1Media and the Social Construction of Identity
Media and the Social Construction of IdentityArt Foundations 10-12Cindy Yap
2Media and the Social Construction of Identity
Table of Contents
Rationale...........................................................................................................................................3
Unit Breakdown................................................................................................................................4
Prescribed Learning Outcomes.........................................................................................................5
Considerations for Special Learners & English Language Learners...................................................6
Unit Overview...............................................................................................................................7-11
Scope and Sequence.........................................................................................................................12
Assessment Rubric...........................................................................................................................13
Lesson Plans
Mainstream Media: Whose Behind it?..................................................................................14-20
Disney: Happiest Place on Earth!...........................................................................................21-29
The "Selfie"............................................................................................................................ 30-40
Dove Sketches Real Beauty....................................................................................................41-46
Tattoos & Identity...................................................................................................................47-52
3Media and the Social Construction of Identity
Rationale
Media and the Social Construction of Identity was developed out of a desire to push media literacy onto our youth. The media’s daily presence in our lives suggests that to properly coexist with it, we should understand the power they hold and the implications it has on its consumers. We can no longer stand by as a member of the passive audience. Instead, we need to first inform ourselves about the media’s influence so that we may help the younger generation.
It is a well-known fact that mainstream media is controlled by a small number of major conglomerates. Their strangle hold on the type of information that is being disseminated in the mass media is a cause for concern because much of it is a concoction of personal biases, truths, and untruths. One of the most predominant messages I see are the ones surrounding body image and the ideal that men and women need to strive to. Men must strive to achieve a muscular form with little to no body fat while women must strive to be thin and curvy in the right places. The pressure to look "perfect" is reinforced through television, magazines, radio, and the Internet. Meanwhile the accessibility of these mediums to young children is growing so it is important to begin educating them sooner than later. My entire unit will be broken down into smaller sub-units. These sub-units will explore the concepts of body image, identity, and the underlying influence of the media and the power it has in framing and shaping the way we perceive these issues. This unit has been designed to challenge the growing minds of Grade 10 to 12 students.
4Media and the Social Construction of Identity
Unit Breakdown
Media and Social Construction of Identity
The mass media constructs ideas about the way we view ourselves and the way we view others.
1. Media Conglomerates
The consolidation of media ownership is in a small number of corporations. This results in ideas that are disseminated at a certain slant.
2. Disney
The Disney Corporation is one of the largest corporations in the world. Their products are marketed worldwide and their influence is strong, particularly on young children. They have been known to promote sexist and racist ideology with their famous, Disney cartoons.
3. Selfie
The selfie is a recent phenomenon and most popular amongst young women. The selfie often is taken at a suggestive angle or perspective that shall inform the viewer about the person behind the selfie.
4. Dove Sketches Real Beauty
Dove is known for their campaign on promoting natural and "real" beauty. This particular activity sees the students drawing facial features of their classmates based off of self descriptions and a fellow classmate's description. This will be done without names (to be revealed at the end) so as to test the differences in perception of how we see each other and how others see us.
5. Tattoos
5Media and the Social Construction of Identity
Tattoos have traditionally been associated with negative stereotypes but today they are more main stream. Who has them and what does it say about a person? How do we judge people with tattoos today?
Prescribed Learning Outcomes
Grade 10
o Demonstrate respect for ethical and legal considerations associated with reproduction as an image-development strategy
o Develop and make images: for specific purposeo Develop and make images: demonstrating a growth in understanding of a subject or
theme demonstrate an awareness of the skills, training, and education needed to pursue a variety of art careers
o Create images based on an understanding of historical and contemporary images and issues
o Create images that reflect an understanding of responsibility to the context of a specific audience
o Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
o Use a combination of elements and principles to create a particular mood in personally meaningful images
Grade 11 & Grade 12
o Analyze how particular elements and principles are used to create meaning and effect in images within a specific visual expression area
o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Critique how particular elements and principles are used to create meaning and effect in
imageso Demonstrate competent use of techniques specific to selected materials, technologies,
and processes within a specific visual expression area o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo Demonstrate the appropriate preparation, clean-up, care, and storage of materials and
artworks in all stages of development o Use appropriate visual arts terminology in art criticism
6Media and the Social Construction of Identity
Considerations for Special Learners & English Language Learners
Attempt to learn their style of communication (hand gestures, keywords) Ask questions to the students regularly Be ready to make accommodations and modifications on the spot Encourage each student with positive feedback Explain with hand gestures and facial expressions wherever possible Learn each student's name and personality Pay close attention to visual, auditory, and tactile cues Provide visual aid such as handouts with descriptions Provide a vocabulary list Regular interaction and observation (formative assessment) Shorter, more focused activities
7Media and the Social Construction of Identity
8Media and the Social Construction of Identity
Lesson Outcomes Activities Resources Vocabulary Lesson 1Mainstream Media: Who's Behind it?
Introduction & Research
Students to begin research on one of the big 6 American conglomerates
Introduce them to the 6 big American conglomerates
Talk about alternative media sources
http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-2012-6
newspapers, magazines Time Warner Disney General Electric News Corporation CBS
conglomerate media social
construction pop culture
Lesson 2Mainstream media: Who's Behind it?
Continued Research
Students will continue research in their sketchbooks in the library/ computer lab
Lead students as a group to the library/ computer lab
Assist students in the research process
http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-2012-6
newspapers, magazines Time Warner Disney General Electric News Corporation CBS
conglomerate media social
construction pop culture
Lesson 3Mainstream media: Who's Behind it?
Poster Design & Artist Statement
Students to begin their poster design with their research
Students will learn how to write an artist statement with a handout
Write criteria of project on board
Assist in the start of the poster design process
Give out Artist Statement hand out
Discuss how to write an artist statement
Assist in choosing of materials
http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-2012-6
newspapers, magazines Time Warner Disney General Electric News Corporation CBS
conglomerate media social
construction pop culture
End of conglomerate mini unitLesson 4Disney: The Happiest Place on Earth!
Story Board & Character Reconfigured - Intro and research
Students to begin thinking about a Disney character (or a favourite non-Disney character) to reconfigure
They will begin research in
Introduce the role of Disney and its portrayal of Disney Princesses
Mention issues of race and gender by Disney
History of Disney
David Trumble, artist Haruki Godo, artist SFU gender studies on Disney various websites that talk about
Disney David Trumble, artist Haruki Godo, artist SFU gender studies on Disney various websites that talk about
Disney
Conglomerate Disney Media Gender Race Identity
9Media and the Social Construction of Identity
Lessons Media Social Construction Identity
Media Conglomerates
Media ownership is consolidated in a small number of corporations. This results in a hegemonic and monopolized dissemination of information.
Due to the centralization of media ownership, the information being produced and disseminated is undeniably constructed by those who are in charge.
The social construction of information includes that of a person's identity (sex, gender, age, race, ethnicity, culture, sexual orientation).
Disney Corporation
Largest media conglomerate in the world in terms of revenue.
Wields a tremendous amount of social influence and power in the world, especially to young children. Disney has been known to propagate sexist and racist ideology through their cartoons.
Unbeknownst to many young children, the repeated exposure to discriminatory messages will influence their views on identity and the self.
Selfie Media continues to promote images and messages of hyper-sexualized women and overly-masculine men. Selfies are extremely
A continued push towards hyper-sexualized women and overly-masculine men as the "norm" as opposed to the average male and female bodies.
The belief that hyper-sexualized women and overly-masculine men as the "norm" results in skewed views of the body and the self.
10Media and the Social Construction of Identity
popular on social media sites.
Dove Sketches Real Beauty
Has a strong presence in the media promoting natural female beauty.
Seeks to promote healthy and natural beauty. Opposes the common, socially constructed, North American media "norm" of using thin; tall; beautiful; and Caucasian women by incorporating, "real" women in their campaigns.
By subverting the commonly held "norms" of what beauty is, Dove seeks to re-visit the beauty of being "natural" and "yourself". An embracement of different sizes, shapes, and skin colours of women is shown.
Tattoos Increased presence in mainstream media with the likes of tattoo reality shows, advertising, and on well-known celebrities.
Vilified for its historical connections to criminals and sailors, tattoos are finding an acceptance in the mainstream media with increasing popularity.
Often seen in a positive and negative light, the idea of permanence and marking often transcends what is actually being tattooed. Is often seen as a form of self expression.
ClassBlockStudent
Category Good Effort4 3.5 3
Satisfactory2.5 2 1.5
Little to No Effort1 0.5 0
Critical Thinking
Student employed a significant amount of research and thought into creating an original piece. This is demonstrated in their artist statement and/or journal.
Student has done a satisfactory amount of research into the creation of their piece. Concept is not fully developed. The artist statement or journal is missing key points such as their concept, materials, and research.
Student did not factor in any form of research into their piece. No effort is placed into developing an original concept. There is no documentation or artist statement of the research and thought process.
Execution of Concept
Student's choice and use of materials contributes and augments the aesthetics and concept of the piece.
Student's use and choice of materials contributes to the work aesthetically but does not contribute or augment the concept of the piece.
Student's choice and use of materials conflicts with the aesthetics and concept of the piece.
Participation Student was engaged in class discussions, critiques, and maintained regular attendance.
Student was sometimes engaged in class discussions, critiques, and maintained attendance but with
Student was not engaged in class discussions, critiques, and had poor attendance with multiple
11Media and the Social Construction of Identity
some unexcused absences. unexcused absences.
Work Habits Student regularly follows instructions and pays careful attention to details of construction.
Student occasionally follows instructions and sometimes pays careful attention to details.
Student regularly disregards instructions and does not pay attention to details of construction.
Self Assessment Student completes and hands in all self assessment checklists provided.
Student completes and hands in most self assessment checklists provided and/ or some answers are incomplete.
Student does not hand in or complete any of the self assessment checklists provided.
Grand Total:
/20
Total Total Total
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 2 = 150 minutes
Title of Activity: Mainstream Media: Whose Behind it?
Lesson: 1 out of 3
Final Product: 1. Research on one of the big 6 American conglomerates (Time Warner;
Disney; General Electric, News Corporation; CBS Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Identify some of the companies that
some of these corporations own- especially the one they research
Articulate the "dangers" of such media ownership concentration
Prior Knowledge: The 6 conglomerates Some of the companies owned by them
Vocabulary: Conglomerate Social Construction Media Pop culture
12Media and the Social Construction of Identity
Prescribed Learning Outcomes:
Grade 10o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Create images based on an understanding of historical and contemporary images and
issues o Critique their own work and that of others with respect to how the properties and uses of
materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
images
Preparation: Set up projector for Powerpoint Have extra paper for students without sketchbooks Write the research activity guidelines on board Conglomerate sign-up sheet Hook:5-10 min Powerpoint
1. List a bunch of companies that are owned by Disney - ask the class what these companies have in common
Development:15 min
55 min
Powerpoint1. Show the 6 big American conglomerates and what they own2. Media Bias - Fox News, certain news is omitted 3. Alternative media - under-representation of certain groups
Project1. Will need to do research on one of the big 6 conglomerates (will create
a sign-up sheet) - only 5 per corporation2. Will do this research in their sketchbooks
a. must include a list of some of the major companies they own
b. their 2012 revenuec. include images if possible d. any connections they can draw - what are their
thoughts?
Working - research time 1. Start thinking about the corporation you want to research
13Media and the Social Construction of Identity
2. Put ideas in your sketchbook - I want to see notes and images
Closing 1. Next class we will be going to the library/ computer lab 2. Remind them to watch TV, look at newspapers, magazines and to see
what they can find3. Do as much research as possible- this will help your poster design
Questions for the Class: What do think would happen if only one
company owned all the companies? What would you do now that you are
aware of this? Is there one truth? Who do we believe?
Questions for the Teacher: Can we trust anything we see and hear? -
you can believe what you want to but always take it with a grain of salt. See who is giving that information
Where can I assess alternative media? - Best place is to look online
Materials/ Equipment: Access: o Projector o Classo Paper o Classo Sign-up sheet o Meo Sketchbooks o Students Teacher Resources: http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-
2012-6 http://en.wikipedia.org/wiki/Alternative_media http://denisebeaudet.com/project/ Assessment Plan: Identify some of the companies that are owned by the corporation they choose A brief write up on their thoughts - including the questions I posed Examples of connections they found between the companies To be completed in their sketchbook
Adaptations:1. Many visuals will be used and teacher assistant to start the research will be in place.
Extensions: Students can familiarize themselves with one of the companies owned by their
conglomerate. What kind of views do they espouse? What is missing from their dissemination of information? Do a brief presentation to the class in regards to this.
14Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: Mainstream Media: Whose Behind it?
Lesson: 2 out of 3
Final Product: 2. Research on one of the big 6 American conglomerates (Time Warner;
Disney; General Electric, News Corporation; CBS Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Identify some of the companies that
some of these corporations own- especially the one they research
Articulate the "dangers" of such media ownership concentration
Prior Knowledge: The 6 conglomerates Some of the companies owned by them
Vocabulary: Conglomerate Social Construction Media Pop culture
Prescribed Learning Outcomes:
Grade 10o Use a combination of elements and principles to create a particular mood in personally
meaningful images
15Media and the Social Construction of Identity
o Create images based on an understanding of historical and contemporary images and issues
o Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
images
Preparation:Conglomerate sign-up sheet Book library/ computer room ahead of time Hook:5-10 min 1. I hope you've done a little bit of research and thinking about the
corporation that you are interested in. If you want to change corporations for some reason, tell me why.
Development:60 min Project
1. Bring the students to the library or computer lab 2. Settle down to start research
Closing 1. Do as much research as possible- this will help your poster design2. Next class will be a working block
Questions for the Class: What do think would happen if only one
company owned all the companies? What would you do now that you are
aware of this? Is there one truth? Who do we believe?
Questions for the Teacher: Can we trust anything we see and hear? -
you can believe what you want to but always take it with a grain of salt. See who is giving that information
Where can I assess alternative media? - Best place is to look online
Materials/ Equipment: Access: o Sketchbooks o Students o Paper o Classo Sign-up sheet o Meo oTeacher Resources: http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-
2012-6 http://en.wikipedia.org/wiki/Alternative_media
16Media and the Social Construction of Identity
http://denisebeaudet.com/project/ Assessment Plan: Identify some of the companies that are owned by the corporation they choose A brief write up on their thoughts - including the questions I posed Examples of connections they found between the companies To be completed in their sketchbook
Adaptations:1. Many visuals will be used and teacher assistant to start the research will be in place.
Extensions: Students can familiarize themselves with one of the companies owned by their
conglomerate. What kind of views do they espouse? What is missing from their dissemination of information? Do a brief presentation to the class in regards to this.
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: Mainstream Media: Whose Behind it?
Lesson: 3 out of 3
Final Product: 3. Media Conglomerates - Designing a poster & artist statement
Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Identify some of the companies that
some of these corporations own- especially the one they research
Incorporate aspects of the companies that are owned by the conglomerate in the poster
Write an artist statement about their work
Prior Knowledge: The 6 conglomerates Some of the companies owned by them
Vocabulary: Conglomerate Social Construction Media Pop culture
Prescribed Learning Outcomes: Grade 10o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Create images based on an understanding of historical and contemporary images and
issues
17Media and the Social Construction of Identity
o Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
imagesPreparation: Have extra paper for students without sketchbooks Write the poster guidelines on the board Artist statement handout Hook:5-10 min 1. How many people watched TV with a critical eye?
2. Do you find it hard to believe the things you hear and see?Development:10 min
55 min
1. Explain to the students the need to incorporate their research into their poster
2. Think about the different materials you want to use for your poster - encourage the use of mixed media (collage, drawing, colouring)
3. Explain how to write an artist statement (around 250 words)4. Give the artist statement handout to the class
a. How their art piece addresses the conceptb. The materials used and howc. Why is it important?
Work Period
Closing 1.2. Next class will still be a working period.
Questions for the Class: What do think would happen if only one
company owned all the companies? What would you do now that you are
aware of this? Is there one truth? Who do we believe?
Questions for the Teacher: Can we trust anything we see and hear? -
you can believe what you want to but always take it with a grain of salt. See who is giving that information
Where can I assess alternative media? - Best place is to look online
Materials/ Equipment: Access: o Magazines o Class, me o Paper o Classo Poster paper o Classo Sketchbooks o Students o Artist statement handout o Me o Art materials - paint, coloured pencils o Class
18Media and the Social Construction of Identity
Teacher Resources: http://www.businessinsider.com/these-6-corporations-control-90-of-the-media-in-america-
2012-6 http://en.wikipedia.org/wiki/Alternative_media http://denisebeaudet.com/project/ Assessment Plan: Poster is completed with elements of the conglomerate's ownership of companies Artist statement - separate piece of paper - around 250 wordsAdaptations:1. Many visuals will be used and teacher assistant to start the research will be in place.
Extensions: Students can familiarize themselves with one of the companies owned by their
conglomerate. What kind of views do they espouse? What is missing from their dissemination of information? Do a brief presentation to the class in regards to this.
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: Disney: Happiest Place on Earth!
Lesson: 1 out of 3
Final Product: 4. Research-Story board - Disney cartoon character re-configured
Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Create a storyboard with a reconfigured
Disney character based on gender stereotypes
Understand how changing the appearance/role of a character can suddenly change the context, development, and interpretation of a narrative
Alter a well-known Disney character in ways of their appearance, clothing, race, language, family, friends, weight etc.
Prior Knowledge: The 6 conglomerates Disney
Vocabulary: Conglomerate Social Construction Media Gender Race Identity
Prescribed Learning Outcomes: Grade 10
19Media and the Social Construction of Identity
o Use a combination of elements and principles to create a particular mood in personally meaningful images
o Create images based on an understanding of historical and contemporary images and issues
o Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
imagesPreparation: Set up projector for Powerpoint Prepare poster board Hook:5-10 min 1. Who grew up watching Disney films?
2. What's your favourite movie?3. Do you have a favourite character and why?
Development:15 min
55 min
Powerpoint1. Talk about the different characters 2. Popularity, kids are impressionable 3. Inherent gender role stereotyping in the films 4. Artists working to subvert this: David Trumble & Haruki Godo 5. Other problems with Disney - theme parks, owns many companiesProject6. Choose 1 Disney character and choose a scene from the original movie
to recreate 7. The Disney character must be reconfigured by you to be a more
"realistic version" - you can alter their appearance, clothes, race, language they speak, their weight, their family, their friends, etc.
8. Rewrite a scene in 8 frames on a poster board 9. You have the option of writing a completely new story and alter
other character as you see fit10. All work should be done in your sketchbook11. Sketchbook guidelines - must see 2-3 images of inspiration and notes
Closing 3. Will be going to the library/computer lab next class. Will be a working
class next block. Please bring all your images, materialsQuestions for the Class:Is there a favourite character you grew up
loving? Why?
Questions for the Teacher: Can I do a non-Disney character? - Yes! Where can I find sources? - Anywhere!
20Media and the Social Construction of Identity
Why did you choose this particular scene/story to recreate or create?
Internet, books, magazines, toys
Materials/ Equipment: Access: o Projector o Classo Paper o Classo Sketchbooks o Studentso oo oTeacher Resources: http://www.youtube.com/watch?v=B8O8p0Ac1Rg - Gender roles http://www.youtube.com/watch?v=nQG5pupDQaA - SFU gender study http://www.youtube.com/watch?v=MFn81_HAvWg - costumes http://en.wikipedia.org/wiki/Criticism_of_The_Walt_Disney_Company http://www.cracked.com/article_15677_the-9-most-racist-disney-characters.html http://www.neatorama.com/2009/06/30/the-dark-side-of-disney/#!oEKOF http://www.familystudies.uconn.edu/undergraduate/honors/posters/Dawn%20England
%20poster.pdf http://disneyprincess-swag.blogspot.ca/ http://www.wbez.org/blogs/leah-pickett/2013-06/how-growing-disney-shapes-gender-
roles-107575 http://www.buzzfeed.com/jessicamisener/if-rosa-parks-and-hillary-clinton-were-disney-
princesses - David Trumble artist http://www.babble.com/babble-voices/night-of-the-living-dads-charlie-capen-andy-
herald/15-disney-characters-swap-costumes-gender-roles/ariel-2/ - Haruki Godo artist http://www.vancitybuzz.com/2013/12/west-jet-unveils-magic-plane-with-disney-themed-
boeing-737/ - Disney & Westjet!Assessment Plan: Sufficient research is shown in their sketchbooks including 2-3 images and notes Poster is completed with elements of the conglomerate's ownership of companies Artist statement - separate piece of paper - around 250 wordsAdaptations: Students may use characters from other cartoons, books - anime, mangaExtensions: Students can develop more than one character in their story recreation. Include the
character in their storyline and explain why they chose this scene to recreate and the particular character. How does this character change the way the story is viewed? Was this character originally part of this scene or not?
21Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: Disney: Happiest Place on Earth!
Lesson: 2 out of 3
Final Product: 1. Research-Story board - Disney cartoon character re-configured
Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Create a storyboard with a reconfigured
Disney character based on gender stereotypes
Understand how changing the appearance/role of a character can suddenly change the context, development, and interpretation of a narrative
Alter a well-known Disney character in ways of their appearance, clothing, race, language, family, friends, weight etc.
Prior Knowledge: The 6 conglomerates Disney
Vocabulary: Conglomerate Social Construction Media Gender Race Identity
Prescribed Learning Outcomes: Grade 10o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Create images based on an understanding of historical and contemporary images and
22Media and the Social Construction of Identity
issues o Critique their own work and that of others with respect to how the properties and uses of
materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
imagesPreparation: Book times for the computer lab or library ahead of time Hook:5-10 min 1. Research day today - will go to the library/ computer lab
Development:5 min5-10 min
60 min
Settle downLibrary/ computer lab & settling down
Project - research time1. Choose 1 Disney character and choose a scene from the original movie
to recreate 2. The Disney character must be reconfigured by you to be a more
"realistic version" - you can alter their appearance, clothes, race, language they speak, their weight, their family, their friends, etc.
3. Rewrite a scene in 8 frames on a poster board 4. You have the option of writing a completely new story and alter
other character as you see fit5. Please note your research/pictures/sources in your sketchbook6. Sketchbook guidelines - must see 2-3 images of inspiration and notes
Closing 1. Be prepared to work in class next day. Also do some research at home.
Questions for the Class:Is there a favourite character you grew up
loving? Why? Why did you choose this particular
scene/story to recreate?
Questions for the Teacher: Can I do a non-Disney character? - Yes! Where can I find sources? - Anywhere!
Internet, books, magazines, toys
Materials/ Equipment: Access: o White paper o Classo Sketchbooks o Studentso oo oo o Teacher Resources:
23Media and the Social Construction of Identity
http://www.youtube.com/watch?v=B8O8p0Ac1Rg - Gender roles http://www.youtube.com/watch?v=nQG5pupDQaA - SFU gender study http://www.youtube.com/watch?v=MFn81_HAvWg - costumes http://en.wikipedia.org/wiki/Criticism_of_The_Walt_Disney_Company http://www.cracked.com/article_15677_the-9-most-racist-disney-characters.html http://www.neatorama.com/2009/06/30/the-dark-side-of-disney/#!oEKOF http://www.familystudies.uconn.edu/undergraduate/honors/posters/Dawn%20England
%20poster.pdf http://disneyprincess-swag.blogspot.ca/ http://www.wbez.org/blogs/leah-pickett/2013-06/how-growing-disney-shapes-gender-
roles-107575 http://www.buzzfeed.com/jessicamisener/if-rosa-parks-and-hillary-clinton-were-disney-
princesses - David Trumble artist http://www.babble.com/babble-voices/night-of-the-living-dads-charlie-capen-andy-
herald/15-disney-characters-swap-costumes-gender-roles/ariel-2/ - Haruki Godo artist http://www.vancitybuzz.com/2013/12/west-jet-unveils-magic-plane-with-disney-themed-
boeing-737/ - Disney & Westjet!Assessment Plan: Poster is completed with elements of the conglomerate's ownership of companies Artist statement - separate piece of paper - around 250 wordsAdaptations: Students may use characters from other cartoons, books - anime, mangaExtensions: Students can develop more than one character in their story recreation. Include the
character in their storyline and explain why they chose this scene to recreate and the particular character. How does this character change the way the story is viewed? Was this character originally part of this scene or not?
24Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of gender and race
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: Disney: Happiest Place on Earth!
Lesson: 3 out of 3
Final Product: 1. Character Development & story board- Disney cartoon character re-configured
Learning Goals: Understand that media is biased and
controlled by a small number of people Media is socially constructed Why do we believe the news and pop
culture as junk? Identify alternative media outlets
Objectives: SWBAT Create a storyboard with a reconfigured
Disney character based on gender stereotypes
Understand how changing the appearance/role of a character can suddenly change the context, development, and interpretation of a narrative
Alter a well-known Disney character in ways of their appearance, clothing, race, language, family, friends, weight etc.
Prior Knowledge: The 6 conglomerates Disney
Vocabulary: Conglomerate Social Construction Media Gender Race Identity
Prescribed Learning Outcomes: Grade 10o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Create images based on an understanding of historical and contemporary images and
issues
25Media and the Social Construction of Identity
o Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Grade 11 & 12o Use appropriate visual arts terminology in art criticismo Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyze how context influences the content and form of images o Create images within a specific visual expression area: that reflect historical and
contemporary themes o Demonstrate self-direction in selecting image sources to create images to achieve a
specific purposeo critique how particular elements and principles are used to create meaning and effect in
imagesPreparation: Set up projector for Powerpoint Prepare poster board or large sheets of paper Prepare artist statement worksheet - photocopy 60 copies Write the project criteria on the board Hook:5-10 min Play a video http://www.youtube.com/watch?v=nQG5pupDQaA - SFU
gender studyDevelopment:10 min
55 min
Powerpoint1.Remind them of their sketchbook work requirements - at least 2-3
images and some notes 2.Show project criteria and also write it on the board3.Artist statement - brief recap Project- Working period1.Hand out sheets of large paper or poster board to those who are ready
and after I've looked at their sketchbooks2.Choose 1 Disney character and choose a scene from the original movie
to recreate 3.The Disney character must be reconfigured by you to be a more "realistic
version" - you can alter their appearance, clothes, race, language they speak, their weight, their family, their friends, etc.
4.Rewrite a scene in 8 frames on a poster board 5.You have the option of writing a completely new story and alter
other character as you see fit6.All work should be done in your sketchbook7.Sketchbook guidelines - must see 2-3 images of inspiration and notes
Closing 1.The next few days will be working periods. Come prepared to work next
class.Questions for the Class: Is there a favourite character you grew
up loving? Why? Why did you choose this particular
scene/story to recreate or create?
Questions for the Teacher: Can I do a non-Disney character? - Yes! Where can I find sources? - Anywhere!
Internet, books, magazines, toys Can I do it in a 3-D format or in digital? -
26Media and the Social Construction of Identity
Yes only if you can depict a story with it as well as the reconfigured character
Materials/ Equipment: Access: o Projector o Classo Paper o Classo Poster paper or large sheets of paper o Classo Sketchbooks o Students o oTeacher Resources: http://www.youtube.com/watch?v=B8O8p0Ac1Rg - Gender roles http://www.youtube.com/watch?v=nQG5pupDQaA - SFU gender study http://www.youtube.com/watch?v=MFn81_HAvWg - costumes http://en.wikipedia.org/wiki/Criticism_of_The_Walt_Disney_Company http://www.cracked.com/article_15677_the-9-most-racist-disney-characters.html http://www.neatorama.com/2009/06/30/the-dark-side-of-disney/#!oEKOF http://www.familystudies.uconn.edu/undergraduate/honors/posters/Dawn%20England
%20poster.pdf http://disneyprincess-swag.blogspot.ca/ http://www.wbez.org/blogs/leah-pickett/2013-06/how-growing-disney-shapes-gender-
roles-107575 http://www.buzzfeed.com/jessicamisener/if-rosa-parks-and-hillary-clinton-were-disney-
princesses - David Trumble artist http://www.babble.com/babble-voices/night-of-the-living-dads-charlie-capen-andy-
herald/15-disney-characters-swap-costumes-gender-roles/ariel-2/ - Haruki Godo artist http://www.vancitybuzz.com/2013/12/west-jet-unveils-magic-plane-with-disney-themed-
boeing-737/ - Disney & Westjet!Assessment Plan: Sufficient research is shown in their sketchbooks including 2-3 images and notes Poster is completed with elements of the conglomerate's ownership of companies Artist statement - separate piece of paper - around 250 wordsAdaptations: Students may use characters from other cartoons, books - anime, mangaExtensions: Students can develop more than one character in their story recreation. Include the
character in their storyline and explain why they chose this scene to recreate and the particular character. How does this character change the way the story is viewed? Was this character originally part of this scene or not?
27Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media, social media, identity, stereotypes
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: The "Selfie" Lesson: 1 out of 3Final Product:
5. Selfie Facebook Profile Part 1Learning Goals: Rise of the “selfie” in popular culture Influence of the “selfie” on social media Gender stereotypes Body image
Objectives: SWBAT Distinguish the differences between the
male and female selfie Provide explanations as to why selfies
are so popular Articulate possible stereotypes in their
chosen images Answer the questions I posed
Prior Knowledge: The “selfie” portrait The camera phone Searching the Internet for “selfies” Social media sites: Facebook, MySpace,
Snapchat, Instagram, Twitter
Vocabulary: “Selfie” Social media Portrait Stereotype Identity
Prescribed Learning Outcomes:
Grade 10o Demonstrate respect for ethical and legal considerations associated with reproduction as
an image-development strategy o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Critique their own work and that of others with respect to how the properties and uses of
materials, technologies, and processes contribute to conveying meaning and achieving purpose
o Select materials, technologies, and processes appropriate for a planned work or series of works
o Create images that reflect an understanding of responsibility to the context of a specific audience
Grade 11 & 12o Identify particular techniques used in selected processes
28Media and the Social Construction of Identity
o Use appropriate visual arts terminology in art criticismo Demonstrate the appropriate preparation, clean-up, care, and storage of materials and
artworks in all stages of development o Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyse the impact of new technologies on image development within a specific visual
expression areao evaluate ethical and legal implications of using existing images in personal image-
making
Preparation:Bring up the powerpoint onto the projector Bring out magazinesWrite down the requirements for the Selfie Analysis
o 1 male and 1 female selfieo They will have to attach them into their sketchbooks (tape) - if glue, they need to
cut it out o Write in their sketchbooks about the 2 selfies they chose o Why did they choose those two images?o Describe the personality traits of each person
What type of job do they have? Are they a student? What kind of family do they have? Do they have a family? What type of friends do they have? Do they have friends? What do they do in their spare time? What are their goals in life?
oWhy do you think they took this selfie? Write Due date: for next class bring 2 selfie images Hook:5-10 min 1. Who can tell me what the Oxford English Dictionary “word of 2013”
is? – that word is “Selfie”!2. Who can tell me what a “selfie” is? 3. Who has taken selfies?4. Where can we find selfie pictures?
Development:10-15 min Powerpoint
1. Type of self-portrait and is typically taken with a hand-held camera or a camera phone
2. Associated with social networking – really increased the popularity3. Typically taken in a tilted/angled manner 4. Who knows what apps or programs we can use to take and send
selfies? 5. Samsung polls show that selfies make up 30% of the photos taken
by people aged 18-246. Very popular amongst young women and girls 7. Theories on the selfie
a. Sociologist, Ben Agger “male gaze gone viral” 8. Patrick Specchio, artist – MoMA “Art in Translation: Selfie. The 20/20
Experience” - 20139. Facebook introduction
29Media and the Social Construction of Identity
5-10 min
40 min
Project explanation1. Explain to the students that you would like them to find 2 examples
of selfies of people they do not know. They can find them on the Internet or in a magazine
a. 1 male and 1 female selfie2. They will have to do cut them out/ print them out for next class3. Printing the image - they can come to me with their USB and I will
print them in the library4. Keep the images - do not lose them - they will be used for the
Facebook project 5. Write in their sketchbooks about the 2 selfies they chose
a. Why did they choose those two images?b. Describe the personality traits of each person
i. What type of job do they have? Are they a student?ii. What kind of family do they have? Do they have a family?
iii. What type of friends do they have? Do they have friends?iv. What do they do in their spare time? v. What are their goals in life? vi. Why do you think they took this selfie?
Working 1. Begin research on your 2 selfie images - Library or Ipad research
Closing1. Remind them to bring 2 selfie images for next class2. Next period will be a work period - can begin the Facebook project
Questions for the Class: What have you learned about selfies? Why do you take selfies if at all? Are selfies an accurate portrayal of the
person taking it? Why did you take your selfie in the way
you took it? – Consider angle, lighting, location, appearance, alone or with others
Questions for the Teacher: Why are we making selfies? – Because
this will teach you to think critically about people and why they take these pictures
Can I just use a friend's selfie? - No you may not. The purpose of this project is so that you decipher someone you don't know through their selfie.
Can there be topless or bikini photos? - Only at your discretion.
Materials/ Equipment: Access: o Projector o Classo Powerpoint o Meo Magazines o Class o Printer o Library o Sketchbooks o Studentso Ipad cart o OfficeTeacher Resources: http://feelingcagey.com – real time feed of #selfies with Nicholas Cage face –satire http://www.lolitabandita.co/2013/10/warpaint.html Coco Layne –Lesbian artist http://www.bustle.com/articles/8924-artist-coco-layne-experiments-with-her-own-gender-
expression-in-warpaint-photo-series http://vimeo.com/79231919 - Coco Layne transformation
30Media and the Social Construction of Identity
http://www.ipadartroom.com/dont-hate-the-selfie/ http://www.nytimes.com/2013/12/29/arts/the-meanings-of-the-selfie.html?_r=1&Assessment Plan: Provide 2 pictures of found selfies: male and female Provide a detailed written personality analysis of the selfies
o must answer questions I provide To be completed in their sketchbooks
Adaptations: For students who are unable to print out their own photos, they may save them on a USB
and I can print them out. Will give them the option of doing either. Extensions: Students wishing to do more than 2 selfie analysis may do so. They must include the
pictures and the analysis in their sketchbook.
31Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media, social media, identity, stereotypes
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: The "Selfie" Lesson: 2 out of 3Final Product:
6. Selfie Facebook Profile Part 2Learning Goals: Rise of the “selfie” in popular culture Influence of the “selfie” on social media Gender stereotypes Body image
Objectives: SWBAT Will design a poster based on their
judgements of the selfie based on the guidelines
Prior Knowledge: The “selfie” portrait Searching the Internet for “selfies” Social media sites: Facebook, MySpace,
Snapchat, Instagram, Twitter The camera phone
Vocabulary: “Selfie” Social media Portrait Stereotype Identity
Prescribed Learning Outcomes:
Grade 10oDemonstrate respect for ethical and legal considerations associated with reproduction as
an image-development strategy oUse a combination of elements and principles to create a particular mood in personally
meaningful images oCritique their own work and that of others with respect to how the properties and uses of
materials, technologies, and processes contribute to conveying meaning and achieving purpose
oSelect materials, technologies, and processes appropriate for a planned work or series of works
oCreate images that reflect an understanding of responsibility to the context of a specific audience
Grade 11 & 12o Identify particular techniques used in selected processes o Use appropriate visual arts terminology in art criticismo Demonstrate the appropriate preparation, clean-up, care, and storage of materials and
artworks in all stages of development o Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyse the impact of new technologies on image development within a specific visual
expression areao evaluate ethical and legal implications of using existing images in personal image-
making
32Media and the Social Construction of Identity
Preparation:Bring up the powerpoint onto the projector Bring out posterboard or large sheet of paper Set out art materials Write down the requirements for the Facebook project
o 1 male and 1 female selfieo Should have their analysis reado Choose one of the selfies and create a Facebook page for that persono Make sure to include the following: sex, age, school, work, relationship status,
location, # of friends, 2 wall posts, hobbies and interests
Hook:5-10 min Powerpoint
1. Brief overview about Facebook
Development:
15 min
55 min
Project explanation1. They should have their analysis completed by now2. Choose 1 of the 2 selfie images to create a fake "Facebook" profile
for3. This will be done physically on posterboard or large piece of paper 4. Remind them to include the following:
a. Selfie picb. sex, age, school, work, relationship status, locationc. number of friendsd. 2 wall posts, hobbies and interests
Working 1. Using the analysis as a launching pad, begin to brainstorm the
profileClosing
1. Remind them to use their sketchbooks to start thinking2. Explore their own Facebook profile for inspiration3. Will be showing a video next class: Facebook Follies
Questions for the Class: Are selfies an accurate portrayal of the
person taking it? Why did you take your selfie in the way
you took it? – Consider angle, lighting, location, appearance, alone or with others
Questions for the Teacher: Why are we making selfies? – Because
this will teach you to think critically about people and why they take these pictures
Can I create an actual Facebook profile for this image instead of doing it on paper? - NO. Identity theft will not be tolerated. You are NOT allowed to upload pictures of your project anywhere online either. This is a strict exploration that is to stay in the classroom and your portfolio.
Can I create the profile based on a different site? - No. Only Facebook for consistency purposes
Can I just use a friend's selfie? -No you
33Media and the Social Construction of Identity
may not.Materials/ Equipment: Access: o Projector o Classo Powerpoint o Meo Magazines o Class o Printer o Library o Poster board o Class o Facebook layout example o Me o Sketchbooks o Studentso Art materials o Class Teacher Resources: http://feelingcagey.com – real time feed of #selfies with Nicholas Cage face –satire http://www.lolitabandita.co/2013/10/warpaint.html Coco Layne –Lesbian artist http://en.wikipedia.org/wiki/Facebook http://www.bustle.com/articles/8924-artist-coco-layne-experiments-with-her-own-gender-
expression-in-warpaint-photo-series
Assessment Plan: Completed Facebook profile for one of their chosen selfies including:
o the selfie picture, sex, age, school, work, relationship status, location, number of friends, 2 wall posts, hobbies and interests
Adaptations: For students who are unable to print out their own photos, they may save them on a USB
and I can print them out. Will give them the option of doing either.
Extensions: Students may wish to add extra images onto the selfie Facebook profile Students may wish to do a Facebook profile for their other selfie photo
34Media and the Social Construction of Identity
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media, social media, identity, stereotypes
Time: 75 minutes (1) x 3 = 225 minutes
Title of Activity: The "Selfie" Lesson: 3 out of 3Final Product:
7. Selfie Facebook profile - video & group discussion, analysis (written piece) Learning Goals: Rise of the “selfie” in popular culture Influence of the “selfie” on social media Online privacy issues Gender stereotypes Body image
Objectives: SWBAT Understand the concerns with online
privacy Articulate what they learned from the
video Articulate what they would change (if
any) to their partner's selfie Facebook profile and to their own and why
Prior Knowledge: The “selfie” portrait Use of the camera phone Searching the Internet for “selfies” Social media sites: Facebook, MySpace,
Snapchat, Instagram, Twitter
Vocabulary: “Selfie” Social media Portrait Stereotype Identity
Prescribed Learning Outcomes:
Grade 10o Demonstrate respect for ethical and legal considerations associated with reproduction as
an image-development strategy o Use a combination of elements and principles to create a particular mood in personally
meaningful images o Critique their own work and that of others with respect to how the properties and uses of
materials, technologies, and processes contribute to conveying meaning and achieving purpose
o Select materials, technologies, and processes appropriate for a planned work or series of works
o Create images that reflect an understanding of responsibility to the context of a specific audience
Grade 11 & 12o Identify particular techniques used in selected processes o Use appropriate visual arts terminology in art criticismo Demonstrate the appropriate preparation, clean-up, care, and storage of materials and
artworks in all stages of development o Analyse how particular elements and principles are used to create meaning and effect in
images within a specific visual expression area o Analyse the impact of new technologies on image development within a specific visual
expression areao Evaluate ethical and legal implications of using existing images in personal image-
makingPreparation: Bring up the powerpoint onto the projector Set a due date on the chalk board for the selfie Facebook profile
35Media and the Social Construction of Identity
Prepare the groups for discussion after the video - number off (1-5) Hook:5-10 min 1. Show video of Youtube psychic video
http://www.youtube.com/watch?v=F7pYHN9iC9I 2. Talk about Facebook
a. Who has Facebook profile?b. Who doesn't have Facebook? Why?c. What do you normally post on Facebook?
Development:15 min
15 min
35 min
Powerpoint - Video day
http://www.cbc.ca/player/Shows/Shows/Doc+Zone/2011-12/ID/2161490436/ - Facebook Follies
1. Thoughts on the video: questions for the students
Activity explanation1. Group discussion - numbered off 1-5
a. What should people use Facebook for?b. What should people NOT be posting on Facebook?c. Is there another way of sharing your information
without Facebook or an online profile? d. Should people be fired/ punished for the pictures that
appear on Facebook? How about the things they say? e. How can we encourage more people to be vigilant
about what they share on Facebook? f. Can you ever "delete" anything once it's been posted?
2. After seeing the video, you will exchange your piece with a partner's piece. Each of you will write a short 1-2 paragraph analysis on what you have learned throughout this project and the things you would change to your partner's selfie Facebook profile as well as your own.
Working 1. Begin to jot down notes
Closing1. Remind them of the assignment details and to think about these
questions I posed for them. Questions for the Class: What have you learned about selfies? Why do you take selfies if at all? Are selfies an accurate portrayal of the
person taking it? Why did you take your selfie in the way
you took it? – Consider angle, lighting, location, appearance, alone or with others
Questions for the Teacher: I don't have Facebook so I can't analyze
it- You can analyze it simply from a knowledge standpoint and from what you've viewed in the video
Can I type it or handwrite it? - Both are fine.
Materials/ Equipment: Access: o Projector o ?o Powerpoint o Meo Magazines o Class
36Media and the Social Construction of Identity
o Paper for writing o Class o Sketchbooks o StudentsTeacher Resources: http://feelingcagey.com – real time feed of #selfies with Nicholas Cage face –satire http://www.lolitabandita.co/2013/10/warpaint.html Coco Layne –Lesbian artist http://www.cbc.ca/player/Shows/Shows/Doc+Zone/2011-12/ID/2161490436/ - Facebook
Follies http://www.youtube.com/watch?v=F7pYHN9iC9I - Psychic using Facebook
Assessment Plan: Provide a concise analysis on the following: what they learned, what changes would they
make (if any) to their partner's selfie Facebook page, what changes would they make to their own Facebook page (if any) and why.
Adaptations: For students who are unable to write or document their analysis may have a one on one
conversation with me about what they learned. For students who are unable to view the video, I will speak to them about what the video
documentary is about Extensions:
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of beauty
Time: 75 minutes (1) x 2 days= minutes 150
Title of Activity: Dove Sketches Real Beauty
Lesson: 1 out of 2
Final Product: 1. Classmate portraits
Learning Goals: Understand that media is biased and
controlled by a small number of people Many people tend to be overly critical
about their own appearances People often see us differently than how
we see ourselves Creation of social "norms" about beauty
Objectives: SWBAT Understand the variability in responses
to describing "beauty" on themselves and someone else
Idea of what is beautiful is a socially constructed norm
Interpret the description of facial features and translate them on paper into a drawing
Discuss how people view themselves versus how others see them
Prior Knowledge: The 6 conglomerates Disney Media and its construction of identity
Vocabulary: Social Construction Media Gender Race
37Media and the Social Construction of Identity
Identity Beauty
Prescribed Learning Outcomes: Grade 10 Develop and make images: for specific purpose Develop and make images: demonstrating a growth in understanding of a subject or
theme demonstrate an awareness of the skills, training, and education needed to pursue a variety of art careers
Use the vocabulary of the visual elements and principles of art and design in discussion and art criticism
Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Identify tools and equipment used to create images
Grade 11 & 12 Use appropriate visual arts terminology Demonstrate competent use of techniques specific to selected materials, technologies,
and processes within a specific visual expression area Create images within a specific visual expression area that demonstrate effective use of
particular elements and principles Identify personal bias in image development Create images within a specific visual expression area for specific purposes Compare the expressive and physical qualities of a selected visual element as used in a
variety of images within a specific visual expression area
Preparation: Set up projector for Powerpoint Prepare the 3 slips of paper Prepare table or spreadsheet of all the students' names - for putting in their descriptions
(both their own and classmate's description) Proportions of Human face handout ready Hook:5-10 min 4. Who uses Dove products? What have they been known for the last few
years? Development:15 min
20-30 min
Powerpoint1. Show the Dove sketch real beauty video
http://www.youtube.com/watch?v=litXW91UauE 2. Dove campaign is really pushing hard to promote real beauty 3. Body image - media construction 4. Facial proportions demonstrationProject1. We will try this Dove activity with the class!2. Hand out 3 slips of paper 3. Write your name on one slip of paper 4. Write a description of your facial features and hair on the other side of
the paper (gender, hair, eyes, nose shape, face shape, glasses etc)5. Now on another slip of paper - copy these exact descriptions onto here
38Media and the Social Construction of Identity
10 min
- DO NOT WRITE YOUR NAME ON THIS SLIP 6. Drop these slips of paper into a bucket (I will walk around) 7. Now I will hand out slips of paper with a classmates name on it - DO
NOT SHOW ANYONE. You will need to write a description of this person's features on the other side of the slip. - DO NOT PUT YOUR NAME ON IT EITHER
8. Now I will bring another bucket around and have the students drop in their students' descriptions
Demonstration- Facial proportions 1. Gather around me for a demonstration - explain the proportions on
facial drawing 2. Give handout of facial proportions
Working 1. Work on facial proportions handout sheet2. Put this into your sketchbook - glue/ tape/staple it3. (Teacher will be filling in names on the spreadsheet with the
descriptions written about them)
Closing 4. Collect all the pencils, glue, tape5. Anyone who has not handed in their slips of paper please hand them in6. Next class we will begin the portrait project
Questions for the Class: Whose standards of beauty are we using
as the measuring stick? How exercise change your or make you
think about beauty? What do you think of the Dove campaign? Are all faces constructed the same?
Proportions-wise?
Questions for the Teacher: What if I can't draw the features just as
is described? - Don't worry, do your best!
Materials/ Equipment: Access: o Projector o Classo Slips of paper (3) x 60 o Meo Spreadsheet/ Table with student names o Me o Facial proportions handout sheet x 60 o Me o Pencils x 30 o Class? o Stapler with stapes o Classo Tape o Classo Ziplock bags o Me Teacher Resources: http://www.youtube.com/watch?v=litXW91UauE - Dove sketch real beauty http://mediasmarts.ca/body-image http://www.dailymail.co.uk/femail/article-2522642/Models-dont-look-better-rest-
Photographers-self-portrait-series-proves-just-deceptive-beauty-campaigns-be.html
http://menloparkart.wordpress.com/2013/11/13/step-by-step-tutorial-for-drawing-a-face/proportions-of-the-face/
http://snigom.deviantart.com/art/Face-Patterns-Tutorial-44290362
39Media and the Social Construction of Identity
http://www.sde.ct.gov/sde/lib/sde/pdf/curriculum/VisualArts/12HandoutJ_Facial_Proportions_Gr8.pdf
http://blogs.ccsd.edu/diamond-ceramics/files/2012/02/Proportions-of-the-Face-Information-Sheet-13a09ud.jpg
http://www.youtube.com/watch?v=dbRMCgtcchw - Face drawing tutorialAssessment Plan: Compose 2 portraits - one with a description that was written by the person being drawn
and one with a description written by another classmate of that person These are to be drawn side by side Engage in class discussion / group critique using appropriate vocabulary Adaptations: If a student isn't present for one of the classes, he or she will need to fill to watch the
Dove video and draw two portaits of themselves. One with their own self description and one with a friend's/ family member's description of them. Write an analysis and compare and contrast the two. How are they different or similar? What does this say about perception of beauty from person to person?
Extensions: Students may choose to explore this concept further by drawing family members or
friends without telling them and having them guess who they drew.
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: media ownership, social construction of beauty
Time: 75 minutes (1) x 2 days = 150 minutes
Title of Activity: Dove Sketches Real Beauty
Lesson: 2 out of 2
Final Product: 2. Classmate portraits continued
Learning Goals: Understand that media is biased and
controlled by a small number of people Many people tend to be overly critical
about their own appearances People often see us differently than how
we see ourselves Creation of social "norms" about beauty
Objectives: SWBAT Understand the variability in responses
to describing "beauty" on themselves and someone else
Idea of what is beautiful is a socially constructed norm
Interpret the description of facial features and translate them on paper into a drawing
Discuss how people view themselves versus how others see them
Prior Knowledge: The 6 conglomerates Disney Media and its construction of identity
Vocabulary: Social Construction Media Gender Race Identity Beauty
40Media and the Social Construction of Identity
Prescribed Learning Outcomes: Grade 10 Develop and make images: for specific purpose Develop and make images: demonstrating a growth in understanding of a subject or
theme demonstrate an awareness of the skills, training, and education needed to pursue a variety of art careers
Use the vocabulary of the visual elements and principles of art and design in discussion and art criticism
Critique their own work and that of others with respect to how the properties and uses of materials, technologies, and processes contribute to conveying meaning and achieving purpose
Identify tools and equipment used to create images
Grade 11 & 12 Use appropriate visual arts terminology Demonstrate competent use of techniques specific to selected materials, technologies,
and processes within a specific visual expression area Create images within a specific visual expression area that demonstrate effective use of
particular elements and principles Identify personal bias in image development Create images within a specific visual expression area for specific purposes Compare the expressive and physical qualities of a selected visual element as used in a
variety of images within a specific visual expression area
Preparation: Set up projector for Powerpoint Have the spreadsheet of names & descriptions ready Paper ready for handout Pencils sharpened Have two descriptions ready to hand out (1 the student wrote about himself/herself and
1 someone else wrote about him/her) - these are to be handed out to each studentHook:5 min 1. What did you think of facial drawing proportions last class? Was is
challenging? Fun? More scientific than you would like it to be? Development:10 min
60 min
Powerpoint1. Face drawing tutorial - recap from last class
http://www.youtube.com/watch?v=dbRMCgtcchw Project1. Pull your sketchbooks for reference the facial proportions guidelines2. Copy down the information of the 2 descriptions I will give you (will be
2 descriptions for one student) in your sketchbook so you won't lose it!3. Hand out the 2 descriptions (of each student) to everyone in the class.
They should have the following:- 1 slip describing facial characteristics written by Student A- 1 slip describing facial characteristics written by Student B about Student A
4. Write down these descriptions in your sketchbook so you won't lose them!
41Media and the Social Construction of Identity
5. Handout paper and pencils to students 6. Divide paper in half and draw 2 portraits - using both descriptions 7. You cannot tell anyone WHO you are drawing. 8. At the end of the project, I will reveal who you drew. 9. Class discussion on what they thought about the project and perception
of beauty in the media.
Closing 1. Hand back your pencils2. Store your art work in the cabinet3. Next class will be a working class
Questions for the Class: Whose standards of beauty are we using
as the measuring stick? How exercise change your or make you
think about beauty? What do you think of the Dove campaign? Are all faces constructed the same?
Proportions-wise?
Questions for the Teacher: What if I can't draw the features just as
is described? - Don't worry, do your best!
Materials/ Equipment: Access: o Projector o Classo Slips of paper (3) x 60 o Meo Spreadsheet/ Table with student names o Me o Facial proportions handout sheet o Me o Pencils x 30 o Class? Teacher Resources: http://www.youtube.com/watch?v=litXW91UauE - Dove sketch real beauty http://mediasmarts.ca/body-image http://www.dailymail.co.uk/femail/article-2522642/Models-dont-look-better-rest-
Photographers-self-portrait-series-proves-just-deceptive-beauty-campaigns-be.html http://menloparkart.wordpress.com/2013/11/13/step-by-step-tutorial-for-drawing-a-face/
proportions-of-the-face/ http://snigom.deviantart.com/art/Face-Patterns-Tutorial-44290362 http://www.sde.ct.gov/sde/lib/sde/pdf/curriculum/VisualArts/
12HandoutJ_Facial_Proportions_Gr8.pdf http://blogs.ccsd.edu/diamond-ceramics/files/2012/02/Proportions-of-the-Face-
Information-Sheet-13a09ud.jpg http://www.youtube.com/watch?v=dbRMCgtcchw - Face drawing tutorial Assessment Plan: Compose 2 portraits - one with a description that was written by the person being drawn
and one with a description written by another classmate of that person These are to be drawn side by side Engage in class discussion / group critique using appropriate vocabulary Adaptations: If a student isn't present for one of the classes, he or she will need to fill to watch the
Dove video and draw two portraits of themselves. One with their own self description and one with a friend's/ family member's description of them. Write an analysis and compare and contrast the two. How are they different or similar? What does this say about perception of beauty from person to person?
42Media and the Social Construction of Identity
Extensions: Students may choose to explore this concept further by drawing family members or
friends without telling them and having them guess who they drew.
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: tattoos, identity, stereotypes
Time: 75 minutes (1) x 2 = 150 minutes
Title of Activity: Tattoos & Identity Lesson: 1 out of 2
Final Product:
8. Tattoo design- Exploration of ideas and designsLearning Goals:
Who has Tattoos? Stereotypes and tattoos Tattoos as representative of identity
Objectives: SWBAT
Design their own tattoo sleeve (s) Explain the elements on their sleeve
and why they chose them Explain why they represent him/her Incorporate a variety of different
elements- colours, images Find examples of inspiration (Internet,
books, magazines, newspapers) Articulate the common stereotypes of
tattooed people Prior Knowledge:
Tattoos
Vocabulary:
Tattoo Stereotype Mainstream Identity
Prescribed Learning Outcomes:
Grade 10
43Media and the Social Construction of Identity
o Develop and make images demonstrating an understanding of a variety of styles o Develop and make images that deliberately engage varied combinations of the senses
at once o Using a combination of image-development techniques and strategies o Demonstrate an awareness of the qualities of particular elements and principles of art
and design
Grade 11 & 12o Analyse how particular elements and principles are used to create meaning and effect
in images within a specific visual expression area o Create images within a specific visual expression area: using a variety of image
sources to achieve a specific purpose o Create images within a specific visual expression area: that reflects personal contextso Justify selection of elements and principles within a specific visual expression area Preparation:
Set up projector for PowerpointWrite the project on the board - Design 3 versions of your sleeve in sketchbook Set out art materials Prepare discussion group questions (number 1-5) Hook:
15 min Powerpoint
1. Show a clip http://www.youtube.com/watch?v=QK87lKJq6lI - show 2. Talk about the project they will be doing
Development:
15 min
15 min
30 min
Powerpoint
1. Continue showing the powerpoint: history, who has them2. Where to look for inspiration 3. Pose questions of stereotypes and identity to the class (Group
discussion) a. Why are tattoos so taboo in society? b. Are tattoos about self-expression?c. Why do people get tattoos nowadays? d. Which Katie do you agree with and why? e. Will there be a time when tattoos are widely
accepted? Is it main stream now? 4. It's about tolerance and accepting diversity of appearances
Project1. Will work in your sketchbooks2. You need to design 3 sleeve tattoos 3. They must include a small write up about each of the sleeves (1-2
paragraphs or bullet points)4. Must look for sources of inspiration (Internet, books, magazines,
newspapers) 5. I will need to approve the sleeve you choose to do your final sleeve
project on
44Media and the Social Construction of Identity
6. I can also talk about my tattoo and my design process
Closing1. Remind the class to start looking online for inspiration. I'd like to
see some images by next class.Questions for the Class:
What are your impressions of tattooed people now?
Will tattoos affect your employability?
Questions for the Teacher:
What if my parents disapprove of this project? Do I still have to do it? - Yes you do because it's an exploration of identity and visual representation of who you are. If it were inked permanently, what aspects would you include and what would you exclude? I am in no way encouraging tattooing yourself. 1. Too young 2. Requires a lot of research and time 3. Very expensive 4. Make the decision when you are mature
Can I design a tattoo for another body part instead? - Yes, but it should be a big piece. I am not looking for a tiny symbol. You would need to come up with the template yourself
Materials/ Equipment: Access:
o Projector o Class o Sketchbook o studentso Art materials o Class o Arm template o Me o Magazines o ClassTeacher Resources:
http://www.youtube.com/watch?v=QK87lKJq6lI - Celebrities and tattoos (Katie Hopkins vs Katie Waissel)
http://mentalfloss.com/article/50761/10-historical-titans-surprising-tattoos http://magazine.foxnews.com/style-beauty/10-things-you-didnt-know-about-tattoos Assessment Plan:
Students have incorporated a variety of different elements into their three designs including use of colour and a variety of imagery
Explanation of the elements on their sleeve and why they chose them Have sources of inspiration in their sketchbook
Adaptations:
Students may wish to design a tattoo piece for another part of their body. They will need to design the body template though.
45Media and the Social Construction of Identity
Extensions:
Students can challenge themselves by designing another part of their body or even a full body suit. They may add other accessories or apparel in their drawing!
Grade: 10-12
Subject: Art
Unit: Media and the Social Construction of Identity
Themes: tattoos, identity, stereotypes
Time: 75 minutes (1) x 2 = 150 minutes
Title of Activity: Tattoos & Identity Lesson: 2 out of 2
Final Product:
9. Tattoo design- Designing the sleeve Learning Goals:
Who has Tattoos? Stereotypes and tattoos Tattoos as representative of identity
Objectives: SWBAT
Design their own tattoo sleeve Include elements of colour and visuals
that work together Find examples of inspiration (Internet,
books, magazines, newspapers)Prior Knowledge:
Tattoos
Vocabulary:
Tattoo Stereotype Mainstream Identity
Prescribed Learning Outcomes:
46Media and the Social Construction of Identity
Grade 10o Develop and make images demonstrating an understanding of a variety of styles o Develop and make images that deliberately engage varied combinations of the senses
at once o Using a combination of image-development techniques and strategies o Demonstrate an awareness of the qualities of particular elements and principles of art
and design
Grade 11 & 12o Analyse how particular elements and principles are used to create meaning and effect
in images within a specific visual expression area o Create images within a specific visual expression area: using a variety of image
sources to achieve a specific purpose o Create images within a specific visual expression area: that reflects personal contexts
Justify selection of elements and principles within a specific visual expression areaPreparation:
Set up projector for PowerpointWrite the project on the board - the final projectHave the template prepared for the class Hook:
5 min Powerpoint
1. Talk about my tattoo and how I designed itDevelopment:
20 min
50 min
Powerpoint
1. Show images of my thought process and the steps 2. Encourage them to really explore ideas of representation, images
and meanings, colour, the narrative of the pictures together
Project1. Each student will talk to me one on one to discuss which sleeve
they want to use for their final project - any changes they want to incorporate and why
2. Will hand out the sleeve template 3. Students to begin work on their final sleeve project4. Think about the materials, colours, shading you want to use and
how they work with your idea
Closing1. Ask the class to return all their borrowed materials 2. Remind the class to work on their ideas and drawings at home3. Critique or class discussion will be done after the projects are
handed in
47Media and the Social Construction of Identity
Questions for the Class:
What are your impressions of tattooed people now?
Will tattoos affect your employability?
Questions for the Teacher:
What if my parents disapprove of this project? Do I still have to do it? - Yes you do because it's an exploration of identity and visual representation of who you are. If it were inked permanently, what aspects would you include and what would you exclude? I am in no way encouraging tattooing yourself. 1. Too young 2. Requires a lot of research and time 3. Very expensive 4. Make the decision when you are mature
Can I design a tattoo for another body part instead? - Yes, but it should be a big piece. I am not looking for a tiny symbol. You would need to come up with the template yourself
Materials/ Equipment: Access:
o Projector o Class o Sketchbook o Studentso Art materials o Class o Arm template o Me o Magazines o Class Teacher Resources:
http://www.youtube.com/watch?v=QK87lKJq6lI - Celebrities and tattoos http://mentalfloss.com/article/50761/10-historical-titans-surprising-tattoos http://magazine.foxnews.com/style-beauty/10-things-you-didnt-know-about-tattoos http://www.pinterest.com/clarami/art-design-illustration-tattoo/ Assessment Plan:
Design a sleeve that incorporates elements of colour and visuals Explanation of the elements on their sleeve and why they chose them should be in
their sketchbook Adaptations:
Students may wish to design a tattoo piece for another part of their body. They will need to design the body template though.
Extensions:
Students can challenge themselves by designing another part of their body or even a full body suit. They may add other accessories or apparel in their drawing!
48Media and the Social Construction of Identity
http://www.pinterest.com/clarami/art-design-illustration-tattoo/