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VISION & MISSION ANALYSIS
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ICICI BANK
Vision:
To be the leading provider of financial services in India and a major global bank.
Mission:
We will leverage our people, technology, speed and financial capital to:be the banker of first choice for our customers by delivering high quality, world-classproducts and services.
expand the frontiers of our business globally.
play a proactive role in the full realisation of Indias potential.
maintain a healthy financial profile and diversify our earnings across businesses andgeographies.
maintain high standards of governance and ethics.
contribute positively to the various countries and markets in which we operate.
create value for our stakeholders.
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Technology : Finacle as technology partner .
Finacles future-proof technology, best-of-breed
retail and corporate banking features, scalablearchitecture and proven implementation track
record, bank@campus, womens account.
Customers : Teradata solutions focuses on CRM ,
mobile phone as virtual wallet, social events,ATMs for virtually challenged, The behavior
explorer
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Public image : ICICI bank tries to save its face
on complaints of rowdism by recovery agents
Products/services : ICICI Bank has tied up a
German bank BayernLB for providing services in
treasury, capital markets, syndicated loans, trade
finance and cash management.
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Philosophy: ICICI foundation for inclusive
growth, Read to lead , microfinance initiatives,
Disha counseling , go green
Concern for employees : welcome-kit, money
multiplier, bureau de change, demat services
Profitability and growth : posted a 43% rise in
PAT and maintained NPA despite perceived
economic slowdown
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AXIS BANK
Vision
To be the preferred financial solutions provider excelling in customer
delivery through insight, empowered employees and smart use oftechnology
Mission
Customer service and product innovation tuned to diverseneeds of individual and corporate clientele.
Continuous technology up gradation while maintaining humanvalues.
Progressive globalization and achieving international standards.
Efficiency and effectiveness built on values.
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Technology : the only bank in India with high-end
software i.e. finacle 10.20 used for banking
purpose.
Customer: priority banking, segregation of
customer, cash pick up and drop at home
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Public image :"Bank of the Year India" Award
by the UK based magazine "The Banker" .
Business Leadership Awards 2011
Products/services: Encash 24, Power salute,
power homes, power drive
Employees: best HR practices, rewards and
recognition, financial assistance to dependent
members, sponsor higher studies to employees.
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Markets: Global presence. Braches in saudi
arabia, singapore,
Societal values : AXIS foundation , AXIS CARE
group, hired schools for physically challenged
children with Nav Bharat Jagriti Kendra
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HSBC BANK
The HSBC Group serves around 100 million customers worldwide
through around 8,000 offices in 87 countries and territories in Europe,
the Asia-Pacific region, the Americas, the Middle East and Africa.With
assets of some USD 2,418 billion at 30 June 2010, HSBC is one of the
worlds largest banking and financial services organisation. HSBC is
marketed worldwide as the worlds local bank
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MISSION AND VISION
"We aspire to be one of the world's great specialistbanking groups, driven by commitment to our corephilosophies and values
Leading in our chosen marketsDelivering an outstanding client experience based onexcellence in sales, services and solutionsAchieving a superior, ethically based, long-term
return for our shareholdersBuilding highly motivated, high-performance teamsCreating a challenging, rewarding and fun workenvironment
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Technology- provides 24 hour bankingservices through an extensive network of
155 in-branch and off branch ATMs, PhoneBanking through an integrated ContactCentre, SMS alert services on mobile phoneand internet banking available atwww.hsbc.co.in. Trade and corporate
banking services are offered with real-timeaccess to a centralized information databaseand the Group also has a state-of-the-arttreasury dealing system.
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Global banking :Export Credit Agency (ECA)
financing is being considered by customers and
the GB team works closely with the projectexport finance teams, both onshore and
offshore, to provide structured solutions
Products/services : HSBC advance platinum debit
card ,financial planning services, home loan
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Components
Customers Yes Yes No
Products/services Yes Yes Yes
Technology Yes Yes Yes
Concern for publicimage Yes Yes Yes
Concern for
employees
Yes Yes Yes
Survival, growth and
profitability
Yes No
No
Markets Yes Yes Yes
Philosophy No No Yes
Self Concept
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THANK YOU!!!