BorderEcho_Editon8

ISSUE 8FREE

Brokers, buyers and distributors

Del Campo Supreme

Greatest Generation of the

From the field to you

I

BORDERECHO.COM

8FFREE

echoBORDER

ecoNogalesChristmasLight Parade

New section:‘Estilo’

Local Lions ClubHolds AnnualHoliday project

HolidayGift Guide

FRONTERIZO

PRODUCEBrokers buyers and distributors

INDUSTRY

a success

PICTUREHEALTH...

OFTHE

Happy Holidays &Best Wishes From TheMariposa CommunityHealth Center Team.

“For a familyof one or afamily of many”

• Nogales

• Patagonia

• Rio Rico

For more informationcall (520) 281-1550

www.mariposachc.net

It begins with healthy habits,proper nutrition and exercise,and of course, the highest qualityfamily medical and dental care.We’ve been caring for families likeyours all over the County. We areproud to be able to o�er the latesttechnology, plus that humantouch that is so often missingin health care today.

To all of the families we’ve hadthe privilege to serve, go our bestwishes for a happy and healthyholiday season. For those wehaven’t yet met, we cordiallyinvite you to stop by any of ourfacilities and get acquainted.

echo

Echo DirectorDavid M. Ramirez

Over 10 years in print and newsmedia development, imple-mented and over saw a varietyof products. Vast knowledge in

print, tech and productdevelopment.

phone: (520) 313-6113email: [email protected]

Art DirectorEdgardo Muñoz LafuenteOver 15 years inmedia commu-

nications and operations.Workedwith El Imparcial pub-lishing company, El Diario de laFrontera, Alphagraphics,WickCommunications. Partner of in-ternationally recognizedmedia

company, BorderMediaphone: (520) 223-7712

email: [email protected]

BorderMedia, LLC.CChhiieeff EExxeeccuuttiivvee OO88cceerr::David Ramirez Matus

CChhiieeff OOppeerraattiinngg OO88cceerr::Edgardo Muñoz Lafuente

BBooaarrdd ooff DDiirreeccttoorrss::Border Innovations

Contributors Axel Holm,City of Nogales, Santa CruzSheri9s Department, No-gales Police Department,

Mariposa Community HealthCenter, Nogales Unified

School District, SCC Super-intendent of Schools, No-gales Lions Club, Nogales

Rotary Club,

INAUGURAN NUEVASUBESTACIÓN15

GREATEST GENERATIONOF NOGALES PRODUCE4

copyright © 2011 Border Media, LLC all rightsreserved. Reproduction in whole or in part

without the permission of Border Echo Maga-zine is prohibited. Any material produced is theproperty of Border Media, LLC. Any materialpublished is not necessarily the opinion of Bor-der Media, LCC and will not be held resposible.Border Echo Magazine accepts material fromadvertisers, clients, readers and various sourceswhich are not necessarily the opinion of BorderEcho Magazine in print or on Border MediaWebsites and will not be held responsible.

1012 N. Grand Ave. Suite #13

Nogales, AZ 85621email:

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3

This month’s edition isdedicated to the produceindustry in Santa CruzCounty. We take a lookback to its humble begin-ning to how it’s nowchanging with the times.Our cover features a photoof Mas Melon Produce,one of the many innovateproduce companies comingout of Nogales along withDel Campo Supreme.

We’re also happy to introduce a new section tothe magazine that focuses on all things style suchas fashion and jewerly. It’s goal is to inspire youwith accessories and items you can find and buywithin our community.

BY DAVID RAMIREZ MATUS

FROM THE EDITOR

2011 Border Echo

Public RelationsLuis F. Parra

Alma Cecilia Parra

ecoBORDER

FRONTERIZO

ISSUE 8 2011CONTENT

The Mexican Consulate in No-gales held a photography exhibit onFriday, November 18, 2011 that wasdedicated to “Lucha Libre.” The pho-tos on display were the work of Mexi-can Wrestling photographer, RosalioVera Franco.

The gallery was originally com-missioned by the “Universidad Na-cional Autónoma de México,”(UNAM) as an educational exhibitthat has been on display all around theworld. Franco has been a photogra-pher for 36 years with 26 of thoseyears as a photographer for MexicanProfessional Wrestling. The exhibitalso featured several Professional

Mexican Wrestlers who were at theevent and spoke about their experi-ences in the sport.

Mexican General Consul JaimePaz y Puente presented an award toFranco praising his work and the intri-cacy of the gallery. The event con-cluded with an open forum for localsto talk to Franco and also enjoy thephotos on display.


‘LUCHA LIBRE’ EXHIBIT

Lourdes Catholic School is knownto do well when it comes to academicsbut it is also well recognized for its artprograms. Students Gyselle CuevasRamirez and Cynthia Buela Montanezwere two of the winners in an interna-tional art competition put together by“Instituto de los Mexicanos en el Exte-rior (IME).” The group which is partof the of the Mexican Government tosupport Mexican nationals in foreigncountries has been hosting the compe-tition for several years.

The theme for this year’s competi-tion was “Este es mi Mexico,” whichtranslates to “This is my Mexico”.The students had to interpret thetheme in their own way and showcasetheir artistic ability.

The Mexican Consul GeneralJaime Paz y Puente presented the stu-dents with the award and also pre-sented them with their prize whichconsisted of brand new Apple iMacs.“This is an international competitionand from fifteen prizes and winners,two of them were from here in No-gales, Arizona,” said Susanna Rangelfrom the Mexican Consulate.


ART COMPETITION

NOGALES LIONS CLUBCHRISTMAS PROJECT24

Pete Kitchen crossed fresh produce south to Mag-dalena in the 1860s. Sonoran oranges crossed into Ari-zona in the 1890s. The Border Vidette, reported a rail carof cantaloupes, followed by tomatoes in June 1905. Whenthe Southern Pacific rails reached Sinaloa in 1909 the be-ginning of the produce industry began. Culiacan growerscelebrated their 50th anniversary and a quantum leap ofgrowth by 1958, which would be outstripped in magni-tudes by 2008.

Visiting Culiacan in 1909, New Yorker railroadbaron and CEO of the Union Pacific and Southern Pa-cific railroads, Edward Harriman, quickly recognized theagriculture potential of the west coast of Mexico. In 1906,Harriman established the North American fresh produceindustry by creating the Pacific Fruit Express consisting of6,000 ice ¬carrying rail freight cars, “reefers,” which facili-tated the transportation of fresh fruits and vegetablesthroughout the North America continent. A Californiaorange in New York, a Mexican cantaloupe in Montreal, aTexas tomato in Oregon or a California lettuce in Ten-nessee all made possible by Harriman’s vision.

With limited communication, word spread thatSinaloa promised huge agricultural potential. At least one,perhaps the first future foreign grower, arrived in Sinaloain 1904 before the word had spread. At age 16, James C.Wilson, migrated to Sinaloa to help construct an irriga-tion system and in time became the premier grower ofMexican produce in Bamoa and with his son, James KWilson, established a distribution company which contin-ues today. Julio Podesta of Genoa, Italy, migrated tonorthern California to farm but upon hearing of Sinaloa,left his earnings in the Bank of Italy in 1910 with AmadeoGiannini, a fellow produce man turned banker whose San

Francisco bank became the Bank of America. A few yearslater, Frank Ritz a Dutchman from Pennsylvania arrivedin Culiacan as did Juan Haberman of Germany. Numer-ous Greeks came to the southwest frontier, many ofwhom began farming in Culiacan, along with countlessothers from distant places. The word had indeed spread.

The 1910 Mexican Revolution stalled Mexican ex-ports, which eventually resumed with vigor. Brokers, buy-ers and distributors for growers settled in Nogales in the1920s until 1932, when the governments of Sinaloa andSonora nationalized the farming industry limiting sales toone distribution firm, the Wells Fargo Company, leavingover 100 Nogales produce men unemployed and causingshipments to drop from 6,000 rail cars annually to 1,200.By 1934 the free market was reestablished, and shipmentssoared to over 62 million pounds in 1936 of which 89%was tomatoes and the balance peppers, watermelons,other melons, cucumbers and squash. Perhaps as a resultof the depression, Florida competition or poor crops freshexports declined before 1940. But that year witnessed a50% leap over the 1936 record to 92 million pounds.

The first big season of 1935-36 began with opti-mism as Harry Nick, owner of the Manhattan Café onMorley Avenue announced a little party to celebrate thearrival of the first carload of tomatoes. The story of “LaFiesta de los Tomateros” appeared in the Nogales HeraldFebruary 19, 1943:

“The story of La Fiesta de los Tomateros begins withHarry Nick, a Greek vegetable dealer who also operated the oldManhattan Cafe on Morley Avenue.

About seven years ago, Nick announced in advance hewas going to give a party for a number of his friends when hisfirst cars of tomatoes arrived from the South. The friends agreedto the idea of a party to commemorate the occasion but told therestaurant owner they wanted to foot the bill. Talk of the pro-posed celebration went through the offices of vegetable concernsand when Nick’s [tomato] cars finally arrived, over a hundredpeople showed up for the party instead of the expected dozen orso.

The idea of a big get together for tomateros proved popu-lar from the start and for the next three or four years, two dateswere set aside in the middle of each season for parties on succes-sive nights, one at the Manhattan Cafe on this side of the lineand the other at the Cavern in Nogales, Sonora. Harry Nick,Vincent Lamia and Marty Loughman were largely responsiblefor originating the affair. Of the three, only Loughman can at-tend this year’s fiesta. Lamia passed away several years ago andNick is no longer in this country. Loughman is sure he’d love to

attend tomorrow night’s big blowout at the Tropical Gardens. About three years ago, the tomateros formed a loosely

knit organization to back an annual fiesta and began the policyof using the proceeds each year for local charities. Tickets weresold to the produce trade at large and the general public. The re-sult was a bigger dinner dance than ever and hundreds of dol-lars were raised for use in Ambos Nogales.”

In those early years, several dozen northwardbound Pacific Fruit Express rail cars arrived daily in No-gales, Sonora, two blocks south of the border on severalrail sidings. Awaiting inspection and customs documenta-tion to cross to the U.S. side, cars began to move on thedistributor’s rail car routing instructions called DiversionOrders which were hand delivered to the Southern Pacificoffice on lower Court Street. This multicarboned type-written form included rail codes not unlike airport codesspecifying the routing of each car throughout the vastmarket place of North America to it’s particular destina-tion city. Included in the routing were specific icing in-structions at points along the way in order, more often inhope, that produce shipments would remain at a particu-lar temperature.

Headquarters for the Nogales produce industry foralmost 50 years remained on Morley Avenue where pro-duce men networked at the 1926 Montezuma Hotel (suc-cessor to the original 1880s Montezuma) more forinformation and less to socialize. Buyer Jack Harris regu-larly parked his new Cadillac convertible with red leatherupholstery by the Montezuma entrance as he emergedimmaculately dressed in suit, tie and fedora to get marketdata. Some produce men went south of the lobby to theWelch’s Owl Drug store and soda fountain or north of thelobby to Charlie Bauer’s Montezuma Bar. Buyer/distribu-tor Marty Loughman’s “office” was on the mezzanineoverlooking the Montezuma Lobby as he watched his col-leagues’ comings and goings before heading to the Mon-tezuma Bar himself.

Other buyers like Jack Hoyt kept his office in theSouthern Pacific building. Gus Herscher just used hishome address on Crawford and hung around the Mon-tezuma lobby. Distributors, buyers and brokers had officeson the second floor of the La Ville de Paris and the BoiceBarbee Ford Agency on the corner of East and MorleyStreets and other second floor offices above the busyMorley retail businesses. Many were temporary residents,like Urban S. Bond from Los Angeles. Urban Bond knewthe produce business from top to bottom: grower, distrib-utor, buyer, broker, you name it, he’d done it. Being ablock or two from the border provided convenience forthe produce men of the railroad era affording the ease of aquick stroll through the Morley gate to inspect PFE railcars sidelined on the Mexican team track. Mexican “lad-der boys” followed their clients from car to car as eachproduce man could look over the morning arrivals.

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Border Echo 20114

ECHO OF HISTORY AXEL C. F. HOLM

Rail cars, above, arrived daily in Nogales, Sonora, two blocks south of the border on several rail sidings. The Mon-tezuma Hotel lobby, below, a local hang out for local produce business men.

CONTRIBUTED PHOTOS

Over time, the international movement of freshproduce brought ever-increasing complexities of govern-ment rules and regulations. Grower expectations couldexceed market realities or be easily thwarted by trans-portation difficulties. In 1944 four distributors, RoseParks, Carlos Bennen, Manuel “Shorty” Martinez andWalter Holm, formed the West Mexico Vegetable Dis-tributor’s Association in Nogales. Still in operation as theFresh Produce Association of the Americas, this organiza-tion exists to maintain high standards for the local indus-try and limit government intrusion.

The first half century of the produce business wasthe era of the character, style, and personality. The word“inventory” doesn’t exist in the produce business becausefresh commodities perforce move at great speed fromfield to market to kitchens throughout North America.There’s no time for human frailties produce men mustconsistently be at their best. In spite of occupational stress,the early produce men of Nogales seemed like many ofthe Hollywood figures of their time: Jack Harris, the lookof Spencer Tracy; Max Arnold, the mannerisms of JeromeCowan (the prosecutor in Miracle on 34th St); EddieHoller, Sr., a Latinized Clark Gable; Urban Bond a twinof James Cagney; Marty Loughman was like a very large

leprechaun; George Martin a George Brent look alike;James K. Wilson the sophistication of George Hamiltonand so on. If Nogales produce men bore resemblances tothe Hollywood actors of their time, it ended there. TheseNogales men were made of sterner stuff. Theirs were notthen or now lives of glamour, but of a pressure demandingNorth American industry making them answerable totrusting buyers throughout the continent.

The industry depends on the countless services ofcustoms brokers, material suppliers, trucks and office per-sonnel who each play key roles. It has been an industrywhere race, origin and gender were never a factor.Women entered the business early, like Rose Parks, a dis-tributor and Marge Arnold, a truck broker. MargeArnold, always fashionably dressed, never lost her ele-gance, even when chasing a trucker down US 89 in herlate model Cadillac Coupe de Ville. The trucker failed topay Mrs. Arnold her commission and soon found chicMargie in her Cadillac forcing his giant rig off the road tocollect her debt.

Bill Anthony, Bill Bombell, Eddie Coleman, JimmyForno, Harry Sommer, Rudy Fleischer, Harry Wolf,Morris Jordan, Willie Joffroy, Eddie Shannon, JimmyManson, Jimmy Stevens, Roy Lundstrom, Al Cafone,

Dick Campbell, Alfonso Flores, Bill Scatina, HomerRyan, Grover Marstellar, Toro Tagahashi and so manyother unusual individuals part of what was once called“the Nogales tomato deal.” These were children of WorldWar I, the survivors and re-inventors in the Great De-pression and most in their middle age by World War II.Integrity, personal contact at the Montezuma and a hand-shake to close a deal made these men and women theGreatest Generation of the Nogales produce industry.

Marty Loughman, above, along with Harry Nick, Vin-cent Lamia were largely responsible for organizing the“Fiesta de los Tomateros.”

2011 Border Echo 5

My dad’s biography recounted in Pe-plow’s 1958 History of Arizona, Pollock’s1964 Arizona’s Men of Achievement and theProduce New’s July 1964’s “Who’s Who in theProduce Business” describe his beginningsand growth in the fresh produce business.Since biographical references offer factual“sound bites” and little humanity, I shall tellabout Walter Holm the man and my fatherwith all the bias of an admiring son. Iworked at his side for twenty years andknew him as a strong, yet modest man withno pretenses. He bore no varnish, nor ve-neer, nor veil he was himself, but acceptedpretense in others as a minor human frailty.

The Holm family of Denmark weremusicians. My grandfather, Axel C. F.Holm, left in 1876 to see the world, eventu-ally settling in Guatemala where he success-fully imported European musicalinstruments. But grandfather died when myfather was five and grandmother when hewas thirteen. In spite of the loss of his par-ents, my father earned a bachelor’s degreefrom the University of San Carlos withplans to study medicine. But for that, heneeded money which led him to the UnitedStates, jumping on freight trains from cityto city looking for work. Two years later, hearrived in Nogales, literally penniless andwith no job, but found employment withRoy and Titcomb on Morley Avenue .

Months later, Mr. Edward Titcomb el-evated Dad to buyer, a position that broughthim into contact with Mexican farmers in-cluding Martin Estrada of Los Mochis who,because of my dad’s flawless English, askedhim to sell tomatoes. In 1930, Dad sold hisfirst carload to Palmer Produce in Wiscon-sin. That successful beginning halted in1932 when growers were nationalized andonly one distributor, Wells Fargo, allowed.

Dad received an offer from William

MacFarland of the Riley MacFarland Com-pany in Chicago’s South Water Market.The depression soon destroyed that busi-ness, forcing my family to move to MexicoCity where Dad worked for an importer ofmachinery and equipment, Fernando Ro-driguez, brother of Mexican PresidentAbelardo Rodriguez. These were the thir-ties, the hard years of the Great Depression.

By the late 1930s, my father returnedto Nogales to resume the produce business,which had been denationalized in 1934.Dad organized the Mexican Produce Com-pany and remained self-employed for life.After his family and the United States, heloved business, the art of negotiating, ofclosing a deal and most of all, finding a newventure, something yet undetected butneeded in the market place.

His business quests caused him to formWalter Holm & Company in 1946 to un-dertake a new concept: repack tomatoes ona year-round basis at Nogales in cellophanewrapped cartons for retail markets through-out the U.S. This radical departure from carlot wholesale tomato distribution to con-sumer retail marketing, required building astate-of-the-art prepackaging plant designedby the best engineers and technicians in theprepackage and fresh produce business. Dadpurchased a 1920 garbanzo warehouse fromHarry Karns on North Grand Avenue andhired Southern Arizona’s leading architects,Place and Place of Tucson to modify andadd to the building. Place and Place waspreeminent in commercial architecture andhad designed most of the University of Ari-zona buildings.

The postwar U.S. mood of victoryfilled Americans with a can do spirit: if onehad a dream, the resources of the U.S. couldmake dreams realities, including the retailmarketing of tomatoes. At age five, I de-tected the excitement as I followed my Dadthrough his immense building where for-bidding, sinister equipment towered overme. In a few months time, the planthummed with 100 employees and 100 elec-tric motors driving machinery. A huge suc-tion tube pulled tissue wrap from tomatoesas they danced forward on rollers to a con-veyor where uniformed women selectedeach by size and color carefully packingthem in cartons. The cartons were placedon another conveyor sending the perfectlymatched tomatoes to two very intricate,complex cello wrap machines, which sur-rounded and sealed each carton with yellow,green and red cellophane emblazoned“Holm Tomatoes“ and a man on a horse

shamefully called “The Holm Ranger.” Years later, I learned The Holm

Ranger originated in a Los Angeles advertis-ing firm as part of a marketing device to lurekids to make cardboard cutouts of TheHolm Ranger and the cowboys and Indiansimprinted on the bottom of the cartons. Imade dozens of cutouts, but I likely an-noyed my father by preferring to cut out au-tomobile ads from magazines. A large78rpm record long since lost, contained theLos Angeles advertising firm’s recordedradio spots for L.A. county promoting“Holm tomatoes.” I recall the announcerasking, “Have you ever wanted to bite into arich, red, ripe juicy tomato?,” to which Iwould shout, “NO!!,” probably annoyingmy father even further.

To make sure Holm tomatoes and TheHolm Ranger reached markets swiftly andsafely, Dad ordered four custom-built me-chanically refrigerated Fruehauf trailers thatcould maintain a uniform temperature, un-like the irregular temperatures of the reeferrail cars. With two rolling 35 foot billboardson each side, the LA advertising firm sug-gested painting each trailer side with a giantcarton of Holm tomatoes wrapped in glit-tering yellow, green and red cellophane, in-cluding The Holm Ranger. Four long haul1946 White model WB gasoline poweredtractors with sleepers pulled the glamoroustrailers to destination. This small fleet wasthe first long haul produce trucks in No-gales.

For all my childish reactions to mydad’s carefully crafted entrepreneurship, Ieventually recognized that his idea of mar-keting name brand tomatoes was decadesahead of it’s time. Not a six-month season,tomatoes came to Nogales and WalterHolm & Company year-round, whethernorth from Mexico, or west from Texas, oreast from California to maintain a constant,consistent supply of uniform Holm toma-toes. It was, with no attempt at modesty, abrilliant idea and unique in the fresh pro-duce business but too early for the technol-ogy of the time. Year-round tomatoes inNogales not only broke new ground in thenational markets, but provided Nogaliansassurance that their produce jobs were notseasonal, but also year-round.

If anything unsettled my father, it wasthe offseason. In my infancy, the familysummered in Santa Barbara, but once theyear-round tomato prepack operation beganin 1947, traveling was confined to businesstrips. My father’s vacations began when hearrived at the office. I once asked why he

didn’t have a hobby. He said, “I do. Mybusiness is my hobby.” He tried golf only todiscover after having bought first class golfclubs, that he was not a golfer. He knewnothing about sports and didn’t know aquarterback from an umpire, but urged meto learn sports because businessmen like totalk sports. No chance. I was my father’s sonwith no interest in sports.

Dad lived for business. When a groupof Nogalians chartered a Citizen’s AutoStage bus for a Las Vegas tour, Dad, not acard player, focused on the shows but did at-tempt inserting a few a silver dollars in a slotmachine. After a few tries, he won a jackpot,as the machine disgorged silver dollars withlights flashing and bells ringing. Thoughhe’d only pulled a lever, I was impressed andurged him on. “No,” he responded blandly,“it was interesting, but that was enough. Be-sides, that thing paid for the trip.” Iprotested, “don’t you like to gamble?” Heturned with that look he gave when onemissed the obvious, “I do it every day.” Ofcourse, the tomato market is the daily gam-ble.

Dad’s daily regime began before 5:00AM on the phone asking the telephone op-erator, all of whom he knew by name, toplace a call to Culiacan, which took over anhour to connect. Then in warmer times, hewould jump in the swimming pool awaken-ing me with the clunk clunk clunk clunk ofthe diving board. A shower followed withthe phonograph blaring an opera at full vol-ume. Finally, toast, a 3-minute egg and cof-fee with the newspaper just in time for thecompleted complex phone connection toCuliacan. If time permitted, he read classicliterature, like Plutarch’s Lives, which hecould quote liberally and accurately.

Armed with information of the day’sproduce arrivals, Dad left for the office ar-riving before anyone else. The five-minutetrip from the house on Pajarito to the planton Grand Avenue occasionally suffered de-

PILLAR OF PRODUCE

ECHO OF HISTORY AXEL C. F. HOLM

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lays as Dad struggled to start his ‘41 Ply-mouth business coupe or he recklessly re-moved windshield ice using a rock. But nomatter, cars were of no interest to Dad. Infact, so as not to lose his keys, he usually leftthem in the ignition, in spite of the fact thePlymouth was stolen five times.

In April 1949, a major washout shutdown all transportation out of Sinaloa andso as not to break his dictum of a constant

and regular supply of tomatoes, Dad de-cided to fly tomatoes from Culiacan to No-gales. He contacted Earl Slick, a WW2Army Air Force pilot, owner of Slick Air-ways with 10 Curtiss C46 military trans-ports. For several days, two or three C46smade multiple daily runs of tomatoes be-tween Culiacan and Nogales. Expensive,but the tomato supply remained uninter-rupted.

In the early 1950s, Walter Holmhelped usher a significant change in theMexican tomato industry by establishing atruck business in Mexico to haul producefrom the fields to the border over the re-cently completed highway number 15 be-tween Nogales and Mexico City. Dadcontracted Mexican truck tractor owners,but needed permission from the Mexicangovernment to operate American trailers inMexico which was denied in Nogales andHermosillo. In June of 1954, we traveled bycar to Mexico City where Dad and I, age 12,met with the director of the Registro Fed-eral de Automoviles. I recall the director as aboring sourpuss, but my agile father talkedhim into permits for 50 long haul trailers tooperate in Sinaloa and Sonora. The fleetgrew to over 100 trailers for the Mexicanfleet and 25 trailers and 20 tractors for theU.S. fleet, which traveled as far east asBoston.

Trucks reduced the transit time makingpossible the shipment of vine ripened toma-toes, more flavorful than the ethylene gastreated green tomatoes ripened in the eightHolm ripening rooms. That brought an endto the prepackaging operation, cellowrapped tomatoes and The Holm Ranger,who rode off into the sunset. Dad knew theRussian founder of the United Fruit Com-pany, Sam Zemurray, known as “Sam theBanana Man,“ the most influential person inthe fresh produce business. Through thatconnection, Walter Holm & Company im-ported bananas for the United Fruit Com-pany from Colima, Mexico. The vineripened tomato caused the disuse of theeight ripening rooms but created a new useripening bananas. Dad bought carloads ofbananas on the stalk ripened them in No-gales, broke the banana stalks into handsand packed them in cardboard cartons la-beled “Holm Bananas,” in the usual red andyellow colors.

In the late 1950s a shortage of lard inSonora caused my father to partner with aNew York edible oil firm to form the South-western Shortening Company to supplylard to Mexico. The Mexican governmentresponded by refusing to issue importationpermits, so Dad supplied lard to the U.S.Army at Fort Huachuca. Next he estab-lished a bakery products supply business inTucson.

In the late 1950s, two new companiesin San Diego, the Crest Importing Com-pany and Ocean Garden Products beganimporting frozen shrimp through Nogalesfrom Mexico. No sooner had the first car-load of frozen shrimp arrived in Nogales,than Dad offered to convert one of the eightcold rooms to frozen storage. One roomcould accommodate two loads. Withshrimp imports increasing, Dad convertedseveral more rooms and then began addingvery large rooms to the plant until the ca-

pacity reached over 100 truckloads of frozenshrimp. Finally in 1966, he bought theOcean Cold Storage warehouse on the oldTucson road, which doubled our capacity byanother 100 loads.

My father’s career in business consistedof many ventures, not just tomatoes. Twoyears ago, I came across a Walter Holm &Company ad in the Nogales Herald fromthe early 1950s offering eggs for sale. I knewnothing of any egg business, nor did I eversee a chicken in the plant. But I do remem-ber carloads of Christmas trees from Ore-gon unloaded for shipment into Sonora.Never did Place and Place’s building smellbetter!

My father’s career spanned almost sixdecades. Central to his success was mymother and his wife of sixty years. All of uswere active in the business, but my mother,Louise Oates Holm, played a key role dur-ing the prepackaging tomato era when shetook over supervision of the packing opera-tion. I recall her wearing a brown plaid coatat work, which always smelled of tomatoes.I would only give her a hug after she tookoff the coat. When Mom quit workingEddie Holler, Sr. said the quality of thetomato pack was never as good. And whentimes were tough, my mother was at hisside. My sister and my brother were in-volved in various ways, but I made my ca-reer working at my father’s side. If at agefive, the machines in the plant towered overme,nothing -- no one -- towered over melike my father. He possessed ambition withcompassion, responsibility with daring,knowledge with a need to know more andan understanding that to know one’s partic-ular world, one needed to know the entireworld. And he read, and read and followedall the events of politics and commerce ofhis time.

This past November, the Fresh Pro-duce Association of the Americas honoredDad as a Pillar of the produce industry. Itwas a great moment for our family. MarioBenvennuti once said to Dad, “Walter, youshould be head of General Motors or Boe-ing Aircraft or the Morgan Bank;” Mrs.Fanny Courtland, sister of Abe Rochlinonce told me, ”your father was the mosthandsome man I ever saw. He walked into aroom and everyone looked at him;” MayorArt Doan said, “Your Dad is a gentleman;”Henry Dahlberg of Tucson once remindedme that my father succeeded “because of hisgood name.” But if I remember anythingabout my father it was his belief that busi-ness was the engine of the world, because “ifyou start a business, you can do what is mostimportant give people jobs.” During his life-time he employed over 2,000 Nogalians.Nothing gives me more pride than whenapproached by a stranger who stops me andsays, “no me conoces, but I worked at Wal-ter Holm.”

In 1980, Del Campo Supremebegan planting crops in Culiacan, Mex-ico, which consisted of squash, bell pep-pers, cucumbers, onions, eggplants,tomatoes, chilies and other vegetableswith the intent to distribute into NorthAmerica. Today, Del Campo concen-trates its product line to tomato andchili varieties that have increased qual-ity and productivity. Del Campo is alsoon the forefront of technology by im-plementing different growing methodsto sustain year round production. Thethree methods of growing are used atthis point, which include conventional,opening field and a more traditionalform of growing; hydroponic greenhouses and organic methods that are allabove ground growing techniques. “Wedon’t have many products but havemany varieties with a wide product line,we focus on high quality products thatare among the best in the world,” saidMartin Ley, Vice President of DelCampo Supreme.

Del Campo is also an environmen-tally conscience company that has im-plemented a drip irrigation system since1989. “Everything we grow is aboveground, so our fruit never touches thesoil, and it is meticulously washed afterharvest ensuring a clean and healthyproduct,” said Ley. In 1991, DelCampo opened its own distributioncompany based out of Nogales, AZ.“Prior to 1991 everything that we weregrowing, we sold through Nogales, butwith other distribution companies,”said Ley. By 1996, Del Campo was sell-ing 100% of their production cropsthrough Nogales.

“We have evolved from a seasonal toa year round company. In the summertime most of products moves throughthe port of McAllen, TX, but all thesales activity and the administration is

handled here in Nogales,” said Ley.The company has also grown to in-clude a business office in Philadelphia,PA, which opened in 2009. “We areable to reach our customers in the EastCoast more efficiently in a concept wecall Forward Distribution. We are con-nected to our clients with quality, cus-tomer service and technology from thefield to the very end point of our distri-bution,” said Ley. “About 70% of thepopulation resides on the east coast, sowe follow the consumer, but we distrib-ute all around the U.S. and intoCanada,” said Ley.

Del Campo was originally growingproducts in the states of Sinaloa andBaja California but now has expandedto the states of Coahuila, Durango, SanLuis Potosi and Aguascalientes. Muchlike wine growing, Del Campo looksfor the perfect growing conditions forits products. “We have had a steadygrowth, and we focus here on being agood supplier not a large supplier. Weemphasize on consistency, quality andremain leaders in traceability and foodsafety,” said Ley.

With the advancement of hydro-ponic greenhouses, Del Campo investsin better fertilization rather than agro-chemicals to fight pests, plant or soildiseases. Del Campo also uses variouspesticide-free methods like biologicalcontrol. “For example, if we have an in-sect that is damaging our plants, we in-troduce an insect that will eat themalicious insect, which is called probi-otics,” said Guillermo Martinez, Oper-ations Manager.

Del Campo invests heavily into re-search and development, developingnew varieties and innovative methods offertilization. “With the application oftechnology, we can do a better job ofserving consumers and customers,” saidLey. Del Campo has also implementeddetailed online tracking information forpublic and internal use. “We are able to

track the product exactly where in theproduction line and that way have ahigh efficiency in all aspects of our op-eration,” said Ley.

Del Campo Supreme employs over5,000 employees in its high season,making it remarkably impacting in thecommunities where it operates. “No-gales has a natural vocation to be theport of entry for produce because of itskey geographical location,” said Ley. “Itstill has its challenges which are beingaddressed like the infrastructure limita-tions at the port and with road access;and we still continue to struggle with aneffective collaboration between the in-dustry and the local government,” saidLey. “We are in a key time in the futureof Nogales, because there are manyother ports along the U.S.-Mexico bor-der who are very active in their pursuitof agricultural exports, which is thefoundation of one of the most impor-tant industries that has made this area

what it is today,” said Ley.

From the field to you r tableThe Del Campo product is grown

in different fields throughout Mexicoand then it is harvested and taken topackinghouses. In this facility, the prod-uct is selected by quality, color and size,then rigorously washed and ends up inpackaging with a finished product readyto ship into the United States. At thispoint, the produce enters the countrythrough Nogales, AZ., or McAllen,TX., and arrives at the Del Campo fa-cilities. It is from here that the productis shipped and it arrives to distributorswhere it is then delivered to consumersthrough places like supermarketsthroughout the United States andCanada.

For more information about DelCampo Supreme, please visit their web-site online at www.delcampo.com.mx


FROM THE FIELDTO YOU DEL CAMPO SUPREME,ONE OF THE

MOST INNOVATIVE COMPANIES

Martin Ley, Del Campo Supreme Vice President, with Guillermo Martínez, Opera-tions Manager, explaining the technology behind the tracking methods used.

PHOTO | EDGARDO MUNOZ

• 1980Diego Ley initiated operations with 100acres of Italian squash & bell peppers.• 1984Tomatoes, hot peppers & cucumbers wereadded.• 1985Formed a partnership with Safeway, lasting5 years.• 1989 Introduced drip irrigation.• 1990Added cultivation of LSL vine ripe toma-toes and LSL bell peppers, bringing total acreageto 1,400.• 1991Formed a partnership with SunWorld, last-ing 4 years.Built the largest packing facility in NorthwesternMéxico.• 1980Drip irrigation was implemented on 100%of the operation.Developed a partnership with Gargiulo, lasting 5years.

• 1995 Initiated Greenhouse trials on 2 acres.• 1997Built the most advanced high-tech packingfacility in México.Assembled state-of-the-art Greenhouses in Altata(10 acres) growing beefsteak and cluster tomatoes,100% hydroponically grown.• 1998Constructed 32 acres of Greenhouses inCuliacán.• 1999Expanded Greenhouse operation to 52acres, 100% hydroponic, by adding 10 acres at Al-tata and 2000Added 25 acres of Hothouses, introduced Euro-pean cucumbers.• 2001Added Grape, Yellow tomatoes and 26more acres of hothouses.• 2002Expanded Hothouse operation to 128acres, 100% hydroponic.• 2003Earned "Exporter of the Year" Award & ex-

panded operation to Baja & Sonora introducingcolored peppers.• 2004Added 30 acres of Greenhouse hydro-ponic beef tomatoes in Culiacan.• 2005Expanded Greenhouse operation to 218acres, 100% hydroponic.• 2006 Started operations in Mojolo site with 60acres of Greenhouse Organic Grown Vine Ripe &Grape tomatoes.Awarded with the CSR Seal (Corporate Social Re-sponsibility) From 2006 to 2011, presented by TheMexican Center forPhilanthropy (Centro Mexicano para la Fi-lantropía-CEMEFI)• 2007 Started operations in a New DistributionCenter in Nogales, AZ with 125,000 square feet,

49,250 square feet of cool room & 49,965 square feet oftemperature controlled and staging area.Expanded operation in Mojolo to 124 acres ofGreenhouse beef tomatoes.• 2007Adopted Track-and-trace technology, pro-vided by HarvestMark from YottaMark, Inc.• 2008Constructed 123 acres of Greenhouse BellPeppers in La Cruz site.• 2009Earned SQF 1000 Level 3.• 2010Added 50 acres of Greenhouse Romatomatoes in La Cruz and 50 acres of Greenhousebeef tomatoes in Culiacan.Become one of just two companies in México toobtain SQF 1000 �CODE Level 3 Certification forall our operations (Culiacan, Altata, Mojolo & La Cruz).Tim

eline

of H

istory

Associate Members• Agencia Aduanal Martinez• Agencia Aduanal Mayerwww.mayer.com.mx• Agri-Packing Supply, Inc.www.icapsa.com.mx• AMHPACwww.amhpac.org• Associate Brokerage Co.www.associatebrokerage.com• Atlas International CHB• Baugh Supply Chain Cooperativewww.sysco.com• Bay Area Produce, Inc.www.bayareaproduce.com• Bernardi & Associates, Inc.• C & R Fresh, LLC• C.M.M.V., LLCwww.cmvcoldstorage.com• Capin-Vybornywww.capin-vyborny.com• Carcione's Fresh Produce Co., Inc.www.carcionefresh.com• Chamberlain Distributing, Inc.• Corporativo Aduana Ruizwww.corporativoruiz.com• Cropper's Nogales Auto Center• Eagle Eye Producewww.eagleeyeproduce.com• Edward Jones Investmentswww.edwardjones.com• ENA International, Inc.www.enainternational.com• Euler Hermes ACIwww.eulerhermes.com• FoodSource - Nogaleswww.buyfoodsource.com• Fresh Produce & Floral Councilwww.fpfc.org• Frontera Produce Ltd.www.fronteraproduce.com

• G & F Produce Service• Georgia Pacificwww.gp.com• Grower's Pride, L.L.C.• HarvestMarkwww.harvestmark.com• Highland Fresh Technologieswww.highlandfresh.net• IFCO Systems www.ifco-us.com • Inland Paperboard & Packaging, Inc.• International Paper• Jeong & Lizardi, P.C.• K & K International Logistics, LLC• Klein Kosher Pickle Co.• Ledlow & Associates, Inc.• Loop Fresh Produce, L.P.www.loopcoldstorage.com• Mendez, G & Co., Inc.www.gmendez.net• Naumann/Hobbs Material Handling Svc.www.naumannhobbs.com• Nogales Community Food Bankwww.communityfoodbank.org• Nogales U.S. Customs Brokers Assn.• Nova Produce LP• NSF Agriculturewww.nsf.org• Pacific Brokerage Co., Inc.www.pacificbrokerageinc.com• Pack Right, LLC• Performance Produce• Primus Labs.comwww.primuslabs.com• Produce Exchange, Thewww.tpeonline.com• Produce Marketing Associationwww.pma.com• Quebec Distributing, Co.• R.L. Jones Customhouse Brokers• Rascon-Overpeck Services, LLC

• Righetti Farm, LLC• Scientific Certification Systemswww.scscertified.com• Shannon Brokerage Co.• Sierra Seed Company, LLLP• Sigma Sales Co., Inc.• StePac, U.S.A., Inc.www.stepac.com• Suarez Brokerage Co. Inc.www.suarezbrokerage.com• Superior Sales, Inc.www.superior-sales.com• Thomas Produce Sales, Inc.• Tom Lange Co., Inc.www.tomlange.com• UniSource Energy Services• Western Growers Associationwww.wga.com

Distributor Members• Al Harrison Company Distributorswww.alharrison.com• Andrew & Williamsonwww.andrew-williamson.com• Apache Produce Imports, LLCwww.plainjaneproduce.com• Borg/Pacific Trellis Fruitwww.pacifictrellisfruit.com• Burnand & Company, Inc.• Calavo Growers Inc.www.calavo.com• Ciruli Brotherswww.cirulibrothers.com• Del Campo Supremewww.delcampo.com.mx• Double Tree Castle, Inc.• Farmers BestInternational, LLCwww.farmersbest.com.mx• Frank’s Distributingof Produce, LLCwww.franksdist.com• Fresh Farmswww.molinagroup.com• Giumarra Companieswww.giumarra.com• The Greenhouse Produce Com-pany, LLCwww.greenhouseproduce.net• Grower Alliance, LLCwww.groweralliance.com• H.M. Distributors, Inc.IPR Fresh• J-C Distributing, Inc.• JMB Distributing, Inc. • Kaliroy Produce Inc.www.kaliroy.com• L & M Companies, Inc.www.lmcompanies.com• M.A.S. Melons & Grapes, LLC• Malena Produce, Inc.www.malenaproduce.com• Masterstouch Brand, LLCwww.masterstouch.com• Meyer, LLC

www.meyertomatoes.com• Omega Produce Co., Inc.www.omegaproduceco.com• P.D.G. Produce, Inc.• Pacific Heartlandwww.sunripeproduce.com• Pacific International Marketing, Inc.• Pandol Brothers, Inc.www.pandol.com• Prime Time Internationalwww.primetimeproduce.com• Ritz Produce, Inc.www.ritzproduce.com.mx• Sandia Distributors, Inc.www.sandiadistributors.com• SCC Fresh, LLC• Shipley Sales Service• Splendid Productswww.splendidproducts.com • SunFedwww.sunfed.net• Sykes Company• Ta-De Distributing Co.• Tepeyac Produce, Inc.• Tricar Saleswww.tricarsales.com• Vandervoet & Associates, Inc.• Wholesum Family Farmswww.wholesumharvest.com• Wilson Produce, LLCwww.wilsonproduce.com

For more detailed information about these compa-nies visit 590 East Frontage RoadNogales, AZ 85621Phone: 520-287-2707 Fax: 520-287-2948or visit online at www.freshfrommexico.com

Rio Rico, AZ

Se Habla EspañolLicensed Bonded

Insured • ROC214643

Rudy Pérez

Presupuestos Gratis • [email protected]

2011 Border Echo 9

FRESH PRODUCEASSOCIATION

A challenge to the Nogales Produce Distribu-tion Industry is Rio Grande Valley’s fast-growing foodimport market as well as the recent announcement byMexican Secretary of Transportation of Mexico’s planto complete a highway through the Sierra Madre thatbegan in 2005 and is now projected to be completedby the end of 2012.

Earlier this year, Don Hugo Produce, an im-porter and wholesaler of Mexican produce, frozenproducts and avocados, announced a plan to open a227,363-square-foot warehouse by the end of this yearto cater to companies that specialize in importing anddistributing Mexican fruit and vegetables. The im-porter plans on building an 87-acre produce park thatwill eventually bring 800 new jobs and $100 million intotal capital investments to Edinburg, Illinois.

Don Hugo Produce is planning on using its’first warehouse to serve as a base for shipping opera-tions across the United States for the fresh Mexicanproduce it grows and packs in Puebla and Aguas-calientes. Don Hugo Produce’s investment in devel-

oping a produce park that will eventually offer nearly1 million square feet of cold storage comes amid ex-pectations that construction of a highway across amountainous part of Mexico will lead more growersto ship to Texas.

Located north of Edinburg, Illinois, the pro-duce park is strategically placed off U.S. 281 to pro-vide shippers easy access to points north. Thewarehouse slated for a December opening is thelargest of nine such facilities expected to be builtwithin the next five years.

Pedro Salazar, the executive director of the Ed-inburg Economic Development Corp., said farmers inMexico’s western states will import greater amounts ofproduce through the Valley once the Mexican Trans-portation Department completes the highwaythrough the Sierra Madre. The highway, or AutopistaDurango-Mazatlan, will include massive undergroundtunnels and dozens of bridges as it connects Mazatlanin the State of Sinaloa to Durango in the State of Du-rango, cutting hours of travel time off the treacherouspath. It is a 143 mile long highway allowing the majorgrowing regions in western Mexico direct access to

ports of entry in Texas. The highway will make it easier for Mexican

farmers who generally imported fresh fruit and veg-etables through Nogales, Ariz., to send them to theValley, Salazar said. Because much of the importedproduce heads to populous cities in the NortheastUnited States, a more direct path through Texas couldcut transportation time nearly in half and extend theshelf life of the food.

“When Mexico creates this new trade corridorfrom the West Coast to the East Coast, it’s going to bea catalyst for this area,” Salazar said. “This project po-sitions us strategically as a new location for these dis-tribution companies in Mexico, especially with theincreased flow of produce coming from Mexico as aconsequence of that road being there.”

Already, the Valley is seeing a greater amount ofproduce shipped here. Carlos Molina, a commercialreal estate agent with NAI Rio Grande Valley, esti-mated that produce imports into the Valley have in-creased by 40 percent in the past five years.

The Valley has regularly been a destination forproduce from states like Veracruz, Chiapas and Oax-aca in southern Mexico. However, with the new high-way, produce from states in western Mexico likeSonora, Sinaloa, Nayarit and Durango could beshipped to Texas as well while cutting shipping timeby as much as 50 percent. Nonetheless, this highway,which is otherwise known as The Devil’s Backbone onaccount of its difficult six plus hour mountainous pass,poses its unique challenges.

The challenge to the Nogales, Arizona producedistribution industry will be to ameliorate the nichemarket it has developed over the years. This can in-clude the improvement of current infrastructure, suchas the building of new climate controlled inspectionfacility at the Mariposa Port of Entry. Some longtime Nogales based shippers, such as Farmers Best In-ternational, LLC, have opted to set up satellite of sub-sidiary facilities in the Rio Grande Valley in order tokeep a close eye on their competition.

Not only is 2012 gearing up to be a challengingyear for the Nogales produce industry, but it will alsobe an exciting year as it will be hosting the 2012America Trades Produce Conference from March 21through the 23. This Conference would be in idealtime for Nogales to highlight its produce distributionadvantages to the entire Country. The current pushby the Texas ports of entry to attract more and moreof the Mexican produce tonnage should not be under-estimated. Instead, Nogales should focus on itsunique advantages. These advantages include theunique relationships that have been developed overthe years with Mexican growers by second, third, andeven fourth generation Nogales produce distributors.Moreover, this Conference can be a perfect time tohighlight the new Mariposa Port of Entry which isslated to be the most ecologically sustainable andtechnologically advanced port of entry along the US-Mexico border.

BY LUIS FERNANDO PARRA, ESQ.

THE SIERRA MADREBYPASS: A CHALLENGETO THE NOGALES PRODUCE DISTRIBUTION INDUSTRY

Border Echo 201110

“In my life, I have been a dental assistant, dentallab tech and a dental supplier, prior to becoming adentist,” said Betz. “After this, and also because I was aveteran, I received a scholarship from the PublicHealth Service and the Surgeon General to completedental school. After completing dental school at theUniversity of Minnesota, as a dentist in the PublicHealth Service, I was assigned to work in communi-ties and set up clinics and make them viable, from theground up and have them running successfully.” saidBetz.

“My first clinic was in 1975 and I relocated fourtimes to set up clinics after that. In 1994, I was askedby Mr. Welden to come to Nogales and I have beenhere ever since,” said Betz. “However, in 2002, priorto retiring from the Public Health Service, I was askedto leave Nogales by the Surgeon General, and theygave me 48 hours to decide. I told my wife and kidsand they cried and didn’t want to leave our friends andour great home. After talking to my boss, Mr.Welden, he encouraged me to retire and he offered tohire me directly at MCHC,” said Betz. “I took amonth off, went backing in Kauai, Hawaii and havebeen here ever since,” said Betz.

Dr. Betz is a nationally recognized dentist. Hewas selected as Dentist of the Year in 1999 for the Bu-reau of Primary Care. He was also selected as the2003 Clinician of the Year for the Western CliniciansNetwork (WCN), which included the states of Ari-zona, California, Hawaii, Nevada and the Pacific Is-lands.

2011 Border Echo11

35Santa Cruz Valley Unified School District

JTED#

onlyThe

district in the county1374 West Frontage Road • Rio Rico, AZ 85648 Phone: 520-281-82821374 West Frontage Road • Rio Rico1374 West Frontage Road • Rio Rico1374 West Frontage Road • Rio Rico

www.santacruz.k12.az.us

Diesel Mechanics classDiesel Mechanics class

Mariposa Community Health Center (MCHC)has been on the forefront of the health care field in allaspects of their work, including that of the dental de-partment. At its humble beginnings, Jim Welden,CEO of MCHC, proposed a pilot program to start adental department within MCHC. A partnership be-tween the Bureau of Primary Care, the NationalHealth Services Corps and the State of Arizona wasformed and with this partnership, MCHC was able tospread the costs and offer affordable dental care forthe local community.

“In essence, the idea was that if we can do it lo-cally, then it can be done anywhere,” said Dr. JohnBetz. The same model has been replicated throughoutthe nation in locations such as Chinatown, NY,Quincy, FL, Hood River, OR, Loving, M, KansasCity, KS, Indianapolis, IN and Mobile, AL.

“Our main purpose is to help people. The peo-ple here at MCHC have a “heart condition”, that isthey have a heart for helping others,” said Dr. JohnBetz. Originally located on East La Castellana Drive,MCHC relocated to Mastick Way in 1989, and the

Health Center has grown remarkably over the years.The most recent addition was the new dental office inRio Rico. “Jim Welden, CEO and Ed Sicurello, CFOof MCHC, submitted a grant seeking federal stimulusfunding for the expansion. We were awarded thesefunds which enabled us to expand dental care to RioRico,” said Dr. John Betz.

“The dental facilities at MCHC are state of theart. Everything is designed for ergonomics, so that webring everything close to the patient and we can workextremely efficiently,” said Betz. “Our focus is to pro-vide premium care at affordable rates, but we really tryto push prevention because in reality, it is what you doat home that makes the difference,” said Betz. “Froman early age, we reach out to local schools to educateour kids on early preventive care to have better dentalhealth,” said Betz.

Mariposa Community Health Center receivedthe first ever “Highest Quality Award” from the Ari-zona School of Dentistry and Oral Health out of 78sites all over the nation in 2009. We felt very honoredto receive this recognition,” said Dr. Betz. The dentalproviders at Mariposa’s dental department include:John Betz, Swati Patel, Michael Allen, Frank Gonza-lez and Katie Dols.


TOP QUALITY DENTALCARE AT MARIPOSA


RENOWEDDENTISTDR. JOHNBETZ

Dr. John S. Betz, D.D.SPHOTOS | EDGARDO MUNOZ

Border Echo 201112

When it comes to being a survivor, one namestands out, Lilia Teresa Palazuelos. Palazuelos entered the“Juntos Contra el Cancer” program in 2006 when shewas first diagnosed with cancer. “I began attending and Iloved the program, but later on I was unable to attend be-cause of the intensive treatments I was receiving. I alsoexperienced a period of depression, which I believe iscompletely normal for anyone battling such a devastatingdisease,” said Palazuelos.

Palazuelos overcame the circumstances to beat thedisease only later to realize that it had returned and thatshe had another hard road ahead of her. “In my case, Istill had a considerable amount of money owed from myfirst battle with cancer and the program helped me findthe resources so that I could begin my treatments again.This program not only helped me out financially butmost of all, emotionally, which helped me overcome can-cer once again,” said Palazuelos.

As if this was not enough, Palazuelos, a two-timecancer survivor, had her own mother be diagnosed withcancer twice and her sister was also diagnosed with can-cer. “Our disease is hereditary but we are all strong andwe are all survivors,” said Palazuelos. “I was a child whenmy mother was first diagnosed with cancer and we allfought hard to help her beat the odds, which she did, andthen when she was diagnosed again, we knew what wehad to do. When I was diagnosed with the disease, Iasked the Lord help me. I have three children and eventhough it was quite advanced, I always knew that I wouldsurvive,” said Palazuelos.

“This is not easy and it is physically debilitating.Chemotherapy is very hard on your body. I had 27weekly treatments that started on November 2, 2006 andended on May 10, 2007. I also had 35 radiation treat-ments that started in June 2007 and ended in August of2007,” said Palazuelos. Following the treatment,Palazuelos began the recovery portion of her fight, whichshe enjoyed. “My hair grew back and I recovered mymemory, but by October of 2009, the cancer had re-turned,” said Palazuelos.

“This time I said to myself that I would bestronger and overcome the cancer again. The secondtime I felt nothing, I kept working and other than losingmy hair I persevered and beat it once again,” saidPalazuelos.

“I would love to say to all people to live healthyand get regular check ups. There is help available toeveryone, as long as you ask and look for it. Mariposa is agreat organization that has a multitude of programs tohelp the community,” said Palazuelos.


LILIA TERESAPALAZUELOS

“Juntos Contra el Cancer,” has been aid-ing cancer survivors in the community for thepast 15 years. As one of the many programs atMariposa Community Health Center, it servesaround 70 cancer survivors with typically 45 ac-tive participants. In addition to helping withsuch things as prosthetics and travel arrange-ments for treatments, the program also deliversemotional support through counseling to boththe patients and families.

“In our monthly meetings, we get to-gether to support each other so that every daywe learn to grow stronger and improve our self-esteem. This is something we are always look-ing for,” said Conchita Somoza, Promotora for“Juntos Contra el Cancer.” The program re-cently held a fashion show to raise funds to hosta Christmas party for the group without it cost-ing the survivors any money or resources. “Inthe past, they would bring their own food tohold their Christmas Posada, so we thought whynot raise money, so that all they would have todo is look beautiful and would not have to cookor spend their own money? This year’s Posadawill have gifts, music, food and refreshments,”said Somoza.

The program is open to all residents ofSanta Cruz County. “Anyone who has sufferedor is suffering from cancer can come and takeadvantage of this program. As long as the fund-ing is available, we will continue to serve thecommunity,” said Patti Molina, Disease Preven-tion Manager at MCHC.

For more information please visit 1852 N.Mastick Way, Nogales, Arizona or call (520)375-6050 ext. 1369, visit their website atwww.mariposachc.net


‘JUNTOSCONTRA ELCANCER’PROGRAMAT MCHC

1780 N Mastick Way # F Nogales, AZ 85621-1013(520) 281-2387 • www.az.ltic.com

TOMY

310 West Plum Street • Nogales, AZ 85621Phone: (520) 287-0800 • Fax: (520) 287-3586 www.nusd.k12.az.us310 West Plum Street • Nogalales, AZAZAZ 8 8 85656565621212121Phone: (520) 287-0800 • Fax: (520) 287-3586

• High Expectations• Accountability• No Excuses

Nogales Unified SchoolNogales Unified School

District #District #11

Even though Thanksgiving has come and gone,some Holiday observations are in order. Surfing the webrecently, I came across an interesting word picture:Imagine the population of the world reduced proportion-ately to a village of 100 people. Eighty folks in the villagewould live in poverty. Seventy wouldn’t be able to read orwrite. Half of the village would be suffering from hungerand malnutrition. In this downsized world, there wouldbe 1 computer, and 1 person would have a university de-gree. So, unless you're close to death from starvation,you’re better off than 500 million people on the planet.In times past, and using the holiday as an excuse, I wouldeat until I became “comatose”. It just seemed like the pa-triotic thing to do. Plus you never know when a famine isgoing to hit. With all the global warming or cooling orwhatever that's going around, it’s just more practical to befed up. At the office, we take the day off before Thanks-giving, as well as the day after. Preparing, Celebrating,and, hopefully, Recovering, in that order. The guyswatch football games (with eyes rolled back in theirheads). And in the blink of an eye, two days of dinnerpreparation are swallowed up. And like the anacondaswallowing a gazelle…. digested throughout the follow-ing week.

And so a bit of first-hand advice from an ex-glut-ton: your stomach is not a wood chipper. If you're goingto do the gazelle-thing Thanksgiving Day, or any day forthat matter, then chew, chew, and chew the food. Ana-condas have no molar teeth, you do….use them! If youhave no teeth, call the office. We have teeth. After usingyour teeth, the next move is to take some plant-based di-gestive enzymes.

Enzymes are powerful, natural substances that fa-cilitate all biochemical reactions in our bodies. Ourbrains, hearts, muscles, eyes, lungs, you name it slowlywither away without their enzymes. Digestive enzymesliquefy the gazelle. Once the gazelle is in the solution, soto speak, digested actually, only then can he be piped tovarious parts of the body needing a boost of nourishment.Studies show the preservation of enzymes is the secret tohealth. And here's the interesting part. We have a lim-ited supply of enzymes. And they decrease over time. An80-year-old has 60% less enzymes than a 10 year old.This lack of enzymes is thought by many to be the causeof many diseases such as cancer, lupus and rheumatoidarthritis. Injuries and diseases have been successfullytreated with large doses of enzymes.

Enzymes are a fascinating subject and give greatinsight into the nucleus of health and longevity. The onlyway to replace our diminishing enzymes is by taking sup-plements, or by eating raw food. Heating food above118° will destroy most life giving enzymes. The gazelle

digests much more readily, uncooked. Of course, I'mbeing facetious, but you get the idea. Veggies, fruits andnuts would be a more practical choice. Raw is more eas-ily digested, because Raw supplies its own undamaged en-zymes for the task. When animals become ill, they stopeating. When we’re ill, we have no appetite either. Thebody slows down to fight the illness. And it's also why,after you eat large quantities of cooked food, you feel ill.Enzymes from every part of your body, your brain, yourheart, etc. are mobilized, and rushed to the disaster areain your stomach. Your vital enzyme depleted organs arenow operating with reduced energy or life force. Andyou feel it.

We give gifts at Christmas, get indigestion atThanksgiving and come New Year's Day we resolve to doit differently next time. As a practicing Italian, I've sat atthe Thanksgiving table for hours with enough food infront of me to feed Yemen. Yet it’s probably my favoriteholiday. No gift shopping involved. That anguish comeslater. It’s just a day when family and friends get togetherto share food and drink, and one another. As we sail mer-rily into the Bermuda Triangle of the holiday season, afinal thought from an inscription found in an ancientEgyptian pyramid: “MAN LIVES ON ONE-QUAR-TER OF WHAT HE EATS, ON THE OTHERTHREE-QUARTERS HIS DOCTOR LIVES.” Staywell …Dr. Bill Ardito, Sunshine Dentistry AZCONTRIBUTED

THE BERMUDA TRIANGLE,ANACONDA AND ENZYMES

2011 Border Echo13

The Franciscan Shelter for the Elderly, locatedin Nogales, Sonora, Mexico, is a non-profit organiza-tion that has been operating since 1962. Dolores Bar-raza saw that there was a need for a shelter for elderlypeople who could not work to maintain their own de-cent living conditions. With this need, Barraza wel-comed the elderly into her own home so she could beable to provide housing and care of these forgotten in-dividuals. This was the humble beginning of theFranciscan Shelter for the Elderly.

Demand grew at the shelter and it caught theattention of Father Ignacio “Nacho” de la Torre, whowith the help of the Franciscan Missionaries of Mary,took over the responsibility of caring for the elderlyindividuals. By 1978, construction began on the build-ing that would become the shelter’s current locationand would formalize the efforts of the many support-ers that is now known as the Franciscan Shelter for theElderly. Its first resident was Maria Garcia, who wasoriginally from Culiacan, Mexico.

Since their beginning, the shelter has improvedtheir living conditions, expanded their building, in-creased their capacity and made the facilities availablefor daily use to those in need. The Congregation ofFranciscan Missionaries of Mary performs the major-ity of the labor that is needed at the shelter such as as-sisting the elderly personally 24 hours a day. Theshelter also staffs eight people that are in charge ofmaintenance, cleaning and the kitchen.

The shelter relies on donations to keep up theirwonderful efforts and to keep the doors open. Donorsinclude “Peso por Peso, EIF Estatal,” the City of No-gales, Sonora, the Maquiladora Industry and bothbusiness and private donors.

To donate or learn more about the FranciscanShelter for the Elderly, please call (631) 315-0757 oremail [email protected] Echo 201114

Lucy Gonzales VICE PRESIDENT

1790 N. Mastick Way, Suite C Nogales, Arizona 85621 [email protected]

Direct: 520.281.1318 Cell: 520.980.0526 Fax: 520.281.1319

SE HABLA ESPA ÑOL

NMLS #229914

OR $2.07 WILLPROVIDE ONE MEAL

YOU HELPWITH FOOD

Call 287-5828338 N. Morley Ave. Nogales, AZ 85621


FRANCISCAN SHELTER FORTHE ELDERLY IN MEXICO

Ante la gran necesidad que se tieneen la colonia La Mesa donde habitanalrededor de 25 mil familias, se inauguróla nueva subestación de Bomberos deNogales, donde el Gobierno Municipalaportó el terreno para la construcción delinmueble.

El Secretario del Ayuntamiento,Bernardo Silva García quien asistió ennombre del alcalde José Ángel Hernán-dez Barajas, manifestó en su nombre queel apoyo incondicional siempre lo tendrándel municipio.

El evento se llevó a cabo en lasnuevas instalaciones ubicadas a la entradade la mencionada colonia, donde sedieron cita personalidades importantes detoda la ciudad para presenciar la inaugu-ración de este nuevo recinto de auxilio ala comunidad.

El comandante de Bomberos de No-gales, José Manuel Hernández Rodríguezagradeció el apoyo de la comunidad, asícomo la del presidente del Patronato,Rodolfo Monroy Rivera y del GobiernoMunicipal.

INAUGURAN NUEVA SUBESTACIÓNDE BOMBEROS EN LA MESA

ECO FRONTERIZO

TURISMO MEDICO

Monday- November 28, 2011 through Friday- February 17, 2012: Request for Early Ballots Accepted Request may be made in writing or verbally by contacting the Recorder’s Office at (520) 375-7990.

Monday- January 30, 2012: Voter Registration Deadline To register to vote, please go to the Santa Cruz County Recorder’s Office or call to request a voter registration form. You may also register to vote online at: servicearizona.com. or co.santa-cruz.az.us/recorder. For qualifications, please visit our website or contact the Recorders office.

Thursday- February 2, 2012 through Friday- February 24, 2012: Early Voting Available Santa Cruz County Recorder, 2150 N. Congress Dr., Suite 101, Nogales, Arizona (Monday through Thursday, 7 a.m. – 6 p.m. and Friday, February 24, 2012 8 a.m.–5 p.m.) Early Ballots may be delivered to the Recorder’s Office and any polling place until 7:00 p.m. on Election Day.

Monday- January 30, 2012: Voter Registration Deadline

Friday- February 17, 2012: Deadline to Request an Early Ballot by Mail

Friday- February 24, 2012: Last day for Early Voting at the Recorder’s Office

Tuesday- February 28, 2012: ELECTION DAY

ASSISTANCE TO VOTERS: If You Are Disabled or Ill, You May Request the Special Election Board by Contacting Our Office

MILITARY /U.S. CITIZENS LIVING OUTSIDE UNITED STATES: Information Available Online/Mail/Fax. Please Contact the Recorder’s Office for More Information SUZANNE “SUZIE” SAINZ / SANTA CRUZ COUNTY RECORDER

2150 N. Congress Dr., Nogales, Arizona 85621

PRESIDENTIALPREFERENCE ELECTION

FEBRUARY 28, 2012 / SCHEDULE OF EVENTS

ELECCION DEPREFERENCIA PRESIDENCIAL

28 DE FEBRERO DEL 2012 / ORDEN DE EVENTOSREQUEST FOR PERMANENT EARLY VOTING AVAILABLE

PLEASE CONTACT THE RECORDER’S OFFICE FOR INFORMATION

Lunes, 28 de Noviembre del 2011 a Viernes, 17 de Febrero del 2012: Se aceptaran solicitudes para votar anticipado. Las solicitudes deberán ser por escrito o verbales llamando a la Oficina del Registro Publico al (520) 375-7990.Lunes, 30 de Enero del 2012: Último día para registrarse para votar. Para registrarse para votar favor de pasar a la Oficina del Registro Público o llamar para pedir la forma de registro de votante. Puede también registrarse por medio de internet a: servicearizona.com o co.santa-cruz.az.us/recorder. Para requisitos, por favor visite nuestro sitio web o comunicarse a la Oficina del Registro Público. Jueves, 2 de Febrero del 2012 hasta el Viernes, 24 de Febrero del 2012: Votación anticipada estará disponible. Oficina del Registro Publico, 2150 N. Congress Dr., Suite 101, Nogales, Arizona (el lunes a jueves, 7 a.m. - 6 p.m. y viernes 24 de febrero del 2012 de 8 a.m. - 5 p.m.) Votos anticipados pueden entregarse en la Oficina del Registro Público o en alguna de las casillas de votación hasta las 7:00 p.m. el día de la Elección.

Lunes, 30 de Enero del 2012: Último día para registrarse para votarViernes, 17 de Febrero del 2012: Último día para pedir votación anticipada por correoViernes, 24 de Febrero del 2012: Último día para votar por anticipado en la Oficina del Registro PúblicoMartes, 28 de Febrero del 2012: DIA DE LA ELECCION

ASSISTENCIA PARA VOTANTES: Si Usted Está Enfermo(a) o Incapacitado, Puede Solicitar al Consejo Electoral Llamando a la Oficina Del Registro Público.

MILITAR Y VOTANTE DE ULTRAMAR: Información disponible en el Internet/Correspondencia/Fax. Por favor contacte a la Oficina del Registro Publico para mas información.

SOLICITUD PARA REGISTRO PERMANENTE DE VOTO ANTICIPADO DISPONIBLEPARA MAS INFORMACION FAVOR DE COMUNICARSE CON LA OFICINA DEL REGISTRO PÚBLICO

2011 Eco Fronterizo15

2636 North Donna Avenue520-281-2790

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" Our vision is a Healthy,Hungry Free Community "

" On behalf of the Customer's, Volunteer's and Sta� "

We would like to our Donor's for their continued

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Thank!

Eco Fronterizo 2011- Sección Estilo18

What better season to start a newpath in one’s career than Christmas.

Put quite simply, it is a season dedi-cated to all the blessings everyone en-joys in their lives, and it is anopportunity to be thankful.

I am so excited to be part of thiswonderful magazine. It allows me theopportunity to share all the hidden

treasures that the border has to offer. Iwish to offer the best of the border forthe world to see. Foremost, I wantpeople to get inspired by their bilingualand bicultural surrounding. I hope thatthis inspiration will allow them to be-come better as they discover, throughthe magazine, all the awesome thingsthat life on the border has to offer!

A Letter from the Directorof Public Relations

Qué mejor época para empezar unanueva carrera que en Navidad.

En pocas palabras, es una épocadedicada a las bendiciones que todosdisfrutamos en nuestras vidas, y es unaoportunidad para ser agradecido.

Estoy agradecida de ser parte deesta gran revista, la cual me ha dado lala oportunidad de compartir los tesorosescondidos que la frontera ofrece. Es-pero poder ofrecer, por medio de los

artículos, lo mejor que hay en la fron-tera para que los lectores lo vean. Antetodo, deseo que la gente que lea losartículos se inspire por el maravillosomundo bicultural y bilingüe que losrodea. Al mismo tiempo, que al ser in-spirados les dé la oportunidad de crecer,al descubrir por medio de la revista,todas las oportunidades que la vida en lafrontera tiene para ofrecer.

Una Nota de la Directorade Relaciones Publicas

En esta temporada Navideña, todosqueremos lucir lo mejor que podamos. Di-jiste que te pondrías a dieta y que estaríasdelgada para la Navidad; sin embargo, lle-gabas cansada del trabajo, no pudiste ir algimnasio porque no querías perder el jue-gode soccer de tu hijo…

Todos tenemos excusas cuando em-pezamos a hablar del porqué no adel-gazamos.

No te preocupes, a todas nos pasa, espor eso que voy a darte un truco que usanlos asesores de imagen de las celebridades enHollywood.

COMO VERTEESBELTA PARA

LA FIESTA,ESTA NOCHE!

CADERAS Y MUSLOSANCHOS

Al usar colores claros abajo de la cintura, el ojo se vadirectamente a tus partes más prominentes. Comopodemos ver en esta foto de Beyonce.

Si lo que quieres desaparecer es la parte inferior de tu cuerpo, no necesitas serun mago para lograrlo. Lo que sí necesitas hacer, es dirigir la atención a la partesuperior de tu cuerpo, para que simplemente no le des a nadie una excusa de vol-tear a ver la parte abajo de tu cintura. Cuando te estés vistiendo cada mañana óantes de una fiesta recuerda que tú estás en control de en donde quieres que lagente se enfoque. (How To Never Look Fat, author:Charla Krupp)

Aquí vemos que al usar col-ores oscuros y accessoriosen la parte superior, el ojono se enfoca en las caderas,sino en tu parte superior.

UNA HERRAMIENTA PARA SER CARISMATICOCuando hablamos de carisma no nos referimos a la apariencia, ni al esta-

tus social, ni a ser un experto en vestir. Es algo mucho más profundo y miste-rioso; es una característica que hace que, casi instantáneamente, la persona sesienta atraída y casi hipnotizada por la persona carismática. Una de las her-ramientas para ser carismático(a), es el de no hablar del “yo”. Al una personaempezar hablar de sí misma, la persona con la que esta conversando, empiezaa aburrirse y se crea una imágen negativa. Es decir, la gente que esta es-cuchando a la persona que se enfoca en el “yo”, inmediatamente piensa que esun egocentrista. Por lo que una de las herramientas más importantes para lo-grar fascinar a otras personas, es el de jamás hablar de sí misma. El enfoquedebe de estar en la otra persona, esto hará a la otra persona sentirse impor-tante y valorada.

Así que recuerda, nunca te enfoques en lo maravilloso(a) que tú crees queeres, sino que debes de mostrar interés en lo que a la otra persona le interesa ypreguntar sus opioniones. Con esto crearas un ambiente en el cual la personacon la que estas hablando se sienta única e interesante. No retires tu atenciónde esa persona, si tu celular suena, no lo contestes, si otra persona pasa por ellado, espera a saludarla más tarde. En pocas palabras no pierdas el enfoque enla persona con la que quieres impresionar y antetodo, mirala a los ojos. (Paramás información sobre este tema; The Power of Charm; autores: Brian Tracy,Ron Arden).

CECILIA PARRA, DIRECTOROF PUBLIC RELATIONS

QUE MENSAJE EMITES CON EL COLOR DE TU CORBATA

La corbata es una elemento poderosode la expresión de cada hombre. Sinnecesidad de decir una palabra, con el

color de tu corbata mandas un mensaje alas personas que te rodean pues cada colorcrea una reacción emocional en éstas.Simplemente, con el color de tu corbatapuedes cambiar el ambiente en una junta,si vas a dar un discurso ó exponer algunaidea importante, puedes convencer a losasistentes a estar de acuerdo contigo. Espor eso que es importante el descubrir elsignificado de los colores y los mensajesque estas mandando.

• Rojo - Es el color de dominio ypoder, atención, salud, energía, determi-nación y pasión. Asegúrate de llevar untraje hecho a tu medida por un sastre yque el nudo de la corbata este bien hecho.Al usar una corbata roja, estarás emitiendoel mensaje subliminal que eres un ver-dadero líder, listo para guiar a tu equipode trabajo.

• Azul – El color azul es un colortradicional, emite tranquilidad, confianza

y paz. Si tienes un mensaje importanteque pienses que tal vez provoque hostili-dad y controversia; es importante, queuses una corbata azul bajo. Con esto, tumensaje es el de “sigueme y ten fé en mi”.Por otro lado, si es una corbata de colorazul subido, esto significa persistencia yseguridad a no fracasar.

• Café – El color café es muy mas-culino por lo que emite el mensaje detener los pies sobre la tierra, estabilidad yde que se puede contar contigo.

• Verde – Es un color que incon-scientemente emite tranquilidad pero almismo tiempo, simboliza crecimiento, re-nacer, prosperidad y prestigio. Es unbuen color para usar cuando vas a ir a unaentrevista de trabajo si quieres que se teperciba como un hombre que estas dis-puesto a crecer en habilidades yconocimientos profesionales.

• Negro – Este color se debe de

guardar para ser utilizado en ocasionesformales y muy especiales. Una corbatacolor negro emite que eres un hombrecon estilo y comunica elegancia.

• Morado – Es el color de la realeza;así que debes de tener cuidado en queocasiones lo utilizas puesto que puedesparecer arrogante. Lo tienes que combi-nar con camisolas de colores neutrales yemitirás tranquilidad y calma. Por lo gen-eral, este color es utilizado por hombresvisionarios y expresivos.

•Amarillo – Es el color que emite fe-licidad y esperanza. Cuando uses una cor-bata de color amarillo, sientate derecho ysiempre haz contacto con los ojos de lapersona con la cual estas hablando paraque emitas vitalidad, energía y de ser unhombre optimista.

2011 Eco Fronterizo 19

GUÍA DE REGALOSNAVIDEÑOS

2255$

A MENOS DE

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$20Sorprende a tumamá con esta bu-fanda con acentoen flor y piedrería,lo encuentras enStylo.

$4.95Aretes chandelierde pridrería, lopuedes encontraren Cincerella.

$25Bolsillo de nochelo encuentras enStylo

Flor con acento enpiedrería quepuedes usar comoprendedor ó acce-sorio para el ca-bello. Loencuentras enStylo

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$7.95Anillos en piedr-ería, accesorioelegante, loencuentras enCinderella.

A farmer’s market with a healthy twist washosted in downtown Nogales on Saturday, No-vember 5, 2011. Fresh Fest, promoted local foods,lifestyle and the arts. It featured fresh local foodsand entertainment that included a Zumba Party,musical acts and an array of vendors offering dif-ferent products from around Santa Cruz County.The festival was situated at “The Little Mer-cado,” on Morley Avenue in Downtown Nogales.

The celebration began at 11 a.m. and contin-ued on throughout the day. Performances by dif-ferent musical acts filled the streets of downtownNogales, but the Zumba party which involvedtrained Zumba dancers and participation fromspectators was one of the highlights of the event.“It is amazing to see such collaboration and somany vendors here to promote a healthy lifestyle,this is the first of three events around the county,but we plan to continue having these events on amonthly basis if we are able,” said Yosef Funke,Fresh Fest organizer.

Donors and supporters made the event possi-ble. One of the main organizers was The NogalesCommunity Foundation (NCD).


FRESH FESTA SUCCESS

The Promotoras de Nogales and No-gales Infantil hosted this year’s SpecialOlympics on November 4, 2011 at Pier-son Field. This is the second year thatthese non-profit organizations hosted theevent, which had 120 participants fromSanta Cruz County and from Nogales,Sonora, Mexico.

The event began at 10 a.m. with thesinging of the U.S. and Mexican NationalAnthems and continued with introductoryspeeches that marked the start of the com-petition. Special needs children fromaround the area then competed in a vari-ety of athletic challenges. Medals andrecognitions were awarded during thetime of the competition for children, whowon first, second or third place.

The event had several supporters thatcontributed to help make the competition

possible. Nogales Unified School Districtprovided the space for the event at Pier-son Field in front of its district buildingand the local McDonalds donated themeals for all the participants.

“The event was great, the childrenloved it, and the participation from the or-ganizations was amazing, something thecommunity can be proud of. This wastruly an international effort,” said ManuelMartinez of Nogales Infantil.


SPECIAL OLYMPICS HELD

Border Echo 201120

The Arizona Correctional Nurses meetingwas held in Nogales at the Tony Estrada LawEnforcement Center for the first time onThursday, November 11, 2011. The purposeof the meeting was for nurses from all correc-tional facilities around the state to come to-gether on a quarterly basis and share ideas,best practices, attend trainings and hold con-ferences. “It became a real supportive groupfor us to learn from so we could better dealwith some of the inmate health care issues thatwe were all dealing with throughout thestate,” said Becky Payne, Registered Nurse(RN) for Yavapai County.

It was decided that they would meet on aquarterly basis at its inception and they beganto meet at the different correctional facilitiesin Arizona, which gives the nurses the chanceto see other facilities. “This is the first time we

have come to Santa Cruz County and experi-enced the new facilities. This is one of thelargest groups we have ever had and a majorityof the nurses had not seen this building,” saidPayne. 13 of the 15 counties in Arizona wererepresented with over 20 in attendance, in-cluding psychologists, pharmacists and theSanta Cruz County Attorney.

“This is one of the best new facilities inthe state, especially because I was able to seewhat they were working with before and this isa dramatic improvement. The inmate care, se-curity, quality of life, everything improveswhen coming here, this is truly a case of tax-payer money well spent,” said Payne.

Santa Cruz County currently has twonurses working at the Tony Estrada Law En-forcement Center and there is currently twobeing recruited. Judy Higuera is the HeadRN from Santa Cruz County and has beenworking with the Sherriff’s office for the pastthree years and has over 30 years experienceworking in the field.


CORRECTIONAL NURSES

2011 Border Echo21

The Santa Cruz County Sheriff’s office re-cently implemented an online policy systemprovided by the company, Lexipol. Lexipol isAmerica’s leading provider of risk manage-ment resources for public safety organizations,delivering their services through a unique,web-based development system. Lexipol offersstate-specific policy manuals that are inte-grated with scenario-based Daily TrainingBulletins on high-risk, low-frequency events.

The Lexipol system helps public safetyagencies reduce risk and stay ahead of litiga-tion trends, while communicating clear andconcise policy guidance to their employees.No one else in America offers this level of cus-tomization and value to manage, disseminateand track an agency’s policies and training.Lexipol helps the Sheriff’s Department com-ply with current laws, regulations and law en-forcement best practices, and then documentsthat the agency has trained personnel on ap-proved policies and procedures.

“This company is constantly updating law

changes, which we do not have the man powerto do. Before we had to provide a hard copy ofthe policy manual to all our officers, with thisstep forward they are able to access the infor-mation digitally online from anywhere in theworld,” said Major Ramon Romo from theSanta Cruz County Sheriff’s Office. “Theyalso have daily training bulletins, which Lex-ipol puts together that are scenarios that eachofficer has to read and complete,” said Romo.

“Policy is a primary pillar and is often thefoundation for an agency’s risk managementefforts, this is one of the best tools I havecome across in my many years of experience.While we have always placed a great deal ofemphasis on annual review of our policies andprocedures, we were never able to attain thelevel of accuracy that we have now.” saidRomo. “As with most agencies, our old policymanuals were almost out of date as soon as wepublished them and then we struggled to keepthem up to date as things changed,” saidRomo.

For more information about the SantaCruz County Sheriff’s Office, please go onlineat www.santacruzsheriff.org


SHERIFF’S NEW ONLINE POLICY

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Fall is the time of year that we start tosee the holiday spirit, with Halloween start-ing it off. Decorations of witches and mon-sters adorn houses and traditionallyJack-o-lanterns are put out to light the way.In the United States, the carved pumpkinwas first associated with the harvest seasonin general, long before it became an em-blem of Halloween. In 1900, an article onThanksgiving entertaining recommended alit jack-o'-lantern as part of the festivitiesand every year since the tradition contin-ues.

This year the Nogales Police Depart-ment handed out over 120 pumpkins thatwere donated by Ricky Maytorena fromGene Morris Produce Company. These

Pumpkins were distributed on ThursdayOctober 27th to under privileged kids atBracker, Coronado, Challenger, Lincoln,A.J. Mitchell and Mary Welty ElementarySchools along with the Santa Cruz Train-ing Center.

Nogales police personnel that partici-pated in the distribution were AssistantChief Roy Bermudez,

Commander Eddie Zuniga, DetectiveJack Lopez, Officer Victor Yanez, OfficerManny Stimans, Officer Bernie Villela, Ev-idence Clerk Yhadira Velez, and EvidenceClerk Steve Lopez

This is one of the many ways that theNogales Police Department in partnershipwith our local businesses is giving back toour community.

For more information please contactAssistant Chief Roy Bermudez at 520 285-5803 or @nogalesaz.gov. Happy Holidays!

CONTRIBUTED

NPD GIVES OUT120 PUMPKINS

Border Echo 201122The Nogales Fire Department recently held a trash clean up to help beautify thecity and also gave out candies this past Halloween.

CONTRIBUTED

NOGALES FIRE DEPARTMENT CLEAN UP

The City of Nogales hosted itsannual Christmas Light Parade on Sat-urday, December 3, 2011. Uncertaintyfell due to weather conditions but the

parade continued and was a great suc-cess even with the light drizzle of rainand the cold temperatures. Participantsfrom all around Santa Cruz County

made their way to Morley Avenue forthe scheduled 4:30 p.m. line up andeverything continued without a hitchfor the 6 p.m. launch.

CHRISTMAS LIGHT PARADE

Santa Cruz County honored localveterans on Friday, November 11,2011. The special day was marked witha parade through the streets of Down-town Nogales featuring veterans andpeace officers from all branches of serv-ice. The parade also included the No-gales High School Band, Rio Rico HighSchool Band, Coatimundi MiddleSchool Band and many other musicalacts from schools of Santa CruzCounty.

The parade also included the BoysScouts, Cub Scouts, and the Girl Scouttroops from around the area. An airshow flying over the parade in honor oflocal veterans also entertained thecrowds of people lined up on the side-walks. The celebration continued atNogales City Hall where a ceremony tounveil a new plaque listing additionallocal Veterans was presented in front ofa crowd of community members. TheNogales High School ROTC marchedin presenting the U.S. Flag while localBrigett Murrieta sang a beautiful rendi-tion of the National Anthem.

Local Veteran and Nogales Coun-cilman Joe Diaz introduced Congress-man Raul Grijalva, who gave a movingspeech that honored local heroes. Atthe commencement of the ceremony, alocal priest blessed the current plaques

that honored previous known veteransand the newly unveiled plaque honor-ing the newer generation of local Veter-ans.

The ceremony continued at theVeterans of Foreign War (VFW) build-ing, which was open to the public andall veterans, family and friends. At theVFW, locals were treated to an allAmerican hotdog lunch, which in-cluded chips and refreshments. Herethe local heroes had the opportunity tohave an open dialogue with other veter-ans, friends, family and communitymembers who came to show their sup-port. A large amount of people crowdedthe halls of the VFW as the event con-tinued.

At the end of the luncheon, Coun-cilman and Veteran Joe Diaz called allveterans to take the stage for all to com-munity members to recognize them. Amultitude of cameras and cell phonestook photos of the large group of veter-ans that crowded the stage area. "Thiswas hard work and every single memberat the VFW played a part in pullingsomething off of this magnitude, wewanted to make sure that all veteranswere Grand Marshalls at the parade andthat every single veteran is honored anda hero," said Diaz.

VETERANS DAYCELEBRATION

PHOTOS | EDGARDO MUNOZ

Border Echo 201124

The City of Nogales Mayor’s Office hosted its An-nual Thanksgiving Meals drive on November 22,2011. In conjunction with local schools, the Mayor’sOffice was able to identify eighty in-need and low-in-come families to receive the Thanksgiving meals. Thefamilies, selected by local schools, were then cross ref-erenced by the City of Nogales in order not to dupli-cate efforts and help as many families as possible. “We were very fortunate to receive assistance from

the local produce industry and also members of thecommunity, and we were able to raise around $2,000,”said City of Nogales Mayor Arturo Garino. The holiday package included all the necessary

items to have a full Thanksgiving dinner, includingturkeys, stuffing, potatoes, vegetables and refresh-ments. All the items were purchased locally at the No-gales Walmart Supercenter. The refreshments weredonated by the Nogales Community Food Bank. Councilman, the Mayor, and City of Nogales staff

was on hand helping to distribute the donations. “Weare very happy that we were able to help our localcommunity, this is what the holiday season is about,”said Mayor Garino.

Providing Insurance and Financial ServicesHome Office, Bloomington, Illinois 61710

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230 W Mariposa Road Suite C20Nogales, AZ [email protected]

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Phone: (520) 281-9759Mobile: (520) 841-1648

Fax: (520) 761-3818

PATTY GARCIAFIFTH YEARANNIVERSARY

Patty Garcia recently celebrated her five-year an-niversary with the Santa Cruz County Recorders Of-fice, where she received a plaque and recognition at aBoard of Supervisors meeting. Garcia is a local of Santa Cruz County and a gradu-

ate of Nogales High School. “I initially applied andwas hired on a temporary basis but within two weeks, Iwas asked to come on full-time. I’ve moved aroundthe different departments at the recorders office butfound my calling as the recording clerk,” said Garcia.“This is an extremely challenging job and I havelearned tremendously,” said Garcia.“When I started out as the recording clerk, we were

back logged with work, but since I started I have madeit my priority to be always current and on top ofeverything,” said Garcia.



HOLIDAYMEALS FORNEEDY

Border Echo 2011 25

Alfredo I. Velásquez

[email protected] N. Congress Drive, Ste. 107

Nogales, Arizona 85621(520) 375-7940 • Fax (520) 375-7958Santa Cruz County

Superintendentof SchoolsHappyHolidays!

21 East Court St.Nogales Arizona(520) 287-5583

www.cochise.eduSanta Cruz County Provisional Community College District

I was raised in southern Arizona, attending school in Marana,AZ. I am 56 years old. I received my B.S. degree from the Uni-versity of Arizona. I became a science teacher and taught in Ari-zona, Washington, Colorado, and New Mexico. I have coachedfootball, basketball, baseball, track, and cross country. I receivedmy M.A. in Administration from Northern Arizona University. Ihave been a building principal, federal programs director, and di-rector of an alternative high school, before taking my current po-sition at Santa Cruz Elementary District. I have beenSuperintendent here for 9 years.

I very much enjoy the community and solving problems on adaily basis. My favorite area is curriculum. I like to constantly ex-plore new methods and ideas to create better citizens.

My wife and I have been married for 28 years. We have twogreat children, Clint 20, and Katy 17, who we are very proud of.

I hope to make Little Red better every day for our students.

James Cruice

Judy Neal began her career in Georgia working with specialeducation students. After teaching for a few years, she movedover to the administration side where she first held the post of Di-rector of Special Education for Carrollton City Schools for 7 yearsprior to becoming a Principal.

After serving as Principal at four schools in Carrollton and Cal-houn, Mrs. Neal accepted the position of Assistant Superintend-ent in Calhoun where she was responsible for curriculum, sta6development, and Title IV among other duties. After sevenmonths as the Assistant Superintendent, Mrs. Neal was namedthe Superintendent of Calhoun City Schools where she was re-sponsible for 3,800 students and completing a $30 million con-struction project for two new schools.

In late 2004, Mrs. Neal and her husband retired to the Sonoitaarea. After a few months o6, she decided to go back to teachingSpecial Education for Patagonia Union High School. When theSuperintendent position became available there in 2006, shestepped in as interim until the Board could find a replacement.Mrs. Neal was hired as the Superintendent of Sonoita School Dis-trict in 2007.

Judy Neal

A resident of Santa Cruz County since 1996, Justin Dutram re-ceived his M.Ed. in Bilingual and Multicultural Education fromNorthern Arizona University in 2003 and his B.S. in Geographyfrom New Mexico State University in 1993. In 2008, Justin be-came the Coordinator of Academic Outreach Programs for theUniversity of Arizona in Santa Cruz County, where he is chargedwith managing the delivery of academic programs to the regionthrough UA Santa Cruz, as well as facilitating collaboration andoutreach between the University of Arizona and its counterpartsin Northern Sonora. Since 2009, he has served on the organizingcommittee for the Bi-national Forum on Human Development Is-sues in the Arizona-Sonora Transborder Region. He is also a cur-rent board member at Nogales Community Development andthe Nogales-Santa Cruz County Economic Development Foun-dation. A borderlands educator committed to bringing opportu-nities to this community, Justin taught and coached in the NogalesUnified School District for eleven years and prior to that, he wasinvolved with a bi-national environmental education project fo-cused on water quality in the Rio Grande/Río Bravo watershed.

Justin Dutram

Santa CruzCounty

Superintendentof SchoolsAlfredo I.Velasquez

Meet SCC Educational Administrators

261 West 3rd StreetNogales, AZ 85621-1327

AutoInc.

THE NUMBER TO KNOWWHEN YOU NEED A TOW

470-5000

24HOURTOWING

& STORAGE

(520)

Diaz (520) 287-4849

Border Echo 201126

At Desert Shadows Middle School,Physical Education is a year-long classfor 7th and 8th graders that comprisesof lessons in health and physical activ-ity. One third of the school year (60days) is the health curriculum and two-thirds (120 days) is the physical educa-tion curriculum. For the Healthportion of the class, reading, writing,and math is integrated daily. Addition-ally, guest speakers and projects thatpertain to health issues are facilitated tomeet the state standards, which are: (a)health promotion and disease preven-tion; (b) factors affecting healthy behav-iors; (c) access to health information,products / services to enhance health;(d) use of interpersonal communicationskills to enhance health; (e) use of deci-sion-making skills to enhance health; (f)goal setting and decision-making skillsto enhance health; (g) the practice ofhealth-enhancing behaviors; and (h) theability to advocate for health.

Partnerships have assisted us in meet-ing our curriculum goals in Health.Specifically, the Telediabetes Program,sponsored by Carondelet, meets once amonth. Four middle schools across thestate connect from a Tucson locale.The purpose is to teach about diabetesprevention and treatment. Anotherpartnership to support our Health cur-riculum is the Mix-It up Program,sponsored by the Nutrition EducationGrant and its director, Ms. ChrisBachelier. Provided through this pro-gram are teacher training, innovativematerials, and guest speakers. Soon tobe integrated in Health classes will be apartnership with the Rio Rico Fire Dis-trict. The 8th graders will receive train-ing in Continuous CompressionResuscitation (CCR) so they will knowhow to respond in an emergency situa-tion.It has been said that an ounce of pre-

vention is worth a pound of cure. Thisadage informs our instructional plan-ning in Health classes at Desert Shad-ows Middle School.

BY JOAN MOLERA,DSMS Principal

NOTABLE PROGRAM:HEALTH EDUCATION

NACAC’s college fair, which was freeand open to the public, allowed PVHSstudents to interact with admission rep-resentatives from a wide range of post-secondary institutions to discuss courseofferings, admission and financial aidrequirements, college life in general,and other information pertinent to thecollege selection process.PVHS is a firm believer in the earlier

the better. They encourage parentsand students to investigate the collegeadmission process as early as 9th grade.One of the best ways to do that is by at-tending a college fair. College fairs give

students an exciting chance to talk topeople in the know and have theirquestions answered.By the end of the fair, students had

bags filled with information about col-leges and when they got back to No-gales, they got the chance to look overthe large amount of information theyhad received. For those students thatare planning on graduation this year,they already began to fill out the infor-mation cards to learn more about thecolleges that interested them. This wasjust another example of how PVHSstudents are given the chance to followtheir motto of “Success Now for a Ben-eficial Future.”

CONTRIBUTED

PVHS STUDENTS ATTENDCOLLEGE FAIR IN PHOENIX

The Nogales Lions Club withthe aid of many other organizationswoke up early on Sunday, December4, 2011 to bring the spirit of the holi-days to 100 children in need.

The project, now in its 38thyear, began with children and volun-teers shopping for clothing worthmore the $80 per child at J.C. Penneyand new shoes from Bracker’s De-partment Store. The project contin-ued with breakfast, which wasprovided by McDonald’s, courtesy ofLeAnn Richards.

The children also were alsoprovided with toys and food baskets,worth around $350, loaded with pro-visions that included beef and turkey,provided by the Santa Fe Ranch andthe Nogales Community Food Bank.Border Echo Magazine, Walmart Su-percenter, the City of Nogales andthe Horne Ford Auto dealership werealso outstanding donators. Manyother organizations, businesses and

local produce companies also donatedto the project.

The Nogales Lions Club whohas sponsored the project said thatthe support has grown over the yearsand the donations have increasedsteadily. “We have gotten tremendoussupport, especially from the LionsClubs from Green Valley and LaCanoa,” said Manuel Montano, proj-ect chairperson.

“The project has grown andcontinues to grow, many of our ownmembers contribute about $250 tothe project and I am extremely grate-ful to Maria Sedgwick and Arthur Es-pinoza who have grown the foodaspect of our project immensely,” saidNogales Lions Club President DavidRamirez Matus.

The children are selected bythe Nogales Unified School Districtand cross-referenced by the club toensure that the children who are cho-sen are in need of the help.

For more information aboutthe Nogales Lions Club, please call(520) 223-4529.

LIONS CLUBCHRISTMASPROJECT


• Urgent care for minor illnesses• New maternity and surgery centers

www.carondelet.org

HOLY CROSSHOSPITAL

• Wellness center for health and fitness programs• State-of-the-art diagnostic center

a MISSION to HEAL

(520) 285-30001171 W. Target Range Rd.Nogales, Arizona 85621

SAN CAYETANOFALL FESTIVAL

PHOTOS | EDGARDO MUNOZ

Border Echo 2011 27

Councilman Ramon Felix

Councilman Jose “Joe” Diaz

777 N. Grand Ave.Nogales, AZ 85621

Arturo R. Garino

Vice MayorOlga R. Valdez

Councilman Nubar Hanessian

Councilwoman Esther Melendez-Lopez

Councilman Cesar N. Parada

Mayor

Welcome to the

PH: (520) 287-6571Fax: (520) 287-2230

• IT'S THE GATEWAY TO MEXICO• IT'S A PROGRESSIVE CITY• IT'S A BUSINESS FRIENDLY COMMUNITY• IT'S RICH IN HISTORY AND CULTURE• IT'S A "CLEAN AND HEALTHY CITY" COMMUNITY• IT'S THE SAFEST CITY IN THE SOUTHERN ARIZONA BORDER REGION.

For more informationvisit our website at:www.nogalesaz.gov

While we deliver this message of thanks, we’d like to wish each and every one of you a joyous and memorable holiday season.

City of Nogales, Arizona

Happy Holidays!

A message of Thanks

For the last two months, Horne Fordand the Ford Motor Company helpedsupport local schools through a partner-ship with General Mills popular Box Topsfor Education® (BTFE) program.

Ford, the first automotive companyto partner with General Mills on its BoxTops for Education® (BTFE) initiative,kicked off a two-month program on Oc-tober 3rd, which aims to generate $1 mil-lion in support for schools throughout theU.S.

“Our dealership has participated inprograms like Drive One 4 UR Schoolwhich have garnered more popularity yearafter year,” said Carlos Silva, Sales Man-

ager at Horne Ford. “With Box Tops forEducation, we have the opportunity tohelp even more kids in our communitythan ever before.”

“Since this company started, Ford hasalways looked for ways to support ourcountry’s young people and their educa-tion,” said Jim Farley, Group Vice Presi-dent, Ford Global Marketing and Salesand Services. “We are delighted to be thefirst automotive company to partner withGeneral Mills on Box Tops for Educationbecause it provided us a unique way toreach and help students across the wholecountry.”

Filling a Vital NeedAs schools struggle to find funding,

local communities are turning to corpo-

rate programs such Box Tops for Educa-tion and Ford’s Drive One 4 UR Schoolprogram to fill budget gaps.

Through the first nine months of thisyear alone, Ford has donated $1.8 millionto U.S. schools through its Drive One 4UR School program, with student test-drives skyrocketing more than 600 per-cent. During the first four years of theprogram combined, the program gener-ated $5.5 million.

Ford and EducationSupporting education has been a key

tenant of Ford since the company’s incep-tion. Through its history, Ford has cre-

ated a variety of programs dedicated toimproving schools in communities acrossAmerica, donating more than $100 mil-lion to education in just the past 15 years.

The Drive One 4 UR School pro-gram was developed as a fun, engagingway to help high schools raise money tosupport their sports and extracurricularactivities. Ford and Lincoln Dealershipspartner with local high schools to conducttest-drive fund raising events. For everyvalid test-drive completed, Ford MotorCompany will donate $20 to the partici-pating high school, up to $6,000. Sincethe program’s inception in 2007, morethan $7 million in funds have been do-nated to high schools nationwide.

CONTRIBUTED

HORNE FORD AND EDUCATION

“Expo Proveeduría, Nogales 2011,” abusiness expo, was hosted in Nogales,Sonora, Mexico on the 16th and 17thof November 2011. The purpose of theexpo was to connect large “maquilar-das” and established manufacturers inthe state of Sonora with possibleproviders of goods, commercial orbusiness. The event focused on con-necting local and regional businessesand help forge new relationships thatwould benefit local and state efforts toboost the economy.By creating these types of relation-

ships, it would reduce delivery times,shipping costs, logistics, and have in-creased productivity which increasesthe value of the product line. Organiza-

tions participating included “Gobiernodel Estado de Sonora,” “Gobierno Mu-nicipal de Nogales, Sonora,” “Secre-taría de Economía del Estado deSonora,” “Canacintra,” “Instituto Tech-nologico de Nogales,” “Asociación deMaquiladoras de Sonora, A.C.,” “Peri-odico Dos Naciones,” “Consejo para laPromocion Economica de Sonora.”“We are buying in North America

and in Europe to create our products,here we are looking for local suppliersto reduce our costs and to have an in-crease in the local economy. The idea isto have these suppliers walk around andsee what products they can manufac-ture, so there can be an exchange ofideas and information to create newbusiness partnerships,” said HeribertoLopez Castro from Alcatel Lucent.


EXPO PROVEEDURÍA

Councilman Ramon Felix

Councilman Jose “Joe” Diaz

777 N. Grand Ave.Nogales, AZ 85621

Arturo R. Garino

Vice MayorOlga R. Valdez

Councilman Nubar Hanessian

Councilwoman Esther Melendez-Lopez

Councilman Cesar N. Parada

Mayor

Welcome to the

PH: (520) 287-6571Fax: (520) 287-2230



For more informationvisit our website at:www.nogalesaz.gov

While we deliver this message of thanks, we’d like to wish each and every one of you a joyous and memorable holiday season.

City of Nogales, Arizona

Happy Holidays!

A message of Thanks

$38,400

MLS #: 111034LAST REDUCTION !!Clean REO,lots of potential. A must see! Hurry and don't miss out on this great opportunity. Property sold '' as-is ''.

1414 Camino Milano- Rio Rico, AZ

MLS #: 111109

$79,900

Great home in a cul-de-sac. Three bedroom,two bath. Close to Schools, Fitness Center and Fire station. This is a great opportunity.

1225 Dingo Ct - Rio Rico, AZ

Perfert starter home, priced to sell. Short Sale.

2239 N. Calle Empalme - Nogales, AZ

Angelina Lopez (520)287.3000

Louie Moralesi (520) 313.4244

MLS #: 111100

$79,900

Enjoy this large family home situated on .57 acres. Three bedrooms, two baths. Large master bath with a jacuzzi tub. Show your buyers today!!!

197 Mescal Ct - Rio Rico, AZ

MLS #: 111183

$66,000

Large yard, block construction, 2 car garage, three bedroom, two bath. Show your buyers today!!

1090 Tia Ct. - Rio Rico, AZ

Laura Lomeli (520) 313.1556

MLS #: 110792Incredible Investment Opportunity! Great income property plus business potential on one of the busiest routes in Rio Rico. Property consists of one Gas Station with Large Convenience Store and four additional medium to large office/commercial units. Gas station is not in service but can be brought up to working condition (ask agent for contractors proposal). Owner will carry with a substantial down for a short period of time. Some work required on the offices and AC units.

1131 W. Frontage Rd. - Rio Rico, AZ

Mayra Valencia (520) 313.5128

MLS #: 111277

$265,000

3209 Sq ft Dry Warehouse 1116 Bankerd Ave Both sides leased on a month to month basis (2rentals).

1116 N. Bankerd Ave. - Nogales, AZ

MLS #: 111241

$475,000This property is selling as vacant land, and as is condition. Approximately 30% of the property remains from the recent fire.

555 E. Frontage Rd. - Nogales, AZ

Jose David Dabdoub (520)980.0282

HectorAleman

Are you interested in buying? Owner financingwith a down payment CALL:

Foreclosures HomesHVD Homes AuctionsRepos Homes

LAST REDUCTION!Centrally located home. Close to schools, churches and downtown Nogales shopping. Great opportunity for an investor or handyman.

Ramon Losolla (520) 455.7332

ga s,

$75,500$47,200482 W. First St. - Nogales, AZ

MLS #: 111027 MLS #: 111033

Hector Aleman (520)313-6423

MLS #: 111035

$43,200

Price Reduced!! LAST REDUCTION!! Great Value for the modest price. Centrally Located, definitely a must see! Property sold ''as-is''

2040 N. Via Madona, Nogales, AZ

,$89,900

“No credit No Problem” (520) 313.6423

Emily Wilson (520) 841-0960

Hilda Rowe (520) 313.0968

www.century21successrealty.com

3231 N Grand Ave • Nogales, AZ 85621

(520) 287.3000fax: 520.281.9095

Visit our Website

302 Avenida Ibiza - Rio Rico, AZ

$210,000

MLS #: 111186MLS #: 111153

Looking for the right home loan?

[email protected]

2482 E. River RoadTucson, AZ 85718NMLS#231719 / BK 114977

LO-0914235L&G /NMLS#138155

Wonderful Opportunity to own a professionally decorated model home in a well established community. This is a beautiful 3 bedrooms 2 bath. Also includes a doll house in the back yard. This is a must see. Won't be long before it gone.

Great starter home, move-in ready,3 bedroom 2 bath on a quarter acre.

1703 Camino Jalisco, Rio Rico, AZ

MLS #: 111152our bedroom house on a nice view corner lot in front of Lourdes Academy.

650 E. Rancho Grande, Nogales, AZ

$142,000$99,995

Mabel Soto (520) 313.6203

MLS #: 111026

$163,900

Large lot, 4.38 acres of usable land. Two story home sits back from main street, three bedrooms, 2.5 bath, two car garage, tile roof, A/C.

60 Avenida Pastor - Rio Rico, AZ

Maru Parra (520) 455-7785

CENTURY 21 AGENTS. SMARTER. BOLDER. FASTER

STILL AVAILABLEMeadow

Hills Lotsfrom

with owner financing available.Call (520) 287-3000

$110,000MLS #: 111065

Two story home in Estates 9. Home sits on 1.36 acres with three bedrooms, two baths, separate dining area, laundry room, evaporative cooling.

973 Via Puebla, Rio Rico, AZ

PRICE REDUCED

Bob Oropeza

Get pre-approved before you start your home search!

Cell (520) 940-6279 / Office (520) 299-9131 / Fax (520) 240-4507

$179,900

$67,900$82,500

SENIOR LOAN OFFICER

Carlos Ramos(520) 455.7868

Very well kept 3 bedroom , 2 bath house , near schools,church,golf course health center plus.- also has fenced back yard, block fence on front. also has an extra family room ,tile floor throughout except on tv room has carpet. ceiling fans on every room..

1216 Avenida Gloriosa - Rio Rico, AZ

A rare find in Nogales, 1998 build spacious 3 bedroom 2 bath home. Property needs work, but worth the effort.Water damage present on this property. Great opportunity for an investor or handyman.

657 N Veracruz St., Nogales, AZ

MLS #: 111028 MLS #: 111297

$61,600 $109,500

Free Class on Short Salesmore info visit uswww.yourlistingexperts.com

Mabel Soto (520) 313.6203 Mabel Soto (520) 313.6203 Mabel Soto (520) 313.6203

$77,000PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

Last reduction!!Here is the next investment property you were looking for, 3 bedroom 2 bath, at a very low price. Needs lots of TLC. Dont miss this one!! Property sold ''as-is ''

425 Menudo Ct. - Rio Rico, AZ

George Ortega (520) 313.5823

$38,400

MLS #: 111033

PRICE REDUCED

ge Rd. - Rio Rico, AZ

$660,000Commercial Commercial

Commercial

Virginia Bristol (520) 313.3002

Merry Christmas &Happy New Year 2012

$38,400

MLS #: 111034LAST REDUCTION !!Clean REO,lots of potential. A must see! Hurry and don't miss out on this great opportunity. Property sold '' as-is ''.

1414 Camino Milano- Rio Rico, AZ

MLS #: 111109

$79,900

Great home in a cul-de-sac. Three bedroom,two bath. Close to Schools, Fitness Center and Fire station. This is a great opportunity.

1225 Dingo Ct - Rio Rico, AZ

Perfert starter home, priced to sell. Short Sale.

2239 N. Calle Empalme - Nogales, AZ

Angelina Lopez (520)287.3000

Louie Moralesi (520) 313.4244

MLS #: 111100

$79,900

Enjoy this large family home situated on .57 acres. Three bedrooms, two baths. Large master bath with a jacuzzi tub. Show your buyers today!!!

197 Mescal Ct - Rio Rico, AZ

MLS #: 111183

$66,000

Large yard, block construction, 2 car garage, three bedroom, two bath. Show your buyers today!!

1090 Tia Ct. - Rio Rico, AZ

Laura Lomeli (520) 313.1556

MLS #: 110792Incredible Investment Opportunity! Great income property plus business potential on one of the busiest routes in Rio Rico. Property consists of one Gas Station with Large Convenience Store and four additional medium to large office/commercial units. Gas station is not in service but can be brought up to working condition (ask agent for contractors proposal). Owner will carry with a substantial down for a short period of time. Some work required on the offices and AC units.

1131 W. Frontage Rd. - Rio Rico, AZ

Mayra Valencia (520) 313.5128

MLS #: 111277

$265,000

3209 Sq ft Dry Warehouse 1116 Bankerd Ave Both sides leased on a month to month basis (2rentals).

1116 N. Bankerd Ave. - Nogales, AZ

MLS #: 111241

$475,000This property is selling as vacant land, and as is condition. Approximately 30% of the property remains from the recent fire.

555 E. Frontage Rd. - Nogales, AZ

Jose David Dabdoub (520)980.0282

HectorAleman

Are you interested in buying? Owner financingwith a down payment CALL:

Foreclosures HomesHVD Homes AuctionsRepos Homes

LAST REDUCTION!Centrally located home. Close to schools, churches and downtown Nogales shopping. Great opportunity for an investor or handyman.

Ramon Losolla (520) 455.7332

$75,500$47,200482 W. First St. - Nogales, AZ

MLS #: 111027 MLS #: 111033

Hector Aleman (520)313-6423

MLS #: 111035

$43,200

Price Reduced!! LAST REDUCTION!! Great Value for the modest price. Centrally Located, definitely a must see! Property sold ''as-is''

2040 N. Via Madona, Nogales, AZ

$89,900

“No credit No Problem” (520) 313.6423

Emily Wilson (520) 841-0960

Hilda Rowe (520) 313.0968

www.century21successrealty.com

3231 N Grand Ave • Nogales, AZ 85621

(520) 287.3000fax: 520.281.9095

Visit our Website

302 Avenida Ibiza - Rio Rico, AZIbiza - Rio Rico, AZ

$210,000

MLS #: 111186MLS #: 111153

Looking for the right home loan?

[email protected]

2482 E. River RoadTucson, AZ 85718NMLS#231719 / BK 114977

LO-0914235L&G /NMLS#138155

Wonderful Opportunity to own a professionally decorated model home in a well established community. This is a beautiful 3 bedrooms 2 bath. Also includes a doll house in the back yard. This is a must see. Won't be long before it gone.

Great starter home, move-in ready,3 bedroom 2 bath on a quarter acre.

1703 Camino Jalisco, Rio Rico, AZ

MLS #: 111152our bedroom house on a nice view corner lot in front of Lourdes Academy.

650 E. Rancho Grande, Nogales, AZ, ga s,

$142,000$99,995

Mabel Soto (520) 313.6203

MLS #: 111026

$163,900

Large lot, 4.38 acres of usable land. Two story home sits back from main street, three bedrooms, 2.5 bath, two car garage, tile roof, A/C.

60 Avenida Pastor - Rio Rico, AZ

Maru Parra (520) 455-7785

CENTURY 21 AGENTS. SMARTER. BOLDER. FASTER

STILL AVAILABLEMeadow

Hills Lotsfrom

with owner financing available.Call (520) 287-3000

$110,000MLS #: 111065

Two story home in Estates 9. Home sits on 1.36 acres with three bedrooms, two baths, separate dining area, laundry room, evaporative cooling.

973 Via Puebla, Rio Rico, AZ

PRICE REDUCED

Bob Oropeza

boropeza@lgm14977

bor

Get pre-approved before you start your home search!

Cell (520) 940-6279 / Office (520) 299-9131 / Fax (520) 240-4507

163,900$179,900

, Rio Rico, AZ

$67,900$67,900$82,500

SENIOR LOAN OFFICER

Carlos Ramos(520) 455.7868

Very well kept 3 bedroom , 2 bath house , near schools,church,golf course health center plus.- also has fenced back yard, block fence on front. also has an extra family room ,tile floor throughout except on tv room has carpet. ceiling fans on every room..

1216 Avenida Gloriosa - Rio Rico, AZ

A rare find in Nogales, 1998 build spacious 3 bedroom 2 bath home. Property needs work, but worth the effort.Water damage present on this property. Great opportunity for an investor or handyman.

657 N Veracruz St., Nogales, AZ

MLS #: 111028 MLS #: 111297

, ga s,

$61,600loriosa - Rio Rico,

$109,500

Free Class on Short Salesmore info visit uswww.yourlistingexperts.com

Mabel Soto (520) 313.6203 Mabel Soto (520) 313.6203 Mabel Soto (520) 313.6203

$ ,$77,000PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

PRICE REDUCED

Last reduction!!Here is the next investment property you were looking for, 3 bedroom 2 bath, at a very low price. Needs lots of TLC. Dont miss this one!! Property sold ''as-is ''

425 Menudo Ct. - Rio Rico, AZ

George Ortega (520) 313.5823

$38,400

MLS #: 111033

PRICE REDUCED

$660,000Commercial Commercial

Commercial

Virginia Bristol (520) 313.3002

Merry Christmas &Happy New Year 2012

Santa Cruz County Sheriff OfficeTony Estrada Law Enforcement Center

The Santa Cruz County Sheriff’s Office built a new 300+ bed facility. The total number of staff is being increased considerably and there are a great deal of opportunity for advancement. The Santa Cruz County Sheriff’s Office maintains open recruitment for Detention Officers.Detention officers are responsible for the care, custody and control of adult male and female inmates. Detention Officers work five (5) eight (8) hours shifts. The shift schedules are as follows:

Day Shift......................0600-1400Swing Shift..................1400-2200 (+ .25 per hour differential pay)Graveyard Shift............2200-0600 (+ .45 per hour differential pay)

Salary Range: $29,152 - $39,357

BENEFITS:• Twenty (20) year Correctional Officers retirement (AZ CORP)• Paid vacation & sick leave• Medical and dental insurance• Double time holiday pay

MINIMUM QUALIFICATIONS:• Be a high school graduate, or have completed a G.E.D• Must be 18 years of age (at time of appointment)• Valid Arizona driver’s license (at time of hire)• United States citizen or Resident Alien• Be of excellent character• Must be able to write, read and speak the English language• Prior military: Must have been honorably discharged from the U.S. Armed Forces• No felony convictions• No unlawful use of a narcotic or dangerous drug within the last seven (7) years• No unlawful use of marihuana within the past three (3) years• Must be willing and able to work rotating shifts, weekends, and holidays

www.santacruzsheriff.org2150 N. Congress DriveNogales, Arizona 85621(520) 375-8023

(Santa Cruz County is an EEO/AA Employer)

DETENTIONOFFICER

MAKE A DIFFERENCE!

Do you havewhat it takes?Apply today online, by phone or in person at our district head-quarters and find out. It could be the most rewarding move you’ll ever make

Opportunities

Santa Cruz County Sheriff OfficeJOIN US

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