ConceptBilingual exhibition - English and Russian. The design

will need to be universal in order to be applied to exhibitons in Mexico, Thailand and Brazil.

Main themes: fashion, film, photography. The outcome should be image-led.

Audience: Young creatives, members of the fashion industry, young fashion enthusiasts /

students.

Purpose: Clear way-finding around the exhibiton. Informing the audience about the films. Promotional content encouraging members of the public to visit

the exhibiton - including invitations.

Aesthetic: Clean, simple, beautiful and elegant. Keep it minimal to allow the art to speak for itself.

The design should not mirror the content.

All materials need to carry the company information.

Двуязычные выставка - английский и русский. Конструкция должны быть универсальными для того, чтобы быть применены к специализированные выставки в Мексике, Таиланде и Бразилии.

Основные темы: мода, кино, фотографии. Результат должен быть образ руководством.

Аудитория: Молодые креативы, члены индустрия моды, молодые энтузиасты моды / студентов.

Цель: Ясно способ ознакомительных вокруг ВЫСТАВКА. Информирование аудитории о фильмах. Рекламные содержание поощрения представителей общественности посетить выставочную - в том числе приглашения.

Эстетическая: Чистый, простой, красивый и элегантный. Держите его минимальным, чтобы искусство говорить само за себя. Конструкция не должна отражать содержимое.

Все материалы должны нести компании информация.

Initial Ideas

1.To reflect the design and maing side of the fashion films we were thinking of using fabric and stitching the type to form the identity for the exhibiton.

- It’s interactive.

- It can be applied to a wide range of media.

Initial Ideas

2.- Using a colour for each of the two different languages so that the au-dience can differentiate easily between the two.- We’d create a pattern using two colours. The pattern would based on some aspect of the fashion film exhibition and we’d apply this to the whole identity of the film exhibition.

The design will need to be universal

Конструкция должны быть универсальными для

INITIAL IDEAS3.

3D Posters and wayfinding in the style of Sagmiester’s work.

Interactive way of encouraging people to engage with the exhibition and explore it in further detail.

This would also be a good way to divide the English from the Russian translation - mak-ing the wayfinding system clear and easy to use for all audiences.

The concept works well with a two-colour process - giving the exhibition two separate identities.

Could be applied to other items such as fold out invitations?