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Brocade vADC E-book

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A GUIDE TO THE NEW IP: EBOOK 4 START HERE ACCELERATE: SHIFT YOUR APPS From Slow-Motion to Fast-Forward
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Page 1: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

START HERE

ACCELERATE: SHIFT YOUR APPSFrom Slow-Motion to Fast-Forward

Page 2: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

2

Faster app delivery, everywhere.Applications. eCommerce. Contact center systems. All this stuff just has to work. Users—and that includes the CEO—rely on applications to get things done.

But now the landscape is very different. We have cloud, mobile, and virtualization of servers and applications. Data traffic is growing—and behaving in ways that networks were never designed to accommodate.

These are the changes that are driving the evolution of the New IP. This approach to networking is open, agile, and software-centric. And virtualization of network functions is a key enabler of the New IP.

With the Brocade Virtual Traffic Manager (vTM) you have a virtualized ADC that provides a complete set of tools to make your web applications faster, more reliable, and more secure. You can transform the performance of your applications, and improve your customers’ experience.

Users and customers will be pleased. And you’ll be the hero that made it happen.

Page 3: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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Innovate at speed: every second counts.It’s easy to take applications for granted.

But it’s dangerous to accept that slow-running applications are just part of the daily routine.

In a big organization, every second lost waiting for applications to load adds up to a massive loss of productivity.

Worse still, 79% of shoppers are less likely to use a site again when they’re unhappy with a website’s performance (Kissmetrics), which means they could click away to buy from a competitor’s site.

We’re talking about actual lost revenue, and customer churn.

That’s why applications matter and Brocade vADC is a solution for the whole business, not just the IT team.

If an e-commerce site is making

$100,000 per day, a 1 second page delay could potentially cost

you $2.5 million in lost sales every year.

Kissmetrics, How Loading Time Affects

Your Bottom Line Infographic.

Page 4: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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Delivering Business Transformation

WATCH THE VIDEO: A NEW APPROACH TO APPLICATION DELIVERY

See how ADCs are evolving to cope with higher traffic volumes and far less predictable patterns for bandwidth demand. They’re now providing faster ROI,

and amazing performance improvements.

Page 5: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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Be an application hero.Most of your users may not recognize the problem for what it is. They’ll complain generally about computers running slow, or applications not working.

But you know what’s happening. And you know what to do about it.

Historically, the business case has been difficult. You’ve been forced to make investments in hardware that is only needed intermittently.

vADCs change all that. You can decouple application delivery from the underlying platform to gain total flexibility, while improving performance, security and reliability from your web applications.

And you can spin up instances on the fly, to go with application upgrades, new service launches, or hybrid applications that blend the cloud with remote or streamed execution.

Page 6: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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vADCs are easy to roll out and the effects are immediate.Your users will be happier and it’s all thanks to you.

The old way The new way

Each traffic manager has a fixed size, set by licence key

Full capacity is rarely used— it’s there, just in case

New applications or services are delayed while new hardware is supplied and configured

Capacity is shared between ADCs

Extra capacity can be allocated dynamically

ADC services can be aligned with the needs of each application

New applications can be accommodated instantly by spinning up new ADC instances

Overall capacity and feature bundles can be extended by assigning additional bandwidth and bundle licenses to the central controller

Page 7: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CALL CENTER COSTS

INCREASE REVENUE

DEAL WITH SURGES

IMPROVE PERFORMANCE

MIGRATE APPLICATIONS

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INCREASE PRODUCTIVITY

Increase productivity with more responsive and reliable business-critical apps, including CRM, ERP and team collaboration software like SharePoint.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

Page 8: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

INCREASE REVENUE

DEAL WITH SURGES

IMPROVE PERFORMANCE

MIGRATE APPLICATIONS

INCREASE PRODUCTIVITY

REDUCE CALL CENTER COSTS

Reduce call center costs by encouraging use of online support.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

7

Page 9: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CALL CENTER COSTS

DEAL WITH SURGES

IMPROVE PERFORMANCE

MIGRATE APPLICATIONS

INCREASE PRODUCTIVITY

7

INCREASE REVENUEIncrease revenue from eCommerce or online applications.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

Page 10: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CALL CENTER COSTS

INCREASE REVENUE

IMPROVE PERFORMANCE

MIGRATE APPLICATIONS

INCREASE PRODUCTIVITY

7

DEAL WITH SURGES

Deal with surges and data bursts faster than ever before.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

Page 11: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CALL CENTER COSTS

INCREASE REVENUE

DEAL WITH SURGES

IMPROVE PERFORMANCE

INCREASE PRODUCTIVITY

7

MIGRATE APPLICATIONS

Migrate applications to a hybrid cloud environment.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

Page 12: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CALL CENTER COSTS

INCREASE REVENUE

DEAL WITH SURGES

MIGRATE APPLICATIONS

INCREASE PRODUCTIVITY

7

IMPROVE PERFORMANCE

Improve performance for applications delivered via public cloud services like Amazon Web Services, Microsoft Azure and Google Cloud Platform.

Tackle challenges head on.Faster, more reliable applications mean more revenue and lower costs. Here are just some of the ways vADCs can help you address your business challenges:

Page 13: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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“The customer has seen that our services are reliable, well managed, perform well, don’t go down,

and are secure with Brocade vADC. As a result, we’ve seen them shift to bring much more capacity

and business to EMC.”

Denos Christofi, Senior Solutions Principal, EMC

Page 14: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

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50% reduction in your server estate – by offloading SSL or compression

Page 15: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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110 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

Serve more concurrent users — through session

management efficiencies

Page 16: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

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4

5

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Leverages virtual and cloud platforms, and performs faster than

traditional load balancing technologies

Page 17: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

5

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Gives you the flexibility to deploy ADC resources

across all data center environments, so there’s

no need to over-provision your ADC capacity

Page 18: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

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Easy to implement, even easier to create new services

Page 19: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

5

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Supports new application rollouts, sits perfectly with data center virtualization

Page 20: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

5

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Makes web page load times faster with integrated web content optimization

Page 21: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

5

67

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Consolidates data center applications by

improving efficiency by 30 percent or more

Page 22: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

5

67

8

10

1

Equips you with a long term strategy for evolution

to Software-Defined Networking (SDN) and

a Software-Defined Data Center (SDDC)

Page 23: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

9

10 reasons to choose Brocade vTM. Brocade Virtual Traffic Manager allows you to drive much higher application performance — improving user responsiveness and driving greater competitiveness — while gaining big savings in infrastructure:

2

3

4

5

67

8

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1

Reduce application response times by up

to half — using dynamic content caching and

lightweight processing

Page 24: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

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Get maximum value from your investment in vADCLearn how deploying Brocade Virtual Application Delivery Controllers can deliver dramatic cost savings, as well as improving the overall performance of your IT infrastructure.

Download the TCO white paper

WHITEPAPERDownload the ROI white paper

WHITEPAPER

Page 25: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

Get the full story on global load balancing with Brocade vADC solutions in this white paper.Download the white paper

1 1

Going global: removing the single point of failure.The Brocade Virtual Traffic Manager is perfect for global load balancing deployment, where all data centers are active all the time. Clients and applications are balanced between them, so there’s never a catastrophic loss of service, even if a data center suffers a major outage.

Business continuity is the obvious benefit, but global load balancing is critical for the delivery of consistently outstanding customer experiences too.

Page 26: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

1 2

This year’s busy shopping days “went perfectly. We had no problems whatsoever... The Brocade

Virtual Traffic Manager can definitely provide 100% uptime” says Kotalampi. The company has

consistently met its SLAs over a period that included Cyber Monday and Black Friday.

Risto Kotalampi, Senior Director of Operations, MyBuys.

Page 27: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CAPEX

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

13

SAVE UP TO 50%

Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.

Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:

Save up to 50% by right-sizing ADC services.50%

REDUCE CAPEX

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

Page 28: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

SAVE UP TO 50%

13

SAVE UP TO 50%

Reduce CAPEX as pay-as-you-grow pricing avoids the need to over-provision.

REDUCE CAPEX

Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.

Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:

SAVE UP TO 50%

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

Page 29: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CAPEX

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

SAVE UP TO 50%

13

Accelerate deployment.

Provision ADCs 10x faster.ACCELERATE DEPLOYMENT

Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.

Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:

REDUCE CAPEX

AUTOMATE ADC SERVICES

INTEGRATE INTO ANY NETWORK

SAVE UP TO 50%

Page 30: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CAPEX

ACCELERATE DEPLOYMENT

INTEGRATE INTO ANY NETWORK

SAVE UP TO 50%

13

Automate ADC services including provisioning, licensing and metering.

AUTOMATE ADC SERVICES

Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.

Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:

REDUCE CAPEX

INTEGRATE INTO ANY NETWORK

SAVE UP TO 50%

Page 31: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

REDUCE CAPEX

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

SAVE UP TO 50%

13

INTEGRATE INTO ANY NETWORK

Integrate into any network, any cloud including SDN architectures.

Spin up a vADC for each application with Brocade Services Director.Now you can take control of your applications, with a delivery platform that supports the modern data center by providing ADC-as-a Service. Brocade Services Director delivers the automation to reduce costs — speeding up the way you work and ultimately accelerating time-to-market.

Through flexible on-demand licensing and easy, open integration you have a unique architecture for offering ADC-as-a-Service to customers and applications:

REDUCE CAPEX

ACCELERATE DEPLOYMENT

AUTOMATE ADC SERVICES

SAVE UP TO 50%

Page 32: Brocade vADC E-book

A GUIDE TO THE NEW IP: EBOOK 4

Download the 30-day free trial of the Brocade Virtual Traffic ManagerYour applications, users, and customers will feel the benefit almost immediately

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Your journey starts here.Your users need fast, reliable and secure online services. Brocade vADCs deliver this across any environment, from private data center to public cloud or hybrid network. Scale applications as you grow and ensure they are always available, anytime, anywhere. It’s a new approach to application delivery—with rapid service deployment and automated delivery at its heart—that’s the foundation for the New IP.

Page 33: Brocade vADC E-book

HOW WILL YOU CLOSE THE IT RELEVANCE GAP?

HOW TO ACHIEVE INSTANT IT AGILITY WITH ETHERNET FABRICS

WHAT DOES THE NEW IP MEAN FOR ENTERPRISES?

© 2016 Brocade Communications Systems, Inc. All rights reserved.

15

Other eBooks in the “A Guide to the New IP” series:

NEXT

Extraordinary networking solutions from Brocade.From global data centers to the service provider core, Brocade develops extraordinary networking solutions that connect the world’s information. Delivered directly and through global partners, Brocade end-to-end networking solutions help today’s data-intensive organizations optimize information connectivity and maximize the value of their data.

WHAT DOES THE NEW IP MEAN FOR ENTERPRISES?

HOW WILL YOU CLOSE THE IT RELEVANCE GAP?

HOW TO ACHIEVE INSTANT IT AGILITY WITH ETHERNET FABRICS


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