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Bridal Extravaganza of Atlanta Media Kit

Date post: 08-Mar-2016
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Engage with Brides by marketing your business at The Bridal Extravaganza of Atlanta. Held twice each year in January and August, the Bridal Extravaganza is recognized as "The Best Wedding Show in The USA" and continuing to set the bar higher for quality and innovation.
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Page 1: Bridal Extravaganza of Atlanta Media Kit

media kit2013

ridalridalBB ExtravaganzaExtravaganzaof AtlantaAtlanta

Page 2: Bridal Extravaganza of Atlanta Media Kit

BEINSPIRED

With over 40 years of combined wedding marketing experience, Engage A Bride can provide a

comprehensive and very “wedding” business custom solution for your business. Our goal is to

help you maximize your growth opportunities and take your wedding businesses down the aisle!

love weddings!

are passionate about the wedding industry. We

engage a bride

Page 3: Bridal Extravaganza of Atlanta Media Kit

bridal extravaganza of atlanta

The Show | One Day - One Place - One Show The Bridal Extravaganza of Atlanta is Atlanta’s most beautiful design-trend bridal show bringing you,the exhibitor and the bride and groom together under one roof. Not your typical aisle after aisle ofbooth spaces, but an event that showcases the latest designs and trends from Atlanta’s very bestwedding professionals. It is the most comprehensive and cost effective way to promote or increaseyour wedding business. Held every January and August, our bridal show is recognized as “The BestWedding Show in The USA” and continues to set the bar higher for quality and innovation.

The DateSunday, August 18, 20131pm - 5pm

The LocationWe are so excited to have the bridal show at The Atlanta Convention Center at AmericasMart.Located in the new West Wing of Building 2, our location offers so many exciting opportunities:One floor that will contain all the gorgeousness of the exhibits, design galleries and couture fashion show. Eleven loading docks (yes, 11) that will make load in and load out a breeze.Four freight elevators (so large you can fit a car) that open directly into the exhibit hall.Dedicated parking lot with reasonable rates.Beautiful and large prefunction area for brides to wait prior to the show opening.Floor to ceiling windows that overlook Centennial Park.

Page 4: Bridal Extravaganza of Atlanta Media Kit

the audience

Key Average Wedding StatisticsWedding Spend (excluding honeymoon): $26,984Most Expensive Area to Get Married (excluding honeymoon): NYC (Manhattan), $70,030Least Expensive Area to Get Married (excluding honeymoon): Utah, $13,214Wedding Dress Spend: $1,099Percentage of Destination Weddings: 24%Bride’s Age: 29Groom’s Age: 31Number of Guests: 141Average Wedding Spend (on a per guest basis): $194Number of Bridesmaids: 4Number of Groomsmen: 4Length of Engagement: 14 monthsMost Popular Engagement Month: December (16%)Most Popular Wedding Month: June (15%)Most Popular Wedding Color: White/Ivory (43%)

Both shows draw hundreds of brides planning their wedding. Couples get

engaged throughout the year and you will meet brides that are looking for

unique and talented resources for their wedding.

Source : About TheKnot.com & WeddingChannel.com 2010 Real Weddings Study - The 2010 Real Weddings Studycaptured responses from nearly 19,000 U.S. brides married between January 1 and December 31, 2010; respondentswere recruited throughout the year from TheKnot.com and WeddingChannel.com membership, which represents nearly80% of brides nationwide.

Page 5: Bridal Extravaganza of Atlanta Media Kit

the marketing

Face to Face contact with brides is the #1 benefit of participating in a bridal show! We provide you the opportunity to make personal contact with a huge audience of motivated brides in a fun and festive atmosphere. A Bride who has met you is more likely to consider hiring your services than someone she has just found online or by phone.

In addition, we have an extensive multi-media campaign designed to capture the attention of hundreds of savvy brides! With a team of marketing experts, we have an extensive multi-media campaign that includes Radio, Online, Social Media Marketing, Press Releases, Email Campaigns, and Print advertising to reach brides that will use your products & services. Each exhibitor receives a PR & Marketing form so that our media team can utilize this information to exclusively promote your business before, during and after the show.

Plus, The Bridal Extravaganza of Atlanta is proud to partner with so many local and regional wedding publications and websites. Our relationships include The Atlantan Bride, Atlanta Weddings, The Knot, Occasions Magazine, Points North, Weddings Unveiled, WeddingWire.com, Beautiful Bride and AtlantaBridal.com. Our marketing campaigns increase show exposure bringing brides and businesses together.

Page 6: Bridal Extravaganza of Atlanta Media Kit

the options

Premium Gallery Exhibit: 20 X 20 open island space located set as the centerpiece of the show. Spacewill not be back-draped. This is your exhibit space and designer gallery space. Space is limited. Your fee also includesID sign, bridal lead list, expanded company listing in the show program, 6 month web listing, enhanced social mediacoverage & discount ticket codes to email to your brides.

Rate: $2400/one show or $4200/two shows

Basic Single Exhibit: 10 x 10 space that includes pipe/drape, one 6’ skirted table, 2 chairs & ID sign. Plus, bridal lead list, company name listed in the show program, 6 month web listing, social media mentions and discountticket codes to email to your brides.

Single $895/one show $1490/two shows Double $1590/one show $2780/two shows

Triple $2125/one show $3750/two shows Quad $2600/one show $4600/two shows

General Gift Bag Insert Program Have your marketing piece inserted into the special swag bags provided to the brides. Special Rates for Multi ShowGift Bag Programs. We must receive 200 General Bridal Admission inserts no later than the Saturday morningbefore each show.

Sponsorship OpportunitiesAsk about our custom designed sponsorship programs developed for your brand!

Page 7: Bridal Extravaganza of Atlanta Media Kit

contact

We invite you to contact us with any questions!

in theknow

Linda Surles678-667-2247 | [email protected]

Donna Jakulski404-512-9933 | [email protected]

Linda & Donna | Engage A Bride

engageabride engageabride


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