Date post: | 17-Jul-2015 |
Category: |
Business |
Upload: | she-consulting |
View: | 378 times |
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Blogging Your Business Superpower
Esta H. Singerwww.sheconsulting.comp: [email protected]
Blogs describe different types of websites or portals
which share information on
specific topics or categories.
A Blog is an abbreviated word used for the term
Weblog.
Illustrator Unknown
Thought Leadership Your blog is where you share
your expertise and position
yourself as a trusted resource.
It’s where you take your stance
and build yourself a reputation.
PAST NOW
HubSpot
Information directed
“at” people in hopes of grabbing attention.
Information shared
“with” people for purpose of building
relationships.
VS
HubSpot
10 Seconds
That’s all the time you
have to impress visitors
on your web pages.Microsoft research
Most decisions about the value of page content
are made in around 8 seconds. - Marketer John G. Olsen
Illustrator Unknown
16.12% of blogs had
more social shares
than page-views.
Study, Dan Zarrella
Titles trump
for social
exposure.Illustrator Unknown
Headline formula analysis by Lenka Istvanova or Koozai Marketing
Numbers + Adjective + Target Keyword + Rational + Promise
10 Simple Steps You Can Take Today That Will Make You Happier
Internal Links
Internal links are links that go one page on a domain, to a different page on same domain.
Internal Links
Internal links help you
rank for certain
keywords and helps you
distribute “link equity.”Illustrator Unknown
Submit your posts to Reddit.
Submit your posts to StumbleUpon.
Submit your posts to GrowthHackers.com
Illustrator Unknown
Follow me!
Twitter @sheconsulting
Linkedin.com/in/sheconsulting
Pinterest.com/sheconsulting
Instagram.com/estaphotography
Facebook.com/esta.photography
www.sheconsulting.comp: [email protected]
Thank you!
Illustrator Unknown