Brand new to affiliate
marketing This guide explains
everything you need to know
copy w w w l y r i ca l h o s t c om 2
Welcome to the Lyrical Host Affiliate Program
This guide includes
bull Full details of the Lyrical Host affiliate program amp dashboard
bull Information about Lyrical Host and typical Lyrical Host customer profiles
bull Useful quick links to affiliate resources amp content
bull Advice for recommending Lyrical Host on social media
bull General tips for success
Please note that the terms and conditions of our affiliate program are available in their
latest form here httpswwwlyricalhostcomaffiliate-program-terms-conditions
Note This guide is for people who are brand new to affiliate marketing in general If
yoursquore already familiar with the basic ins and outs of affiliate marketing and adding
affiliate links to your website and social media please download The Seasoned
Affiliatersquos Guide to Lyrical Host instead
Ready to get started Letrsquos go
copy w w w l y r i ca l h o s t c om 3
What is affiliate marketing
Affiliate marketing is when you recommend a product or service and earn commission
based on the sales you make Online this usually means writing a blog post newsletter
social media post or similar and disclosing that itrsquos an affiliate link you may profit from if
used
When someone clicks your link a cookie will be dropped in their browser which is used to
track and confirm a purchase made from that link With Lyrical Host you can
alternatively have people use an exclusive branded discount code at checkout This gives
them a 10 discount off their hosting plan purchase and earn you commission at the
same time This also has the advantage that you donrsquot have to worry about cookies being
cleared or expiring
What do I need to be an affiliate
All you need is a free Lyrical Host affiliate account and a platform This could be your
blog social media mailing list course landing page website footer or sidebar or similar
so you can share your link or discount code It helps to be a Lyrical Host customer but itrsquos
not a requirement
copy w w w l y r i ca l h o s t c om 4
How do I get started as a Lyrical Host affiliate
Simply head to the Affiliate Dashboard at httpshublyricalhostcomaffiliatephp to
create affiliate codes and links view and track your commission and download a variety
of affiliate materials such as banners mockups and feature lists The Dashboard is
explained below along with essential details of our affiliate program so please keep
reading
copy w w w l y r i ca l h o s t c om 5
Refer people to Lyrical Host and you get up to $80 USD (or your equivalent currency)
when they buy their first hosting plan
Once your commission is confirmed (after 90 days of an active referral) and you reach
the $50 USD payout threshold you can choose from several payout options You can
even get an extra 10 added to your earnings by choosing Lyrical Host credit which is
used to pay for anyall of your Lyrical Host products and services
Your affiliate link or discount code drops a 90 day cookie so therersquos plenty of time for
conversions to happen Using a code means that even if the person clears their cookies
yoursquoll still earn your commission when they enter your code at checkout
Itrsquos completely free to register as a Lyrical Host affiliate and therersquos no cost to you for any
part of the program Please note you may not buy sell give or trade your Lyrical Host
affiliate account or any of the information or commissions within it
bull No minimum or maximum monthly sales
bull No sales targets
bull We donrsquot close your account for inactivity
bull Your commission never expires
bull Therersquos no minimum amount customers have to spend for you to qualify for
commission (eg some web hosts wonrsquot give you commission if they have a sale on
and you refer someone)
bull You donrsquot have to be a Lyrical Host customer to be an affiliate although it helps
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 2
Welcome to the Lyrical Host Affiliate Program
This guide includes
bull Full details of the Lyrical Host affiliate program amp dashboard
bull Information about Lyrical Host and typical Lyrical Host customer profiles
bull Useful quick links to affiliate resources amp content
bull Advice for recommending Lyrical Host on social media
bull General tips for success
Please note that the terms and conditions of our affiliate program are available in their
latest form here httpswwwlyricalhostcomaffiliate-program-terms-conditions
Note This guide is for people who are brand new to affiliate marketing in general If
yoursquore already familiar with the basic ins and outs of affiliate marketing and adding
affiliate links to your website and social media please download The Seasoned
Affiliatersquos Guide to Lyrical Host instead
Ready to get started Letrsquos go
copy w w w l y r i ca l h o s t c om 3
What is affiliate marketing
Affiliate marketing is when you recommend a product or service and earn commission
based on the sales you make Online this usually means writing a blog post newsletter
social media post or similar and disclosing that itrsquos an affiliate link you may profit from if
used
When someone clicks your link a cookie will be dropped in their browser which is used to
track and confirm a purchase made from that link With Lyrical Host you can
alternatively have people use an exclusive branded discount code at checkout This gives
them a 10 discount off their hosting plan purchase and earn you commission at the
same time This also has the advantage that you donrsquot have to worry about cookies being
cleared or expiring
What do I need to be an affiliate
All you need is a free Lyrical Host affiliate account and a platform This could be your
blog social media mailing list course landing page website footer or sidebar or similar
so you can share your link or discount code It helps to be a Lyrical Host customer but itrsquos
not a requirement
copy w w w l y r i ca l h o s t c om 4
How do I get started as a Lyrical Host affiliate
Simply head to the Affiliate Dashboard at httpshublyricalhostcomaffiliatephp to
create affiliate codes and links view and track your commission and download a variety
of affiliate materials such as banners mockups and feature lists The Dashboard is
explained below along with essential details of our affiliate program so please keep
reading
copy w w w l y r i ca l h o s t c om 5
Refer people to Lyrical Host and you get up to $80 USD (or your equivalent currency)
when they buy their first hosting plan
Once your commission is confirmed (after 90 days of an active referral) and you reach
the $50 USD payout threshold you can choose from several payout options You can
even get an extra 10 added to your earnings by choosing Lyrical Host credit which is
used to pay for anyall of your Lyrical Host products and services
Your affiliate link or discount code drops a 90 day cookie so therersquos plenty of time for
conversions to happen Using a code means that even if the person clears their cookies
yoursquoll still earn your commission when they enter your code at checkout
Itrsquos completely free to register as a Lyrical Host affiliate and therersquos no cost to you for any
part of the program Please note you may not buy sell give or trade your Lyrical Host
affiliate account or any of the information or commissions within it
bull No minimum or maximum monthly sales
bull No sales targets
bull We donrsquot close your account for inactivity
bull Your commission never expires
bull Therersquos no minimum amount customers have to spend for you to qualify for
commission (eg some web hosts wonrsquot give you commission if they have a sale on
and you refer someone)
bull You donrsquot have to be a Lyrical Host customer to be an affiliate although it helps
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 3
What is affiliate marketing
Affiliate marketing is when you recommend a product or service and earn commission
based on the sales you make Online this usually means writing a blog post newsletter
social media post or similar and disclosing that itrsquos an affiliate link you may profit from if
used
When someone clicks your link a cookie will be dropped in their browser which is used to
track and confirm a purchase made from that link With Lyrical Host you can
alternatively have people use an exclusive branded discount code at checkout This gives
them a 10 discount off their hosting plan purchase and earn you commission at the
same time This also has the advantage that you donrsquot have to worry about cookies being
cleared or expiring
What do I need to be an affiliate
All you need is a free Lyrical Host affiliate account and a platform This could be your
blog social media mailing list course landing page website footer or sidebar or similar
so you can share your link or discount code It helps to be a Lyrical Host customer but itrsquos
not a requirement
copy w w w l y r i ca l h o s t c om 4
How do I get started as a Lyrical Host affiliate
Simply head to the Affiliate Dashboard at httpshublyricalhostcomaffiliatephp to
create affiliate codes and links view and track your commission and download a variety
of affiliate materials such as banners mockups and feature lists The Dashboard is
explained below along with essential details of our affiliate program so please keep
reading
copy w w w l y r i ca l h o s t c om 5
Refer people to Lyrical Host and you get up to $80 USD (or your equivalent currency)
when they buy their first hosting plan
Once your commission is confirmed (after 90 days of an active referral) and you reach
the $50 USD payout threshold you can choose from several payout options You can
even get an extra 10 added to your earnings by choosing Lyrical Host credit which is
used to pay for anyall of your Lyrical Host products and services
Your affiliate link or discount code drops a 90 day cookie so therersquos plenty of time for
conversions to happen Using a code means that even if the person clears their cookies
yoursquoll still earn your commission when they enter your code at checkout
Itrsquos completely free to register as a Lyrical Host affiliate and therersquos no cost to you for any
part of the program Please note you may not buy sell give or trade your Lyrical Host
affiliate account or any of the information or commissions within it
bull No minimum or maximum monthly sales
bull No sales targets
bull We donrsquot close your account for inactivity
bull Your commission never expires
bull Therersquos no minimum amount customers have to spend for you to qualify for
commission (eg some web hosts wonrsquot give you commission if they have a sale on
and you refer someone)
bull You donrsquot have to be a Lyrical Host customer to be an affiliate although it helps
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 4
How do I get started as a Lyrical Host affiliate
Simply head to the Affiliate Dashboard at httpshublyricalhostcomaffiliatephp to
create affiliate codes and links view and track your commission and download a variety
of affiliate materials such as banners mockups and feature lists The Dashboard is
explained below along with essential details of our affiliate program so please keep
reading
copy w w w l y r i ca l h o s t c om 5
Refer people to Lyrical Host and you get up to $80 USD (or your equivalent currency)
when they buy their first hosting plan
Once your commission is confirmed (after 90 days of an active referral) and you reach
the $50 USD payout threshold you can choose from several payout options You can
even get an extra 10 added to your earnings by choosing Lyrical Host credit which is
used to pay for anyall of your Lyrical Host products and services
Your affiliate link or discount code drops a 90 day cookie so therersquos plenty of time for
conversions to happen Using a code means that even if the person clears their cookies
yoursquoll still earn your commission when they enter your code at checkout
Itrsquos completely free to register as a Lyrical Host affiliate and therersquos no cost to you for any
part of the program Please note you may not buy sell give or trade your Lyrical Host
affiliate account or any of the information or commissions within it
bull No minimum or maximum monthly sales
bull No sales targets
bull We donrsquot close your account for inactivity
bull Your commission never expires
bull Therersquos no minimum amount customers have to spend for you to qualify for
commission (eg some web hosts wonrsquot give you commission if they have a sale on
and you refer someone)
bull You donrsquot have to be a Lyrical Host customer to be an affiliate although it helps
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 5
Refer people to Lyrical Host and you get up to $80 USD (or your equivalent currency)
when they buy their first hosting plan
Once your commission is confirmed (after 90 days of an active referral) and you reach
the $50 USD payout threshold you can choose from several payout options You can
even get an extra 10 added to your earnings by choosing Lyrical Host credit which is
used to pay for anyall of your Lyrical Host products and services
Your affiliate link or discount code drops a 90 day cookie so therersquos plenty of time for
conversions to happen Using a code means that even if the person clears their cookies
yoursquoll still earn your commission when they enter your code at checkout
Itrsquos completely free to register as a Lyrical Host affiliate and therersquos no cost to you for any
part of the program Please note you may not buy sell give or trade your Lyrical Host
affiliate account or any of the information or commissions within it
bull No minimum or maximum monthly sales
bull No sales targets
bull We donrsquot close your account for inactivity
bull Your commission never expires
bull Therersquos no minimum amount customers have to spend for you to qualify for
commission (eg some web hosts wonrsquot give you commission if they have a sale on
and you refer someone)
bull You donrsquot have to be a Lyrical Host customer to be an affiliate although it helps
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 6
You can share affiliate links on your website social media emails or other peoplersquos
websites (eg forums) with permission Please donrsquot spam groups or forums
You can create your own lsquobonusesrsquo to persuade people to sign up using your link or code
such as free graphics packs discovery calls cheatsheets or workbooks of your making but
please donrsquot use our logo on them and please make it clear that it is a bonus offered by
you not us Bonuses may not include cash lsquocash backrsquo or other monetary incentives
including lottery tickets scratchcards cryptocurrencies gift certificates or similar You may
not use include create or promote raffles prize draws or similar for our products or
services
Please ensure you read all affiliate terms in full so you have a clear idea of everything
allowed If yoursquore unsure about anything just email affiliateslyricalhostcom and wersquoll be
in touch as soon as possible
What you need to know
We have a specific affiliate terms and conditions page which you agree to by registering
and using our affiliate program but below wersquove included a few important points we want
to specifically draw your attention to
If you have any questions about the affiliate program or need some help getting started
please email affiliateslyricalhostcom and wersquoll get back to you as soon as possible
Honest representation
One of our values as a company is honesty and we expect all Lyrical Host affiliates to
meet the same standards as our own This means we ask you to provide accurate true
details of our services and any offers yoursquore promoting and not make any false claims For
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 7
example if yoursquore promoting the fact someone can get a 10 discount when using your
affiliate link please donrsquot tell them itrsquos a limited time only offer or only available through
you If yoursquore talking about our services please ensure that you check any facts against
our website or by asking us on live chat or via ticket to confirm
Self-eligibility
Please note that products and services you buy to use yourself are not eligible for your own
affiliate commission payouts
Additional Products
Affiliate links and codes apply for new customers only If another existing Lyrical Host
customer uses your link or code to buy an additional hosting plan for their account
commission will not be awarded to you
Payments
Commission will be pending from when the person yoursquove referred has paid for their own
services for 90 days to avoid loopholes Anyone you refer must be a hosting customer for
at least 90 days for you to receive commission The final value of commission will be
based on their plan at the 90 day mark So for example if someone uses your code to
buy a Tiny plan but then upgrades to a Mighty plan within the first 90 days you will get
the higher Mighty rate of commission
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 8
Once yoursquove been accepted into the Affiliate Program you can log in to your Affiliate
Dashboard at httpshublyricalhostcomaffiliatephp
From here you can
bull Visit the Affiliate Resource Center which includes everything from banners to
infographics to help you promote Lyrical Host
bull Download this guide and the alternative version of this guide
bull View and change your affiliate details
bull View payment information and details including how much commission you can
earn per sale and what the payout threshold is for your particular currency
bull Read the affiliate program terms
bull Copy and paste code snippets to add affiliate links to your website
bull Get support
bull Request payout
bull See your pending available and withdrawn commission
bull Create view and delete discount codes and affiliate links
bull Track clicks and conversions
bull See a list of your available discount codes and affiliate links
bull Book an introductory one-on-one training session over Facebook Messenger
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 9
Your affiliate links and discount codes
Simply copy and paste your unique link to use for banners text and so on Please ensure
all your affiliate links are disclosed in line with FTC requirements (see How To Disclose
Affiliate Links for more details) More information about creating and adding affiliate
links to your website email and social media posts is covered in the next section of this
guide
As well asinstead of using an affiliate link you can create a custom code to be used at
checkout This gives the person using it 10 off any hosting plan (any domain names in
the order are not discounted) and it tracks commission just like your affiliate link
You can create as many discount codes as you like So for example you could create
JENNISUBSCRIBER and send it out to your email list and JENNI10 and use it in your
website sidebar That way you can easily track where people have signed up from
You can also use discount codes to create campaigns with your own bonuses for example
JENNISUMMEREXCLUSIVE which could include a bonus workbook or coaching call
of your own creation If you have multiple websites you may want to create branded
discount codes for each eg BYJENNI LYRICALHOST CATBLOG
Discount codes are limited to letters and numbers and can be between 4 and 25
characters long Each code is unique to a person so if someone has already taken the
exact wording you wonrsquot be able to claim it for yourself
Each code has an unlimited number of uses and never expires If for some reason you
want to create a code that does expire please contact our support team and they can set
that up for you or you can delete your code any time and it will stop working
You can use an affiliate link a regular link with a discount code or an affiliate link with a
discount code Whichever you use will track your commission and all will earn you the
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 10
same amount Please note that if yoursquore using a regular link + discount code you still need
to declare your affiliate status as per FTC standards
Important note If an affiliate code is entered at checkout it will override any affiliate
link So for example if someone visits your site clicks the affiliate link and then enters
someone elsersquos affiliate code at checkout to get their 10 off the code will take
precedence and the other affiliate will receive the commission If both code and link are
yours yoursquoll receive the commission once as normal
Only one discount code can be entered at checkout If a customer tries to enter two
discount codes from two different affiliates or promotions only the first one will count
Pending commission
From your Dashboard yoursquoll also be able to see any pending commission you have This is
a list of qualifying completed orders yoursquove referred within the past 89 days Pending
commission is marked with the word ldquoPendingrdquo next to it while commission available to
cash out is marked as ldquoAvailablerdquo
Available commission
After 90 days our system checks that the order is still active and the person in question
doesnrsquot have outstanding balance on their account If both these things are true then your
commission becomes confirmed and available If the customer has canceled their order it
will be marked ldquoCanceledrdquo If the order remains pending after 90 days please contact our
support team if yoursquod like further details on the situation
If a customer has bought a plan using your code or link but then upgrades to a higher
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 11
plan within their first 90 days you get the higher rate of commission
Once you hit the payout threshold you can cash out any time You donrsquot have to empty
your account Depending on your location you have different payout options available to
you which may include Amazon gift certificate bank transfers Creative Market gift
certificate and hosting credit If you choose to put your earnings towards paying for your
Lyrical Host hosting plan or domain names we add an extra 10 on This is deposited
into your Lyrical Host account and money is withdrawn automatically to pay for your
Lyrical Host products and services as needed
To withdraw available commission please contact our team by clicking the rsquoRequest
withdrawalrsquo button in your Affiliate Dashboard and they will provide you with payout
options specific to your currency and location and arrange your payment as soon as
possible
If you have any questions please contact our team or email affiliateslyricalhostcom
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 12
Yoursquore welcome to use affiliate links in other places too for example in forum signatures
but websites emails and social media networks tend to be the most common uses so
herersquos a quick run down of how to implement them If you need any help implementing
affiliate links or have any questions email us any time at affiliateslyricalhostcom and
wersquoll get back to you as soon as possible
Adding text links to your website
1 Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call your
link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can remember where
you used it and see how many clicks and conversions it gets You can generate as many
links as you like and use them in different places (eg in your website footer and website
sidebar for different email or social media campaigns etc)
2 Open up your website pagepost editor and go to the HTML editor For WordPress
this consists of clicking the lsquoTextrsquo tab to the right of your content pane (the default is
lsquoVisualrsquo) For step-by-step instructions with images or to use image links instead of text
links take a look at the Link amp Image Code page in your Affiliate Dashboard
3Paste the following code
lta href=rdquoAFFILIATE LINKrdquo target=rdquo_blankrdquo rel=rdquonofollowrdquogtYOUR TEXT HEREltagt
Or use the code from the ldquoLink amp Image Coderdquo page linked above
4 Replace AFFILIATE LINK with your affiliate link from step 1
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 13
5 Replace YOUR TEXT HERE with the text you want your visitors to see for the link in
your post
6 Save and preview your post clicking the link to make sure it follows through to our
website correctly
The ldquonofollowrdquo part of the code ensures that yoursquore not passing link equity (ie helping the
website in search engine rankings) The nofollow attribute is required by Google guidelines
for commercial links where you may be compensated so make sure you include it for links
to our website even if yoursquore just posting your discount code and not a direct affiliate link
You now need to disclose your affiliate link as outlined in the following section ldquoDisclosing
Affiliate Linksrdquo
Using text links on social media
Generate and copy your affiliate link by logging into your Affiliate Dashboard and
scrolling down to ldquoCreate New Affiliate Linkrdquo You can choose what yoursquod like to call
your link for example ldquoWebsite Footerrdquo or ldquoMay 2018 Newsletterrdquo so you can
remember where you used it and see how many clicks and conversions it gets
You can generate as many links as you like and use them in different places (eg in
your website footer and website sidebar for different email or social media
campaigns etc)
Paste your generated link into a post tweet or whatever your platform of choice uses
for posting messages Write your accompanying message and include AD ad or
sponsored at the end
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 14
Affiliate links in emails
When adding affiliate links to your emails simply paste a link as normal or use your
email marketing software to hyperlink text or images accordingly You will still need to
disclose it as an affiliate link which is outlined below If you need any help with this for
your specific mail client or software just let us know
You now need to disclose your affiliate link as outlined in the following section
ldquoDisclosing Affiliate Linksrdquo
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 15
Several years ago the Federal Trade Commission (FTC) introduced requirements for
online advertising that include rules on how affiliates should disclose their commercial
interests online While the FTC advises that their rules are in place for US-based
audiences and consumers many countries have similar guidelines The reality is that
as a responsible website owner and affiliate you want to abide by these guidelines for
all your visitors and followers because you canrsquot control the citizenship of the people
seeing your posts and in the interests of being trusted and transparent
The good news is that compliancy is straightforward and easy to implement
You must properly disclose any affiliate links you share or post on websites Your
disclosures must meet four requirements
Frequent Your disclosure must appear on every post or page that has a review
recommendation comment or article that promotes a product or service for which
you may receive compensation or have done in the past
Clear It must be immediately obvious that you may receive compensation from the
links or content included on your page If you are reviewing comparing or ranking
brands and commission or conversion rates affect the order or your placement of
them you must clearly state this and not imply or convey neutrality
It must be clear that a commission is paid for purchases made through links in the
page or post Yoursquore not allowed to use vague statements in your disclosure such as
ldquoWe may include links to websites that help support our ownrdquo
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 16
Conspicuous The disclosure must be clear and easy to see with no scrolling required
It should begin with the word ldquoDisclosurerdquo Prominently and permanently display
disclosures so they are unlikely to be missed by your visitors and ensure the size and
visual contrast are reasonable For the disclosure to be considered clear the font
should be at least as large as the main text on the page and clearly visible in terms of
color
Require No Action Your disclosure must be immediately evident to a typical visitor
viewing your content on any kind of device using any operating system or browser A
visitor should not need to scroll click tap hover or perform any other action to learn
that you may receive compensation If you do include a clickable link or additional
information on hover over the text of the link or preview itself should disclose the fact
that you may receive compensation
The same guidance applies any time you endorse a product through affiliate links
whether itrsquos on your website someone elsersquos on social media or in any other context
Never assume that your relationship with the brand is ldquoobviousrdquo and therefore doesnrsquot
need disclosing Always disclose
Disclosing affiliate links on your website
As an affiliate you must clearly disclose commission and commercial relationships with
any businesses that appear on your website in every instance they appear As such
you will need
bull A website privacy policy
bull A website disclosure policy
bull A disclosure statement on every page of your website that includes affiliate links
itrsquos not enough to make generalized statements or have a link to your disclosure
or privacy policy on its own
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 17
The closer your disclaimer is to your recommendation the better Your readers
shouldnrsquot need to scroll to read your disclaimer after your affiliate links appear on the
page For that reason wersquod recommend putting your disclaimer at the top of your
post rather than the bottom for total transparency
Herersquos an example disclosure you could include at the top of your blog posts (feel free
to copy and paste for your own website ndash please note we are not lawyers and this isn rsquot
legal advice)
Disclosure This post contains affiliate links and I receive a commission if you visit a
link and buy something on my recommendation Purchasing via an affiliate link
doesnrsquot cost you any extra and I only recommend products and services I trust All
opinions are my own For more details see my disclosure policy [LINK] and privacy
policy [LINK]
You must also declare your affiliate links on social media using AD ad or
sponsored on your image or in clearly viewable unmissable text
For more information common questions and further details about disclosing links on
social media please see our blog post How To Disclose Affiliate Links
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 18
About Lyrical Host
(Feel free to use the information below as you wish and pull direct quotes from it Wersquod
recommend rewriting big chunks in your own words though in the interests of avoiding
duplicate content issues and giving it your own voice)
Lyrical Host is a web hosting company with a difference We pride ourselves on
transparent pricing and honest services with no hidden costs or upsells We offer premium
managed hosting without the usual premium managed hosting price tag
Our mission is to make WordPress blogging and website ownership easy affordable and
hassle-free We take as much off your plate as possible so you can spend more time doing
the things you love We migrate websites and email for free even from Blogger and
WordPresscom
We speak your language - we specialize in hosting for bloggers so wersquore in a position to
advise on tools plugins structuring blogs and even things like content marketing SEO
and media kits
All of our hosting plans include all the features and services you need SSL certificates
email addresses automatic daily backups and one-to-one support Our hosting is
optimized for WordPress and it comes preinstalled along with our bespoke caching plugin
for even better page speeds Every month we send out exclusive stock photos and design
blogging resources to help you take your website to the next level
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 19
We care about your blog just as much as you do
We have a number of built-in features to make your life easier including automatic
WordPress core updates a support team headed by WordPress developers integrated
speed and security features and on-demand malware scanning and clean up Wersquore here
for you beyond just web hosting ndash we can even set up Google Analytics or install your
Facebook Pixel for you at no extra cost We donrsquot tell you to hire a developer if you have a
WordPress-specific question or problem ndash itrsquos like having your own tech team on hand
Wersquore always adding new features and freebies so the longer yoursquore with us the more
value you get We believe in rewarding customers for their loyalty not just offering new
customers all the best things
We support our customers however we can including free one-to-one help sessions on
Facebook messenger matching you to partners or accountability buddies and sharing
your content on Twitter
We want to make a difference
We commission independent professional creatives including photographers designers
and illustrators to create beautiful custom resources that we provide free to our hosting
customers every month Itrsquos a win-win we help support others in the web industry and our
customers at the same time
Each month some of your hosting spend goes directly to non-profits and charitable
causes all over the world Some of the causes we support include childrenrsquos education in
Mozambique and mental health help for people across Africa and Asia
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 20
Every year on your Lyrical Host anniversary we plant a tree for you somewhere in the
world to offset carbon use Known as your anniversa-tree itrsquos a great way to
commemorate the past year and look forward to the year to come
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 21
Typical Lyrical Host Customer Profiles
The typical Lyrical Host customer is very different to the typical web hosting customer and
this is important to remember when yoursquore promoting us All of them are passionate about
their website and are prepared to pay a reasonable amount for a great service We donrsquot
present ourselves as the cheapest option but we always want to provide the most value
and the best service
We have a wide variety of customers at Lyrical Host but the majority of them have many
or all of the following traits
bull Approximately 97 of our customers are women or identify as women (this is a
strong contrast to the web hosting industry in general which is about 80-90 male
dominated)
bull Likely to be between 18 and 55
bull Are primarily from the UK and USA with Canada and Australia not far behind (we
have customers in six continents dispersed all over the world but those are the main
areas)
bull Are most often bloggers but may also have a related online business (as a virtual
assistant web designer coach strategist social media manager etc)
bull Are typically very familyhome-oriented
bull Very passionate about their blogwebsite in and of itself (eg they didnrsquot start
blogging as a get rich quick scheme they genuinely care about their site)
bull Have a strong drive and determination to succeed at what they do
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 22
bull Are very goal and achievement-orientated
bull Choose the best over the cheapest where they can reasonably afford to do so
bull Often underestimate their skills especially technology-related skills
bull Love to learn
bull Have above average intelligence
bull Care about maintaining a good reputation and how they come across to people
bull Are very strong Better at overcoming life challenges than they give themselves credit
for
bull Care about their impact on the world particularly with regards to people animals
andor the environment
bull Always want more time to work on their website or fun related tasks (eg social
media)
bull Donrsquot particularly enjoy performing website management or technical tasks
themselves
bull Would still blog for fun even if their blog didnrsquot make them a penny
bull Some of the most common interests include but arenrsquot limited to yoga craft
beauty parenting writing about long-term physical or mental illness DIY books
films vegetarianismveganism fashion travel writing about blogging and social
media and reviews
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 23
The ideal Lyrical Host customer doesnrsquot
bull See blogging or websites as a get rich quick scheme
bull Continually switch platforms or drop websites
bull Buy solely based on the cheapest possible price
bull Give up easily or lack commitment
bull Spam or use misleading statements or business practices on their website
We have a very specific customer base and wersquore very protective of our community
Wersquove been known to recommend our competitors to a few prospective customers
because we didnrsquot feel they were a good fit for our community (itrsquos important to us that as
a loyal customer you have good neighbors who wonrsquot spam or scam are respectful to our
staff and who wonrsquot ruin the reputation of our mail or web servers for everyone else)
We also have a moral code as part of our terms and conditions because being inclusive is
one of our core values One way to look at it is think about whether the people likely to
come across your link or recommendation are ones yoursquod trust enough to leave your bag
or laptop alone with and consider the membership type of groups and forums carefully
before posting
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 24
Useful Links For Affiliate Resources amp Content
The Affiliate Resource Center
The Affiliate Resource Center has all kinds of graphics copy and paste docs information
and other downloads Wersquore continually adding to your library of affiliate materials so
therersquos always something fresh for you to use Yoursquore also welcome to create your own
affiliate materials whether text visual audio or video We just politely ask that you donrsquot
alter our logo in any way other than resizing it
Affiliate materials are subject to change so that they donrsquot get stale so we recommend
that if there are any you really want to use you download them as soon as possible in
case theyrsquove been removed when you come back to them
Bonus Resources
As Lyrical Host has a very specific target customer base of female bloggers entrepreneurs
and small business owners wersquore able to provide affiliate materials that directly appeal to
your audience In addition to the banners mockups feature lists blog post titles and other
goodies in the Affiliate Center we also have a range of goodies you can use yourself or
pass on to your visitors so they can get a taste of what itrsquos like to host with us
You could offer them as downloads in your email newsletters blog posts or wherever you
like as long as you link to us and explicitly mention theyrsquore provided by us and may not be
resold or redistributed in their existing form If yoursquore not sure if your intended use is
permitted please email affiliateslyricalhostcom and ask (most likely the answer will be
yes)
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 25
Bonus extras are changed regularly so you can use them in your own campaigns and
marketing and take the form of free stock photos branded guides checklists and design
resources Therersquos a collection in your Affiliate Resource Center labeled lsquoFree Resource
Samplesrsquo and yoursquoll also find more on our Free Resources page at https
wwwlyricalhostcomfree-resources
Videos
We regularly add videos to YouTube channel youtubecomlyricalhost which yoursquore free to
embed in your posts or share directly To get you started here are a couple of links
bull What Makes Lyrical Host Different httpswwwyoutubecomwatch
v=iKJ6vourEQgampt
bull Lyrical Host vs SiteGround httpswwwyoutubecomwatchv=0EMxvFmt5D0
Popular Blog Posts
bull Essential Free WordPress Plugins httpswwwlyricalhostcom20177-free-
wordpress-plugins-you-need-for-your-blog
bull Free Feminine WordPress Themes httpswwwlyricalhostcom201740-elegantly-
feminine-free-wordpress-themes
bull How To Look After Your WordPress Website httpswwwlyricalhostcom2018how-
to-look-after-your-wordpress-website
bull Websites For Culturally Diverse Stock Photos httpswwwlyricalhostcom201720-
websites-to-download-culturally-diverse-stock-photos
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 26
Useful Website Links
bull WordPress Hosting httpswwwwlyricalhostcomwordpress-hosting
bull Pageweaver Hosting (our page builder) httpswwwlyricalhostcompageweaver
bull Free migrations httpswwwlyricalhostcommigrating-lyrical-host
bull Free resources httpswwwlyricalhostcomfree-resources
bull WordPress Video Tutorials httpswwwlyricalhostcomwordpress-video-tutorials
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 27
Tips For Recommending Us On Social Media
One of the most effective and quickest ways to make an affiliate sale is by posting on
social media Replying to threads in your Facebook groups where someone is asking for
hosting recommendations can be even better than your own posts because you know that
person is ready to buy
Check the group rules regarding links (some let you tag Facebook Pages even if yoursquore not
allowed to post external links ndash you can always drop us a message and let us know you
did it that way so we can track and add any applicable commission to your account
manually) Another option is to link to a blog post or other piece of content yoursquove written
about us (for ideas check out the Blog Prompts amp Ideas doc available as part of this
download) And of course you can use your affiliate link or discount code as long as you
declare it in line with FTC standards and any group requirements
If someone has asked for a recommendation and they list some specifics such as lsquoCan
anyone recommend a WordPress hosting company that offers really fast speedsrsquo itrsquos easy
enough to answer based on your own experiences or features of our tech (such as 100
SSD and our own secret sauce caching plugin more information on tech specs can be
found on our platform page)
However if their question is literally just lsquoCan anyone recommend a hosting companyrsquo
then itrsquos harder to answer One option is to ask them what theyrsquore looking for but
sometimes they donrsquot know or donrsquot reply to your comment so you could include a couple
of the following things
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 28
bull Comments on support speed and reliability - these tend to be the things people
care about the most
bull If theyrsquore a new blogger knowing someone is there to help and genuinely cares
about supporting them and helping them with WordPress-specific questions such as
how to create an opt-in or what plugin to use for something
bull That they donrsquot have to worry about hidden costs or lsquoextrasrsquo ndash SSL certificates
automatic daily backups a minimum of six email addresses and malware scanning
and cleaning are all included at no extra cost
bull Free website (and email if needed) migrations Most other hosts donrsquot offer
migrations from sites like WordPresscom and Blogger but we do
bull No crazyhidden renewal prices for hosting or domains ndash they donrsquot have to worry
about prices increasing by 50 or 100 or more when itrsquos time to renew
bull Managed hosting means they get a better faster more reliable hosting experience
and there are WordPress experts available to them to help with specific problems
questions etc at no extra cost Many hosts will say lsquoThatrsquos third party software hire
a developerrsquo ndash we help with the issue or query
Itrsquos best to talk about what yoursquore comfortable with so donrsquot feel like you have to talk
about or mention any of these things ndash do what you feel is most authentic to you Often
just natural enthusiasm and a short but friendly recommendation is more than enough
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 29
Images are great for getting peoplersquos attention so adding one of our mockups
(downloadable from the Affiliate Resource Center) a screenshot or an image showing our
latest bundle or giveaway can all help your post or comment stand out
Please ensure you always portray us accurately on social media and donrsquot make any false
claims If yoursquore unsure about something you want to say just drop us a Facebook
message at facebookcomlyricalhost or email affiliateslyricalhostcom and wersquoll get
right back to you
Be open to answering questions or feel free to direct people to us to answer questions on
Facebook messenger As long as they tell us you sent us (and you let us know too) we can
add affiliate commission to your account even if they donrsquot use your codelink
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here
copy w w w l y r i ca l h o s t c om 30
Final Pointers
bull Use different posts to cater for different target audiences for example people who
are looking to start a blog people who are looking to move from a free platform to
self-hosting and people who are looking to switch from another host are all looking
for different things
bull We have a lot of different features so rather than trying to get them all into one post
or video itrsquos more effective to talk about one group of related features For example
you could pick lsquoease of usersquo as a theme and talk about easy sign up WordPress
being preinstalled on all WordPress hosting plans the Lyrical Host control panel
design and the one-to-one tech support
bull For price focus on everything being included with no extra hidden costs or services
Itrsquos often false economy to go for the lowest priced hosting because there are always
add-ons like with budget airlines Service usually budget as well ()
bull If you have time consider making your own bonuses for affiliate sign ups These
could include exclusive content time or resources from you that they get when
signing up for a Lyrical Host account You could offer these at the point of sale or
after your commission has been approved by looking at your affiliate dashboard
stats
Thanks for joining the Lyrical Host Affiliate Program we love having you here