26-12/31
Home/Knicks/Nets Pages
Sports Pages
Mobile
Internet
Home Page/Event Page
Home Page
ESPN 98.7
ESPN 98.7
ESPN 98.7
WFAN 101.9FM/660AM
WFAN 101.9FM/660AM
TOTALS
Radio Station Dates Length # of Units Avg. Audience Total Impact12/09-12/20
12/09-12/20
12/09-12/20
12/09-12/20
12/09-12/20
TOTAL ADVERTISING IMPRESSIONS: 32,184,236
357,026
402,525
100,656
649,024
2,634,749
61,056
4,205,036
:60
:30
:10
:30
:15
10
52
4
25
10
101
31,140
31,140
31,140
64,132
32,066
189,618
311,400
1,619,280
124,560
1,603,300
320,660
3,979,200
22,314
33,544
8,388
54,085
10,667
630
129,628
7th Avenue Marquee
8th Avenue Marquee
Times Square Placement
TOTALS
Outdoor Dates Length Impressions/Day Total Impressions12/09-12/20
12/09-12/20
12/12-12/13
:60
:30
:10
1,000,000
700,000
1,500,000
3,200,000
12,000,000
9,000,000
3,000,000
24,000,000
14 | GothamClassic.com @GothamClassic
DIRECT MARKETING
Ticketmaster Alert - Database2 e-mails to over 2.5 million subscribers
Ticketmaster Alert - Special Offer1 e-mails to over 83,000 subscribers
Gazelle Database4 e-mails to over 12,000 subscribers
New York Knicks2 e-mails to over 7,000 subscribers
New York Liberty2 e-mails to over 5,100 subscribers
New York Rangers2 e-mails to over 6,000 subscribers
Madison Square Garden4 e-mails to over 30,000 subscriber
Radio City Entertainment1 e-mail to over 250,000 subscribers
Citi Private Pass2 e-mail to over 2 million subscribers
Ohio State University2 e-mails to over 95,000 subscribers
University of Notre Dame2 e-mails to over 120,000 subscribers
LivingSocial1 e-mails to over 248,000 subscribers
WFAN3 e-mails to over 100,000 subscribers
OVER 10.5 MILLION IMPRESSIONS
@GothamClassic GothamClassic.com | 15
ADVERTISEMENTS
Animation advertisements for the BlackRock Gotham Classic that ran on ESPN.com, NJ.com, & Yahoo!
16 | GothamClassic.com @GothamClassic
ADVERTISEMENTS
GothamClassic.com@GothamClassic
vs.
@GothamClassic GothamClassic.com | 17
ADVERTISEMENTS
TIMES SQUARE IN NEW YORK CITY
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ADVERTISEMENTS
Endpage on commercial unit that ran in the New York metropolitan area on ESPN (SportsCenter), MSG Network, and MSG Plus.
@GothamClassic GothamClassic.com | 19
ADVERTISEMENTS
FACEBOOK ADVERTISEMENTS
20 | GothamClassic.com @GothamClassic
SOCIAL MEDIA
The Gotham Classic Twitter
account has over 340 followers.
The Gotham Classic Facebook Page has over 640 Likes.
@GothamClassic GothamClassic.com | 21
Minutes of unobstructed exposure on the courtside signage
Date Game BlackRock College Advantage Event TOTAL
12/21/13 Notre Dame vs. Ohio State 5:27 1:34 1:47 8:48
EXCESS TIME 4:48
TELEVISION EXPOSURESHOWCASE GAME - NYC
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TELEVISION EXPOSURE
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TELEVISION EXPOSURE
Graphic and Verbal Mentions
Date Game Graphic Mentions Verbal Mentions
12/21/13 Notre Dame vs. Ohio State 17 11
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Sponsor Notre Dame vs. Ohio State
College Advantage Court Decals 22:24
BlackRock Baseline Decals 30:21
BlackRock Chairbacks 1:52
BlackRock Backboard Supports 2:35
TOTALS 57:12
Minutes of exposure for floor decals, backboard supports, and chairbacks
TELEVISION EXPOSURE
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TELEVISION EXPOSURE
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TELEVISION EXPOSURE
The BlackRock Investing for a New World logo appears on the backboard supports at Madison Square Garden during the Showcase Game.
@GothamClassic GothamClassic.com | 27
TELEVISION EXPOSURE
BILLBOARDS AND ENHANCEMENTS
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IN-GAME GRAPHICS AND PROMOTIONAL MENTIONS
TELEVISION EXPOSURE
@GothamClassic GothamClassic.com | 29
REGIONAL ROUND EXPOSURECOLUMBUS, OH
Date Game BlackRock College Advantage TOTAL
12/11/13 Ohio State vs. Bryant 0:49 0:30 1:19
12/14/13 Ohio State vs. NDSU 1:58 1:33 3:31
12/18/13 Ohio State vs. Delaware 1:37 1:14 2:51
TOTAL TIME 4:24 3:17 7:41
Minutes of unobstructed exposure on the courtside signage
30 | GothamClassic.com @GothamClassic
REGIONAL ROUND EXPOSURECOLUMBUS, OH
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Date Game Court Decals Graphic Mentions Verbal Mentions
12/18/13 Ohio State vs. Delaware 24:01 17 9
TOTAL TIME 24:01 17 9
Minutes of exposure for floor decals, graphic mentions, and verbal mentions
Both the BlackRock and the CollegeAdvantage logo appeared on the floor of Value City Arena during the Ohio State vs. Delaware regional round game.
REGIONAL ROUND EXPOSURECOLUMBUS, OH
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BlackRock signage was rotated on the LED upper ribbons and was also displayed on the video board during all three Ohio State home games of the Event.
REGIONAL ROUND EXPOSURECOLUMBUS, OH
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REGIONAL ROUND EXPOSURECOLUMBUS, OH
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ON-COURT PRESENTATIONS
REGIONAL ROUND EXPOSURECOLUMBUS, OH
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REGIONAL ROUND EXPOSURESOUTH BEND, IN
Minutes of unobstructed exposure on the courtside signage
Date Game BlackRock College Advantage Event TOTAL
12/09/13 Notre Dame vs. Bryant 1:25 1:07 1:45 4:17
12/11/13 Notre Dame vs. NDSU 1:53 1:04 1:34 3:41
TOTAL TIME 7:58
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The BlackRock CollegeAdvantage logo appeared on the courtside signage at Notre Dame during three home games in the BlackRock Gotham Classic.
REGIONAL ROUND EXPOSURESOUTH BEND, IN
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Date Game Court Decals Basket Arms Chairbacks
12/09/13 Notre Dame vs. Bryant 21:48 39:44 1:29
12/11/13 Notre Dame vs. NDSU 23:44 37:55 2:54
TOTAL TIME 45:36 1:17:39 4:23
Minutes of exposure for floor decals, basket arms, and chairbacks
REGIONAL ROUND EXPOSURESOUTH BEND, IN
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REGIONAL ROUND EXPOSURESOUTH BEND, IN
The BlackRock logo appeared on the floor and was also displayed on the video board during all of BlackRocks PA announcements.
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REGIONAL ROUND EXPOSURESOUTH BEND, IN
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Date Game Network Airtime (EST)12/21/13 Ohio State vs. Notre Dame 8:03pm
12/21/13 Ohio State vs. Notre Dame 8:30pm
12/21/13 Ohio State vs. Notre Dame 8:44pm
12/21/13 Ohio State vs. Notre Dame 9:19pm
Showcase Game - Madison Square Garden
Commercial Spots: 4
Date Airtime (EST) Station Length12/11/13 1:58pm ESPN 98.7 :60
12/14/13 6:27am ESPN 98.7 :60
12/14/13 7:26am ESPN 98.7 :60
12/14/13 8:14am ESPN 98.7 :60
12/14/13 10:57am ESPN 98.7 :60
12/18/13 11:56pm ESPN 98.7 :60
12/19/13 10:44am ESPN 98.7 :60
12/19/13 9:28pm ESPN 98.7 :60
12/19/12 10:14pm ESPN 98.7 :60
12/19/12 11:56pm ESPN 98.7 :60
BlackRock Radio Commercial Units on ESPN 98.7FM
Commercial Spots: 10
COMMERCIAL UNITS
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Date Airtime (EST) Station Length12/09/13 7:56am The Fan 97.1FM :60
12/09/13 11:12am The Fan 97.1FM :60
12/09/13 2:28pm The Fan 97.1FM :60
12/10/13 4:26pm The Fan 97.1FM :60
12/10/13 5:43pm The Fan 97.1FM :60
12/11/13 6:57am The Fan 97.1FM :60
12/11/13 11:44am The Fan 97.1FM :60
12/12/13 12:14pm The Fan 97.1FM :60
12/13/13 8:59am The Fan 97.1FM :60
12/13/13 10:13am The Fan 97.1FM :60
BlackRock Radio Commercial Units on The Fan 97.1FM
Commercial Spots: 10
COMMERCIAL UNITS
@GothamClassic GothamClassic.com | 43
SUPPLEMENTAL EXPOSURE
TELEVISION- The BlackRock Gotham Classic was featured in: - ESPNs promotional spots. - National, local, and sports highlight shows. - Local news network sports coverage.
RADIO- Championship Round coaches participated in interviews on the ESPN Radio Network to promote the event.
SOCIAL MEDIA- The BlackRock Gotham Classic has become extremely active in social media. The events Facebook and Twitter pages continue to grow. In 2013, a Twitter campaign was used to spread the news of the event through the national and local media. In addition, several of the head coaches promoted the event on their Twitter accounts.
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The BlackRock logo appeared on the Madison Square Garden video board screen as well as the wedges.
ON-SITE EXPOSURE
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ON-SITE EXPOSURE
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CUSTOMIZED PROMOTIONS
The BlackRock sponsored t-shirt tosses got fans on their feet!
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CUSTOMIZED PROMOTIONS
A lucky fan was chosen out of the crowd to participate in the BlackRock Shootout. This lucky fan made his lay-up, foul shot, and three pointer to win a prize.
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CUSTOMIZED PROMOTIONS
BlackRocks Frank Porcelli presents Imani Farley from Juma with a check at center court (above) and Frank Porcelli and Paul Paeglis honor Kyra McDonald
who was selected to receive the 2013 College Savings Award (below).
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SPONSOR RECOGNITION
The Gazelle Group thanks Bill Dunigan, Frank Porcelli, and BlackRock for their support of the Event.
@GothamClassic GothamClassic.com | 51
POST GAME AWARD
BlackRocks Tom Morgan presents LaQuinton Ross with the Most Outstanding Player Award after Ohio States victory in the Showcase Game.
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HOSPITALITY RECEPTION
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HOSPITALITY RECEPTION
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BY THE NUMBERS
TELEVISION RATINGS
Date Game Network Ratings Households
12/09/13 Notre Dame vs. Bryant ESPNU .07 78,013
12/11/13 Notre Dame vs. NDSU ESPNU .11 128,117
12/18/13 Ohio State vs. Delaware BTN .19 218,930
12/21/13 Notre Dame vs. Ohio State ESPN2 .88 1,024,418
ATTENDANCE NUMBERS
Date Game Attendance
12/07/13 Notre Dame vs. Delaware 8,157
12/09/13 Notre Dame vs. Bryant 7,323
12/11/13 Notre Dame vs. North Dakota State 7,662
12/11/13 Ohio State vs. Bryant 12,723
12/14/13 Ohio State vs. North Dakota State 15,272
12/18/13 Ohio State vs. Delaware 14,420
12/21/13 Notre Dame vs. Ohio State 10,138
@GothamClassic GothamClassic.com | 57
PRESS COVERAGE
As the one of the nations premier college basketball events, the BlackRock Gotham Classic receives an enormous amount of press coverage in the local, regional, and national media. The entire footprint of the event includes the five home sites and the Showcase Round in New York City, for a total of 10 games.
In 2013, stories before, during, and after the event were written by the Associated Press and circulated in most large and small media outlets and their web sites. The event enjoys a tre-mendous amount of exposure on the Internet, on both national and sport-specific web sites. More specifically, the BlackRock Gotham Classic was featured in articles in, but not limited to, the following media:
- USA Today
- SI.com
- ESPN.com
- CBSSports.com
- New York Times
- New York Daily News
- Newsday
- ESPNNY.com
- SNY.com
- Chicago Tribune
- Cleveland Plain-Dealer
- Columbus (Ohio) Dispatch
- South Bend (Ind.) Tribune
- Providence (R.I.) Journal
In all, over 60 reporters and photographers representing more than 30 media outlets were issued credentials to the Showcase Round of the 2013 BlackRock Gotham Classic at Madison Square Garden.
- Akron (Ohio) Beacon Journal
- Delaware State News
- Wilmington (Del.) News Journal
- InForum.com (N.D.)
- The Canadian Press
Ohio State head coach, Thad Matta and Aaron Craft talk to the media after the Showcase game vs. Notre Dame.