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Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family...

Date post: 26-Mar-2015
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Branding Power MARKET LEADER IN LICENSING
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Page 1: Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past.

Branding PowerMARKET LEADER IN LICENSING

Page 2: Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past.

Sperling Enterprises is a 100% Australian owned family company Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past 37 years our that commenced trading in 1971. Over the past 37 years our company has grown to employ over 70 people at our three company has grown to employ over 70 people at our three premises in Sydney. Our core business is manufacturing and premises in Sydney. Our core business is manufacturing and importing automotive accessories and car seat covers in particular. importing automotive accessories and car seat covers in particular.

We are the undisputed market leader We are the undisputed market leader selling over half a million pairs of seat selling over half a million pairs of seat covers through stores such as Kmart, covers through stores such as Kmart, Target, Big W and Supercheap on a Target, Big W and Supercheap on a national basis as well as regional chains national basis as well as regional chains and stand alone stores. In all we have our and stand alone stores. In all we have our products sold in over 1000 outlets products sold in over 1000 outlets throughout Australia. Our vertically throughout Australia. Our vertically integrated manufacturing operations integrated manufacturing operations ensure that we control quality and costs ensure that we control quality and costs throughout the production process. The throughout the production process. The end result is competitively priced seat end result is competitively priced seat covers that are worthy of bearing any covers that are worthy of bearing any logo or trademark.logo or trademark.

Page 3: Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past.

Once again a key feature of our success has Once again a key feature of our success has been bringing innovative and fashionable been bringing innovative and fashionable designs to an area which has been dominated by designs to an area which has been dominated by "boring" fabrics. Sperling Enterprises has the "boring" fabrics. Sperling Enterprises has the production facilities, marketing expertise, and production facilities, marketing expertise, and customer base to make sure that any product we customer base to make sure that any product we take on has the maximum chance of success. take on has the maximum chance of success.

Page 4: Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past.

Seat coversSeat covers Steering wheel Steering wheel

coverscovers Seat belt comfortsSeat belt comforts Steering wheel locksSteering wheel locks Sun shadesSun shades Car matsCar mats Pets accessoriesPets accessories Ironing board covers Ironing board covers Bathroom Bathroom

accessoriesaccessories Picnic rugs Picnic rugs Other productsOther products

The RangeThe Range

Page 5: Branding Power MARKET LEADER IN LICENSING. Sperling Enterprises is a 100% Australian owned family company that commenced trading in 1971. Over the past.

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