Brainwave - DP Presentation

8/6/2019 Brainwave - DP Presentation

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About us

Business Model

BrainWaveServices

BrainWave is a global Life Science Informatics Solutions

Provider. With a unique blend of market knowledge, research

expertise and flexible engagement models, we provide cost-effective yet world-class research services.

Incorporated in Chennai, India, Brainwave has emerged as atrusted research partner to a large number of global firms whofollow the outsourcing model for their research needs.

Our Mission is to Improve the productivity of customers by

Providing, Managing & Implementing critical Decision support.To achieve these objectives we believe in leveraging ourextensive domain expertise in Life science informaticssegments; attract, develop and manage outstanding talent andcontinue to expand our operational footprints to meet ourclients¶ needs.

Introduction



Founded 2001

Promoted by Mrs. Valli Arun

Core Business Life Science Informatics

Locations Chennai, India

Employees 100+

About UsAbout Us ±± Company FactsCompany Facts

We are headquartered in Chennai with ateam strength of over 100 scientists andother executives. We¶re a customer centric,process driven company, leveragingtechnology to serve our customers better.

Our strengths are in understanding customerneeds, deep domain knowledge in diversefields and excellence in executing short and

long-term projects to customer specificrequirements.



Graduate in Biotechnology from Anna University, Chennai

Pursued research activities at

RPR Gencell, Santa Clara, California

National Institute of Medical Research at Mill Hill,

London, UK and Department of Biochemistry,

Oxford University, UK

She is a Directors in Valingro Group



Fee for Contract Research Services

Revenue sharing through Strategic Alliances

Business Models



BrainWave Services

� Life Science Informatics

� Clinical Informatics

� Knowledge/Business Process Outsourcing(KPO/BPO) Services



Life Science Informatics

�Protein/Gene annotation

� Customized BioInformatics Software Tools Development

� Customized Tools Development for Novel Chemical LibraryGeneration, Clustering/Diversity Analysis, Structure SearchingMethodologies etc.

� Data Analysis using Standard Tools

� Partnership Model for Drug Discovery Projects

� Approaches: Ligand Based and Structure Based Designs

� Techniques: Literature Mining, Pathway analysis, QSAR,Pharmacophore modeling, Docking, Diversity/Clusteringanalysis, protein modeling,



� eCRF and database design� Double Data Entry/Validation /Management� Edit Checks and Query Generation� Biostatistics� Report Writing�

Web based EDC Implementation

Clinical Informatics



KPO ServicesKPO Services

� Healthcare, Pharma and Biotech Research Services : KOL/PI Profiling, Key DecisionMakers Profiling etc.

� Structural Biology : Crystallography and Computational Services

� Intellectual Property Services : Patent Mining, Analyses

� Business Research Services : Company Profiling, Competitor Analysis, ProductsPositioning

� Market Research Services : Qualitative, Quantitative Research

� Remote Science Education : Remote Training, Training Material Preparation etc.

� Medical/Technical Content Publishing : Content Writing, Prepress work etc.

� Software Engineering : Software Tools Development

� Data Processing Services: Data Entry, Data Conversion etc.





Data Processing Services

BrainWave has a well-defined process work flow for data captureand data processing services. Our capabilities include:

Data Entry

Data Conversion

Image Processing

Forms Processing



Data Entry from Image files in any format

Business transaction data entry for sales, purchasing,

payroll and other business needs

Business card data entry

Data entry from hard copy

Billing and receipt entry

Mailing list and mailing label data entry

Online/Offline data entry

Medical/Insurance Claims data entry

Data Entry Services



Data Conversion Services

Data Conversion ± from any kind of input (Paper/Book/Tiff/

PDF /Raw Text) to any kind of output (Word/Spread Sheet/MS-

Access database/XML/HTML/SGML)

Catalog/Index Conversion

Bibliographic Conversion



Data Capture from input files through OCR application (AbbyyFineReader/Appropriate Software) whenever required

Capturing tables, images & mathematical equations

XML/HTML/SGML Tagging when required

Format checking

QC to ensure 99.995% accuracy of data.

Data Conversion Services



Capturing information necessary to identify the publication suchas books or journals.

Details usually include author, title, date of publication, journaltitle (if applicable), volume and page numbers.

Why Citations to be captured?

Allows creation of online search based on bibliographicinformation say search through ISSN, ISBN, Author, etc.

Bibliographic database can be created.

Data Conversion Services ± Citation Tagging



Key identification details of the documents are captured in theSGML/XML/HTML formats.

For example, in a legal document, the key details may includecase party names, advocate names, judgment date, court nameetc.

The tagged Metadata allows the end user to effectively search thedatabase of documents easily.

Data Conversion Services ± Defining Meta Data



Image Processing Services

Image Scanning and Indexing

Image cropping and compressing

Image cropping and converting to desired formats

(tiff/jpeg/png)

Document scanning/Indexing

Optical Character Recognition (OCR)



Converting hardcopy books, papers and documents into the digital

form

High Quality scanners are used to digitize the image from anysource

Digital formats can be used as input for OCR (Optical Character

Recognition) process.

The scanned output say Pdf, Tiff, Jpeg etc. can be used foronline publishing

Image Processing Services - Scanning



Optical Character recognition techniques are employed to read

and to convert electronically the images into editable text.

Text generated by OCR is used for further processes likeconversion of documents into tagged format and databasecreation

The tagged format file can be used for online publishing

This step includes QA to ensure 99.995% accuracy of data.

Image Processing Services ± OCR Application



As part of post scanning process, scanned images are edited tocreate better quality image output.

Usually illustrations are captured in various resolutions like 50dpi,150 dpi, 300dpi and 600dpi.

Layouts as per the original documents are possible in imagingservices.

Image Processing Services ± Imaging



www.brainwave.in

Forms Processing Services

Insurance claim forms processing

Membership/Registration forms processing

Market research forms processing

Bank Cheque processing

Survey forms processing

Order forms processing

Medical sales forms processing Purchase order forms processing

HIPAA forms processing





Challenges in Data Entry

Resource engagement-

Trained data entry staff

High employee turn around

Hiring the skilled staff

Managing the sources data flow-Managing the source file

No duplicate entry

Workflow management

Confidentiality

Training to the operator-

Process training

Job TrainingR&R review

Floor training and observation

Delivery schedule Management-

Managing the work flow to maintain the delivery schedule

Managing the resources

Most Critical

Attaining 100% Quality



QC- The Big Question

In data entry, success measure by 100% accuracyThe criticality of the process wants an error free entry and human

are error proneLearning curve- Timing and error free data entry

«Lets Review Different QC Approaches



QC Approaches

Basic Process

Double Entry system-Manual Entry and QC CheckMinimizing human dependency- Technical conversion and QC Check



Basic QC Approaches

Analyzing thetask andlisting errorfactors

DevelopingTanningMaterial andInstruction

Training to theSupervisor,operator aboutthe error factors

and instruction

QC softwaredevelopmentand training tothe QC team

and Auditor

ProjectManagerand QCteamAnalyze thetask anddevelop alist of critical Errorfactors

Developinga trainingmaterialwith allprocess

requirementand errorlevels

Training tothe floorabout theerror leveland

instruction

QC softwaredevelopmentby technicalteam andtraining to

QC teamand QCAuditor



Double Entry Approaches

Entryby

Operator A

Entryby

Operator B

ElectronicComparison of A and

B

ElectronicComparison of C and

D

Entryby

Operator C

Entryby

Operator D

Auditing and final Check byQC (Critical error level

Check)

100% accurate Output

SourceFile

Matching by QCSoftware

Matching by QCSoftware



Why BrainWave?

Experienced in data processing and managementEfficient and experienced management teamUnique quality processQuality software professionalService centre in Chennai



Access to the project server is well protected by restrictedaccess

Only authorized members can access the customer¶s projectfolders

Controlled access to customer materials like projectspecification, instructio, updates etc.

Data Security Measures



Data Capture ± Medical Sales Data, Payroll data

Data Conversion ± Hardcopy Books to MSWord file, MSWord file to xml format

Current Projects in Hand



Management Modes

Time and Material (Customer Managed)

Turnkey (BrainWave Managed)

Pricing Modes

Time and Material ( Effort Based )

Fixed price ( Milestone Based )

Fixed Transition Earnings

Our Model is

Flexible

Brainwave Engagement Models



� Pilot Project

o Identify scope of work for a small piloto Define pilot rationale

o Demonstrate capability

�Staff Augmentationo Typical skills required

o Plan and deploy

Going Forward«



THANK YOU

Contact:

TS Kumaresh

Vice President ± Business Development

Email: [email protected]: +91 9940297222

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Brainwave - DP Presentation

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