Date post: | 16-Aug-2015 |
Category: |
Business |
Upload: | valerie-chow |
View: | 762 times |
Download: | 1 times |
KEY AREAS
Base on online research and store visits to Great World City, Takashiyama, Raffles City and Marina Bay Sands, proposals in key areas are:
Merchandising
OperationsMarketing
MERCHANDISING
Number of SKUs which are a lot and possibility to streamline according to the store footage
Display of merchandise which is tie back to high SKUS. Standard VM operational guidelines
Better highlight product newness or benefit