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Branding AMD’s Volunteer Program: AMD Community Corps Karin Dicks, Global Programs Specialist April 29, 2010 VolunteerMatch Client Summit
Branding AMD’s Volunteer Program:AMD Community Corps
Karin Dicks, Global Programs SpecialistApril 29, 2010 VolunteerMatch Client Summit
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Founded: 1969
Headquarters: Sunnyvale, CA, USA
Employees: ~11,000 worldwide
2009 Revenue: $5.4 billion
A leader in microprocessors and graphics
AMD At-A-Glance
““AMD is not a CPU and graphics company doing AMD is not a CPU and graphics company doing ‘‘Fusion.Fusion.’’ We We are a are a ‘‘FusionFusion’’ company that also company that also makes makes the worldthe world’’s s best best discrete CPUs and graphics discrete CPUs and graphics technologies.technologies.””
——Dirk Dirk Meyer, Meyer, AMD AMD President & CEOPresident & CEO
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• Food
• Shelter
• Health
• Neighborhood Relations
• Disaster Relief
AMD Community Affairs
Education 70% + Community 30%
Beijing
Austin
Silicon Valley
Suzhou
Singapore
Markham
Boston
Bangalore
Hyderabad
Fort Collins
Penang
OrlandoShanghai
How we do it•Contributions•Volunteerism•Technology
Strengthening Communities Worldwide
Taipei
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Branding AMD’s Volunteer Program
Tie to Corporate Objectives
Employee Engagement
Employee Morale
Corporate Responsibility
AMD Community Corps programs are designed to help our employees make a positive impact in the community while developing their own abilities.
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Research/Launch
Research Deliverables Launch
InternalSitesHREmployee CommunicationsGlobal Community Affairs
CouncilPublic Affairs
ExternalVolunteerMatchCompanies
Websites:AMD InternalAMD ExternalVolunteerMatch refreshEmployee Giving refresh
Logo
Posters
Digital Signage
January 2010 World Cast
All employee email
Logo on AMD Central
Social Networking
Signage
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Executive Support
“Just as we collaborate with partners and customers to make leading technology solutions, AMD also forms relationships with community leaders to help solve pressing social issues, particularly youth education.
Active community involvement is not only a bedrock AMD value but a way for our employees to engage with their communities and company.”
——Dirk Meyer, AMD President & CEODirk Meyer, AMD President & CEO
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Best Practices and Lessons Learned
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Future Plans
Contact Info:Karin DicksGlobal Program [email protected]
Contact Info:Karin DicksGlobal Program [email protected]
Formalize employee development tools
Measurement
Increase executive participation
Leverage internal relationships
Look for opportunitiesThe primary intention was as a team building event… and we got that nailed; nothing like selfless labor to get people to open up to each other and bond.”
— Senior Engineer Vipin Sharma
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AMD Community Corps Strengthening Communities Worldwide
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Trademark Attribution AMD, the AMD Arrow logo, and combinations thereof are trademarks of Advanced Micro Devices, Inc. Other names are for informational purposes only and may be the trademarks of their respective owners.
©2010 Advanced Micro Devices, Inc. All rights reserved.
