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bringing people together online – to share, to work, to learn
If you build it will they come?
A model for sustainable online community networks for
practitioners Helen Whitehead
Liz Cable
bringing people together online – to share, to work, to learn
Benefits…
Exchange and interpretation of information
Retain knowledge
Steward competencies
Creating artefacts
Discovering commonalities
Calling for advice
Get feedback
Document repository
Problem solving
bringing people together online – to share, to work, to learn
A model for a sustainableonline community/network
Expert Level
CompetitioneCommerceCase-studies
Learning ResourcesExpert Content
DownloadsAdvertisingSponsorship
LicensingAffiliation & Referrals
PUBLIC content / EXPERT-authored MEMBER content / COMMUNITY-authored
PERSONAL content / SELF-authored
Personal Level
ControlCustomisation
CreationPrivacy
Sub-Licensed Web AppsWidgets
RSS feedsRecords
BlogFile-store
Community Level
CollaborationConfidentialityCo-operation
ContextsDiscussion
EventsParticipation
Polls & SurveysProject Spaces
Learning Spaces
RESOURCES SELECTED FOR THE PERSONAL LEVEL
PR EF
ER
EN
CE S
FIL TE R
External Environment Internal Environment Personal Environment
CONTENT RISES TO THE EXPERT LEVEL
bringing people together online – to share, to work, to learn
Sustaining activities
Expert Level
CompetitioneCommerceCase-studies
Learning ResourcesExpert Content
DownloadsAdvertisingSponsorship
LicensingAffiliation & Referrals
PUBLIC content / EXPERT-authored MEMBER content / COMMUNITY-authored
PERSONAL content / SELF-authored
Personal Level
ControlCustomisation
CreationPrivacy
Sub-Licensed Web AppsWidgets
RSS feedsRecords
BlogFile-store
Community Level
CollaborationConfidentialityCo-operation
ContextsDiscussion
EventsParticipation
Polls & SurveysAffiliation & Referrals
Project SpacesLearning Spaces
RESOURCES SELECTED FOR THE PERSONAL LEVEL
PR EF
ER
EN
CE S
FIL TE R
External Environment Internal Environment Personal Environment
CONTENT RISES TO THE EXPERT LEVEL
Editorial skills Facilitation skills Negotiation/tech
bringing people together online – to share, to work, to learn
ELKS
www.elkscommunity.org
E-Learning and Knowledge-SharingCommunity of expertise for learning
technologies in HE
bringing people together online – to share, to work, to learn
Community – ForumsTwitter informationRSS – blogs wikiCo-creation of resources
Courses Personal
contacts Self-
promotion
grants
sponsorshipElluminateReach Further
Omnium BlogTwitterPlone
DisseminationGood practice resources
The model applied to ELKS
bringing people together online – to share, to work, to learn
A communityfor The Unit
small business incubatorPark Lane College, Leeds
bringing people together online – to share, to work, to learn
CommunicationBook conf. roomCheap or free apps eg accountingTrainingNetworking
membership
sponsorshippracticalin-context
Social eventsTraining
Community – Drupal with forumsMasterclassesUser-generated content Shared business docs, photo gallery etc.Collaborative purchasing
Marketing and promotion of the UnitAttracting new members and mentorsPublicity for the businessesEnough free business start-up resources to attract members to join
The
model
applied to
business
incubation
community
bringing people together online – to share, to work, to learn
• About ELESIG
ELESIG
A Pathfinder Network Project funded
by the Higher Education Academy
elesig.ning.com
Evaluation of Learners’ Experiences of E-Learning Special Interest Group
bringing people together online – to share, to work, to learn
The model applied to ELESIG
Live chat/synchronous technology
Ningcommunity
hub
personal links
blog feeds etc.
case studies
blog
f2f events
online events
Pbwiki
Oxford-Brookes wiki
bringing people together online – to share, to work, to learn
Challenges
• Restrictions due to the choice of technologies to implement the model
• Defining the purpose and focus
• The importance of connecting the private and community levels to stimulate engagement
• Stakeholder involvement
• Different kinds of participants with different needs
bringing people together online – to share, to work, to learn
Recommendations• Appropriate choice of technology
• Active involvement by stakeholders esp. in early stages
• Employment of e-moderator(s)
• Good planning and project management
• Activities around each of the three areas
• Listen to the community!
Build flexibility into both the model and the e-moderating processes that support it
to adapt them for different purposes