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A GUIDE TO THE NEW IP: EBOOK 4
START HERE
ACCELERATE: SHIFT YOUR APPSFrom Slow-Motion to Fast-Forward
A GUIDE TO THE NEW IP: EBOOK 4
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Faster app delivery, everywhere.Applications. eCommerce. Contact center systems. All this stuff just has to work. Users—and that includes the CEO—rely on applications to get things done.
But now the landscape is very different. We have cloud, mobile, and virtualization of servers and applications. Data traffic is growing—and behaving in ways that networks were never designed to accommodate.
These are the changes that are driving the evolution of the New IP. This approach to networking is open, agile, and software-centric. And virtualization of network functions is a key enabler of the New IP.
With the Brocade Virtual Traffic Manager (vTM) you have a virtualized ADC that provides a complete set of tools to make your web applications faster, more reliable, and more secure. You can transform the performance of your applications, and improve your customers’ experience.
Users and customers will be pleased. And you’ll be the hero that made it happen.
A GUIDE TO THE NEW IP: EBOOK 4
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Innovate at speed: every second counts.It’s easy to take applications for granted.
But it’s dangerous to accept that slow-running applications are just part of the daily routine.
In a big organization, every second lost waiting for applications to load adds up to a massive loss of productivity.
Worse still, 79% of shoppers are less likely to use a site again when they’re unhappy with a website’s performance (Kissmetrics), which means they could click away to buy from a competitor’s site.
We’re talking about actual lost revenue, and customer churn.
That’s why applications matter and Brocade vADC is a solution for the whole business, not just the IT team.
If an e-commerce site is making
$100,000 per day, a 1 second page delay could potentially cost
you $2.5 million in lost sales every year.
Kissmetrics, How Loading Time Affects
Your Bottom Line Infographic.
A GUIDE TO THE NEW IP: EBOOK 4
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Delivering Business Transformation
WATCH THE VIDEO: A NEW APPROACH TO APPLICATION DELIVERY
See how ADCs are evolving to cope with higher traffic volumes and far less predictable patterns for bandwidth demand. They’re now providing faster ROI,
and amazing performance improvements.
A GUIDE TO THE NEW IP: EBOOK 4
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Be an application hero.Most of your users may not recognize the problem for what it is. They’ll complain generally about computers running slow, or applications not working.
But you know what’s happening. And you know what to do about it.
Historically, the business case has been difficult. You’ve been forced to make investments in hardware that is only needed intermittently.
vADCs change all that. You can decouple application delivery from the underlying platform to gain total flexibility, while improving performance, security and reliability from your web applications.
And you can spin up instances on the fly, to go with application upgrades, new service launches, or hybrid applications that blend the cloud with remote or streamed execution.
A GUIDE TO THE NEW IP: EBOOK 4
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vADCs are easy to roll out and the effects are immediate.Your users will be happier and it’s all thanks to you.
The old way The new way
Each traffic manager has a fixed size, set by licence key
Full capacity is rarely used— it’s there, just in case
New applications or services are delayed while new hardware is supplied and configured
Capacity is shared between ADCs
Extra capacity can be allocated dynamically
ADC services can be aligned with the needs of each application
New applications can be accommodated instantly by spinning up new ADC instances
Overall capacity and feature bundles can be extended by assigning additional bandwidth and bundle licenses to the central controller
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CALL CENTER COSTS
INCREASE REVENUE
DEAL WITH SURGES
IMPROVE PERFORMANCE
MIGRATE APPLICATIONS
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INCREASE PRODUCTIVITY
Increase productivity with more responsive and reliable business-critical apps, including CRM, ERP and team collaboration software like SharePoint.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
A GUIDE TO THE NEW IP: EBOOK 4
INCREASE REVENUE
DEAL WITH SURGES
IMPROVE PERFORMANCE
MIGRATE APPLICATIONS
INCREASE PRODUCTIVITY
REDUCE CALL CENTER COSTS
Reduce call center costs by encouraging use of online support.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
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A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CALL CENTER COSTS
DEAL WITH SURGES
IMPROVE PERFORMANCE
MIGRATE APPLICATIONS
INCREASE PRODUCTIVITY
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INCREASE REVENUEIncrease revenue from eCommerce or online applications.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CALL CENTER COSTS
INCREASE REVENUE
IMPROVE PERFORMANCE
MIGRATE APPLICATIONS
INCREASE PRODUCTIVITY
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DEAL WITH SURGES
Deal with surges and data bursts faster than ever before.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CALL CENTER COSTS
INCREASE REVENUE
DEAL WITH SURGES
IMPROVE PERFORMANCE
INCREASE PRODUCTIVITY
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MIGRATE APPLICATIONS
Migrate applications to a hybrid cloud environment.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CALL CENTER COSTS
INCREASE REVENUE
DEAL WITH SURGES
MIGRATE APPLICATIONS
INCREASE PRODUCTIVITY
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IMPROVE PERFORMANCE
Improve performance for applications delivered via public cloud services like Amazon Web Services, Microsoft Azure and Google Cloud Platform.
Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:
A GUIDE TO THE NEW IP: EBOOK 4
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“The customer has seen that our services are reliable, well managed, perform well, don’t go down,
and are secure with Brocade vADC. As a result, we’ve seen them shift to bring much more capacity
and business to EMC.”
Denos Christofi, Senior Solutions Principal, EMC
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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50% reduction in your server estate – by offloading SSL or compression
A GUIDE TO THE NEW IP: EBOOK 4
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110 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
Serve more concurrent users — through session
management efficiencies
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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Leverages virtual and cloud platforms, and performs faster than
traditional load balancing technologies
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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Gives you the flexibility to deploy ADC resources
across all data center environments, so there’s
no need to over-provision your ADC capacity
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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Easy to implement, even easier to create new services
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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Supports new application rollouts, sits perfectly with data center virtualization
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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Makes web page load times faster with integrated web content optimization
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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4
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Consolidates data center applications by
improving efficiency by 30 percent or more
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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3
4
5
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Equips you with a long term strategy for evolution
to Software-Defined Networking (SDN) and
a Software-Defined Data Center (SDDC)
A GUIDE TO THE NEW IP: EBOOK 4
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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:
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3
4
5
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Reduce application response times by up
to half — using dynamic content caching and
lightweight processing
A GUIDE TO THE NEW IP: EBOOK 4
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Get maximum value from your investment in vADCLearn how deploying Brocade Virtual Application Delivery Controllers can deliver dramatic cost savings, as well as improving the overall performance of your IT infrastructure.
Download the TCO white paper
WHITEPAPERDownload the ROI white paper
WHITEPAPER
A GUIDE TO THE NEW IP: EBOOK 4
Get the full story on global load balancing with Brocade vADC solutions in this white paper.Download the white paper
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Going global: removing the single point of failure.The Brocade Virtual Traffic Manager is perfect for global load balancing deployment, where all data centers are active all the time. Clients and applications are balanced between them, so there’s never a catastrophic loss of service, even if a data center suffers a major outage.
Business continuity is the obvious benefit, but global load balancing is critical for the delivery of consistently outstanding customer experiences too.
A GUIDE TO THE NEW IP: EBOOK 4
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This year’s busy shopping days “went perfectly. We had no problems whatsoever... The Brocade
Virtual Traffic Manager can definitely provide 100% uptime” says Kotalampi. The company has
consistently met its SLAs over a period that included Cyber Monday and Black Friday.
Risto Kotalampi, Senior Director of Operations, MyBuys.
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CAPEX
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
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SAVE UP TO 50%
Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.
Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:
Save up to 50% by right-sizing ADC services.50%
REDUCE CAPEX
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
A GUIDE TO THE NEW IP: EBOOK 4
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
SAVE UP TO 50%
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SAVE UP TO 50%
Reduce CAPEX as pay-as-you-grow pricing avoids the need to over-provision.
REDUCE CAPEX
Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.
Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:
SAVE UP TO 50%
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CAPEX
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
SAVE UP TO 50%
13
Accelerate deployment.
Provision ADCs 10x faster.ACCELERATE DEPLOYMENT
Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.
Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:
REDUCE CAPEX
AUTOMATE ADC SERVICES
INTEGRATE INTO ANY NETWORK
SAVE UP TO 50%
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CAPEX
ACCELERATE DEPLOYMENT
INTEGRATE INTO ANY NETWORK
SAVE UP TO 50%
13
Automate ADC services including provisioning, licensing and metering.
AUTOMATE ADC SERVICES
Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.
Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:
REDUCE CAPEX
INTEGRATE INTO ANY NETWORK
SAVE UP TO 50%
A GUIDE TO THE NEW IP: EBOOK 4
REDUCE CAPEX
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
SAVE UP TO 50%
13
INTEGRATE INTO ANY NETWORK
Integrate into any network, any cloud including SDN architectures.
Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.
Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:
REDUCE CAPEX
ACCELERATE DEPLOYMENT
AUTOMATE ADC SERVICES
SAVE UP TO 50%
A GUIDE TO THE NEW IP: EBOOK 4
Download the 30-day free trial of the Brocade Virtual Traffic ManagerYour applications, users, and customers will feel the benefit almost immediately
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Your journey starts here.Your users need fast, reliable and secure online services. Brocade vADCs deliver this across any environment, from private data center to public cloud or hybrid network. Scale applications as you grow and ensure they are always available, anytime, anywhere. It’s a new approach to application delivery—with rapid service deployment and automated delivery at its heart—that’s the foundation for the New IP.
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WHAT DOES THE NEW IP MEAN FOR ENTERPRISES?
© 2016 Brocade Communications Systems, Inc. All rights reserved.
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Other eBooks in the “A Guide to the New IP” series:
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Extraordinary networking solutions from Brocade.From global data centers to the service provider core, Brocade develops extraordinary networking solutions that connect the world’s information. Delivered directly and through global partners, Brocade end-to-end networking solutions help today’s data-intensive organizations optimize information connectivity and maximize the value of their data.
WHAT DOES THE NEW IP MEAN FOR ENTERPRISES?
HOW WILL YOU CLOSE THE IT RELEVANCE GAP?
HOW TO ACHIEVE INSTANT IT AGILITY WITH ETHERNET FABRICS