Media Kit2010

is a first of its kind Spanish-language bridal magazine for Latinas in the United States.

For national sales contact: Ricardo Jimenez/Lilian de la Torre-Jimenez at (909) 231-5499 advertising@bodasusa.com.For advertising in web or directory of providers please call (909) 231-5499 or e-mail advertising@bodasusa.com or anuncios@bodasusa.com

Website

Digital Magazine

Bimonthly Supplements

Podcast &Videos

Cover: Erick Pozos

2BODAS USA La Revista ®

Our readers and the wedding industry:

SNAPSHOT OF BODAS USA \ Bodas USA is the ONLY Spanish-language bridal magazine available nationwide for US Latinas brides.\ Bodas USA is the ONLY US produced bridal magazine to offer Latina brides with bimonthly digital editions.\ Bodas USA is the FIRST US Hispanic magazine to use text message.

OUR READERS \ Growing target reader: Just in California, the 18-34 demographics according to the Census is over 7,000,000 Latinos.\ Wedding industry is considered a recession-free $69 billion annual industry.\ Statistics for Latina brides are increasing: California has the highest number of Hispanic weddings, 85,653 in 2008 (theweddingreport.com)\ Latinas from all income levels: professional and bilingual as well as Spanish-dominant are making Bodas USA a household name when it comes to planning a wedding.

\ Bodas USA won GOLD for Best Magazine Design from the National Association of Hispanic Publications in 2009.\ Bodas USA won GOLD for Best Travel Section from the National Association of Hispanic Publicatins in 2009.\ We pride on providing top-notch editorial content from top Latino journalist, wedding industry experts and columnists.

s one of its kind Spanish-language bridal magazine that includes print editions and bimonthly digital editions. The multimedia platform

provides Latina brides to be with print editions, digital editions, online content, videos and podcast for planning their wedding.Bodas USA is tailored for the US bilingual and Spanish-dominant Latina bride and groom who are planning their wedding. Bodas USA will entertain, inform and guide Latina brides, grooms and their families with culturally relevant articles.Magazine includes permanent section on bridal gowns, accessories, beauty, destination weddings, photography, travel, technology and more.Print biannual magazine is available nationwide at select Walmart, Target, Borders and Barnes & Noble. In Florida it is available at selected CVS pharmacies and at major Hispanic supermarkets in the East Coast and West Coast.(complete list of stores available at www.bodasusa.com under Advertisers)

OUr SLOgan SayS it aLL: Tu Boda, Tu Cultura,

Tu IdiomaYour Wedding, Your Culture,

Your Language

Best Magazine Design & Editorial Team

did you know that wedding industry is considered a recession-free $69 billion industry?

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Editorial Profile

A look At HispAnic estimAted 2008 weddings in top

HispAnic mArkets:

California 85,653

Texas 63,658

florida 30,163

nueva York 23,717

arizona 11,611

illinois 10,684

nuevo MexiCo 5,319

(www.theweddingreport.com)

Best Magazine Design Best Travel Section (*Award in the category of magazines up to 30,000 circulation)

3Editorial Profile Editorial Calendar

2010

\ Latino Designers

\ Tips on Invitations: paper, color, theme,

calligraphy and more.

\ Photographer’s Gallery

\ Wedding Planners columns

\ Wedding planning checklist

\ Online resources for planning

\ Appetizers and drinks

\ Wedding Shoes

\ Bridesmaids dresses

\ Home Décor

\ Jewelry Column

\ Outstanding cake designs

\ Fashion: Swimsuits

\ Beauty: Hair products and makeup tips

\ Makeup column

\ Travel: Caribbean and Mexico

\ Wedding Horoscopes

\ Bridal gown photo gallery

\ Fashion: New York runway report

\ Green weddings

\ Top Latina planners

\ Photographer’s Gallery

\ Engagement session and Trash the Dress

\ Nutrition: Eat healthy & look smashing in your gown

\ Accessories, veils, shoes and jewelery

\ Jewelry Column

\ Beauty: New products and makeup trends

\ Travel: Hawaii and Mexico

\ Wedding horoscopes

Summer/Fall 2010 Winter 2010/Spring 2011

4 Milestones & Distribution

By The Numbers\ 1st US Spanish-language bridal magazine with NATIONWIDE distribution. Distributed in US, Puerto Rico and Mexico.\ Print issue available in top 15 Hispanic Markets\ 1st Hispanic magazine in the US to incorporate text message SMS to editorial, promotional and advertising content.

\ Bimonthly digital magazines launching January 2010\ Over 20,000 readers per digital issue and growing. Digital issues read by brides from over 20 countries.\ 1st Spanish-language Podcast on wedding planning: Radio de Bodas USA La Revista is deliverable via Itunes.\ 1st Hispanic Spanish-language bridal magazine in the US with multimedia platform: biannual print issue, bimonthly digital issues, online resources, website, online content, podcast, videos and text message SMS. \ Available at over 130 cities in California

Milestones in 2 years\ Signed distribution agreement with Source Interlink, the largest magazine distributor in the US and are available via Source at selected Walmart, Target and Borders.\ Available at Barnes & Noble\ Available at CVS pharmacies (Florida only)\ Available at Hispanic supermarkets Southwest and East Coast\ Available at Farmacias in Florida\ Library subscriptions as of Winter 09 issue\ Shared-content agreement with AOL Latino\ Portada Best Hispanic Digital Innovation 2008 for our digital magazine\ FIRST Hispanic Magazine in the US to incorporate TEXT Message with Winter 08 issue.\ Best Magazine Design Gold Award by National Association of Hispanic Publications (NAHP) 2009\ Digital Bimonthly magazines as of January 2010.\ The leading Spanish-language multimedia platform for US Latina brides

A look at some of our distribution...UNIVERSITY OF REDLANDS VIA AN SBA GRANT PROVIDE BODAS USA WITH GIS MAPPING IN 2008 AND 2009 FOR OUR DISTRIBUTION. HERE ARE SOME MAPS:

Milestones & Distribution 5Additional Benefits

\ Our online platform allows advertisers to showcase their products with added exposure via web ads, banners, flash and more in home page or article links, video page and podcast section.\ Visitors are engaged and our multimedia platform is cross-promoted in each category: print issue, digital issues, video channel, podcast and online editorial content. Increasing exposure to your products and services.\ Web ads and video ads are attractive to unique and returning visitors\ Host your page in our website: We offer microsites for Hotels, Resorts, Tourism Boards and Destination countries (please contact advertising@bodasusa.com for rates and samples)\ RSS feed from media partners increases our editorial content for the Latina brides.

Website

Bimonthly Digital Magazines

\ Every 2 months brides to be will be offered a specific topic to help them plan their weddings. \ Bimonthly digital issues provided added exposure for our clients and their products and services.\ Bimonthly issues complement our print issues which also have digital counterparts and are read worldwide.\ Award-winning Digital Edition: Hispanic Digital Innovation of the Year 2008 provided by Portada in NY. \ Our digital magazines are the ONLY US produced Spanish-language bridal magazines to offer print and digital issues for the US Latina bride.\ Over 20,000+ readers per digital edition.\ Media kit for digital magazines at: http://issuu.com/bodasusa/docs/mk09-bimen-web\ DIGITAL NEWSSTAND: to make it easier for the Latina bride to find our content, we have created a digital newsstands to house all our digital publications.

\ Bimonthly digital magazines 2010: In 2010 we increased our editorial production by 400% with the launch of our bimonthly digital editions starting January 2010.

SUMMER 08 DIGITAL ISSUE

6 National Rates

ratessummer/Fall 2010 & winter 10/spring 2011print copies: 5,000 & over 20,000 readers per digital editionsprint on sale date: June 4, 2010 & december 20, 2010

ad size 4-Color B&Wfull Page $2000 $ 1,700 double spread $3,500 n/a ½ Page $1,200 n/a1/3 Page $1,000 n/a¼ Page $780 n/a1/9 page $350 n/aBusiness Card $250 n/a

Covers2nd cover $3,375 n/a3rd cover $3,000 n/a4th cover $3,750 n/a

for insertion order and discounts for insertions in more than one issue, please contact Ricardo Jimenez or Lilian de la Torre-Jimenez at advertising@bodasusa.com (909) 231-5499.

retail Sales/ Vendor Listingdirectory of providers listing$150.00 for listing of business in PrinT issue. includes: name of business, address, contact phone number, url, e-mail and 20 words max on description of business.

\ includes listing in diGiTal MaGazine. Contact advertising@bodasusa.com (909)231-5499

Print Issues: Summer/Fall 2010 &Winter 10/Spring 2011 Cover Price: $4.99

Ideal For\ Bakeries\ Photographers\ Beauty Salons\ DJs \ Wedding Planners \ Tuxedo Shops

\ Retail Bridal Gown Stores\ Catering\ Reception Halls\ Jewelry Stores\ Flower Shops \ Limousine Rentals \ Travel Agencies

National Rates 7Mechanical Specs.

Trim Size: 8.25 X 10.875 (keep live matter 0.5” from gutter and edges)

2-page spreadWide 16.5”High 10.875”Bleed: Wide 16.75”High 11.125”

issue space reservation Files dueSummer/Fall 2010 March 2, 2010 April 5, 2009Winter 10/Spring 11 August 2, 2010 October 4, 2009

\ Please provide high resolution Adobe Acrobat .pdf files trapped, knockout all elements, all images must be CMYK and 300 dpi. (MAC format) \ Please mail CD-ROM including a hard copy (color output) of ad to:

Jimenez Communications Inc.Bodas USA La Revista9668 Milliken Ave Suite 104-293Rancho cucamonga, CA 91730Attention: Advertising Department

\ For questions e-mail advertising@bodasusa.com or call (909) 231-5499 Advertising Deparment\All artwork must be created at the proper size (100%) \ If ad bleeds, extend a minimum of 1/8” beyond trim.\All ads must include a color printout to ensure correct reproduction in magazine.\All elements must be placed at 100% of size\Do not apply style attributes to basic fonts\ Include and/or embed all fonts, images/scans, logos and artwork\Single page ads should be built to 100% of size(true type fonts may cause unexpected reproduction problems at press time) \ For FTP instructions to upload ad please email: Sandra Evans, Art Director at sandraevans@bodasusa.com

SPECS FOR DIGITAL MAGAZINES:\ Please activate hyperlinks on the ad’s PDF file if you want your AD to link to a specific website in the digital magazine.

Full-page adWide 8.25”High 10.875”Bleed area width 8.5”Bleed area height 11.125”

Half page horizontal width 7” X height 4.875”

1/3 page vertical width 2.25” X height 9.75”

1/4 vertical width 4.625” X height 4.875”

1/9 width 2.242” X height 3.1875”

Business cardwidth 3.5” X height 2”

MagaZine sPeCsTrim size: 8.25 X 10.875Perfect boundWeb offset printingGloss cover

Print Sizes requirements

Specifications

8 Web Advertisement

Video Channel page

Podcast Channel page

Homepage article page

HomepageTOP BANNER width 728 pix X height 90 pix

HOME PAGE DIRECTORY AD(HORIZONTAL)width 300pix X height 250pix

HOME PAGE DIRECTORY AD(VERTICAL)width 200pix X height 235pix

Article pageTOP BANNER width 728 pix X height 90 pix

VERTICAL ADwidth 200pix X height 235pix

Video Channel pageHORIZONTAL ADwidth 300” X height 250”

AD in video (ask for details)

Podcast Channel pageSKYSCRAPER (VERTICAL)width 120 pix X height 600 pix

Web ad Size

all web ads will be linked to vendor’s website.

for insertion order and discounts for insertions in more than one issue, please contact ricardo Jimenez or lilian de la Torre-Jimenez at advertising@bodasusa.com (909) 231-5499.for retail rates and for discounts on frequency on web ads please e-mail advertising@bodasusa.com

Benefits\ Have a 30 or 60 second spot? Place your TV commercials or radio ads in our video channel and podcast series.\ Reach brides to be that are already online planning their wedding.\ Launching web series in 2010, a unique one of a kind web series in Spanish for wedding planning, ideal for your web ads and TV spots.\ Increased exposure: Your web ads can be placed strategically in different links: articles, travel, video or podcast channel and/or homepage.\ Send a strong message to your target audience. Engage our readers and make them marry your brand.\One stop shop for US Latina brides: www.bodasusa.com is the preferred online destination for US Latina brides (Bilingual and Spanish-dominant) who are planning their weddings. Brides to be are attracted by our multimedia platform that includes print, digital editions and online content

HomepageTop Banner $1000directory ad (Horizontal) $750directory ad (vertical) $500

article PageTop Banner $500vertical ad $300

video viewing page Horizontal ad $500ad in video $700(ideal for Tv spots and digital ads)

forum skycraper $500

* all prices given are per month